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LIVE THE LIFE YOU PROMISED YOURSELF · Motivation study

• 0:01
  Speaker 1: You know, I think anybody who's listening right now, if
• 0:03
  Speaker 1: you want to set yourself up for success, ask yourself
• 0:06
  Speaker 1: how much risk you've taken in the first 10.
• 0:08
  Speaker 2: 15, 20, 30, 40 years of your life.
• 0:11
  Speaker 1: When I started talking about business on Twitter, every single
• 0:16
  Speaker 1: comment in 2009 was, shut your mouth, wine boy.
• 0:20
  Speaker 2: Stay in your lane.
• 0:21
  Speaker 1: I'm telling you right now, you want to talk about
• 0:23
  Speaker 1: why so many of you aren't exactly where you want
• 0:26
  Speaker 1: to be? Look deep inside yourself on what your expectations
• 0:29
  Speaker 1: of others are. Ask yourself how much you've been succumbing
• 0:35
  Speaker 1: to peer pressure. Like if you've always wanted to be
• 0:37
  Speaker 1: cool to the popular kids in your high.
• 0:39
  Speaker 2: School, you're in trouble.
• 0:40
  Speaker 1: The amount of people in here that have a job
• 0:42
  Speaker 1: they hate and they buy things they don't care about
• 0:46
  Speaker 1: to impress people they don't give a about scares the
• 0:49
  Speaker 1: out of me. Most people spend money on dumb things
• 0:55
  Speaker 1: which then forces them to do things they don't want.
• 0:59
  Speaker 1: Long before I became the wine guy on YouTube and Twitter,
• 1:01
  Speaker 1: I was a businessman. And I think if it's your truth,
• 1:04
  Speaker 1: there's a very big difference between being an entrepreneur and
• 1:07
  Speaker 1: a successful entrepreneur. I can say that I'm a football player.
• 1:12
  Speaker 1: Doesn't mean I'm gonna get paid to do it. And
• 1:15
  Speaker 1: so I think the truth, I think it's unbelievably exciting
• 1:19
  Speaker 1: for me. It feels warm in my heart that the
• 1:21
  Speaker 1: thing that I've seen consistently, analyzing this every second of
• 1:24
  Speaker 1: my breathing day for the last decade, has been whatever
• 1:27
  Speaker 1: your truth may be, As long as it is actually
• 1:30
  Speaker 1: your truth, you will always over index.
• 1:33
  Speaker 2: And people told me to not curse on stage.
• 1:35
  Speaker 1: You know, my agents would look like, stop cursing on
• 1:37
  Speaker 1: stage because we're losing so much money.
• 1:39
  Speaker 2: I'm like, I can't.
• 1:40
  Speaker 1: I have to be me and wherever the chips fall
• 1:43
  Speaker 1: and I think for everybody, A, it's fun because it's
• 1:45
  Speaker 1: easier and B, audiences, audiences are smart to your point.
• 1:51
  Speaker 1: You can smell when that person wants to put their
• 1:53
  Speaker 1: agenda through. And so I think the truth which is
• 1:56
  Speaker 1: a very exciting answer to this question.
• 1:59
  Speaker 2: The truth is undefeated.
• 2:03
  Speaker 1: My friends, accountability, giving with no expectation in return, playing
• 2:08
  Speaker 1: the long game, every single person's business or ambition will
• 2:12
  Speaker 1: grow exponentially tomorrow if they spend the next 13 years
• 2:16
  Speaker 1: giving away free content forever.
• 2:20
  Speaker 2: Seems super non-natural. When do you monetize? How do you
• 2:23
  Speaker 2: do this?
• 2:24
  Speaker 1: The person that holds the breath the longest wins.
• 2:28
  Speaker 3: Some of you are interested in this work. And you
• 2:31
  Speaker 3: like telling people you do it. It make you feel good.
• 2:37
  Speaker 3: But you're not 120 though. Some of you are committed,
• 2:41
  Speaker 3: but it's like your side hustle. I'm just being real, y'all.
• 2:47
  Speaker 3: I was fully committed. I left everything and started doing it.
• 2:50
  Speaker 3: And because I was fully committed, the world responded to
• 2:55
  Speaker 3: that commitment. But you just interested. You're not really committed
• 3:00
  Speaker 3: to it. You're not putting in 50, 60 hours. When
• 3:05
  Speaker 3: my wife got diagnosed with MS, I never quit doing
• 3:08
  Speaker 3: the work because I wasn't doing it for people. I
• 3:11
  Speaker 3: was doing it for the kids that I was doing
• 3:13
  Speaker 3: it for.
• 3:13
  Speaker 4: So even with.
• 3:14
  Speaker 3: MS, she had to quit her job. I'd take it
• 3:16
  Speaker 3: to another level. Some of y'all are negotiating not because
• 3:22
  Speaker 3: of the company. You negotiate because you're not the best
• 3:25
  Speaker 3: at what you do. And I need y'all to go
• 3:26
  Speaker 3: back and be the best at what you do. And
• 3:28
  Speaker 3: then I need y'all to come together as the best
• 3:31
  Speaker 3: and then take this thing to the next level. And
• 3:34
  Speaker 3: there are some of you, you know what you want.
• 3:38
  Speaker 3: You know what you want, but you are not personally
• 3:41
  Speaker 3: willing to do the work it takes to get it.
• 3:43
  Speaker 3: What you're trying to do is do what you've done
• 3:46
  Speaker 3: on this level and get the next level. You're trying
• 3:50
  Speaker 3: to do exactly what you're doing on this level. You're like,
• 3:53
  Speaker 3: I'm getting up every day. I'm putting in two and
• 3:55
  Speaker 3: a half. I'm putting in three and I'm not getting
• 3:57
  Speaker 3: the opportunity. The opportunity might require three and a half.
• 4:01
  Speaker 3: I'm lifting weights. I'm eating right and I'm not getting
• 4:04
  Speaker 3: the opportunity. It might require getting up and working out
• 4:07
  Speaker 3: three and a half. It might require you saying no
• 4:09
  Speaker 3: to your friends. It might require you changing your diet.
• 4:12
  Speaker 3: It might require you moving to another city. Whatever it takes,
• 4:15
  Speaker 3: you got to be willing to do it. And you
• 4:17
  Speaker 3: keep saying you're not there because of something else because
• 4:20
  Speaker 3: it's easier to blame somebody else. Because now you don't
• 4:24
  Speaker 3: got to do no work when you blame somebody else.
• 4:26
  Speaker 3: Guess who got to do the work?
• 4:27
  Speaker 5: They got to do the work.
• 4:28
  Speaker 3: But guess who got the power? They got the power.
• 4:33
  Speaker 3: How many of y'all tired of other people having the power?
• 4:35
  Speaker 3: Let me see your hands.
• 4:36
  Speaker 6: You want the power.
• 4:37
  Speaker 3: I'm just being real. Hands down. Hands down. Think about
• 4:39
  Speaker 3: what I just said. How many of you want the power?
• 4:41
  Speaker 3: Let me see your hands.
• 4:43
  Speaker 7: Good.
• 4:43
  Speaker 3: Write down next to your crazy idea some of the
• 4:47
  Speaker 3: things that you know you're doing wrong that's messing up
• 4:49
  Speaker 3: what you're doing.
• 4:56
  Speaker 8: Actually being successful or like moving out of our mom's
• 4:59
  Speaker 8: basement or whatever, we put so much energy and time
• 5:03
  Speaker 8: into the presentation of not looking like that's the situation
• 5:07
  Speaker 8: instead of putting the energy and time into actually finding a.
• 5:12
  Speaker 9: Solution to that issue.
• 5:13
  Speaker 8: And so at that point, It was like, OK, I've
• 5:16
  Speaker 8: been putting a lot of time and effort trying to
• 5:19
  Speaker 8: pretend things are good instead of actually trying to find solutions.
• 5:23
  Speaker 8: And then that's when I started to do everything I
• 5:27
  Speaker 8: needed to do to try to make money. And just
• 5:29
  Speaker 8: really when I say embrace, it's not necessarily like accept
• 5:32
  Speaker 8: it for what it is.
• 5:33
  Speaker 9: It's almost like, OK, this is real. I need to
• 5:36
  Speaker 9: figure this out.
• 5:38
  Speaker 8: Taking your surroundings, you take in the people around you,
• 5:40
  Speaker 8: you see how they're making money. And I just didn't
• 5:43
  Speaker 8: like begging people for money. And so I respected the
• 5:46
  Speaker 8: guys that were like figuring out hustles.
• 5:48
  Speaker 4: Right.
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  Speaker 8: And so, for instance, there was a Amoco right down
• 5:52
  Speaker 8: the street from me. And so I would go there
• 5:54
  Speaker 8: and I would wash windshields and make money, just try
• 5:57
  Speaker 8: to save up enough money to just be in a
• 5:58
  Speaker 8: motel for the night. And I mean, like the nastiest motel.
• 6:01
  Speaker 8: But for me, it was just taking in my environment,
• 6:05
  Speaker 8: seeing how other people hustled, how I can do it
• 6:07
  Speaker 8: better and Someone taught me how to play drums on
• 6:10
  Speaker 8: buckets and things like that. And so, you know, I
• 6:12
  Speaker 8: just tried to do any type of hustle that I could.
• 6:16
  Speaker 8: I just started to learn how others were moving and
• 6:19
  Speaker 8: kind of adapted throughout. For me, it's opening your mind
• 6:26
  Speaker 8: and opening yourself to people. I think a lot of people,
• 6:29
  Speaker 8: they are ignorant. They are like rejecting change.
• 6:35
  Speaker 3: Travel.
• 6:36
  Speaker 9: Get out of your comfort zone. Meet people from all
• 6:38
  Speaker 9: different types of backgrounds.
• 6:39
  Speaker 8: If you want to build a product or service or
• 6:42
  Speaker 8: company that you want to build at scale and your
• 6:45
  Speaker 8: friends are only the homies that you've been hanging out
• 6:48
  Speaker 8: with since, you know, middle school, Probably should meet some
• 6:51
  Speaker 8: more people, get to know them, travel the world, you know?
• 6:55
  Speaker 8: And even if you don't have the resources to travel,
• 6:57
  Speaker 8: the internet, learn about different cultures, learn about different people.
• 7:00
  Speaker 8: You're at that computer, you tell me what you want
• 7:02
  Speaker 8: to do. I tell you, this is how you search,
• 7:05
  Speaker 8: this is how you find those resources.
• 7:09
  Speaker 9: Now you got to actually go and learn.
• 7:11
  Speaker 8: You have to be able to show people that there's
• 7:14
  Speaker 8: other options and that's what Spreading Seas is all about.
