Building an Irish Brand People Love with Pawpear
What does it take to turn a creative idea into a globally stocked Irish brand? In this episode of The Retail Tea Break, Melissa chats with Kim Whyte about the journey behind Pawpear and the lessons learned along the way.
From her early design career in London to building a business inspired by Irish culture, language and landscape. Kim shares the realities of entrepreneurship, the value of community and why authenticity matters more than following trends. The conversation also explores how meaningful customer relationships can shape a brand’s growth, why thoughtful retail experiences still…
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