Transcript

Calculate Revenue with Precision · Rev-n-u Unplugged

James: If I have ⁓ target let's say five million dollars a quarter, I know based on ISP how much, you know, revenue like how many deals we need to bring in. I know how many meetings we need to generate, how many opportunities we need to generate, and then of course deals and then we can elaborate that later, like ⁓ account executives don't even prospect. I know exactly how many meetings they need to generate for them. And since everything came for marketing, I know the cost per meeting. So I know if they you know the Cost per meeting, for example, is like $2,000. I can make like you know the math of exactly how many meetings I need to generate. I know 50% of them become opportunities, you know. Let's say 30%, you know, become deals. I can do the math, and ⁓ that's how we were able to build this in a way that I would just say, like, this is the budget I need to get to that number. And last year, like three out of four quarters, like we were able to get to the number within the five percent difference of like exactly what I anticipated to what we actually got, ⁓ based on this kind of waterfall model. Where every part of the machine knows exactly what they're doing