• 7:18
  Speaker 8: Showing people that they can actually do something different. There's
• 7:26
  Speaker 8: one thing being homeless, but there's another thing having everything
• 7:30
  Speaker 8: taken away from you.
• 7:39
  Speaker 9: I was literally living out of my car.
• 7:41
  Speaker 8: And so even though I was homeless, I was still
• 7:44
  Speaker 8: trying to uphold the appearance of everything being okay. When
• 7:49
  Speaker 8: that moment happened, it was like, whoa, this is rock
• 7:52
  Speaker 8: bottom because now all my clothes are gone. All the
• 7:57
  Speaker 8: cool shoes, all the things that were material that I
• 8:01
  Speaker 8: tried to fake it until I figured things out were
• 8:04
  Speaker 8: gone now. And not only that, all the elements. So
• 8:10
  Speaker 8: now rain and snow and all these things can get
• 8:12
  Speaker 8: in the car. So it was like mildewy and smelly.
• 8:14
  Speaker 8: And so I smelled, right? And so for me in
• 8:18
  Speaker 8: that moment, I understood that, wow, this is, I thought
• 8:22
  Speaker 8: things were bad, but things are really, really bad at
• 8:25
  Speaker 8: this point. And now I can't pretend anymore. I just
• 8:28
  Speaker 8: have to really embrace this. I think a lot of
• 8:31
  Speaker 8: times when we're going through things, we kind of, Try
• 8:34
  Speaker 8: to figure out how we're going to finesse our way
• 8:37
  Speaker 8: into people not knowing that things are wrong.
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  Speaker 9: Instead of just saying, this is my life. This is
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  Speaker 9: real now.
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  Speaker 8: You have like these brief moments of kind of peace
• 8:48
  Speaker 8: until like the next accident happens, right? And that's just
• 8:52
  Speaker 8: life in general. You know, it's never going to be
• 8:54
  Speaker 8: complete smooth sailing. One of the things that I've noticed
• 8:57
  Speaker 8: about a lot of people is that they let the
• 8:59
  Speaker 8: hardships out. And the things that happen in their life, failure,
• 9:03
  Speaker 8: stop them from, like Aaliyah says, you know, dust yourself
• 9:07
  Speaker 8: off and try again, right? And for me, I've just
• 9:10
  Speaker 8: never let anything or anybody prevent me from achieving what
• 9:15
  Speaker 8: I want to achieve. And so I've always had this
• 9:17
  Speaker 8: relentless mentality. And if you say I can't do something,
• 9:21
  Speaker 8: if I fail, if I, you know, mess up, it
• 9:24
  Speaker 8: just motivates.
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  Speaker 3: Me even more.
• 9:25
  Speaker 8: I just become even more hungry. And so I've always
• 9:28
  Speaker 8: just had this you know, relentless mentality. I don't take,
• 9:32
  Speaker 8: you know, no for an answer. I don't take failure
• 9:34
  Speaker 8: or accept failure at all.
• 9:36
  Speaker 9: And it's just always been.
• 9:37
  Speaker 8: Kind of in my heart to not give up. It's
• 9:40
  Speaker 8: the rose that grew from concrete, right? It's like, no
• 9:43
  Speaker 8: matter how terrible a situation is, no matter how bad
• 9:48
  Speaker 8: it is, there's still going to be a rose that
• 9:51
  Speaker 8: grows from that concrete. And I feel like I was that, right?
• 9:54
  Speaker 8: No matter what my situation was, I was built for this.
• 10:00
  Speaker 8: I was not going to let myself fail, right? And
• 10:05
  Speaker 8: I had that mentality. And I understand that now that
• 10:08
  Speaker 8: I grew from that concrete, I'm starting to plant my
• 10:11
  Speaker 8: seeds and there's more roses growing.
• 10:17
  Speaker 2: You don't have to be perfect to be remarkable.
• 10:19
  Speaker 6: You know, aim high, but manage my expectations of success.
• 10:24
  Speaker 6: People see the 30%. They don't see the 70% of
• 10:27
  Speaker 6: not making it or not getting what you want.
• 10:31
  Speaker 7: And the interesting thing is that when you are honorable
• 10:35
  Speaker 7: to achievement, the wealth and that kind of thing comes automatically.
• 10:40
  Speaker 6: My story is all about agility and being able to
• 10:44
  Speaker 6: be flexible. The five-year, 10-year plan that most CEOs ask
• 10:49
  Speaker 6: My plan has always been kind of unhinged. It's just
• 10:53
  Speaker 6: like I go where my passion leads me and I
• 10:58
  Speaker 6: feel free.
• 11:00
  Speaker 7: Performance mattered, not fame, not money. How well did you
• 11:05
  Speaker 7: do at something is what mattered.
• 11:08
  Speaker 10: I've got to get through it. I've got to take
• 11:12
  Speaker 10: a snapshot of the really great moments and carry those with.
• 11:17
  Speaker 2: Me through the really bad ones.
• 11:19
  Speaker 10: And the trick is taking your blinders off and remembering
• 11:24
  Speaker 10: to look at those photos. And it changes the brain,
• 11:28
  Speaker 10: changes the wiring.
• 11:30
  Speaker 2: And I try to breathe. Breathing changes the wiring.
• 11:34
  Speaker 10: But it's conscious. You have to just slow down.
• 11:40
  Speaker 2: You have to cut out all the noise.
• 11:43
  Speaker 10: You have to respect yourself.
• 11:45
  Speaker 7: Young fans with a tattoo of Danny Zuko or Vincent
• 11:50
  Speaker 7: Vega on their arm and you and you say this
• 11:54
  Speaker 7: somewhere I made a difference in their life. Were they
• 11:56
  Speaker 7: were was someone glad that you were alive? Were you
• 12:00
  Speaker 7: valuable to someone by being here and you you want
• 12:05
  Speaker 7: to be valuable? You know, otherwise you're kind of wasting
• 12:08
  Speaker 7: your time if you don't find your niche to be
• 12:12
  Speaker 7: valuable to something.
• 12:17
  Speaker 6: You have to be grateful for what you can get.
• 12:22
  Speaker 6: Plain and simple. Be grateful for what you have because
• 12:26
  Speaker 6: we're lucky to even be here. I think it's that
• 12:29
  Speaker 6: feeling to be just lucky to be on the stage
• 12:31
  Speaker 6: playing in front of people, lucky to be sitting with
• 12:33
  Speaker 6: you and talking about this.
• 12:34
  Speaker 1: It's just important for people to understand that complaining has
• 12:38
  Speaker 1: no value. And if you complain about not having enough money,
• 12:42
  Speaker 1: work more. If you complain about not having work-life balance,
• 12:46
  Speaker 1: spend more time working. on vacationing and your family. It's
• 12:49
  Speaker 1: super simple. Let your actions dictate instead of sitting there
• 12:53
  Speaker 1: and feeling like you're not in control.
• 12:55
  Speaker 11: Poor people say, I can't afford it. I can't do that.
• 12:58
  Speaker 11: I don't have time.
• 13:00
  Speaker 2: It's an escape.
• 13:00
  Speaker 11: You know what I mean? It's easy to say, I
• 13:02
  Speaker 11: can't afford it. Oh, I'm too tired. Oh, I can't
• 13:04
  Speaker 11: go to the gym. You know, when you could go
• 13:07
  Speaker 11: to the gym, but no, I can't. Truth is, I'm
• 13:10
  Speaker 11: just too lazy to go to the gym.
• 13:13
  Speaker 6: My first shows, I was playing for five people, like
• 13:16
  Speaker 6: Some of them didn't even want to be there, honestly.
• 13:19
  Speaker 6: But I was pretending like it was like a big deal.
• 13:21
  Speaker 6: When I started DJing, I was playing, I remember when
• 13:24
  Speaker 6: like five people would be like, yeah, and there was
• 13:26
  Speaker 6: like everyone else just doesn't give a shit. I'm like,
• 13:28
  Speaker 6: those are my five people. I focus on them. And
• 13:32
  Speaker 6: after I talk to them, hang out with them. I
• 13:33
  Speaker 6: used to do that at every show when I was
• 13:35
  Speaker 6: in a band. We would tour across the United States
• 13:38
  Speaker 6: and we would drive like 10 hours and we would,
• 13:42
  Speaker 6: we show up, I remember in like Albuquerque or something.
• 13:44
  Speaker 6: And there was 12 people that showed up. And after
• 13:46
  Speaker 6: the show, I hung out with all of them. And
• 13:48
  Speaker 6: one of the guys let us stay in their house.
• 13:51
  Speaker 6: Because we were sleeping in our van the whole time. Man,
• 13:54
  Speaker 6: I was excited after the whole tour. I was like,
• 13:55
  Speaker 6: when are we going to go back again? And it's like,
• 13:59
  Speaker 6: you know, you have to start in that mindset. That's
• 14:02
  Speaker 6: the problem with social media right now is that you're
• 14:04
  Speaker 6: comparing yourself to people that have this large success. And
• 14:07
  Speaker 6: you're like, I want to play there. But you first
• 14:09
  Speaker 6: have to go with what you have in front of
• 14:11
  Speaker 6: you and make that meaningful connection.
• 14:14
  Speaker 7: You can't forget that life is an art. This is
• 14:17
  Speaker 7: why Oprah and I connected immediately because, you know, we
• 14:20
  Speaker 7: did a whole episode one time on enlightening people that
• 14:24
  Speaker 7: didn't have money on how they can live art.
• 14:27
  Speaker 3: I said, very easy.
• 14:28
  Speaker 7: I said, can the average fellow go to Walmart and
• 14:32
  Speaker 7: afford it?
• 14:33
  Speaker 3: It's like a tray.
• 14:34
  Speaker 5: Yes, it might be three dollars.
• 14:36
  Speaker 7: Can you afford a cup instead of a paper cup?
• 14:38
  Speaker 5: Might be a dollar.
• 14:40
  Speaker 7: Now, can you put your favorite coffee in that cup?
• 14:43
  Speaker 7: Can you Can you go to a market or something
• 14:47
  Speaker 7: and get a nice blueberry muffin? Can you make that
• 14:50
  Speaker 7: look pretty? Put a flower on that tray. Now can
• 14:52
  Speaker 7: you go give it to your husband or your wife?
• 14:54
  Speaker 7: They'll think they're at the Four Seasons and you have
• 14:57
  Speaker 7: minimal money.
• 14:58
  Speaker 2: It's how you approach it. You know, it's the art
• 15:03
  Speaker 2: of life.
