The Real Reason Your Content Stopped Getting Views | EP.148
You’ve felt it. The content that used to work isn’t working the same way anymore, and nobody has given you a straight answer on why or what to do instead. This episode is that answer.
Kate breaks down exactly how online content and marketing changed, why educational content as we knew it is no longer the strategy, and what’s actually winning right now. We cover the shift from follower-based to interest-based algorithms, why AI made information stop being a leverage point, and what the new currency in online marketing actually is: perspective, proof, and specificity. She also gets into the…
The skinny
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