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Fast Five Shorts | Instacart Debuts New “Will Call” Delivery Service · Omni Talk Retail

• 0:00
  Instacart
• 0:00
  has
• 0:01
  introduced
• 0:01
  Will
• 0:02
  Call
• 0:02
  Delivery,
• 0:03
  a
• 0:03
  new
• 0:03
  offering
• 0:03
  tailored
• 0:04
  to
• 0:04
  ensure
• 0:05
  distributors
• 0:06
  can
• 0:06
  meet
• 0:06
  the
• 0:06
  needs
• 0:07
  of
• 0:07
  urgent
• 0:08
  same
• 0:08
  day
• 0:08
  fill
• 0:09
  in
• 0:09
  orders.
• 0:09
  According
• 0:09
  to
• 0:10
  an
• 0:10
  Instacart
• 0:10
  press
• 0:11
  release,
• 0:11
  Will
• 0:11
  Call
• 0:12
  Delivery
• 0:12
  is
• 0:12
  a
• 0:12
  white
• 0:12
  label
• 0:13
  application
• 0:13
  built
• 0:13
  for
• 0:14
  distributors
• 0:14
  to
• 0:14
  streamline
• 0:15
  same
• 0:15
  day
• 0:15
  ordering
• 0:16
  via
• 0:16
  their
• 0:16
  sales
• 0:17
  reps.
• 0:17
  Customers
• 0:18
  who
• 0:18
  need
• 0:18
  items
• 0:19
  fast
• 0:19
  can
• 0:19
  pick
• 0:19
  up
• 0:19
  their
• 0:20
  phones,
• 0:20
  text,
• 0:20
  or
• 0:21
  call
• 0:21
  their
• 0:21
  sales
• 0:21
  reps
• 0:22
  like
• 0:22
  they
• 0:22
  always
• 0:22
  do.
• 0:23
  And
• 0:23
  sales
• 0:23
  reps
• 0:24
  can
• 0:24
  request
• 0:24
  an
• 0:25
  Instacart
• 0:25
  shopper,
• 0:25
  pick
• 0:26
  up
• 0:26
  items
• 0:26
  from
• 0:26
  the
• 0:26
  warehouse
• 0:27
  and
• 0:27
  deliver
• 0:27
  it
• 0:28
  to
• 0:28
  their
• 0:28
  end
• 0:28
  customers
• 0:29
  all
• 0:29
  in
• 0:30
  just
• 0:30
  a
• 0:30
  couple
• 0:30
  of
• 0:30
  clicks.
• 0:31
  Additionally,
• 0:32
  in
• 0:32
  order
• 0:32
  to
• 0:32
  better
• 0:32
  address
• 0:33
  out
• 0:33
  of
• 0:33
  stocks
• 0:34
  or
• 0:34
  service
• 0:34
  customers
• 0:35
  that
• 0:35
  are
• 0:35
  far
• 0:36
  from
• 0:36
  the
• 0:36
  warehouse,
• 0:36
  distributors
• 0:37
  have
• 0:37
  the
• 0:37
  ability
• 0:38
  to
• 0:38
  place
• 0:38
  orders
• 0:39
  from
• 0:39
  retailers
• 0:39
  on
• 0:40
  the
• 0:40
  Instacart
• 0:40
  Marketplace
• 0:41
  to
• 0:41
  ensure
• 0:42
  that
• 0:42
  customers
• 0:42
  are
• 0:42
  always
• 0:43
  getting
• 0:43
  the
• 0:43
  product
• 0:43
  they
• 0:44
  need
• 0:44
  quickly.
• 0:45
  Chris,
• 0:45
  you
• 0:45
  spent
• 0:46
  the
• 0:46
  better
• 0:46
  part
• 0:46
  of
• 0:46
  two
• 0:47
  years
• 0:47
  questioning
• 0:47
  Instacart's
• 0:48
  play
• 0:48
  to
• 0:48
  become
• 0:49
  the
• 0:49
  operating
• 0:49
  system
• 0:49
  for
• 0:50
  grocers.
• 0:51
  So
• 0:51
  are
• 0:51
  you
• 0:51
  going
• 0:52
  to
• 0:52
  poo
• 0:52
  Poo
• 0:52
  Will
• 0:53
  Call
• 0:53
  Delivery
• 0:54
  now
• 0:54
  as
• 0:54
  well.
• 0:56
  Oh,
• 0:56
  we
• 0:56
  had
• 0:57
  duty
• 0:57
  and
• 0:57
  Poo
• 0:57
  Poo
• 0:58
  in
• 0:58
  the
• 0:58
  same
• 0:58
  podcast,
• 0:59
  Dan.
