Latest / Inspiring Stories / A fantasy book launch with Claire E Jones
Transcript
- 0:03Speaker 1: Thank you for listening to Pictures Media Radio.
- 0:26Speaker 2: Rat you readying to me?
- 0:33Speaker 1: Oh?
- 0:34Speaker 3: Will bad alone? I need so suplasson alone?
- 1:27Speaker 4: Is it dead?
- 1:37Speaker 1: Okay, Welcome back to everybody. Our next guest is actually,
- 1:43uh well, we've had her on the show before. Claire
- 1:49is a publishing coach and she helps authors actually get
- 1:53their book out there. But guess what, she is also
- 1:57a published off author and we get to hear a
- 2:01little bit about her next book in this next interview
- 2:05as she talks about who she is as an author,
- 2:08and it explains a little more about who she is
- 2:12as a person also, So this is going to be
- 2:17a really cool opportunity to see who Claire E. Jones
- 2:22is as a person and not just as a publishing
- 2:25coach and a excellent business person. So Claire is a
- 2:32queer fantasy romance author who sold her books in six
- 2:38countries and has produced over a dozen journals, planners, workbooks.
- 2:44She is experienced a guide that supports other writers in
- 2:49getting their works out there into the world, and as
- 2:53established business, small business and entrepreneur expert of twenty years,
- 3:02she has launched four of her own businesses and is
- 3:06now now services creatives of all types and achieving goals
- 3:15in less time and with less stress. She's a Seattle
- 3:21based girl, so, which means this from my studio to
- 3:25where she lives is about maybe two hours.
- 3:29Speaker 5: So let's see what she has to say, ALcom claire
- 4:04and maybe say congratulations on a new book.
- 4:08Speaker 2: Yes, thank you. Yes, it is my third and it's
- 4:12coming out next Thursday. And I've been just a busy
- 4:17little bee over here.
- 4:22Speaker 1: Well, it's especially in the Negative Woods where we live.
- 4:26The great rainforest that it is is either you get
- 4:31busy doing something or you just drown yourself and all
- 4:34the Yeah, and that's not cool either.
- 4:37Speaker 2: So yeah, we are slowly transitioning to the rainy season
- 4:41and some people love it and some people hate it.
- 4:43Speaker 1: Yeah. Yeah, well in our Negative Woods it's been a
- 4:48little more dangerous than usual. Mm hmm. Yeah. So but hey,
- 4:54you know, atmospheric rivers happen.
- 4:58Speaker 2: Yes, that is true, that is r.
- 5:02Speaker 1: So yeah, so first off, let's let's talk about about
- 5:07your new book going on there? You know, yeah, a
- 5:14gay fantasy.
- 5:18Speaker 2: Yeah, yeah, that's accurate. It's queer fantasy romance is what
- 5:21I call it. Yeah, for sure. It is book three
- 5:25of an eight book series that I've been writing for
- 5:28a while now, and so I'm in the middle of
- 5:30writing book four at the moment. But it started out
- 5:34as a D and D setting actually for a Dungeons
- 5:37and Dragons game. I just kind of wanted to start
- 5:42my own game at a certain point and wanted to
- 5:45like homebrew my own world, and this was in the
- 5:49middle of the pandemic, so I had one to play
- 5:51with at that point in time. But I later repurposed
- 5:55it for this fantasy romance setting, and so I put
- 6:00much crafted a romance story around it, and then realized
- 6:04I had a fully fleshed out eight book series in
- 6:07this world that I could explore because there are eight
- 6:11classes of magic in the world, and so I decided
- 6:15to write a book from the perspective of one person
- 6:19who wields a certain class of magic. So Book one
- 6:25is from the perspective of the woman who wields the
- 6:29blessing from the Goddess of Death, Book two is from
- 6:32the perspective of the woman who wields the blessing from
- 6:34the Goddess of Water, and Book five is from the
- 6:38hero who wields the blessing of the Fire God. And
- 6:42so each book progressively tells the story where they're fighting
- 6:48against evil forces and fighting love along the way as well.
- 6:53Speaker 1: Okay, the blessing of from the goddess of Death. Yeah,
- 7:00it's an interesting twist.
- 7:04Speaker 2: Mm hmmm. Yeah. So I created a pantheon of eight
- 7:06gods and goddesses and they are more or less elementally based,
- 7:11like there's you know, water, fire, earth plants, but there's
- 7:14also life and death as well. And the magic system
- 7:20in this world stems from a divine blessing that was
- 7:24bestowed upon a bloodline at a certain point in time
- 7:27in the history of this world, and so certain people
- 7:31of this bloodline can wield those magics.
- 7:37Speaker 1: Wow, Okay, sign me up. I need a copy of
- 7:43Holley Books.
- 7:45Speaker 2: Yeah, yeah, yeah, I mean I love pantheons in general.
- 7:49I've always loved the whole Greek system, the Roman system,
- 7:52but especially Egyptology. I've been a huge fan of Egypt
- 7:57for a very long time, and I actually got a
- 8:00chance to really dive into it in the third book
- 8:02because of the homeland where the third book's hero is
- 8:05from is very much ancient Egypt inspired.