• 15:07
  Speaker 7: Someone wants wealth or they want fame. It's harder for
• 15:11
  Speaker 7: that to happen because it's not based on anything that
• 15:16
  Speaker 7: has a bean exchange to it. You know, I always say,
• 15:19
  Speaker 7: if you want to be wealthy on just money, get
• 15:23
  Speaker 7: into the money business, investments, banking, you know, but if
• 15:28
  Speaker 7: you're in the arts, I would do it for art's
• 15:31
  Speaker 7: sake first, and then hopefully others will follow, but not
• 15:35
  Speaker 7: make it a prerequisite, but just keep doing the right
• 15:38
  Speaker 7: thing and the good thing, it'll happen.
• 15:42
  Speaker 1: We all make mistakes.
• 15:44
  Speaker 2: We all struggle.
• 15:44
  Speaker 6: This, like, unconscious feeling that I need to prove to
• 15:51
  Speaker 6: my dad that I'm going to make it. Because that's, like,
• 15:53
  Speaker 6: what I grew up with. I grew up with this, like,
• 15:56
  Speaker 6: I need to make it. Because he kind of implanted
• 15:59
  Speaker 6: those subliminal messages towards me, you know, like when I
• 16:02
  Speaker 6: was a kid growing up throughout my life.
• 16:04
  Speaker 7: You know, let's say some parent that doesn't want their
• 16:07
  Speaker 7: kid to play the violin, okay, and they're antagonistic. You know,
• 16:11
  Speaker 7: you've got to be an accountant.
• 16:12
  Speaker 2: You've got to be an accountant.
• 16:14
  Speaker 5: You go, okay, Dad, I love you, but.
• 16:20
  Speaker 7: If I become an accountant, I'm becoming what you want
• 16:23
  Speaker 7: me to be, and I have a good chance at
• 16:26
  Speaker 7: having a not-so-happy life. Even if I fail at being
• 16:31
  Speaker 7: a violinist, at least I failed on my own terms,
• 16:35
  Speaker 7: and I failed doing something I loved. So you've got
• 16:38
  Speaker 7: to let up on me, Dad, or brother, or sister,
• 16:42
  Speaker 7: or whoever that character is, that has a counter intention
• 16:45
  Speaker 7: to you. You have to get with them and get
• 16:49
  Speaker 7: real and say, look, it's my life, it's not your life,
• 16:52
  Speaker 7: and this is how I.
• 16:53
  Speaker 5: Need to do it.
• 16:55
  Speaker 9: Why are you so hungry? Like, why do you keep
• 16:57
  Speaker 9: doing this at this level?
• 17:01
  Speaker 7: Because at the end of the day, you know, that's
• 17:04
  Speaker 7: what you have as evidence of a life well lived,
• 17:08
  Speaker 7: a contribution to people, you know, You know, if let's
• 17:13
  Speaker 7: say I have 70 movies and each one delivers a
• 17:18
  Speaker 7: kind of joy to a certain audience, the collage or
• 17:23
  Speaker 7: the mosaic of your career has this blanketed effect that
• 17:28
  Speaker 7: suddenly you can go away with pride that it was
• 17:32
  Speaker 7: a job well done and you maybe made a difference
• 17:35
  Speaker 7: in a lot.
• 17:35
  Speaker 5: Of people's lives.
• 17:39
  Speaker 10: When you do something because you love it, It's being
• 17:41
  Speaker 10: an amateur. And if you're a professional, you have to
• 17:46
  Speaker 10: do it regardless of whether you love it or whether
• 17:49
  Speaker 10: you feel like it that night. The trick is to
• 17:53
  Speaker 10: keep both. Because if you don't love it, then.
• 18:01
  Speaker 2: It's empty.
• 18:02
  Speaker 6: You know, but we're getting there. What's crazy is that
• 18:04
  Speaker 6: we're actually, the dreams I had as a kid, they're
• 18:07
  Speaker 6: actually happening, which is bizarre and wild. I really want
• 18:11
  Speaker 6: to showcase to all the young people that the shy kids,
• 18:17
  Speaker 6: that the kids are like, yo, I will not be
• 18:21
  Speaker 6: successful like that. I will have to like sit in
• 18:24
  Speaker 6: a cubicle and do, you know, the boring stuff, which
• 18:27
  Speaker 6: is actually what my dad told me to do. It's like,
• 18:29
  Speaker 6: that's real life. You have other ways to look at
• 18:34
  Speaker 6: your scenario. And, you know, it's like, I'm trying to
• 18:39
  Speaker 6: speak to that to that demo, to those kids, to
• 18:44
  Speaker 6: those people, to the young people out there like that.
• 18:46
  Speaker 6: Even to the older people that are like, maybe I
• 18:49
  Speaker 6: need to stop my job and pursue something else, or
• 18:51
  Speaker 6: maybe I need to reevaluate what I want to do
• 18:55
  Speaker 6: with my life.
• 18:58
  Speaker 10: I'm learning now, I think, to try to go with
• 19:01
  Speaker 10: the flow, to enjoy things, not to worry so much.
• 19:07
  Speaker 7: If you always do good work from your standards, Whether
• 19:12
  Speaker 7: you're in a project that fails or succeeds, you can
• 19:16
  Speaker 7: live with that.
• 19:21
  Speaker 2: I'm 40. Do you know how young we feel? When
• 19:26
  Speaker 2: you were 26, did you ever think that this is
• 19:30
  Speaker 2: what 44 felt like?
• 19:31
  Speaker 3: No.
• 19:32
  Speaker 2: You thought that that was finished.
• 19:33
  Speaker 12: Yeah.
• 19:34
  Speaker 2: How old are you?
• 19:34
  Speaker 1: When I was 25 years old.
• 19:37
  Speaker 2: I thought a 40-year-old was finished. I don't even feel
• 19:43
  Speaker 2: like I'm starting.
• 19:44
  Speaker 1: And so I'm giving real advice, and real advice looks
• 19:47
  Speaker 1: like this. When you're 19, and you can spend seven
• 19:51
  Speaker 1: full years learning your craft, meeting people that are mentors,
• 19:56
  Speaker 1: being patient, and you wake up.
• 19:58
  Speaker 2: And you're 26 years old.
• 20:00
  Speaker 1: You have your entire life in front of you and
• 20:03
  Speaker 1: you've done great foundational work to go on and then
• 20:07
  Speaker 1: be successful.
• 20:13
  Speaker 13: If you want to be the best at something, you're
• 20:15
  Speaker 13: going to find a way to push through those challenges
• 20:18
  Speaker 13: and make sure you do what you need to do
• 20:20
  Speaker 13: to be successful. It's all about work ethic. It's all
• 20:23
  Speaker 13: about what you choose to do in life. What is
• 20:26
  Speaker 13: important to you? What is that goal that you're going
• 20:29
  Speaker 13: to identify and go after and say, I'm going to
• 20:33
  Speaker 13: go after this thing wholeheartedly. It doesn't matter what other
• 20:37
  Speaker 13: people say. This is what I feel. It's positive.
• 20:40
  Speaker 3: I love it.
• 20:41
  Speaker 13: You know, the whole world disappears when I do it.
• 20:43
  Speaker 13: And I'm going to channel this thing so I can
• 20:46
  Speaker 13: help myself so I can help other people. I put
• 20:52
  Speaker 13: the work into this like every day, all day. And
• 20:57
  Speaker 13: then when I'm done with it, guess what I do?
• 21:00
  Speaker 13: I dream about it. I visualize it. I see myself
• 21:05
  Speaker 13: being successful. I see myself hitting those shots. with no
• 21:10
  Speaker 13: time on the clock, with a little time on the clock.
• 21:13
  Speaker 13: And anytime I was successful in those situations, I mean,
• 21:17
  Speaker 13: you know, I would always let people know it's through dedication,
• 21:19
  Speaker 13: through your hard work and through mental preparation and visualization.
• 21:23
  Speaker 13: If you do those things, if you can see yourself
• 21:26
  Speaker 13: being successful in your mind, then it will appear in
• 21:29
  Speaker 13: the physical reality if you're calm and collected when you
• 21:33
  Speaker 13: get the opportunity. If you want to be great, man,
• 21:38
  Speaker 13: prepare to get up off that mat. You're going to
• 21:40
  Speaker 13: get knocked down over and over and over. And even
• 21:45
  Speaker 13: when you feel like, no, nobody, I can't be hit
• 21:50
  Speaker 13: this hard. Or if you're down there thinking, there's no
• 21:53
  Speaker 13: way I can get up from this. That's when you're
• 21:57
  Speaker 13: just starting. That's when it really kind of. That's when
• 22:02
  Speaker 13: your survival skills have to kick in and hopefully you've
• 22:06
  Speaker 13: trained enough in your mental preparation and really believe enough
• 22:11
  Speaker 13: in yourself to get up. Because, you know, everybody, I
• 22:16
  Speaker 13: think we always said the easiest thing to do is
• 22:20
  Speaker 13: hold that trophy. That's the easiest thing to do in
• 22:23
  Speaker 13: this process. And that's only going to be for a
• 22:26
  Speaker 13: very short amount of time. The work... The will, the commitment.
• 22:33
  Speaker 13: Like I said, getting up when you're knocked down. I mean,
• 22:40
  Speaker 13: there's always going to be these struggles or challenges that
• 22:45
  Speaker 13: you have to get over. And the hardest part is,
• 22:48
  Speaker 13: in you trying to be one of the best in
• 22:50
  Speaker 13: the game, there's going to be a tension with it.
• 22:53
  Speaker 13: You have to live it. You have to want it
• 22:55
  Speaker 13: so bad. to where you'll sacrifice those Saturday nights or
• 23:00
  Speaker 13: Friday nights with your friends. This is what I'm going
• 23:03
  Speaker 13: to put my time into because this is what I want.
• 23:10
  Speaker 13: The most critical piece of advice that I've ever gotten,
• 23:13
  Speaker 13: and I won't name who, was from a coach. One
• 23:17
  Speaker 13: day he just, all he said, and I'm going to
• 23:19
  Speaker 13: paint the picture for you.
• 23:20
  Speaker 5: I was a rookie.
• 23:21
  Speaker 13: I'm Nineteen years old. I'm playing with guys old enough
• 23:26
  Speaker 13: to be my dad. I'm getting thrown around. I'm playing
• 23:32
  Speaker 13: a level of basketball that I'm barely hanging on by
• 23:36
  Speaker 13: a nail with. But I'm one of our best players,
• 23:38
  Speaker 13: so I'm playing every night. I want to go home.
• 23:42
  Speaker 13: I'm not used to the cold. I'm getting beat up.
