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Durham’s Visitor Surge and Big Plans | Raleigh News

Durham’s tourism is booming, with visitor spending hitting $1.17 billion in 2025 — a slight uptick from last year — as festival-goers and sports fans flock to the Bull City. Over 13 million visitors contributed more than $82 million in taxes, fueling local services. Leaders are thrilled but focused on sustaining momentum: a major study is underway for Memorial Stadium to host bigger events, while Durham Next is investing $535K in festivals and new 2026 attractions to keep the energy rising. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on…

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