- 8:10Speaker 1: Wow. I always got to kick out of out of
- 8:16people's belief systems. M I always found it found a
- 8:22uh found it interesting how how how different natural events
- 8:28brought about a a belief system, and it's it's pretty cool. Yeah,
- 8:35but that sounds sounds like a really good book, good
- 8:41series of books to read. On top of which is
- 8:43like that, I will label myself, uh the uber geek.
- 8:48Also I used to play Dungeons and Dragons myself. Yeah, yeah, yeah, I.
- 8:53Speaker 2: Mean I am a huge geek for Dungeons and dragons.
- 8:55So you are in welcome company.
- 8:58Speaker 1: Yeah, I think, I think so where I still have
- 9:00my little sack of dice around something.
- 9:04Speaker 2: Yeah, I'm actually blessed with a group right now. We
- 9:07formed it about two years ago and I'm the dungeon
- 9:11master for my group, and we have three fairies and
- 9:14a human paladin. Who are my players?
- 9:18Speaker 1: Yeah, I used to have. My favorite character was a
- 9:21wood elf. He was also a thief, a thief with
- 9:28a conscience though yes, yes, no man, you shouldn't have
- 9:32done that, And I had to steal that back from
- 9:34we give it back to the right people, and then
- 9:38we cause all kinds of trouble in uh in for
- 9:42our group because because I would all of a sudden
- 9:46like pocket something then and then have to give it
- 9:50back and the whole group would have to come along
- 9:52with some pretty fun stuff.
- 9:54Speaker 2: Yeah, you can get up into all kinds of high
- 9:57drinks in D and D. My players are currently reorganizing
- 10:01a pirate headquarters. They've taken over as the bosses of
- 10:06this pirate organization and they are now doing reorg team
- 10:11building activities with said pirates. And they spent thirty minutes
- 10:15of our last session arguing about how to form a
- 10:18union for said pirates as well and who exactly gets
- 10:21union member votes in this pirate union.
- 10:27Speaker 1: Wow. They also starting to sound like some like like
- 10:31some real life issues too, you know, you know.
- 10:34Speaker 2: Yeah, I mean that's the thing about tabletop role playing games,
- 10:38and I think role playing games in general, I mean
- 10:41art and creativity in general. It's a reflection of the
- 10:44real world. I mean, that's where we go to grapple
- 10:47with heavier topics that might be more stressful to deal
- 10:52with in the real world, but it's the safe world
- 10:55of fantasy that we get to experience with them.
- 11:00Speaker 1: And hopefully every now and again something comes out of there.
- 11:02They can actually be used in the real world too,
- 11:07like help better humanity itself.
- 11:09Speaker 2: So absolutely, Dungeons and dragons is using is being used
- 11:14more increasingly in group therapy sessions as a tool to
- 11:18help people somatically work through their issues.
- 11:23Speaker 1: Well, I didn't know that, mm hmm, And I can
- 11:26see how it can work. Uh, definitely towards towards it better. Yeah,
- 11:33so so you created this world, I mean, assuming it
- 11:38took more than just a few roles of the dice.
- 11:40Speaker 2: That come over yes.
- 11:44Speaker 1: Books. So yeah, what what what else you inspired? How
- 11:54the how the magic should work, and how the the
- 11:58the energy of that magic should work and everything.
- 12:01Speaker 2: Yeah. Well, you know, I've always, like I said, loved pantheons,
- 12:05and so I love the idea of divinely granted magic.
- 12:09I've always loved that in books that I've read. But
- 12:12when I was younger, I was a huge fantasy wader.
- 12:15I'm still a huge fantasy reader, and particularly when I
- 12:19was younger, I loved books that and still to this day,
- 12:24focus on different characters, and so I often get tired
- 12:29if it's the same protagonists all throughout a series. It's
- 12:32like I understand their point of view, and I want
- 12:34another person's point of view for the next book, because
- 12:37they tend to repeat the same emotional themes over and
- 12:41over again, if they're the same protagonists throughout the series.
- 12:45And so I really liked the idea of kind of
- 12:48passing the baton between these different magic users, and so
- 12:54that gave me a chance to play with more character types, honestly,
- 13:00and I've honestly had a really fun time trying to
- 13:06coordinate the magic that they use to their personalities as well,
- 13:12Like what are plant characteristics that show up in the
- 13:17person who wields the magic of plants? What are fiery
- 13:21characteristics that show up in the person who wields fire
- 13:24like For example, my second book, the One who wields
- 13:27the Water Blessing, is very emotional. She has very deep
- 13:33emotional experiences in the way that she interacts with and
- 13:37perceives the world, and throughout the book, I've specifically used
- 13:40water based descriptives to describe her emotional experiences. So I
- 13:45use words like the emotion washes over her, or her
- 13:50anxiety drips out of her, And so I'm using descriptive
- 13:53words that match her magic class in subtle ways. But
- 13:59she also has a temperamental aspect to her as well,
- 14:05which water like the ocean can be. You know, it's
- 14:08a vast place the ocean. So how can I match
- 14:14the characteristics of the magic class to the magic wielder.
- 14:19Speaker 1: Wow, it's it's a lot of imagination.
