KRISTINA RASMUSSEN and IMKE NORDEN, co-founders of THE HEART COMPANY
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“Our mission was to create a brand with a purpose and we wanted to surprise people with as many positive messages as possible. We didn’t want to just talk about a beauty product itself but how the product will give our customers an experience which is enjoyable, lovely, surprising and memorable so that it will stick in their minds in a very positive way. Happy customers will always want to use and buy a product again and will share their positive experience with their friends. For us it’s the most fulfilling way of building an authentic brand and awareness.From day…
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