• 0:59
  Oh
• 0:59
  my
• 0:59
  God.
• 1:00
  I'm
• 1:00
  doing
• 1:00
  a
• 1:01
  podcast
• 1:01
  with
• 1:01
  a
• 1:01
  two
• 1:01
  year
• 1:02
  old.
• 1:02
  This
• 1:02
  is
• 1:02
  ridiculous.
• 1:03
  You
• 1:03
  are.
• 1:03
  Yeah,
• 1:04
  right.
• 1:04
  Hey,
• 1:05
  I'll
• 1:05
  take
• 1:05
  that.
• 1:06
  I'm
• 1:06
  just.
• 1:06
  I'm
• 1:07
  gonna
• 1:07
  actually
• 1:07
  believe
• 1:07
  it.
• 1:07
  I'm
• 1:07
  gonna
• 1:08
  not.
• 1:08
  I'm
• 1:08
  gonna
• 1:08
  surprise
• 1:08
  you.
• 1:08
  I
• 1:09
  think
• 1:09
  I'm
• 1:09
  gonna
• 1:09
  say,
• 1:09
  not
• 1:09
  at
• 1:09
  all.
• 1:09
  I'm
• 1:10
  not
• 1:10
  gonna
• 1:10
  poo
• 1:10
  poo
• 1:10
  this
• 1:10
  at
• 1:10
  all.
• 1:11
  I
• 1:11
  actually
• 1:12
  like
• 1:12
  this
• 1:12
  move
• 1:13
  and
• 1:13
  I
• 1:13
  think
• 1:14
  I
• 1:14
  like
• 1:14
  it
• 1:14
  because
• 1:14
  it
• 1:14
  scales
• 1:16
  what
• 1:16
  Instacart
• 1:16
  already
• 1:17
  does.
• 1:17
  Well,
• 1:17
  and
• 1:17
  Instacart
• 1:18
  has
• 1:18
  a
• 1:18
  right
• 1:18
  to
• 1:18
  win
• 1:19
  in
• 1:19
  this
• 1:19
  space.
• 1:20
  And
• 1:20
  I
• 1:20
  can
• 1:20
  also
• 1:20
  tell
• 1:21
  you
• 1:21
  from
• 1:21
  firsthand
• 1:21
  experience,
• 1:22
  my
• 1:22
  grandfather
• 1:23
  used
• 1:23
  to
• 1:23
  be
• 1:24
  a
• 1:24
  regional
• 1:24
  food
• 1:24
  distributor.
• 1:25
  And
• 1:25
  by
• 1:25
  regional,
• 1:26
  I
• 1:26
  mean
• 1:26
  very
• 1:26
  regional.
• 1:27
  And
• 1:27
  I
• 1:28
  would
• 1:28
  make
• 1:28
  sales
• 1:28
  calls
• 1:29
  with
• 1:29
  him
• 1:29
  to
• 1:30
  podunk
• 1:30
  bars
• 1:31
  outside
• 1:32
  of
• 1:32
  the
• 1:32
  Quad
• 1:32
  Cities
• 1:33
  in
• 1:33
  Iowa,
• 1:33
  in
• 1:33
  town.
• 1:34
  Oh
• 1:34
  my
• 1:34
  God,
• 1:34
  you're
• 1:34
  kidding
• 1:35
  me.
• 1:36
  No,
• 1:36
  100%.
• 1:37
  100%.
• 1:38
  And
• 1:38
  we
• 1:38
  would
• 1:38
  deliver
• 1:38
  chips
• 1:39
  and
• 1:39
  soda
• 1:40
  and
• 1:40
  the
• 1:40
  whatnot
• 1:41
  to
• 1:41
  those
• 1:41
  bars.
• 1:41
  Like
• 1:41
  all
• 1:42
  the
• 1:42
  stuff
• 1:42
  clipped
• 1:42
  on
• 1:43
  the
• 1:43
  back
• 1:43
  of
• 1:43
  the
• 1:43
  bars,
• 1:44
  like
• 1:44
  those
• 1:44
  chips
• 1:44
  where
• 1:45
  you're
• 1:45
  like,
• 1:45
  I
• 1:45
  want.
• 1:46
  Yeah,
• 1:46
  that's.
• 1:47
  Yeah,
• 1:48
  yeah.