- 14:25Speaker 2: Oh, all I do is imagine I spend my whole
- 14:27day and in my imagination many.
- 14:35Speaker 1: And that can be a really cool place to be,
- 14:37you know.
- 14:38Speaker 2: You know, yeah, I mean it gets maladaptive at certain
- 14:41points in time, or something as maladaptive daydreaming. But I
- 14:45try to say, on the adaptive side.
- 14:49Speaker 1: How often do you fail? No, don't answer, I'm.
- 14:52Speaker 2: Getting better at it. I mean, my therapist did graduate
- 14:55me a couple of years ago, so I feel like
- 14:57I got her blessings graduate.
- 15:01Speaker 1: There you go. No, I don't think my therapist is
- 15:08ever going to let me go. It's like it's like, uh,
- 15:13he says, I get to or just say they say
- 15:17I get too deeply involved in the issue at hand. Hey,
- 15:23you know it's human rights, right. Yeah.
- 15:28Speaker 2: I mean we all have our nerd zones. I like
- 15:32to call them.
- 15:33Speaker 1: Yeah. Yeah, speaking of one of your nerd zones, We're
- 15:38going to dive away from the book for a second
- 15:41to talk about because you're like the one of the
- 15:44most serial of entrepreneurs I've ever met was how many
- 15:50different businesses, right.
- 15:52Speaker 2: Yeah, publishing is my fourth that I've founded.
- 15:55Speaker 1: Yeah, and ah have seen some level of success or everything.
- 16:02Speaker 2: So yeah, I mean they've all provided me with great
- 16:09learning opportunities and great lessons, and that in itself, I
- 16:14find is a success to me. And they've all made
- 16:17money in some shape or form, which is also a
- 16:20success to me. So I started out my first business
- 16:25was a general store devoted to local goods. It was
- 16:27a brick and mortar location in West Seattle, and that
- 16:31really was birthed from my love of local warism at
- 16:35the time, which is the concept of trying to consume
- 16:40as much of your daily consumption needs locally as possible.
- 16:45Typically it's relegated towards food consumption, like how can you
- 16:50eat local produce, meat, et cetera as locally as possible,
- 16:56But I extended it to basic goods as well, and
- 16:59so I sourced my store with ninety five percent goods
- 17:03that were produced and in the Pacific Northwest, and five
- 17:07percent was US in general. So like I imported coffee from Hawaii,
- 17:12for example, and so that was more of like an
- 17:15extended local warism.
- 17:17Speaker 1: Well, coffee is a tough one for the area that
- 17:22we live in, because coffee will not grow.
- 17:24Speaker 2: Here, yeah exactly, So there were in the same.
- 17:28Speaker 1: Rain bars they won't.
- 17:29Speaker 2: Grow here, yeah exactly.
- 17:31Speaker 1: That's a tough one. But from what I understand though, uh,
- 17:38over fifty percent of your goods in that store when
- 17:41you had that, uh didn't have any more than a
- 17:44two hour truck ride.
- 17:46Speaker 2: Yes were Pacific Northwest.
- 17:49Speaker 1: Yeah. So yeah, which that's that's an amazing thing to
- 17:54actually be able to do.
- 17:56Speaker 2: Yeah, And you know what I found, what the two
- 17:59cansumer pains that I was trying to solve for was
- 18:02like one, the amount of time and effort that it
- 18:04took to research where products were made, and to the
- 18:08amount of time and effort it took to track all
- 18:10of those items down, because typically you have to go
- 18:13to several different shops to get everything on your list
- 18:15if you are looking to buy as much as your
- 18:17stuff locally as possible. And so that's why I made
- 18:20it a general store format, so I had, you know,
- 18:24notebooks to ornaments, to jewelry, to t shirts, to soups,
- 18:28to coffee, to pretty much as much as I could
- 18:33find in a variety of goods so that you could
- 18:36buy it all under one roof and trust that it
- 18:39was locally sourced without having to do the research yourself.
- 18:43Speaker 1: Yeah, just kind of an off to walk question. Yeah,
- 18:49you rate your relationship building skills to be able to
- 18:53do something like that.
- 18:55Speaker 2: Well, that was honestly my crash course that first business
- 19:00because I had worked in retail since a teenager, and
- 19:04so I knew how to run a retail store logistically,
- 19:09but I didn't necessarily know how to promote a retail store.
- 19:13I'd never really been in that kind of position, is
- 19:16to be in charge of the marketing efforts of a
- 19:19retail store. And so when I looked around for mentors
- 19:25in the space, I went to places like SCORE, you know,
- 19:29through the SBA, which is a small business association that
- 19:32the government provides. But I also found organizations like the
- 19:36Small Business Development Council SBDC, and I found a free
- 19:40mentor through them that I was instantly a fan of.
- 19:45And he introduced this concept of networking to me, and
- 19:49I was like, what is this word that you speak of.
- 19:53I have never heard it before. And so that store
- 19:57was a crash course in me learning how to network
- 20:01and how to develop business relationships in a fruitful way.
