Latest / Financial Survival Network / Florida Real Estate is Still Booming -- Jim Sheils #5845
Transcript
- 0:00I believe in all our areas, Carrie, Southwest Florida. You know the
- 0:03greater Fort Myers area that was really hot. It was the fastest growing area
- 0:07in the country last year ranked. But I think you know, part of
- 0:11me really likes Jacksonville. You're listening to Carrie Letts's Financial Survival Network, where
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- 0:34Network now more than ever, and welcome. You are listening to watching the
- 0:43Financial Survival Network. I'm your host, Carrie lets Well. You hear about
- 0:47real estate busts taking place around the country, but there is there are several
- 0:52places where that just is not the case, one of which is the Great
- 0:56State of Florida. My adopted home and the adopted a home of the person
- 1:02you're about to hear from, Jim Shields. I've known you for years now.
- 1:07You've literally been at this NonStop. I think I've known you five or
- 1:11six years. You've been building homes in the Jacksonville market and selling them to
- 1:17investors through thick and thin. How is business? Business is good. We're
- 1:22actually now in twelve different markets in Florida. So we've expanded the new construction
- 1:26model. You know, I used to do both foreclosures, buy foreclosures,
- 1:30fix them up, rent them, or work with investors on them. And
- 1:34we just found the new construction to be a better way, and it was
- 1:37also more scalable and more desirable for everyone for the for our own building needs,
- 1:42for investors, for the tenants. So we've been able to scale into
- 1:47about twelve different markets now. All right, So you have a really good
- 1:51perspective, a unique perspective on the Florida market. Like I said in the
- 1:56intro, there's weak real estate markets around the country, but Florida is not
- 2:01one of them. What is your take, what's your perspective on what the
- 2:06market's doing and where you think it's heading. You know, right now in
- 2:09Florida, supplying demand is a big factor of all real estate, and we're
- 2:15still behind on building for the people that have been coming here through the pandemic.
- 2:21So we're still seeing nothing like the growth that you saw of twenty thirty
- 2:25percent and values and rental growth in like twenty twenty one, but still ticking
- 2:30up a few percent already this year. And we're very conservative at our growth
- 2:36patterns, so we're still seeing a very small uptick in both rents and growth
- 2:40our year over on rental contracts if you do a new rental contract, we're
- 2:46having about nine point six percent increase on our rents, and this year so
- 2:51far, the market's average about three percent growth midway through the year. So
- 2:55Florida's fascinating state. Do you know how many people that were in Florida in
- 3:00nineteen fifty A lot less than now two point seven million. You know what
- 3:06the population was in the nineteen sixty four point nine million. Yes, now
- 3:13it's twenty two and a half a million. It's probably higher than that.
- 3:15I don't think Census really has the key metrics programmed in. So in a
- 3:21market where you have rising population, even in the face of rising interest rates,
- 3:27prices still go up. Yeah, absolutely right. So a house that
- 3:31you sold to an investor a year ago, how much what was the average
- 3:38price you were selling for a year ago? You know, a year ago
- 3:45wouldn't be a ton different from now, probably about eight percent less a year
- 3:50ago, you know, now to three years ago thirty percent less, right,
- 3:55nice climb for our investors. They've been very happy. Yeah, so
- 4:00eight percent effectively. I mean, I realize it's paper gain from one year
- 4:06to the next. It's not a real gain until you go to sell.
- 4:11But that's got to give you some some incentive, some security when you're going
- 4:16into a market where you hear the media just saying, you know, can't
- 4:20get mortgages, mortgage rates are so high, all of this. Yeah,
- 4:26well, we've tried to create our own market for our investors. So one
- 4:30of the major things that does influence no matter what anyone says, is interest
- 4:34rates, because it affects your payment, whether you're an investor trying to get
- 4:39cash flow or a homeowner wanting to lig there. So what we've done for
- 4:43our new constructions, we've created an in house financing program, locking people in
- 4:47at four point seven five percent, which obviously helps with immediate cash flow when
- 4:54when others are out there offering about seven percent for investor loans, we're trying
- 4:58to get them off on the right tra You have to have a certain size
- 5:01company I'm balance sheet to be able to do this with banks, but we've
- 5:04been lucky to cross that threshold, and now we're able to offer these low
- 5:09rates to our buyers. So what's your typical house that you you sell to
- 5:15investors? Well, you know, typicals a tough word carry because you know,
- 5:18our our recipe is all residential right now, single family duplexes and quads,
- 5:25um and and that's our main focus. Those range from about two forty
- 5:30two about heat hundred and yeah, So what what kind of rent can you
- 5:36get on these homes? Uh, we're looking at anywhere from you know,
- 5:43fifteen hundred to twenty two hundred or for smaller units twelve hundred to sixteen hundred.
- 5:48So I would classify that almost as an affordable housing on the small.
- 5:54Oh yeah, we're definitely in the workforce affordable housing price below the medium you
- 5:58know. And and I'll none of the big builders out there will build duplexes
- 6:01or quads. They have no interest. No, no, so less than
- 6:04I think it's less than eight percent. Since two thousand and nine of new
- 6:10construction has been for units under twelve hundred square feet. Twelve hundred square feet
- 6:15are underd So when we step in with one of our duplex models or quads,
- 6:18it's an affordable housing and not a large apartment that people are really attracted
- 6:24to, and that's been to our advantage because a lot of people just don't
- 6:28want to build them. We don't mind building them, and the returns are
- 6:30great for our investors. I can see that. And I know just in
- 6:34my area, Palm Beach County, very little you know, multi multi unit
- 6:41housing is like you know, basically town homes that are going for like,
- 6:46you know, a million dollars. Yeah, that's what they're going for here.