• 1:48
  He
• 1:48
  had
• 1:48
  a
• 1:48
  little
• 1:48
  delivery
• 1:49
  van,
• 1:49
  like
• 1:49
  he
• 1:50
  was
• 1:50
  like
• 1:50
  a
• 1:50
  one
• 1:50
  person
• 1:51
  operation
• 1:51
  in
• 1:51
  his
• 1:52
  70s
• 1:52
  and
• 1:53
  a
• 1:53
  little
• 1:53
  delivery
• 1:53
  van.
• 1:54
  And.
• 1:54
  And
• 1:54
  you
• 1:55
  know
• 1:55
  what
• 1:55
  he
• 1:55
  would
• 1:55
  do?
• 1:55
  And
• 1:55
  he'd
• 1:56
  run
• 1:56
  out
• 1:56
  of
• 1:56
  things
• 1:56
  and
• 1:56
  he
• 1:57
  would
• 1:57
  honestly,
• 1:58
  he
• 1:58
  would
• 1:58
  high
• 1:58
  tail
• 1:59
  it
• 1:59
  to
• 1:59
  Sam's
• 1:59
  club,
• 2:00
  buy
• 2:00
  the
• 2:00
  items
• 2:01
  in
• 2:01
  bulk
• 2:01
  because
• 2:02
  he
• 2:02
  wanted
• 2:02
  to
• 2:02
  make
• 2:02
  sure
• 2:02
  he
• 2:03
  kept
• 2:03
  his
• 2:03
  customers
• 2:03
  happy.
• 2:04
  So
• 2:04
  Instacart
• 2:05
  is
• 2:05
  essentially
• 2:06
  playing
• 2:06
  on
• 2:06
  that.
• 2:07
  And
• 2:07
  so
• 2:08
  that's
• 2:08
  real.
• 2:09
  That
• 2:09
  happens.
• 2:10
  So
• 2:10
  I
• 2:10
  Think
• 2:10
  there's
• 2:10
  a
• 2:11
  need
• 2:11
  state
• 2:11
  there.
• 2:11
  And
• 2:12
  so,
• 2:12
  yeah,
• 2:12
  I
• 2:12
  like
• 2:12
  it
• 2:13
  for
• 2:13
  that
• 2:13
  reason
• 2:13
  because
• 2:13
  it,
• 2:14
  it
• 2:14
  takes
• 2:14
  what
• 2:14
  they're
• 2:14
  already
• 2:15
  doing
• 2:15
  and
• 2:15
  just
• 2:16
  something
• 2:16
  they
• 2:17
  can
• 2:17
  win
• 2:17
  at.
• 2:17
  I
• 2:17
  think
• 2:17
  it's
• 2:17
  a
• 2:18
  smart.
• 2:20
  That's
• 2:20
  so
• 2:20
  crazy
• 2:21
  because
• 2:21
  I
• 2:22
  was
• 2:22
  thinking
• 2:22
  of
• 2:22
  this
• 2:23
  because
• 2:23
  when
• 2:23
  I
• 2:23
  used
• 2:23
  to
• 2:23
  work
• 2:24
  at
• 2:24
  the
• 2:24
  corn
• 2:24
  stand
• 2:25
  during
• 2:25
  the
• 2:25
  summer,
• 2:26
  like,
• 2:26
  all
• 2:26
  right,
• 2:26
  here
• 2:27
  we
• 2:27
  go.
• 2:27
  This
• 2:28
  same
• 2:28
  thing
• 2:28
  would
• 2:29
  happen
• 2:29
  to
• 2:29
  us
• 2:29
  where,
• 2:30
  like,
• 2:30
  we'd
• 2:30
  run
• 2:30
  out
• 2:30
  of
• 2:31
  raspberries,
• 2:31
  and
• 2:32
  so
• 2:32
  we'd
• 2:32
  have
• 2:32
  to
• 2:32
  drive
• 2:33
  across
• 2:33
  the
• 2:34
  highway
• 2:35
  to
• 2:35
  go
• 2:35
  to
• 2:35
  the
• 2:36
  nearest
• 2:36
  grocery
• 2:36
  store,
• 2:37
  buy
• 2:38
  like
• 2:38
  25
• 2:39
  packages
• 2:39
  of
• 2:39
  raspberries,
• 2:40
  and
• 2:40
  then
• 2:40
  we'd
• 2:41
  put
• 2:41
  them
• 2:41
  in
• 2:41
  like
• 2:41
  the
• 2:42
  stand,
• 2:42
  like
• 2:43
  the
• 2:43
  little
• 2:43
  bushel
• 2:44
  box,
• 2:45
  like
• 2:45
  farm
• 2:45
  stand
• 2:46
  boxes
• 2:46
  and
• 2:47
  sell
• 2:47
  them.
