The Reinvention of Direct Mail: How Jesse Mansfield Blends Legacy Printing, Creativity & Multi-Channel Marketing for Massive ROI

The Amazing Authorities Podcast · Dec 1, 2025 · 25m

In this episode of Amazing Authorities, host Mitch Carson sits down with Matt Bailey — bestselling author, international marketing trainer, analytics expert, and founder of SiteLogic. With over 25 years of experience teaching companies like Microsoft, IBM, Disney, Marriott, and the U.S. State Department, Matt has become one of the world’s most in-demand digital marketing educators.Matt reveals how data, human psychology, and hands-on training techniques can dramatically increase conversions, elevate team performance, and create measurable business impact. From helping governments drive nearly…