- 20:05And I made a lot of mistakes, to be fair,
- 20:08when I was starting out, But yeah, that was officially
- 20:12ten years ago at this point, and I would have
- 20:16to say my score nowadays is miles beyond where it
- 20:21was back then.
- 20:25Speaker 1: Yeah. Well that's the whole point of entrepreneurship. It isn't like,
- 20:29it isn't the nine to five grind. It is a
- 20:34daily learning experience.
- 20:35Speaker 2: Right absolutely. I mean I was working sixty hours a
- 20:38week in that store because I had to man the
- 20:41store myself. I had to physically be there in order
- 20:45for the store to be open day in and day out,
- 20:47and so it quickly overtook my life.
- 20:52Speaker 1: Yeah. Well that's the other secret of entrepreneurship. We all
- 20:58work what is it, half days, which twelve hours?
- 21:07Speaker 2: Yeah yeah, I'm like, how about like we sleep like
- 21:11a quarter of the day and three quarters of the
- 21:14day is left over for exactly yeah yeah yeah yeah yeah.
- 21:22So from there, I actually went into business consulting because
- 21:27it was such a huge crash course for me.
- 21:32Speaker 1: Yeah.
- 21:32Speaker 2: I suddenly realized that after two years of doing that,
- 21:37two years of learning the ropes, two years of learning
- 21:40as much as I could, it was basically my crash course.
- 21:42MBA and I could then go to other small businesses
- 21:46in the area and be like, hey, this is what
- 21:48I learned, this is the research that is behind what
- 21:52I learned, and we can also improve your operations and
- 21:56marketing and systems and stuff like that to benefit them.
- 22:02Speaker 1: Yeah, you had that special kind of NBA though it
- 22:06wasn't It wasn't a university NBA. It was the street
- 22:13NBA exactly.
- 22:14Speaker 2: I joked that I got my MBA via Google, you know, like,
- 22:19I honestly think it's more worthwhile these days than a
- 22:23paper MBA from a university because it's hands on, on
- 22:28the job learning and you learn so much more from
- 22:33that than you can from a detached spreadsheet lecture.
- 22:39Speaker 1: Yeah, don't say they don't misunderstand everybody listening that we're
- 22:46not saying you shouldn't do that sort of work. It's
- 22:49an important work also, but hey, look for the real
- 22:52world stuff also because it's going to one helped you
- 22:57build relationships because you have to join in with people
- 23:00in order to make that work.
- 23:03Speaker 2: Absolutely, I mean that's one of the ways that I
- 23:06really truly learned the meaning of the phrase it takes
- 23:09a village.
- 23:11Speaker 1: Yeah, yeah, it does. It does take a village. Yeah,
- 23:17so that led us to which next business.
- 23:21Speaker 2: So I started working more in other small businesses, kind
- 23:26of as an employee, but more of like a consultant
- 23:30employee for a few years. And from there I was
- 23:34actually working with a leadership team of a small business
- 23:39who were kind of failing at being leaders in their business.
- 23:44Like this is very common in the world of small businesses,
- 23:48is that they are an expert in the skill that
- 23:51they build the business around, whether they're a contractor or
- 23:57For my example, they were dog walkers and trainers, but
- 24:00they weren't necessarily skilled in leading the businesses that they
- 24:03built around those skill sets. And so as a result,
- 24:09I was doing a lot of research into leadership skill
- 24:11development for them to try to help train them into
- 24:15being better leaders in the companies that they were leading.
- 24:19And that's when I found the neuro Leadership Institute. I
- 24:23stumbled across their research one day when I was doing
- 24:27leadership skill development research. And they are an institute over
- 24:31in New York that combines the science of neuroscience and
- 24:37the soft skills of leadership skill development. And so they
- 24:41pretty much use the scientific method They use fMRIs, they
- 24:45use psychological studies, they use as much hard science as
- 24:49possible to study what goes into making a good leader,
- 24:53and they have founded about four facets of neuro leadership.
- 24:59I believe one is making decisions, two is collaborating with others,
- 25:05three is facilitating change, and the fourth I think is
- 25:09self regulation. I want to say, if I'm remembering correctly.
- 25:15And so finally I found research that gave me hard
- 25:19science behind those soft skills, because often when you come
- 25:23to leadership skill developments, it's anecdotal and observational and more
- 25:29often than not based on a very privileged perspective.
- 25:35Speaker 1: Yeah it that ors it from the armed forces.
- 25:39Speaker 2: Yeah, exactly, And so I was hooked once you gave
- 25:43me that hard science behind soft skills, Like, I was
- 25:47absolutely hooked. So I ended up becoming a neuro leadership
- 25:50coach as a result, and studied under the institute, got
- 25:55a certification and opened up at set Out my Shingle
- 26:00as a neuro leadership coach. And so that's when I
- 26:02then started doing coaching programs with leaders in businesses who
- 26:08wanted to improve the way that they led their companies.
- 26:12And so that was my second business.
- 26:16Speaker 1: Wow, well do you eventually wind up doing because you
- 26:21currently coach creatives and how to get their work out there.
- 26:26Speaker 2: Yeah, that's a different iteration of it. The neuro leadership
- 26:29coaching morphed a couple times in terms of my focus.