• 23:47
  Speaker 13: But I wouldn't quit. And I was looking for this
• 23:50
  Speaker 13: piece of advice from someone. And all they told me
• 23:53
  Speaker 13: was just like they would always tell me, hey, man,
• 23:57
  Speaker 13: keep going. Just keep going all the time, every time. And,
• 24:03
  Speaker 13: you know, I got so mad because I'm looking for
• 24:07
  Speaker 13: that euphoric, that euphoric feeling from the piece of information
• 24:12
  Speaker 13: that they're about to give me.
• 24:13
  Speaker 1: Right.
• 24:14
  Speaker 13: That's what I think we all kind of struggle sometimes
• 24:17
  Speaker 13: looking for that and putting too much pressure on the situation.
• 24:21
  Speaker 13: But as I got older, as I continued to train,
• 24:26
  Speaker 13: as I continued to not give up and not let
• 24:29
  Speaker 13: a loss define me or my character, I kept going.
• 24:36
  Speaker 13: Lose or win, I kept going. And then it really
• 24:39
  Speaker 13: started to click. What he was telling me was, he
• 24:42
  Speaker 13: didn't have anything to tell me. I cannot, you know,
• 24:48
  Speaker 13: I can't sugarcoat this ass whooping. It is what it is.
• 24:52
  Speaker 13: You're going to take your lumps. But if you keep going,
• 24:56
  Speaker 13: if you don't quit, you're going to get better. And
• 24:59
  Speaker 13: you're going to get better and you're going to get better. Hey,
• 25:03
  Speaker 13: keep going. And then after that, you keep going. And
• 25:07
  Speaker 13: then after that, you keep going. Because it's about what
• 25:11
  Speaker 13: we do. It's about how we handle the situation. It's
• 25:15
  Speaker 13: not about what happens to us. Because things are going
• 25:18
  Speaker 13: to happen. How are you going to separate yourself from
• 25:22
  Speaker 13: everybody else? And I always thought anytime it got really
• 25:26
  Speaker 13: incredibly hard, I would think about all the people quitting
• 25:30
  Speaker 13: right now and how they're going to feel in a
• 25:34
  Speaker 13: few years that they're just going to say, man, what
• 25:37
  Speaker 13: if I hadn't have given up? What if I would
• 25:40
  Speaker 13: have kept going? Don't say what if. Please, please, please, please,
• 25:44
  Speaker 13: please don't have the what ifs down the road. Keep
• 25:49
  Speaker 13: going now, and I'm telling you, you'll be in a
• 25:52
  Speaker 13: better place than you would be if you quit. Yeah,
• 25:58
  Speaker 13: back when I was playing, my edge was my intensity.
• 26:03
  Speaker 13: My edge was my focus and my commitment. You know,
• 26:06
  Speaker 13: I put everything into the game. I prepared. I dreamt
• 26:10
  Speaker 13: about it. I visualized it. I always prepared myself mentally
• 26:16
  Speaker 13: for whatever is coming. And I felt that that was
• 26:20
  Speaker 13: my edge. I read books. I felt that was an
• 26:23
  Speaker 13: edge as well. You know, I've read these different books
• 26:27
  Speaker 13: on mental toughness, and I'm going to take nuggets from
• 26:31
  Speaker 13: each one. And maybe it'll help me because I know
• 26:36
  Speaker 13: I'm going into a tough situation and it's going to
• 26:38
  Speaker 13: be extremely hard, but I'm not going to give up.
• 26:41
  Speaker 13: And it doesn't even matter if the other side knows
• 26:44
  Speaker 13: that about me. They're in trouble before they even lace
• 26:47
  Speaker 13: it up. That's how I felt. Every single match, I
• 26:49
  Speaker 13: didn't care who I was playing. And, um, you know,
• 26:52
  Speaker 13: it kind of spills over into this day. Um, you know,
• 26:55
  Speaker 13: it's all about work ethic. It's all about what you
• 26:58
  Speaker 13: choose to.
• 26:58
  Speaker 3: Do in life.
• 27:00
  Speaker 13: Uh, what is important to you? What is that goal
• 27:04
  Speaker 13: that you're going to identify and go after?
• 27:09
  Speaker 14: Speaking about your career greatness, two NBA championships, and then
• 27:14
  Speaker 14: it's cut short, take us into the emotion.
• 27:18
  Speaker 13: Oh, man, it sucks.
• 27:19
  Speaker 3: It's heartbreaking. It's surreal.
• 27:22
  Speaker 13: Unbelievable. And I don't mean in a good way. And
• 27:26
  Speaker 13: for a while, I fought that notion.
• 27:28
  Speaker 5: You know, not me.
• 27:29
  Speaker 13: It couldn't have happened to me. This is not fair.
• 27:33
  Speaker 13: I haven't done anything wrong. I came back from it.
• 27:39
  Speaker 13: You know, it happened twice to me. I came back
• 27:41
  Speaker 13: from the last time. I was in the hospital, laid up.
• 27:45
  Speaker 13: you know, fresh out of surgery. And I was in
• 27:48
  Speaker 13: the hospital for two weeks with tubes in my chest,
• 27:50
  Speaker 13: you know, and I overcame that. Man, not this, not
• 27:56
  Speaker 13: just in a regular appointment with some doctor telling me.
• 28:01
  Speaker 12: That it's over.
• 28:04
  Speaker 13: You know, it took a very long time to get
• 28:06
  Speaker 13: over that.
• 28:06
  Speaker 3: It was crushing.
• 28:07
  Speaker 13: It was heartbreaking, you know, and I blew off steam
• 28:10
  Speaker 13: at the time by, you know, trying to get back
• 28:13
  Speaker 13: in the league. I worked out vigorously, trying to stay ready.
• 28:18
  Speaker 13: But eventually I came to the realization that it wasn't
• 28:20
  Speaker 13: going to happen. And, you know, it just sucks. You know,
• 28:25
  Speaker 13: there's no other way to put that. I thought, I thought,
• 28:29
  Speaker 13: and I say it in the book as well, I
• 28:30
  Speaker 13: thought winning a championship was the hardest thing I'd ever do.
• 28:33
  Speaker 13: And we say that, you know, it was like a
• 28:35
  Speaker 13: mantra in the locker room. This is going to be
• 28:36
  Speaker 13: the hardest thing you've ever done. This goal right here.
• 28:41
  Speaker 13: And it was true up until a point, but it
• 28:44
  Speaker 13: didn't last very long. The true challenge was being able
• 28:49
  Speaker 13: to see that or, you know, while I'm in the weeds,
• 28:54
  Speaker 13: getting out of the weeds of saying, OK, basketball doesn't
• 28:57
  Speaker 13: define me. I'm not a basketball player. I once was,
• 29:01
  Speaker 13: but that's not all to me. I didn't want to
• 29:03
  Speaker 13: hear it at first because, you know, like you said,
• 29:06
  Speaker 13: I'm on the top of my game. I have at
• 29:09
  Speaker 13: least three or four more years to play at a
• 29:11
  Speaker 13: high level. And I'm not going to waste it because
• 29:14
  Speaker 13: I almost died. You know, I'm going to make sure
• 29:18
  Speaker 13: I put everything into this game. I was able to
• 29:21
  Speaker 13: get back to all-star level and still be, you know,
• 29:26
  Speaker 13: not only myself, but a better version of my new self. And,
• 29:29
  Speaker 13: you know, that was cut short. And, you know, you
• 29:32
  Speaker 13: have to go through the stages of grief. You know,
• 29:35
  Speaker 13: we're all human. There's nothing you can do about that.
• 29:38
  Speaker 13: but I'm just happy that I was able to have
• 29:40
  Speaker 13: a beautiful outlook on it at the end and eventually
• 29:43
  Speaker 13: work through all that pain and get to this point
• 29:51
  Speaker 13: you know i found myself writing out my pain and
• 29:55
  Speaker 13: after i got through all of Pat Riley likes to
• 30:00
  Speaker 13: call it mental diarrhea. Got all the mental diarrhea out
• 30:06
  Speaker 13: writing every morning. I then saw that I was appreciative
• 30:11
  Speaker 13: at the end of the day. I still had my life.
• 30:14
  Speaker 13: You know, my thing was, hey, if I'm going to
• 30:17
  Speaker 13: have 13 years at this thing, I thought I was
• 30:20
  Speaker 13: going to have 18 or 19. But if I'm going
• 30:23
  Speaker 13: to have 13, boy, I don't think I left a
• 30:25
  Speaker 13: stone unturned. There's nothing else that I could have done.
• 30:28
  Speaker 13: I put my all into it. I dedicated myself to it.
• 30:34
  Speaker 13: And man, that's a hell of a piece. And I
• 30:36
  Speaker 13: can look back and be proud of that.
• 30:51
  Speaker 4: Unbelievable. is the stupidest word in the dictionary. It should
• 30:56
  Speaker 4: never come out of our mouths. Think about it.
• 30:58
  Speaker 15: To say, oh wow, what an unbelievable play. It was
• 31:02
  Speaker 15: an unbelievable book, an unbelievable film, an unbelievable act of courage.
• 31:07
  Speaker 7: Really?
• 31:09
  Speaker 15: It may be spectacular, it may be phenomenal, most excellent
• 31:12
  Speaker 15: or outstanding, but unbelievable? Uh-uh. Give others and yourself more credit.
• 31:20
  Speaker 4: It just happened. You witnessed it. You just did it.
• 31:23
  Speaker 4: Believe it. Give your obstacles credit.
• 31:27
  Speaker 15: You know, once you do find your frequency on something,
• 31:33
  Speaker 15: go forward if you're a non-tyrant and don't ask permission.
• 31:37
  Speaker 15: And that's the not giving a damn part. I've found
• 31:39
  Speaker 15: that the world will actually acquiesce and go, yeah, I'll
• 31:42
  Speaker 15: give you a green light on that if you actually
• 31:44
  Speaker 15: go forward and mean it. And you're going to do
• 31:47
  Speaker 15: it by hook or by crook and not ask permission.
• 31:49
  Speaker 4: Life is not easy.
• 31:51
  Speaker 12: It is not.
• 31:52
  Speaker 4: Don't try to make it that way. Life's not fair.
• 31:54
  Speaker 4: It never was. It isn't now and it won't ever be.
• 31:56
  Speaker 15: Do not fall into the trap, the entitlement trap of
• 32:01
  Speaker 15: feeling like you're a victim.
• 32:03
  Speaker 4: You are not.
• 32:04
  Speaker 5: Get over it.
• 32:04
  Speaker 15: Get on with it. And yes, most things are more
• 32:07
  Speaker 15: rewarding when you break a sweat to get them. Sit
• 32:11
  Speaker 15: here in that discomfort long enough to go, okay, until
• 32:16
  Speaker 15: you come out the other side to go, all right,
• 32:18
  Speaker 15: I'm good with me again. I don't want to leave
• 32:20
  Speaker 15: a place I travel to until I get to the
• 32:23
  Speaker 15: point of going, ah, I could live here. This could
• 32:26
  Speaker 15: be my existence.
