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Turning Marketing Into a Profit Control System with Cem Atik

Cem Atik, co-founder of Harucon-Ventures, shares insights on turning marketing into a profit control system, leveraging data and AI in e-commerce, and the importance of human creativity alongside AI. Discover practical strategies for data-driven decision making, optimizing unit economics, and the future of AI in marketing.

key topics

Turning marketing into a profit control system

Leveraging data and AI in e-commerce

Importance of unit economics in marketing

Future trends of AI in marketing

takeaways

Tracking full control of unit economics is crucial for profitable marketing.

AI is a powerful…

The skinny

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