- 26:33I morphed into business consulting for a time in that business,
- 26:38and I also morphed into wellness coaching for executives as
- 26:45well during that business and kind of a transition coach
- 26:49of sorts, because I was finding the root causes to
- 26:54a lot of these leaders' problems didn't necessarily have to
- 26:58do with their business know how or their leadership know how,
- 27:01but their self management was often what it boiled down
- 27:06to in terms of time management, wellness management, and mindset management.
- 27:12That was more often the case in terms of where
- 27:15they were falling short in how they could improve the
- 27:21way that they were running their organizations. And so that
- 27:25business morphed a few times. And so I have taken
- 27:29the vestiges of those coaching practices consulting practices and kind
- 27:35of integrated them into my publishing company now where I
- 27:38work with authors and other types of creatives in their
- 27:43business management.
- 27:45Speaker 1: Yeah.
- 27:49Speaker 2: And then for a short, hot minute, I had a
- 27:52sweatpants company, Yes, sweatpants. That was during the pandemic, but.
- 28:01Speaker 1: That I can see that being your your brand of fashion. Yeah,
- 28:04I always look so comfortable. You always don't understand this
- 28:10for for everybody who's who's watching is a you know,
- 28:15the plaid shirt, the scarf and everything, but you always
- 28:19look it may be eclectic, but it's put together.
- 28:23Speaker 2: Thank you, thank you. It has taken me years to
- 28:26get to this point. Thank you. Yes, my fashion sense
- 28:32did evolve rapidly during the pandemic, as I think everyone did.
- 28:37Prior to the pandemic, I thought it was a cardinal
- 28:40sin to wear sweatpants in public.
- 28:45Speaker 1: I generally don't, although okay, I do spend a lot,
- 28:52a lot of my time in especially since we're getting
- 28:56into the colder weather with with our our plenty of
- 29:02going into the shadow of the sun, of the fleecy
- 29:07warm leggings.
- 29:10Speaker 2: So yeah, yeah. And so in the pandemic, you know,
- 29:14sweatpants were becoming more and more of an acceptable public
- 29:18wear item, and I thought, why couldn't we have fun
- 29:24sweatpants out there? You know, sweatpants and bright colors and
- 29:28bold patterns, and that kind of sweatpants hadn't really hit
- 29:33the level that it is to do this day. Because
- 29:36the whole athleisure industry was transformed by the pandemic and
- 29:41people going for more comfortable wear out there in the world.
- 29:46And so I started a sweatpants company that was based on,
- 29:51you know, more fashionable sweatpants, but were also high quality
- 29:55make and made in the US as well. So that
- 29:59was kind of my attempt at reviving the whole local
- 30:03warism thing that I had going with the General store,
- 30:07while also trying to tap into my creativity which hadn't
- 30:12really been well fulfilled. With the consulting and the coaching,
- 30:17I kept finding myself, I'm a creative at heart. Every
- 30:20bone in my body is a creative bone, and I
- 30:24just have this generative creative need that I need to
- 30:28address day in and day out. And so the sweatpants
- 30:32company was my first attempt at finding a business model
- 30:35to encapsulate that.
- 30:39Speaker 1: This sounds like fun.
- 30:40Speaker 2: It was. I mean, I had a ton of fun
- 30:42designing the sweatpants. But the thing about fashion brands, especially
- 30:46with custom fashion brands and not white label fashion brands,
- 30:51is that they are very expensive to start.
- 30:55Speaker 1: Yeah, because you still do need to find someone to
- 30:59actually physically make the sweatpants.
- 31:01Speaker 2: Yes, and in order.
- 31:03Speaker 1: To quantities to be consumed by the public exactly.
- 31:08Speaker 2: And so for my first run of inventory, just to
- 31:12launch the company itself, I had to invest two hundred
- 31:15and fifty thousand dollars into sweatpants.
- 31:18Speaker 1: Yeah, let's not go down to two hundred and fifty
- 31:20thousand dollars road too often though, because the person sitting
- 31:26on this side of the of the zoom call. We
- 31:31put two hundred and fifty thousand dollars into a TV
- 31:34show only to be told is never going to be made? Yeah,
- 31:43and then't imagine it. Could you have a significant other? Right?
- 31:47Speaker 2: Uh? No, actually I am single with my dog.
- 31:51Speaker 1: Oh well, I actually had to go after hearing that
- 31:58the TV show was not going to be be made
- 32:02for error or any of that sort of stuff. I
- 32:04had to go home and tell my wife that I
- 32:05spent two hundred and fifty thousand dollars from out or
- 32:08savings account to a project that wasn't ever going to
- 32:14happen and there was no recoping the money. Yeah, that
- 32:17was one of the downfalls of entrepreneurship.
- 32:20Speaker 2: But yes, that was the era of my life where
- 32:23I learned the phrase it's not a life lesson unless
- 32:26it counts costs. At least ten thousand dollars. It's a
- 32:32good saying, and that honestly changed my relationship to what
- 32:37a whole lot of money meant, you know. And I
- 32:41think that that was a great mindset shift for myself
- 32:44as an entrepreneur as well to truly understand, like, you know,
- 32:49five hundred dollars here and there sure might make a
- 32:53difference in my bottom line, but at the end of
- 32:56the day, it's not a true life lesson unless it's
- 32:59over ten thousand dollars.