• 32:27
  Speaker 4: And as soon as I get to that point, then
• 32:29
  Speaker 4: I'm like, okay, you can go. Now I can go.
• 32:32
  Speaker 15: It's the same thing in the personal journeys.
• 32:34
  Speaker 4: Stick with it until you get through the.
• 32:36
  Speaker 15: Uncomfortable times until you go, you know what? I can
• 32:39
  Speaker 15: spend time with myself.
• 32:40
  Speaker 2: I could do this.
• 32:41
  Speaker 4: I could do this forever.
• 32:42
  Speaker 2: Well, then it's.
• 32:43
  Speaker 15: Okay to go re-engage, pick up your phone, go see
• 32:46
  Speaker 15: your friends, go have a drink, what have you. Go
• 32:48
  Speaker 15: look for those things that are other relationships in life.
• 32:52
  Speaker 15: But hopefully not until. There's great value in not doing
• 32:55
  Speaker 15: that until you go, I'm good with me and me
• 32:57
  Speaker 15: for right now. So to any of us, whatever those
• 33:03
  Speaker 15: things are, whatever it is we look up to, whatever
• 33:05
  Speaker 15: it is we look forward to, and whoever it is
• 33:07
  Speaker 15: we're chasing.
• 33:08
  Speaker 5: To that I say amen.
• 33:09
  Speaker 12: To that I say, all right, all right, all right.
• 33:11
  Speaker 4: And to that.
• 33:14
  Speaker 3: I say, just keep living, huh?
• 33:16
  Speaker 1: Thank you.
• 33:23
  Speaker 4: See, happiness is an emotional response. to an outcome. If
• 33:27
  Speaker 4: I win, I will be happy. If I don't, I won't.
• 33:30
  Speaker 15: It's an if-then, cause-and-effect, quid pro quo standard that we
• 33:34
  Speaker 15: cannot sustain because we immediately raise it every time we
• 33:39
  Speaker 15: attain it. See, happiness demands a certain outcome.
• 33:43
  Speaker 4: It is result-reliant. And I say if happiness is what
• 33:48
  Speaker 4: you're after, then you're.
• 33:49
  Speaker 15: Going to be let down frequently and you're going to
• 33:51
  Speaker 15: be unhappy much of your time.
• 33:54
  Speaker 4: Joy, though, Joy is a different thing. It's something else.
• 33:57
  Speaker 4: Joy is not a choice. It's not a response to
• 34:01
  Speaker 4: some result. It's a constant.
• 34:04
  Speaker 15: Joy is the feeling that we have from doing what
• 34:07
  Speaker 15: we are.
• 34:08
  Speaker 4: Fashioned to do. It is just as important where we
• 34:14
  Speaker 4: are not as it is where we are. Look, the
• 34:20
  Speaker 4: first step that leads to our identity in life is
• 34:25
  Speaker 4: usually not I know who I am. I know who
• 34:29
  Speaker 4: I am.
• 34:29
  Speaker 15: That's not the first step. The first step is usually,
• 34:31
  Speaker 15: I know who I am not. Process of elimination. Defining
• 34:37
  Speaker 15: ourselves by what we are not is the first step
• 34:40
  Speaker 15: that leads us to really.
• 34:41
  Speaker 4: Knowing who we are. South of New Orleans, a few
• 34:46
  Speaker 4: years ago, I went to a voodoo shop. And they
• 34:49
  Speaker 4: had this.
• 34:51
  Speaker 4: Wooden partition against the wall of these columns.
• 34:53
  Speaker 15: And in these columns were all these vials of these
• 34:57
  Speaker 15: magic potions, right? And the headings above each potion defining
• 35:01
  Speaker 15: what they would give you were things like fertility, health, family,
• 35:06
  Speaker 15: legal health, energy, forgiveness, money.
• 35:12
  Speaker 4: Guess which column was empty? Money. Let's admit it. Money
• 35:20
  Speaker 4: is king today.
• 35:21
  Speaker 15: It's what makes the world go round.
• 35:23
  Speaker 4: It is success. The more we have, the more successful
• 35:27
  Speaker 4: we are, right? Now, I would.
• 35:29
  Speaker 15: Argue that our cultural values have even been financialized.
• 35:35
  Speaker 4: Humility is not in vogue anymore. It's too passive.
• 35:39
  Speaker 15: It's a get rich quick on the internet, richest 15
• 35:41
  Speaker 15: minutes of fame world that we live in, and we
• 35:43
  Speaker 15: see it every day. But we all want to succeed, right?
• 35:47
  Speaker 15: So the question that we've got to ask ourselves is
• 35:49
  Speaker 15: what Success is to us what success.
• 35:52
  Speaker 4: Is to you. Is it more money? That's fine. I
• 35:56
  Speaker 4: got nothing against money. I don't.
• 36:01
  Speaker 15: Maybe it's a healthy family. Maybe it's a happy marriage.
• 36:04
  Speaker 15: Maybe it's to help others, to be famous, to be
• 36:07
  Speaker 15: spiritually sound, to leave the world a little bit better
• 36:10
  Speaker 15: place than you found.
• 36:12
  Speaker 16: It.
• 36:12
  Speaker 15: Continue to ask yourself that question. Now, your answer may
• 36:16
  Speaker 15: change over time, and that's fine. But do yourself this favor.
• 36:20
  Speaker 15: Whatever your answer is, don't choose anything that will jeopardize yourself.
• 36:27
  Speaker 15: Prioritize who you are, who you want to be, and
• 36:31
  Speaker 15: don't spend time with anything that antagonizes your character. Don't
• 36:36
  Speaker 15: drink the Kool-Aid, man. It tastes sweet, but you will
• 36:39
  Speaker 15: get cavities.
• 36:40
  Speaker 4: Tomorrow, all right? Life is not a popularity contest.
• 36:44
  Speaker 15: Be brave, take the hill, but first answer that question,
• 36:47
  Speaker 15: what's my hill? There's a responsibility to freedom and that
• 36:57
  Speaker 15: there is freedom in responsibility. You know, and that earn
• 37:02
  Speaker 15: your way there. We remember the stuff we earn, the
• 37:06
  Speaker 15: stuff we experience more than what the teacher tells us
• 37:09
  Speaker 15: or what someone gives us for free.
• 37:12
  Speaker 12: We just do.
• 37:12
  Speaker 15: We broke a proverbial sweat on it, whether it's mental
• 37:14
  Speaker 15: or physical or whatever.
• 37:15
  Speaker 12: We built it.
• 37:17
  Speaker 5: We understand.
• 37:17
  Speaker 15: We felt how we got it, how we achieved it,
• 37:21
  Speaker 15: how we got what we wanted.
• 37:22
  Speaker 12: Those stick with us.
• 37:23
  Speaker 15: Whether we forget them intellectually, they were written in our
• 37:26
  Speaker 15: lineage and they build resilience and they build a healthy,
• 37:31
  Speaker 15: true optimism going forward to know that, oh, no, I've
• 37:34
  Speaker 15: worked for something before and achieved it. Delayed gratification. Oh,
• 37:38
  Speaker 15: there are choices I can make today for myself that
• 37:41
  Speaker 15: will pay me back later in life. So there are
• 37:44
  Speaker 15: choices we make. If you're going to say right now,
• 37:46
  Speaker 15: I'm going to lie, cheat and steal to get what
• 37:48
  Speaker 15: I want.
• 37:48
  Speaker 12: And I got it.
• 37:50
  Speaker 6: I got an.
• 37:50
  Speaker 15: Immediate green light for me. That's a battery-powered green light.
• 37:55
  Speaker 15: That's not a solar-powered green light.
• 37:57
  Speaker 13: Why?
• 37:59
  Speaker 15: Because now, everywhere I go, I got to look over
• 38:03
  Speaker 15: my shoulder to see if someone's there that I lied, cheated,
• 38:06
  Speaker 15: and stole from.
• 38:08
  Speaker 4: And when I'm doing that, I'm stealing whose time?
• 38:10
  Speaker 3: My time.
• 38:11
  Speaker 4: I'm not free. I don't have the freedom. I didn't
• 38:13
  Speaker 4: create freedom in my.
• 38:14
  Speaker 15: Future because I chose to make an irresponsible act that
• 38:19
  Speaker 15: I left crumbs.
• 38:21
  Speaker 4: I've now got reasons to look over my shoulder. And
• 38:23
  Speaker 4: the more things we do.
• 38:24
  Speaker 15: To create in our future that we've got to look
• 38:26
  Speaker 15: over our shoulder, the more of our most precious thing
• 38:29
  Speaker 15: we have in our lifetime that we're stealing from ourselves.
• 38:32
  Speaker 15: So it's not puritanical. It's just like, it's actually self-serving.
• 38:36
  Speaker 15: It's a very selfish choice. And I'm a fan of
• 38:41
  Speaker 15: the word selfish. I've helped redefine it. But I believe
• 38:44
  Speaker 15: that there are selfish choices we can make that are
• 38:46
  Speaker 15: the most selfless, that there are selfless choices that are
• 38:50
  Speaker 15: we can make that are the most selfish choices. Those
• 38:53
  Speaker 15: two are not a contradiction. And we see them that way.
• 38:56
  Speaker 15: Responsibility is appreciation of a past. It's building of a lineage.
• 39:00
  Speaker 15: It's investing in ourselves. It's investing in something we started
• 39:02
  Speaker 15: to build yesterday that we want to take into tomorrow.
• 39:05
  Speaker 4: There's a response that gives us freedom. So be brave,
• 39:13
  Speaker 4: have courage. And when you do, you get stronger. You
• 39:17
  Speaker 4: get more aware. You get more respectful. of yourself and
• 39:23
  Speaker 4: that which you fear.
• 39:33
  Speaker 8: I want you to tell us what those lowest moments
• 39:36
  Speaker 8: of childhood felt like.
• 39:37
  Speaker 12: In one word.
• 39:41
  Speaker 3: Temporary.
• 39:44
  Speaker 1: Absolutely temporary. There was just no way I was going
• 39:48
  Speaker 1: to let that person beat me again. And there was
• 39:50
  Speaker 1: just no way I was going to stay comfortable in
• 39:51
  Speaker 1: this negative place.
• 39:54
  Speaker 2: Just a matter of time. Some things are just destiny.
