Do Consumers Really Care About Additive-Free Tequila?
Adam, Joanna, and Zach posit that despite lots of industry and brand focus on additive-free tequila, relatively few consumers understand what the term means or care much about it if they do. They're in it for the flavor profile or the recognizable label, and brands and bars are starting to wise up to that reality. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.
Joanna is reading: Can the Beverage…
The skinny
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