- 33:02Speaker 1: Yeah. Uh, I'm just gonna say that there is a
- 33:08question right going to tip my tongue about that. How
- 33:12important is it as an entrepreneur to expand our idea
- 33:19of what a large sum of money is.
- 33:24Speaker 2: I think it's very important, and I think it's a
- 33:27piece that a lot of starting entrepreneurs and starting small
- 33:32business owners forget because I think we waste a lot
- 33:36of worry energy on small sums. Like don't get me wrong,
- 33:42it is definitely a good idea to budget and to
- 33:46track your expenses and to understand where each dollar is
- 33:50going in your businessess and where it's being used and
- 33:53how it's being used. That is definitely fundamental to running
- 33:57a business. But I think you have to have a
- 34:04more expansive approach to those smaller bills and those smaller
- 34:13expenses because I run into so many people who waste
- 34:18so many hours a day sweating the small stuff and
- 34:25at the end of the day, like to use the
- 34:26NBA example for example, like an NBA costs thirty to
- 34:31fifty thousand dollars right out of a university. That's usually
- 34:35what you expect to pay for thirty for an MBA.
- 34:38Speaker 1: Really, I thought it was the price tangle was a
- 34:41bit higher, but hey, let's go with it.
- 34:44Speaker 4: Let's go with it.
- 34:44Speaker 2: Yeah, I mean it honestly depends on the university you
- 34:48go to, for sure, and whether you're in state or
- 34:51out of state, and whether you have laid and you know,
- 34:54so on.
- 34:55Speaker 1: Yeah, yeah, yeah, yeah, so okay, But.
- 35:00Speaker 2: What is the difference between spending thirty thousand on an
- 35:04MBA or spending thirty thousand on a business? What is
- 35:08the difference between spending thirty thousand dollars on a new
- 35:11bathroom and spending thirty thousand dollars on a business. You know,
- 35:17at the end of the day, you can choose which
- 35:21expenses are going to propel your goals further and which
- 35:26expenses are going to give you the most ROI return
- 35:30on your investment versus you know, like we spend what
- 35:34forty grand on a car, sometimes fifty grand on a
- 35:38car sometimes when it's often a status symbol, right, And
- 35:46so you can look at spending thirty thousand dollars on
- 35:51a business as an investment in yourself rather than an
- 35:54investment on a status symbol. Or if you just really
- 35:56need a good, big, better bathroom, like if your bathroom's
- 35:59fallen apart, you know, there's nothing wrong with spending the
- 36:02thirty forty fifty dollars it takes to remodel your bathroom.
- 36:06But it puts those types of expenses into better perspective
- 36:12so that you understand what you're choosing to spend your
- 36:17money on, because the money is going to be spent
- 36:19either way, right.
- 36:24Speaker 1: And that's the money should be spent. Because one of
- 36:29the I think one of for our public in the
- 36:35US and Canada, one of the most expensive things that
- 36:40people have is a savings account. It costs some more
- 36:45money than they think.
- 36:47Speaker 6: Yeah, so we have to be careful about that, yeah, exactly,
- 36:56And it's I'm.
- 36:57Speaker 1: Sure you're gonna go to agree with this one. Also,
- 37:00it's it's okay to sock money away for the rainy day. Sure,
- 37:07nothing wrong with that, but it's a when you make
- 37:16yourself suffer the rainy day just to have the rainy
- 37:22day money, you may kind of rethink that, right.
- 37:25Speaker 2: So yeah, I mean it's a fine balance to make,
- 37:33and each person is going to have to make that
- 37:35decision for themselves. Is what kind of balance of risk
- 37:39and safety you're willing to accept in this endeavor of
- 37:44this entrepreneurship cycle, or even just how much you spend
- 37:48on expenses versus what you save in the bank or
- 37:52wherever you save it. And I think a lot of
- 37:55people are reluctant to spend money on unusual things like
- 38:03business ownership, and are more willing to spend money on
- 38:06usual things like cars, bathrooms, so on and so forth.
- 38:12Speaker 1: Yeah, yeah, I don't know. We we have a sitting
- 38:21and sitting in our in our driveway because I keep
- 38:24the business truck here. It costs but but it it
- 38:31costs us uh something like one hundred and fifty thousand
- 38:34dollars for a for a truck. Yeah you, oh, but
- 38:39that truck can haul a whole TV set like like
- 38:46like a a talkshow TV set forth in it to
- 38:52get from point A to point and B so that
- 38:55we can actually provide entertainment for an audience. And with
- 39:01that entertainment we get money, lots of money from sponsors.
- 39:04Speaker 2: Right, hopefully you have to make really conscious decisions on
- 39:12the strategic use of money at the end of the day.
- 39:18Speaker 1: Let me ask you this because because because we're talking
- 39:21a lot of language, the only only entrepreneurial creatives are
- 39:26going to catch on too, So to to to create
- 39:33our art rather be the book, the painting, uh, the documentary,
- 39:40whatever it is, it's it costs, there's a cost to it,
- 39:46and balancing the costs versus the return and how to
- 39:54spread the cost throughout the community so that you can
- 39:58actually live mm hmm. How do you help people figure
- 40:01all that out?
