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Shina Culberson Says 80% of a Company's Financial Value Resides in What Never Shows Up on a Balance Sheet
🎙️ From Biking Australia to Business Valuation: Shina Culberson's Journey Building Quist Valuation
In this episode, Shina Culberson, president of Quist Valuation, shares how a two-month bike trip across Australia, a canceled world tour cut short by 9/11, and a headhunter's cold call led her to become the third owner of an independent business valuation firm. Shina opens up about rewriting the company's mission so business owners could actually understand their own reports, the proprietary scoring system she built to measure the intangible drivers of business value, and her own lifelong…
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