Let's Talk About Marketing Strategy
Let's Talk about marketing today... Marketing is the Life Blood of any company...FACT ...Simple Definition: Getting, Keeping, and Growing Customers and Value. #1 Perspective on Marketing & Marketplace -you perspective determines your approach and your results -as with anything in life you can look for solutions or look from the problems -choose to find opportunity in down markets....you will pick up customers, marketshare and profit #2 Love Downturns -book by Jeffrey Fox, How to Become a Marketing Superstar -every downturn in economy creates opportunity for the superstar marketer -pages 90-92…
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