• 40:00
  Speaker 1: You know? Look, everybody goes through a moment in their
• 40:04
  Speaker 1: life where everything you thought up to that second vanishes
• 40:10
  Speaker 1: and you realize that there's an opportunity to change the
• 40:16
  Speaker 1: story that you've written in your head for the last two,
• 40:19
  Speaker 1: three decades.
• 40:22
  Speaker 2: And I think it's universal.
• 40:25
  Speaker 1: I think there are very few people who don't get
• 40:28
  Speaker 1: to a point at year 20, 30, 35 that don't
• 40:34
  Speaker 1: start debating, wait a minute, is this what I want?
• 40:38
  Speaker 1: Is this where I'm going? Is this how it's playing out?
• 40:40
  Speaker 1: And to me, that is one of the most important
• 40:45
  Speaker 1: moments in one's life You know, many people look at
• 40:48
  Speaker 1: it as a moment to start to get upset and say,
• 40:52
  Speaker 1: wait a minute, this is not what I signed up for.
• 40:53
  Speaker 1: And others, regardless of what's happened, use it as an
• 40:58
  Speaker 1: opportunity to write the next chapter.
• 41:01
  Speaker 12: Three, two, one.
• 41:08
  Speaker 2: Full power.
• 41:09
  Speaker 3: And liftoff.
• 41:11
  Speaker 12: They need to be things that excite and inspire people.
• 41:14
  Speaker 3: Yeah.
• 41:16
  Speaker 17: Reasons why you get up in the morning can't just
• 41:17
  Speaker 17: be solving problems. It's got to be something great that's
• 41:21
  Speaker 17: going to happen in the future. Well, first of all,
• 41:24
  Speaker 17: I'd say I actually feel fear quite strongly. So it's
• 41:27
  Speaker 17: not as though I just have the absence of fear.
• 41:31
  Speaker 12: I feel it quite strongly.
• 41:33
  Speaker 17: But there are times when something is important enough, you
• 41:37
  Speaker 17: believe in it enough, that you do it in spite
• 41:40
  Speaker 17: of fear.
• 41:42
  Speaker 12: There's always a chance of failure. So I think it's
• 41:44
  Speaker 12: important that you really like whatever you're doing. If you
• 41:47
  Speaker 12: don't like it, life is too short.
• 41:50
  Speaker 17: And also, if you like what you're doing, you think
• 41:53
  Speaker 17: about it even when you're not working.
• 41:55
  Speaker 12: I mean, it's something that your mind is drawn to.
• 41:59
  Speaker 12: And if you don't like it, you just really can't
• 42:02
  Speaker 12: make it work, I think.
• 42:06
  Speaker 17: When you're building something new, there's going to be mistakes.
• 42:10
  Speaker 17: And it's important to recognize those mistakes, acknowledge them, and
• 42:14
  Speaker 17: take corrective action. And the success of a company is
• 42:17
  Speaker 17: very much more about how quick are you to fix
• 42:20
  Speaker 17: the mistakes, not will you make mistakes. And if you
• 42:24
  Speaker 17: see the difference between A startup that is successful and
• 42:26
  Speaker 17: one that is not, and it's because the successful one,
• 42:29
  Speaker 17: they both made mistakes. But the successful one recognized the mistakes,
• 42:33
  Speaker 17: fixed them very quickly, and the unsuccessful one tries to
• 42:37
  Speaker 17: deny that the mistakes exist. You know, a lot of
• 42:41
  Speaker 17: life in general, in any job, there's like, you have
• 42:43
  Speaker 17: to do your chores. I think to be successful at
• 42:46
  Speaker 17: almost anything, you have to do the tough stuff as
• 42:51
  Speaker 17: well as the enjoyable stuff. You have to do the
• 42:53
  Speaker 17: boring stuff as well as the non-boring stuff. And if
• 42:56
  Speaker 17: you don't do your chores, then bad things will happen.
• 42:59
  Speaker 17: But if they don't do the things that they don't
• 43:00
  Speaker 17: like to do, then the company will be in trouble.
• 43:02
  Speaker 12: It's more fun to cook the meal than to clean
• 43:04
  Speaker 12: the dishes. But you need to clean the dishes.
• 43:08
  Speaker 3: You need to do both.
• 43:09
  Speaker 12: Yes, you need to do both, exactly.
• 43:15
  Speaker 17: Now is the time to take risk. You don't have kids.
• 43:20
  Speaker 17: As you get older, your obligations increase. And once you
• 43:23
  Speaker 17: have a family, you start taking risks not just for yourself,
• 43:26
  Speaker 17: but for your family as well.
• 43:27
  Speaker 12: It gets much harder to do things that might not
• 43:30
  Speaker 12: work out. So now is the.
• 43:32
  Speaker 17: Time to do that. Before you have those obligations. So
• 43:38
  Speaker 17: I would encourage you to take risks now. Do something bold.
• 43:42
  Speaker 17: You won't regret it. When starting SpaceX, I thought the
• 43:47
  Speaker 17: odds of success were less than 10%. Yeah, same with Tesla.
• 43:52
  Speaker 17: I thought the odds of a car company succeeding were
• 43:54
  Speaker 17: extremely low. And I just accepted that actually probably I
• 43:58
  Speaker 17: would just lose everything.
• 44:02
  Speaker 12: But that maybe we'd make some progress.
• 44:04
  Speaker 17: If we could just move the ball forward, even if
• 44:06
  Speaker 17: we died, maybe some other company could pick up the
• 44:09
  Speaker 17: baton and keep moving it forward. First of all, I
• 44:17
  Speaker 17: really need to give some thought to, like, how can
• 44:19
  Speaker 17: I provide advice that would be most helpful? And I'm
• 44:22
  Speaker 17: not sure I've given enough thought to that to give
• 44:25
  Speaker 17: you the best possible answer.
• 44:26
  Speaker 12: But I.
• 44:29
  Speaker 17: Think certainly being focused on something that you're confident will
• 44:34
  Speaker 17: have high value to someone else and just being really
• 44:38
  Speaker 17: rigorous in making that assessment. A natural human tendency is
• 44:43
  Speaker 17: wishful thinking. Um, so a challenge for entrepreneurs is to say, well,
• 44:48
  Speaker 17: what's the difference between really believing in your ideals and sticking,
• 44:51
  Speaker 17: sticking to them versus pursuing some unrealistic dream that doesn't
• 44:56
  Speaker 17: actually have merit. And it's, it's, that is a, that
• 44:59
  Speaker 17: is a really difficult thing to, to tell you. Can
• 45:01
  Speaker 17: you tell the difference between those two things? So you
• 45:04
  Speaker 17: need to be sort of very rigorous, um, in, in
• 45:06
  Speaker 17: your self, self analysis. I think certainly extremely tenacious, uh, and, um,
• 45:13
  Speaker 17: And then just work like hell. I mean, you just
• 45:15
  Speaker 17: have to put in 80-hour, 100-hour weeks every week.
• 45:21
  Speaker 12: All those things improve the odds of success. Okay.
• 45:26
  Speaker 17: I mean, if other people are putting in 40-hour work
• 45:28
  Speaker 17: weeks and you're putting in 100-hour work weeks, then even
• 45:32
  Speaker 17: if you're doing the same thing, you know that you
• 45:36
  Speaker 17: will achieve in four.
• 45:39
  Speaker 12: Months what it takes them a year to achieve.
• 45:45
  Speaker 17: One of the biggest mistakes people generally make, and I'm
• 45:47
  Speaker 17: guilty of it too, is wishful thinking. You want something
• 45:52
  Speaker 17: to be true, even if it isn't true. And so
• 45:56
  Speaker 17: you ignore the things that.
• 45:58
  Speaker 12: You ignore the real truth because of what you want
• 46:01
  Speaker 12: to be true. This is a very difficult trap to avoid.
• 46:06
  Speaker 17: And like I said, it's only one that I find
• 46:09
  Speaker 17: myself having problems with. But if you just take that
• 46:15
  Speaker 17: approach of you're always to some degree wrong and your
• 46:18
  Speaker 17: goal is to be less wrong and solicit critical feedback,
• 46:22
  Speaker 17: particularly from friends. Like friends, particularly friends, if somebody loves you,
• 46:28
  Speaker 17: they want the best for you. They don't want to
• 46:30
  Speaker 17: tell you the bad things. So you have to ask them,
• 46:34
  Speaker 17: you know, and say, really, I really do want to know.
• 46:39
  Speaker 17: And then they'll tell you. And the way I tend
• 46:42
  Speaker 17: to view problems is from a physics standpoint. I think
• 46:47
  Speaker 17: physics is a good analytical framework. And one of the
• 46:51
  Speaker 17: key things in physics is to reason from first principles.
• 46:56
  Speaker 17: This is contrary to the way most human reasoning takes place,
• 46:58
  Speaker 17: which is by analogy. reasoning from first principles just means
• 47:03
  Speaker 17: that you figure out what are the fundamental, what are
• 47:06
  Speaker 17: the fundamental truths or, or things that are pretty, people
• 47:08
  Speaker 17: are pretty sure are fundamental truths. And, and can you
• 47:11
  Speaker 17: build up to a conclusion from, from that, uh, or,
• 47:15
  Speaker 17: you know, from those principles. And, um, uh, and then
• 47:19
  Speaker 17: certainly if you come up with some idea and it
• 47:21
  Speaker 17: appears to violate.
• 47:22
  Speaker 12: One of those fundamental truths, then you're probably wrong. Um,
• 47:28
  Speaker 12: or you should get a really big prize or something
• 47:29
  Speaker 12: like that.
• 47:31
  Speaker 17: Um, So this may seem like, I don't know, it
• 47:34
  Speaker 17: may seem sort of obvious when it's explained, but it's
• 47:36
  Speaker 17: actually not what people do. Reasoning by analogies is helpful
• 47:41
  Speaker 17: because it's a shortcut. And it's mostly correct, but it
• 47:46
  Speaker 17: tends to be most incorrect when you're dealing with new
• 47:48
  Speaker 17: things because.
• 47:50
  Speaker 12: It's hard to analogize to something really new.
• 47:54
  Speaker 18: When you were in college and developing these skills, you
• 47:56
  Speaker 18: want to do some things that were of benefit to humanity.
• 48:00
  Speaker 6: Why, why did you think that?
• 48:02
  Speaker 2: Well, because not everyone does.
• 48:03
  Speaker 17: Yeah, no, I guess it was, I had sort of
• 48:07
  Speaker 17: a existential crisis of like, what does it all mean?
• 48:10
  Speaker 12: And what's the meaning, you know, what's the.
• 48:11
  Speaker 5: Meaning of life?
• 48:11
  Speaker 12: And probably goes back to high school, I guess.
• 48:14
  Speaker 17: I don't want to give a laboriously long answer, but
• 48:19
  Speaker 17: I was, I had sort of a dark childhood.