• 2:47
  Because
• 2:48
  the
• 2:48
  problem
• 2:49
  ultimately
• 2:49
  was
• 2:49
  if
• 2:50
  we
• 2:50
  didn't
• 2:50
  have
• 2:50
  those
• 2:51
  raspberries,
• 2:52
  you
• 2:52
  know,
• 2:53
  like,
• 2:53
  people
• 2:53
  would
• 2:54
  get
• 2:54
  pissed
• 2:54
  and
• 2:54
  they
• 2:54
  wouldn't
• 2:55
  come
• 2:55
  back.
• 2:55
  They
• 2:55
  wouldn't
• 2:56
  come
• 2:56
  to
• 2:56
  our
• 2:56
  corn
• 2:56
  stand.
• 2:57
  And
• 2:57
  so,
• 2:57
  I
• 2:58
  mean,
• 2:58
  that's
• 2:58
  what
• 2:59
  I'm
• 2:59
  thinking
• 2:59
  about
• 2:59
  here.
• 3:00
  Like,
• 3:00
  I
• 3:00
  don't
• 3:01
  think
• 3:01
  this
• 3:01
  is
• 3:01
  a
• 3:01
  permanent
• 3:02
  solution.
• 3:02
  And
• 3:02
  by
• 3:03
  no
• 3:03
  means
• 3:03
  that
• 3:04
  our
• 3:04
  air
• 3:05
  quote
• 3:05
  grandpa
• 3:05
  Bill
• 3:06
  want
• 3:06
  us
• 3:06
  to
• 3:06
  be
• 3:07
  taking
• 3:07
  money
• 3:07
  from
• 3:07
  the
• 3:08
  till
• 3:08
  and
• 3:08
  going
• 3:08
  to
• 3:08
  buy
• 3:09
  raspberries
• 3:09
  that
• 3:09
  come.
• 3:09
  But
• 3:10
  that's
• 3:10
  what
• 3:10
  we
• 3:10
  had
• 3:10
  to
• 3:11
  do.
• 3:11
  Like,
• 3:11
  it
• 3:12
  costs
• 3:12
  you
• 3:12
  more
• 3:12
  money,
• 3:13
  but
• 3:13
  it,
• 3:13
  it
• 3:14
  saves
• 3:14
  you
• 3:15
  customers.
• 3:15
  And
• 3:15
  I
• 3:15
  think
• 3:16
  that's
• 3:16
  the
• 3:16
  key
• 3:17
  thing
• 3:17
  here
• 3:17
  about
• 3:18
  what
• 3:18
  this
• 3:18
  is
• 3:19
  offering.
• 3:20
  You
• 3:20
  know,
• 3:20
  grocers,
• 3:21
  distributors,
• 3:22
  retailers.
• 3:22
  Like,
• 3:23
  it
• 3:23
  keeps
• 3:23
  people
• 3:24
  in
• 3:24
  your,
• 3:25
  in
• 3:25
  your
• 3:25
  ecosystem.
• 3:26
  And
• 3:26
  I
• 3:26
  think
• 3:27
  that's
• 3:27
  so
• 3:27
  important
• 3:28
  now,
• 3:28
  especially
• 3:30
  with
• 3:30
  the
• 3:30
  cost
• 3:31
  of
• 3:31
  goods
• 3:31
  going
• 3:31
  up,
• 3:31
  with
• 3:32
  loyalty
• 3:32
  being
• 3:32
  a
• 3:33
  main
• 3:33
  concern
• 3:34
  for
• 3:34
  a
• 3:34
  retailer
• 3:35
  or
• 3:35
  grocer
• 3:35
  to
• 3:36
  kind
• 3:36
  of
• 3:36
  maintain
• 3:37
  consumers.
• 3:37
  I
• 3:37
  think
• 3:38
  this
• 3:38
  is
• 3:39
  something
• 3:39
  that.
• 3:40
  It's
• 3:40
  not
• 3:41
  a
• 3:41
  permanent
• 3:41
  use
• 3:42
  this
• 3:42
  all
• 3:42
  the
• 3:42
  time
• 3:42
  solution,
• 3:43
  but
• 3:43
  it's
• 3:43
  definitely
• 3:44
  in
• 3:44
  a
• 3:45
  pinch.