- 6:51You know, you see, the high end builders are involved in that
- 6:55space, but in terms of middle class housing, there just isn't any really
- 7:00being constructed here in Florida unless they're in areas that are transitioning. You know.
- 7:05Yeah, yeah, my m like for that that southeast side of Florida,
- 7:11it's just too expensive. Beautiful, it's a great place to live,
- 7:13as you know, uh, you know, the Miami Palm Beach for Lauderdale,
- 7:17it's just been too expensive. The numbers don't work. So that's why
- 7:20we're more up in Jacksonville, O'calla areas of southwest Florida. You know,
- 7:25several markets down there. Those just have a little different fundamentals for the investors
- 7:30side, and still great lifestyles. Maybe not as nice as Palm Beach or
- 7:33or Emmy if that's what people want, but still a great lifestyle. Florida
- 7:38is Floriday of your twelve markets, is there a standout where things are really
- 7:43happening quickly and you know, just a total panic to move to that area?
- 7:48You know. I believe in all our areas Kerry, Southwest Florida,
- 7:53you know, the greater Fort Myers area that was really hot. It was
- 7:56the fastest growing area in the country last year ranked. But I think,
- 8:00you know, part of me really likes Jacksonville. That's that was our hub
- 8:03market, That's where we started, you know, and I'm just seeing some
- 8:07real exciting approvals come through finally in Jacksonville where we need housing, you know,
- 8:13and in good areas we're finally getting more quads approved, which you know,
- 8:16investors love our quads, their uniform unicorns, I call them, because
- 8:20they're harder to find, especially new construction. They're hard to get approved,
- 8:22but they produced a great cash flow. So so probably Jacksonville's the one I'm
- 8:28I'm most excited about right now. Any of your buyers actually taking one of
- 8:33those quad units for themselves and just letting the tenants finance their home pay for
- 8:39their home. We've had a few people all our occupy h and living a
- 8:43unit and then rent the other three, which is not a bad strategy for
- 8:48people to start off on. Yeah, especially you're young in your twenties,
- 8:52early thirties. It's it's your ticket to building wealth, rif exactly exactly.
- 9:00Yeah, So you've been doing this for like a lot of years here,
- 9:01Like, I don't think me four years been the new construction game about ten
- 9:05years now. I hung up my rehab shoes, you know, about nine
- 9:11years ago. So as far as cost inflation, as far as finding qualified
- 9:20contractors and laborers, that's gotten a lot tougher. It wasn't it a lot
- 9:24tougher. But we are you know, a team of one hundred and seventy
- 9:28so we have a good sized team. We've also really entrenched in the markets
- 9:33where we're not as big as the nationals, but we've been building through the
- 9:35pandemic and so we've established some pretty good trade routes with both you know,
- 9:41our subs and materials, which helps everyone involves, right, and luckily the
- 9:46price of lumber has dipped dramatically from its peak it's come down quite a bit.
- 9:52Still not where we were in twenty nineteen, you know, a normal
- 9:54market, but definitely a lot better than where it was at end of twenty
- 9:58twenty. So, if you're an investor and you're looking to take your first
- 10:03step into this market, what is your key piece of advice to that person?
- 10:09You know, I would look for the long term people. My best
- 10:13advice to people carrying I'm owned hundreds of properties. If I had to go
- 10:16back and do something different, I would own less of better quality and better
- 10:20areas period. And the story because the cheapes with deferred maintenance can seem like
- 10:26a great strategy and the look, I've owned them, but there is more
- 10:31involvement. There is maintenance and more maintenance for repairs, more turnover, and
- 10:35I would I have now in my more wise years, I'm hoping I've learned.
- 10:41I own a lot less property than I used to, but they're much
- 10:43better quality and they produce a way better cash flow and way more equity than
- 10:48when I had more to deal with. So I tell people, you know,
- 10:52it's not the amount of properties you own, it's the quality of each
- 10:56property you do own, And that's my best in so quality not quantity.
- 11:03Yeah. Also, when you're talking quality, you get better quality tenants.
- 11:07Right, So better quality tenants means less maintenance means less headaches, right exactly,
- 11:13sir? All right, well, hey tell us where do we find
- 11:18you, how do we contact you? How do we follow you on the
- 11:22internet. Yeah, if you want to learn more about kind of our fundamentals
- 11:26and principles, my wife and I designed something called the JJ Playbook. You
- 11:30can go to JJ playbook dot com. That's going to talk about our buildret
- 11:33model and kind of our journey over the last twenty four years. How did
- 11:37we create our passive income to support our lifestyle? And then some and then
- 11:41Southern Impression Homes is our building company, and we're in most major markets in
- 11:46Florida, like we talked about, And that's a great starting point. If
- 11:50you're wanting to get more involved, all you have to do is go through
- 11:52JJ playbook dot com and set up a discovery call with one of our sales
- 11:56specialists. All right, hey, reallysting times. It shows that real estate
- 12:03is in fact local, and you've got hundreds of local markets and they're not
- 12:07all created equal. If you've got for Jim or myself, shoot me an
- 12:11email kl at carry Lutz dot com. You'll find the links in the show
- 12:16notes this interview on Financial Survival Network dot com. Just click through, and
- 12:20while you're there, sign up for your free newsletter Jim. Always a pleasure.
- 12:24Thanks for stopping by. Let's seeing you carry Thank you, Thanks for
- 12:28listening to carry Lutz's Financial Survival Network, your solution to today's trying times.
- 12:35For the latest, go to Financial Survival Network dot com. Financial Survival Network
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