- 40:04Speaker 2: Well, I mean I think the first thing is looking
- 40:07at their resources. Like when I said that before, is
- 40:12like the st strategic use of money. I think it's
- 40:15more the strategic use of resources and that involves money,
- 40:20that involves energy, that involves time, that involves community. Is
- 40:26who do you have access to? What are they willing
- 40:28to provide? What time do you have access to? What
- 40:33time are you willing to commit, what energy do you
- 40:36have access to, and what energy are you willing to
- 40:39commit to it? And what money do you have access to?
- 40:41And what money are you willing to commit? Because the
- 40:44more intentional and strategic we get about those decisions, the
- 40:51more we're able to plan accordingly, Like you start to
- 40:59accept the consequences of the decisions you make, which it
- 41:04sounds so simple, but it's actually a really radical concept
- 41:07to a lot of people these days, is that they
- 41:10don't equate consequences and decisions. Often is like decisions to
- 41:18purchase cable versus a decision to invest in a financial
- 41:22course or something like that. They think that cable is
- 41:29the automatic answer oftentimes, but financial courses may have a
- 41:35greater reward in the long term. So in terms of community,
- 41:41you can also intentionally strategically tap into your community in
- 41:47the same way. Is who is also resourced enough and
- 41:54willing enough to help you in this endeavor and how
- 41:57can you I don't honestarily want to say use your
- 42:01community because that sounds credit for but tap into the
- 42:09well of resources that are available when you bring multiple
- 42:13people together. And I think a very specific example of
- 42:17this to make it a little more concrete, it's crowdfunding.
- 42:20I think crowdfunding is becoming more and more of an
- 42:24option for people nowadays, whether it's funding a creative endeavor
- 42:28like art, music, books, TV, so on and so forth,
- 42:33or whether it's just funding lifestyle expenses. I recently donated
- 42:37to a friend who did a crowdfunding campaign for medical
- 42:40expenses for her dog, and I think it's an attempt
- 42:45to go back to more village centric ways of living
- 42:50that we've had in the past, where people pitch in
- 42:55when a member of the village is in need because
- 42:57they believe that they would also pitch in if they
- 43:00were in need.
- 43:02Speaker 1: Well, okay, toss out a large university kind of word.
- 43:10We are a gregorious species.
- 43:14Speaker 2: Mm hmmm. Yes, do you mean gregorian as in the
- 43:19calendar or do you mean gregarious as in loquacious.
- 43:25Speaker 1: As in social We got to be part of a society, gotcha?
- 43:30Speaker 2: Gotcha?
- 43:31Speaker 1: Yeah, which also means that only do we have to
- 43:36talk to each other, we have to hang out with
- 43:38each other, but it also means that we have to
- 43:40lift each other up. Yes.
- 43:44Speaker 2: Yes, I think we've gotten too isolated in this world
- 43:47of technology that we live in. And I think we
- 43:51can see that in the mass difference between how families
- 43:54stick together in different countries versus in the US and Canada.
- 43:59We have got very isolated in our family structures.
- 44:04Speaker 1: Yeah, I have a really good example of that, but
- 44:10I'm not going to share it with you at this
- 44:12particular time.
- 44:14Speaker 2: You're definitely officially on a tangent.
- 44:17Speaker 1: Yeah, it's going to lead down a huge political tangent.
- 44:23And this is not a political show. So hey, with
- 44:27what we time, we have left character lists for your
- 44:32books because I want to get back to the book,
- 44:34because hey, we want to promote the heck out of
- 44:36your book, because hey, we want you to sell you
- 44:39sell a billion copies.
- 44:41Speaker 2: Yes, that would be nice for sure. Yeah. I mean
- 44:47in the first book, we have Kila, who is the
- 44:50moon blessed, the goddess of death blessed. We have Nesima
- 44:56in the second book, who is the water blessed. Then
- 45:00we have rock Meant in the third book, who is
- 45:02the fire blest.
- 45:04Speaker 1: Now going back to the because I've kind of feel
- 45:09drawn to this water character. Oh yeah, which is kind
- 45:12of funny because because if we were to look at
- 45:17my numerology and my and my zodiac and all that
- 45:21kind of stuff. I'm air air air air, just floating
- 45:25away air. But there's something that you said about about her,
- 45:33did at least to did you actually paint her like
- 45:37like as an impact or something like that, because.
- 45:41Speaker 2: Yeah, I mean she feels everything very deeply, and I
- 45:46think she picks up on other people's emotions more so
- 45:49than other characters in the book for sure. Like you know,
- 45:53Rock met because he is the fire blest I had
- 45:56a lot of like fiery impulsiveness built into his character
- 46:00as well, and he's a bit blind sometimes when it
- 46:04comes to people's emotional experiences.
- 46:07Speaker 1: Yeah, so it also makes it How do you see
- 46:17each element developing inside of a person.
- 46:23Speaker 2: In terms of the magic mechanics or for like me
- 46:25developing a character.
