
No cost, No travel: Trade show ROI with KB Burdette - Episode #3
How can deep audience research transform your marketing effectiveness?
In this episode of Connect To Market, host Casey Cheshire welcomes KB Burdette, Growth Advisor at Del Sol Digital. KB shares her unique path from working at Target Corporation to founding her own digital agency, and how curiosity and community have fueled her success.
KB dives into the power of audience research- not just why it matters, but exactly how to do it. She breaks down practical, repeatable methods marketers can use right now, including how to leverage trade show content, insights platforms like 6Sense, and…
The skinny
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