The Karobar of a Bar
India is the biggest whisky-guzzling nation in the world. But it’s also a market where people drink mostly in their homes and cheap bars fight for the remainder of the customers. Running a bar in India is a challenge. It’s a balanced manoeuvering of regulatory hurdles, costs, quality and presentation. And yet four Indian bars made it to Asia's 50 Best Bars this year.
In this episode of The Morning Brief podcast, Shabori Das explores what it takes to run a successful bar in India.
We speak to:
- Aditi Dugar, Director and Founder, Masque and Urban Gourmet India. The company runs The Living Room…
The skinny
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