- 46:28Speaker 1: Well, it's going to be a little bit of both,
- 46:30I think, okay, because how you view a firing personality,
- 46:39it's going to be how you're going to write the
- 46:41fiery personality.
- 46:44Speaker 6: Yeah.
- 46:44Speaker 1: Yeah, I should see those elements developing people.
- 46:48Speaker 2: Yeah, I mean I chose the elements first. I chose
- 46:52the magic abilities first, and I also chose their genders first.
- 46:57I knew going into it, like whether I wanted a
- 47:01hero or a heroine or even non binary is going
- 47:05to show up as well later on in the novel.
- 47:10And from there, I sort of crafted the characters around
- 47:20like not only the elemental influences, but also certain personality
- 47:25traits that I wanted to play with. Sometimes they're inspired
- 47:31by other characters that I've seen out there in the world.
- 47:34Sometimes they're inspired by songs that I've come across. But
- 47:38I usually have a element. I have a gender, I
- 47:43have a sexuality usually that I begin with for the character,
- 47:47and then I have different tropes, different relationship dynamics, different
- 47:51character traits that I think align with those first three
- 47:56choices that I then assign to those various characters.
- 48:03Speaker 1: Pretty cool.
- 48:05Speaker 2: Yeah, So I have like a whole playlist of songs
- 48:07that are all character songs for me that put me
- 48:11in the mood and the perspective of the various characters.
- 48:15And that's what really truly drives home my connection and
- 48:19understanding of the characters themselves.
- 48:24Speaker 1: To create a whole environment around yourself in order to
- 48:27write the character.
- 48:29Speaker 2: Oh yes, absolutely, like because I'm feeling from their perspective.
- 48:34Like when I was writing the Water character, I was
- 48:37in the fields all the time because she was in
- 48:40the fields all the time, and she was just so
- 48:43emotional that I had to tap into that aspect of
- 48:46myself to be emotional as well. And so, for example,
- 48:50for Book four's character that I'm writing right now, she
- 48:52is very angry with where she is in life at
- 48:56the moment, and so I've kind of had to work
- 48:59my rile myself up in order to write from her
- 49:03perspective in order to tap into the anger that's inside
- 49:09of her. And so songs definitely help with them.
- 49:15Speaker 1: Yeah, hit that part kind of is a quasi actor.
- 49:20You know, you gotta find that and you can't keep
- 49:24replaying the that same emotion because then thin gets tired
- 49:27and tack me.
- 49:28Speaker 2: And yeah, I mean, I definitely have to play the
- 49:35playlist a few times in order to sync into the
- 49:37character's point of view. But once I'm there, that's where
- 49:40the flow starts.
- 49:42Speaker 1: For sure. Sounds like a lot of fun too, it is.
- 49:47Speaker 2: I mean, I get so much dopamine from writing, like
- 49:51I I'm not one of those writers that can do
- 49:54short chunks every day. I honestly hate the advice to
- 49:58write every day. I think it's un sustainable and puts
- 50:00you like sets you up for failure. But that's a
- 50:03whole nother rant. I like to have long blocks of
- 50:08writing time, and so I schedule at least three to
- 50:10five hours per writing block because that allows me to
- 50:15fully sync into the flow and fully sync into the
- 50:18character without having to divert or distract my attention to
- 50:25other things going on.
- 50:30Speaker 1: Sounds like a lot of fun, and I do actually
- 50:33look forward to to getting a hold of the book.
- 50:37But hey, I need that special link that guides me
- 50:41to where the book.
- 50:41Speaker 2: Is link Tree slash Claire.
- 50:44Speaker 1: Giants that would be in the show notes. Guys, So
- 50:50I want you to when it would be October?
- 50:54Speaker 2: What October thirty? First, it's Halloween every.
- 50:57Speaker 1: Year, Halloween. Halloween. Yeah, I was gonna say it sounding
- 51:02like Halloween. Yeah. So if you're listening to this before
- 51:08Halloween in twenty twenty four, you know, given another couple
- 51:14of days, it'll be up there. If you're listening after Halloween,
- 51:18go get the book. It's gonna be fun, it's going
- 51:21to be enjoyable, and if you like fantasy fantasy romance
- 51:27in general, you're gonna really love with Claric's writing. So
- 51:33go check it out. It is again, the link is
- 51:37link Tree.
- 51:38Speaker 2: What flash Claire joyants, there you go.
- 51:42Speaker 1: All right, thanks for listening everybody, Thank you Claire for
- 51:45coming on.
- 51:46Speaker 2: Yeah, thank you, happy to be here, all right.
- 52:00Speaker 3: That's so bad. So I don't know, so I shun action.
- 52:22So why say this?
- 52:31Speaker 4: He says?
- 52:35Speaker 3: A reason.
- 52:42Speaker 4: Should be like cho wah, we can't wait, so.
- 52:59Speaker 3: Will yees?
- 53:31Speaker 1: She go to.
- 53:34Speaker 3: It? St ST ST.
- 53:47Speaker 2: I know.
- 54:12Speaker 1: The show has been produced by Depictions Media. Please contact
- 54:17us at depictions dot media for more information