• 48:23
  Speaker 12: It wasn't good. Probably partially brought.
• 48:27
  Speaker 17: On by reading some of the philosophers. Don't ever read
• 48:31
  Speaker 17: Schopenhauer or Nietzsche if you're 14.
• 48:34
  Speaker 12: It's not good.
• 48:35
  Speaker 17: I was just trying to figure out what does it
• 48:37
  Speaker 17: all mean. When I read The Hitchhiker's Guide to the Galaxy,
• 48:40
  Speaker 17: which I think is a great work of philosophy, that
• 48:44
  Speaker 17: sort of highlighted the point that Very often the issue
• 48:47
  Speaker 17: is understanding what questions to ask. And if you can
• 48:50
  Speaker 17: properly frame the question, then the answer is the easy part.
• 48:54
  Speaker 17: So I thought things that expand the scope and scale
• 48:57
  Speaker 17: of human consciousness and allow us to better ask questions
• 49:00
  Speaker 17: and achieve greater enlightenment.
• 49:04
  Speaker 12: Those are good things.
• 49:05
  Speaker 17: And so what can we do that's going to most
• 49:10
  Speaker 17: likely lead to that outcome?
• 49:14
  Speaker 5: You went to IU, right? Now, you got a lot
• 49:16
  Speaker 5: of people that say, forget about school, you know? drop
• 49:20
  Speaker 5: out of school. So you think they're idiots. Tell me why.
• 49:24
  Speaker 18: If you're going to have and run a business, if
• 49:26
  Speaker 18: you don't understand accounting, you're already behind the eight ball.
• 49:29
  Speaker 18: Can't you hire a guy that knows how to run
• 49:31
  Speaker 18: an account? But then they still have to communicate to you, right?
• 49:34
  Speaker 18: I mean, there's people that don't understand the concept of
• 49:38
  Speaker 18: the difference between profits and cash. Oh, your accountant might
• 49:41
  Speaker 18: tell you you're profitable, but your cash is going down,
• 49:45
  Speaker 18: not understanding a breakdown.
• 49:48
  Speaker 5: And when you don't... Do you think you need college
• 49:50
  Speaker 5: to learn that? Yeah, I think you do, right? Because
• 49:53
  Speaker 5: it may not.
• 49:53
  Speaker 18: For some people, look, if you're so self-motivated that you
• 49:56
  Speaker 18: can take an online course in accounting and teach yourself everything,
• 49:59
  Speaker 18: you're way ahead of the game anyways. But most people aren't.
• 50:02
  Speaker 18: And I'm not saying you have to go to Indiana.
• 50:04
  Speaker 18: I'm not saying go to an expensive school. I don't
• 50:05
  Speaker 18: care if you go to a community college and take
• 50:07
  Speaker 18: accounting and spend 99 bucks for the class. Just, you know,
• 50:11
  Speaker 18: spending the money forces you to be more obligated to
• 50:14
  Speaker 18: do it. But accounting, finance, lesser extent marketing, sales that
• 50:19
  Speaker 18: the school offers, that's the language of business. And so
• 50:23
  Speaker 18: while it's possible to teach yourself these things, And while
• 50:25
  Speaker 18: it's possible to hire them, when you're starting your own company,
• 50:29
  Speaker 18: you don't want to have to spend money hiring an accountant.
• 50:32
  Speaker 5: And so your cost of opening up.
• 50:34
  Speaker 18: A business drops, but even more important than all that,
• 50:36
  Speaker 18: that's the blocking and tackling. That's the language of business.
• 50:39
  Speaker 18: You know, the thing I learned at Indiana that was
• 50:41
  Speaker 18: more important than anything else, I learned how to learn.
• 50:44
  Speaker 18: And learning became far more important to me because the
• 50:47
  Speaker 18: one certainty in business is that it's always going to
• 50:49
  Speaker 18: be changing. If you're not always learning, to this minute,
• 50:55
  Speaker 18: If I'm not continuously learning, if I'm not just absorbing
• 50:58
  Speaker 18: as much as I can absorb, someone else is going
• 51:00
  Speaker 18: to kick my ass, right? So you're talking about paranoia.
• 51:04
  Speaker 18: The greatest source of your paranoia should be knowledge. If
• 51:07
  Speaker 18: someone else knows more than you do, and if you're
• 51:09
  Speaker 18: not learning, if you don't know how to learn, if
• 51:12
  Speaker 18: you don't have a thirst for learning and acquiring information,
• 51:16
  Speaker 18: you're SOL. You know, people like to say, you know,
• 51:20
  Speaker 18: the only stupid questions are the ones you don't ask,
• 51:23
  Speaker 18: and that's not right. Because the questions you ask, tell me,
• 51:26
  Speaker 18: tell whoever, more about you.
• 51:28
  Speaker 5: Than anything else you do. In particular, it tells me
• 51:31
  Speaker 5: about your preparation.
• 51:32
  Speaker 18: If you ask me questions about just basic things that
• 51:35
  Speaker 18: you should have known and you should have down to
• 51:37
  Speaker 18: a science, that's going to disqualify.
• 51:40
  Speaker 5: You almost more than anything. Do you think there needs
• 51:44
  Speaker 5: to be a healthy level of paranoia? Oh, absolutely. There
• 51:46
  Speaker 5: needs to be.
• 51:47
  Speaker 3: Oh, yeah.
• 51:48
  Speaker 18: I always say, for every one of my businesses, I say,
• 51:51
  Speaker 18: what would I do to kick my own ass? So
• 51:53
  Speaker 18: whatever business you have, there's somebody trying to put you
• 51:55
  Speaker 18: out of business. There's somebody trying to take a bite out.
• 51:58
  Speaker 5: Of your business. And it's better for you to figure
• 52:00
  Speaker 5: out how they're going to do it rather than they
• 52:02
  Speaker 5: do it.
• 52:03
  Speaker 18: And so, yeah, that's being paranoid. And so you have
• 52:05
  Speaker 18: to be paranoid. You have to anticipate other people's next moves.
• 52:08
  Speaker 18: And you can't ever downplay the competition. I was at
• 52:14
  Speaker 18: a business plan competition this morning at a college. And
• 52:18
  Speaker 18: they were kind of being dismissive of the competition. And
• 52:21
  Speaker 18: so you can't ever do that. They're out there trying
• 52:23
  Speaker 18: to take you down and they're not just going to
• 52:25
  Speaker 18: sit still. And if you're good, really, really good, you're
• 52:28
  Speaker 18: going to inspire them to.
• 52:29
  Speaker 5: Work even harder, faster, better.
• 52:30
  Speaker 18: And so you have to be very self-aware of what
• 52:33
  Speaker 18: you're good at and what other people are good at.
• 52:35
  Speaker 5: And a healthy dose of paranoia is very helpful.
• 52:47
  Speaker 18: If you're not always learning, to this minute, if I'm
• 52:50
  Speaker 18: not continuously learning, if I'm not just absorbing as much
• 52:54
  Speaker 18: as I can absorb, someone else is going to kick
• 52:56
  Speaker 18: my ass. The greatest source of your paranoia should be knowledge.
• 53:02
  Speaker 18: If someone else knows more than you do, and if
• 53:04
  Speaker 18: you're not learning, if you don't know how to learn,
• 53:07
  Speaker 18: if you don't have a thirst for learning and acquiring information,
• 53:11
  Speaker 18: you're SOL. There are certain guys that have the genetics
• 53:15
  Speaker 18: to jump out of the gym, right? There are certain guys,
• 53:17
  Speaker 18: you know, that You know, when they golf, they have
• 53:19
  Speaker 18: the muscle memory and the discipline. You know, Dirk, the
• 53:23
  Speaker 18: biscuit may not be the most talented guy in the NBA,
• 53:25
  Speaker 18: but his discipline and his focus to do what's necessary
• 53:28
  Speaker 18: to be successful, he's willing to do and combine it
• 53:31
  Speaker 18: with being seven feet tall and being skilled, you know,
• 53:34
  Speaker 18: it makes him an amazing basketball player. So it's understanding
• 53:38
  Speaker 18: what your skill set is, finding the right place to
• 53:41
  Speaker 18: use those skills and then going for it.
• 53:43
  Speaker 5: You know, will that make you 250 grand? It depends
• 53:46
  Speaker 5: if you pick the right industry.
• 53:47
  Speaker 18: But whatever industry you pick, if you outwork everybody, if
• 53:51
  Speaker 18: you try to be a little smarter than everybody, if
• 53:53
  Speaker 18: you try to be a better salesperson than everybody, if
• 53:56
  Speaker 18: you try to be better prepared than everybody, you've got
• 53:59
  Speaker 18: your best chance. Because if you don't do it and
• 54:01
  Speaker 18: somebody else does, I have the saying, work like someone's trying.
• 54:05
  Speaker 5: To take it all away from you.
• 54:07
  Speaker 18: Actually, work like someone's spending 24 hours working 24 hours
• 54:10
  Speaker 18: to take it all away from you.
• 54:11
  Speaker 5: And that's kind of the way I look at it.
• 54:15
  Speaker 5: What would you say is the number one reason why
• 54:17
  Speaker 5: people fail? Not necessarily why they make it, the complete opposite. Right,
• 54:21
  Speaker 5: lack of brains, lack of effort.
• 54:23
  Speaker 12: Lack of brains, lack of effort.
• 54:24
  Speaker 5: Yeah, they just, they don't do the work. They don't learn,
• 54:26
  Speaker 5: you know.
• 54:27
  Speaker 18: When you walk in the room, when you start a
• 54:28
  Speaker 18: business and you start to talk about somebody, you're never
• 54:31
  Speaker 18: in a vacuum with no competition.
• 54:32
  Speaker 5: And if there's going to be competition, that.
• 54:34
  Speaker 18: Means somebody else knows your business as well as you
• 54:36
  Speaker 18: do when you get started. And if you walk into
• 54:39
  Speaker 18: a competitive environment and they still know more about the
• 54:43
  Speaker 18: business than you do and more about your customers, you're
• 54:45
  Speaker 18: going to lose. But most people don't consider that. They
• 54:48
  Speaker 18: don't do the work. They don't learn more about their industry.
• 54:50
  Speaker 18: They don't know even about their business. And so you've
• 54:53
  Speaker 18: got to put in the effort to know more about
• 54:55
  Speaker 18: your industry than anybody else.
• 54:58
  Speaker 5: And that's the brains part, and that's the effort part
• 55:01
  Speaker 5: as well.
• 55:02
  Speaker 18: Because, look, if you're competing with me, you better know
• 55:05
  Speaker 18: what you're doing, otherwise I'm going to.