• 3:45
  This
• 3:45
  is
• 3:45
  something
• 3:46
  that
• 3:46
  I
• 3:46
  think
• 3:46
  will
• 3:47
  help
• 3:47
  further
• 3:48
  establish
• 3:48
  a
• 3:48
  relationship
• 3:49
  with
• 3:49
  Instacart
• 3:50
  and
• 3:50
  the
• 3:50
  grocers
• 3:51
  and
• 3:51
  then
• 3:51
  also
• 3:52
  ultimately
• 3:53
  with
• 3:53
  the
• 3:53
  grocers
• 3:53
  and
• 3:53
  their
• 3:54
  end
• 3:54
  consumers.
• 3:54
  And.
• 3:55
  And
• 3:55
  it
• 3:55
  keeps
• 3:55
  the
• 3:56
  Instacart
• 3:56
  drivers
• 3:57
  more
• 3:57
  fully
• 3:57
  utilized.
• 3:58
  Like,
• 3:58
  there's
• 3:59
  also
• 3:59
  that
• 3:59
  part
• 3:59
  too.
• 4:00
  Yeah,
• 4:00
  right,
• 4:00
  that
• 4:01
  part
• 4:01
  too.
• 4:01
  And
• 4:01
  my
• 4:01
  hunch
• 4:01
  is
• 4:01
  that
• 4:02
  people
• 4:02
  are
• 4:02
  already
• 4:02
  using
• 4:02
  Instacart
• 4:03
  for
• 4:03
  this
• 4:03
  too.
• 4:03
  Just
• 4:04
  behind
• 4:04
  the
• 4:04
  scenes,
• 4:04
  you
• 4:04
  know,
• 4:05
  it's
• 4:05
  not
• 4:05
  an
• 4:05
  official.
• 4:06
  Probably.
• 4:07
  Yeah,
• 4:08
  but.
• 4:08
  And
• 4:08
  I
• 4:08
  have
• 4:08
  a
• 4:08
  question
• 4:09
  for
• 4:09
  you.
• 4:09
  When
• 4:09
  you
• 4:09
  would
• 4:10
  run
• 4:10
  out
• 4:10
  of
• 4:10
  raspberries
• 4:11
  at
• 4:11
  the
• 4:11
  corn
• 4:11
  stand,
• 4:11
  would
• 4:12
  your
• 4:12
  customers
• 4:12
  give
• 4:12
  you
• 4:12
  an
• 4:13
  earful?
• 4:13
  Would
• 4:13
  they
• 4:14
  give
• 4:14
  you
• 4:14
  an
• 4:14
  earful?
• 4:15
  Like,
• 4:16
  is
• 4:16
  this
• 4:16
  a
• 4:16
  corn
• 4:16
  joke?
• 4:17
  Yeah,
• 4:17
  of
• 4:18
  course
• 4:18
  it
• 4:18
  is.
• 4:18
  They
• 4:18
  would
• 4:18
  give
• 4:19
  you
• 4:19
  an
• 4:19
  earful.
• 4:20
  And
• 4:20
  I
• 4:20
  would
• 4:20
  have
• 4:21
  to
• 4:21
  stop
• 4:21
  reading
• 4:21
  my
• 4:22
  romance
• 4:22
  novel
• 4:22
  and
• 4:23
  have
• 4:23
  to
• 4:23
  deal
• 4:24
  with
• 4:24
  the
• 4:24
  same
• 4:24
  people
• 4:25
  who
• 4:25
  would
• 4:25
  like,
• 4:26
  inspect
• 4:26
  each
• 4:27
  ear
• 4:27
  of
• 4:27
  corn,
• 4:27
  Chris,
• 4:28
  and
• 4:28
  they
• 4:28
  would
• 4:29
  inspect
• 4:30
  each
• 4:30
  individual
• 4:31
  raspberry.
• 4:32
  But,
• 4:32
  oh,
• 4:32
  yeah,
• 4:33
  it
• 4:33
  was
• 4:33
  all
• 4:33
  about
• 4:34
  the
• 4:34
  packaging.
• 4:34
  Stand
• 4:35
  shoppers,
• 4:35
  they're
• 4:35
  very
• 4:36
  particular.
• 4:36
  And
• 4:37
  those
• 4:37
  corn
• 4:38
  stand
• 4:38
  shoppers,
• 4:38
  they're
• 4:38
  very
• 4:39
  picky.
• 4:40
  They're
• 4:40
  very
• 4:40
  picky.
• 4:41
  Very
• 4:41
  picky.
• 4:42
  Well
• 4:42
  said.
• 4:43
  Nice
• 4:43
  pun.
• 4:44
  I
• 4:44
  like
• 4:44
  that.