
Turning Marketing Into a Profit Control System with Cem Atik
Cem Atik, co-founder of Harucon-Ventures, shares insights on turning marketing into a profit control system, leveraging data and AI in e-commerce, and the importance of human creativity alongside AI. Discover practical strategies for data-driven decision making, optimizing unit economics, and the future of AI in marketing.
key topics
Turning marketing into a profit control system
Leveraging data and AI in e-commerce
Importance of unit economics in marketing
Future trends of AI in marketing
takeaways
Tracking full control of unit economics is crucial for profitable marketing.
AI is a powerful…
The skinny
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