SBP 021: Customer Centricity and the Role of Marketing with Andrea Belk Olson

Sleeping Barber - A Marketing Podcast · Jan 5, 2023 · 1h 15m

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Happy New Year, everyone! We are back with season 2 of the Sleeping Barber Podcast, and we are starting off with a bang! For our first episode of 2023, we welcome Andrea Belk Olson, CEO of Pragmadik, speaker, customer-centricity expert and author of What to Ask: Finding out what Your customers want and why it matters. We discuss why organizations struggle with being truly customer-centric, the 3W ideation framework, and so much more! We hope you enjoy the show. ____________ Our Guest: Follow Andrea Olson: https://www.linkedin.com/in/olsonandrea1/ Personal Website…