
260: Shiprocket's Saahil Goel on their IPO, PMF & Building AI for Bharat | Unstarted
Saahil Goel, co-founder and CEO of Shiprocket, joins us for a candid deep-dive into how a self-taught coder from Delhi built the logistics and enablement backbone powering a huge chunk of India's direct-to-consumer commerce.
Sahil takes us all the way back selling his dot matrix printer on Baazee as a kid, teaching himself HTML by hacking "view source," and building websites for cash in college.
Along the way he shares the hard-won lessons behind every pivot: why Indian SMEs won't pay upfront, why you should never fall in love with your product, and how obsession with the merchant's problem…
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