• 55:06
  Speaker 5: Kick your ass. And you're not going to outwork me.
• 55:09
  Speaker 18: And so the combination is usually what kills businesses.
• 55:12
  Speaker 5: Early on more than anything.
• 55:15
  Speaker 18: But my dad was always like, if you want something,
• 55:17
  Speaker 18: you have to earn it. And to his credit, he
• 55:20
  Speaker 18: never said, no, you can't do that. So whether it
• 55:23
  Speaker 18: was selling garbage bags, baseball cards, stamps, whatever it was,
• 55:26
  Speaker 18: he never held me back. And so I think that
• 55:29
  Speaker 18: was as important as anything. And, you know, sometimes being
• 55:32
  Speaker 18: young and trying things, you're so naive and you don't
• 55:34
  Speaker 18: know any better.
• 55:35
  Speaker 5: All you do is learn. And if you fail, it
• 55:37
  Speaker 5: doesn't matter. And so whether I was.
• 55:39
  Speaker 18: 9, 10, 12, 16, 21, the failures were irrelevant and
• 55:44
  Speaker 18: you know, whether you're, you know, nine, 12, 16, 21, 22, 24,
• 55:49
  Speaker 18: you know, I'm sleeping on the couch. You know, I
• 55:51
  Speaker 18: have a car with a hole in the floorboard, you know, I'm,
• 55:54
  Speaker 18: I'm living like a bum and like a student.
• 55:57
  Speaker 5: And so what did I have to lose? And so
• 55:59
  Speaker 5: I think that influenced me as much as anything. So,
• 56:02
  Speaker 5: you know, my dad was like, go for it. You know, don't,
• 56:05
  Speaker 5: why not? What have you got to lose? So do
• 56:12
  Speaker 5: you think like, let's just say if we put 10
• 56:13
  Speaker 5: guys here, you interview them, okay? You could within a
• 56:16
  Speaker 5: 5-10 minute interview say, this dude's not going to make
• 56:18
  Speaker 5: it as an entrepreneur. Yeah, I mean, I can typically tell, right?
• 56:22
  Speaker 5: I can tell by their passion.
• 56:26
  Speaker 18: I can tell by their focus. I can tell by
• 56:29
  Speaker 18: their preparation. You know, there's a whole realm of things
• 56:33
  Speaker 18: in any business. Here's the business you're in, and here's
• 56:36
  Speaker 18: a thousand things that influence whether or not you're going
• 56:39
  Speaker 18: to be successful. Through my experience in businesses, I can
• 56:42
  Speaker 18: put myself in his position and say, OK, here are
• 56:45
  Speaker 18: 900 of the thousand things he has to be aware
• 56:47
  Speaker 18: of and then go through and ask. And by how
• 56:49
  Speaker 18: many of those or her issues they've been able to
• 56:52
  Speaker 18: address already, that kind of gives me a sense of
• 56:55
  Speaker 18: how hard they're willing to work.
• 56:57
  Speaker 5: And I can tell by the questions they ask me.
• 56:59
  Speaker 18: So all I have to do is say, OK, what
• 57:00
  Speaker 18: do you want to know?
• 57:02
  Speaker 5: But I'm curious, if you and I were buddies in
• 57:04
  Speaker 5: high school, say we're 14 years old, 15 years old,
• 57:07
  Speaker 5: and we know each other, would I bet on you
• 57:09
  Speaker 5: being who you are today?
• 57:10
  Speaker 3: No chance. Really? No chance.
• 57:12
  Speaker 5: Tell me why. I mean, I had my good friends,
• 57:14
  Speaker 5: and we hung out, and I was a hustler. There's
• 57:18
  Speaker 5: no question I was a hustler. Even in high school?
• 57:20
  Speaker 18: Oh, yeah, and into business in a big way. But
• 57:24
  Speaker 18: I don't think people saw me. It wasn't like people
• 57:26
  Speaker 18: looked at me and go, oh, he's destined to succeed.
• 57:29
  Speaker 5: So in high school, you were the fun guy? Were
• 57:32
  Speaker 5: you always the guy that made people laugh? Were you
• 57:35
  Speaker 5: very competitive?
• 57:35
  Speaker 18: No, I was always competitive. I was into sports. I
• 57:39
  Speaker 18: wasn't great at it. I was just decent. I wasn't
• 57:42
  Speaker 18: a technology guy. I mean, I was into learning.
• 57:44
  Speaker 5: I was a business guy.
• 57:46
  Speaker 18: I was the guy reading about business all the time,
• 57:48
  Speaker 18: reading business books all the time, going to junior achievement.
• 57:52
  Speaker 5: I was a junior achievement geek.
• 57:54
  Speaker 3: Why, though?
• 57:54
  Speaker 5: Why were you reading business books at all? Because that's
• 57:56
  Speaker 5: what I knew. I mean, I was wired that I was.
• 57:58
  Speaker 18: I started my first business when I was 12. I
• 58:01
  Speaker 18: was buying and selling baseball cards, buying and selling stamps.
• 58:05
  Speaker 18: Anything I could do to make money, I was hustling
• 58:07
  Speaker 18: and trying to do. I was in the business, but
• 58:10
  Speaker 18: not so much where all my friends were into it
• 58:13
  Speaker 18: with me, so they wouldn't know.
• 58:16
  Speaker 5: Do you think there's a proven formula that a brand
• 58:20
  Speaker 5: rookie guy, he's got a lot of ambition, he's got
• 58:22
  Speaker 5: a lot of desire, but not a lot of knowledge
• 58:23
  Speaker 5: and how-to. Do you think if he follows a formula,
• 58:26
  Speaker 5: he's guaranteed to make it as an entrepreneur?
• 58:28
  Speaker 6: No, no, no.
• 58:28
  Speaker 5: Okay, so you don't believe there's a guarantee to make it. No,
• 58:31
  Speaker 5: because who knows who you're going to be competing with.
• 58:33
  Speaker 18: So if you put two people both following the same formula,
• 58:37
  Speaker 18: both in the same industry, right, which one wins? You know,
• 58:40
  Speaker 18: maybe they both can win and both be successful. But,
• 58:43
  Speaker 18: you know, so I don't think there's a default template
• 58:45
  Speaker 18: for success. But I think there's things that you can
• 58:47
  Speaker 18: do to put yourself in the best position to succeed.
• 58:52
  Speaker 3: All right, now I'm going to tell you this story.
• 58:53
  Speaker 3: I got to get out of here. And the story
• 58:55
  Speaker 3: is about, you guys have probably heard about this before.
• 58:58
  Speaker 3: It was a young man who, you know, he wanted
• 59:00
  Speaker 3: to make a lot of money. And so he went
• 59:02
  Speaker 3: to this guru, right? And he told the guru, you know,
• 59:04
  Speaker 3: I want to be on the same level you are.
• 59:06
  Speaker 3: And so the guru said, if you want to be
• 59:07
  Speaker 3: on the same level I'm on, I'll meet you tomorrow.
• 59:10
  Speaker 3: at the beach at 4 a.m. He liked the beach.
• 59:15
  Speaker 3: I said, I want to make money. I don't want
• 59:17
  Speaker 3: to swim. So the young man got there at 4 a.m.
• 59:20
  Speaker 3: He all ready to rock and roll, got on the suit.
• 59:23
  Speaker 3: He should have wore shorts. The old man grabs his
• 59:26
  Speaker 3: hand and said, how bad do you want to be successful?
• 59:28
  Speaker 3: He said, real bad. He said, walk on out in
• 59:30
  Speaker 3: the water. So he walks out into the water. Watch this.
• 59:33
  Speaker 3: When he walks out into the water, it goes waist deep.
• 59:35
  Speaker 3: So he's like, this guy crazy. Adrian, he's like, I
• 59:38
  Speaker 3: want to make money. He got me out here swimming.
• 59:40
  Speaker 3: I didn't ask to be a lifeguard. I want to
• 59:42
  Speaker 3: make money. He got me. So he said, come out
• 59:45
  Speaker 3: a little further.
• 59:46
  Speaker 5: Walked out a little further.
• 59:47
  Speaker 3: Then he had it right around this area. The shoulder area.
• 59:51
  Speaker 3: So this old man crazy. He's making money, but he's crazy.
• 59:55
  Speaker 3: He said, come on out a little further. He came
• 59:56
  Speaker 3: out a little further. It was right at his mouth.
• 59:58
  Speaker 3: My man like, I'm about to go back in here.
• 1:00:00
  Speaker 3: This God is mine. So the old man said, I
• 1:00:02
  Speaker 3: thought you said you wanted to be successful. He said,
• 1:00:04
  Speaker 3: I do. He said, walk a little further. He came,
• 1:00:07
  Speaker 3: dropped his head in, held him down, hold him down.
• 1:00:09
  Speaker 3: My man getting scratched, holding him down. He had him
• 1:00:12
  Speaker 3: held down. Just before my man was about to pass out,
• 1:00:16
  Speaker 3: he raised him up. He said, I got a question
• 1:00:18
  Speaker 3: for you. Somebody answer the question for me. He said,
• 1:00:21
  Speaker 3: when you were underwater, what did you want to do?
• 1:00:24
  Speaker 3: Said I wanted to breathe. He told the guy, he said,
• 1:00:30
  Speaker 3: when you want to succeed as bad as you want
• 1:00:33
  Speaker 3: to breathe, then you'll be successful. I don't know how
• 1:00:37
  Speaker 3: many of y'all got asthma in here today, but if
• 1:00:39
  Speaker 3: you ever had an asthma attack before, you short of breath,
• 1:00:43
  Speaker 3: The only thing you're trying to do.
• 1:00:45
  Speaker 12: Is get some air.
• 1:00:46
  Speaker 3: You don't care about no basketball game. You don't care
• 1:00:49
  Speaker 3: what's on TV. You don't care about nobody calling you.
• 1:00:52
  Speaker 3: You don't care about a party. The only thing you
• 1:00:54
  Speaker 3: care about when you're trying to breathe is to get
• 1:00:57
  Speaker 3: some fresh air. That's it. And when you get to
• 1:00:59
  Speaker 3: the point where all you want to do is be successful,
• 1:01:03
  Speaker 3: as bad as you want to breathe, then you'll be successful.
• 1:01:06
  Speaker 3: And I'm here to tell you, number one, that most
• 1:01:08
  Speaker 3: of you say you want to be successful, but you
• 1:01:10
  Speaker 3: don't want it bad. You just kind of want it.
• 1:01:13
  Speaker 3: You don't want it badder than you want to party.
• 1:01:15
  Speaker 3: You don't want it as much as you want to
• 1:01:17
  Speaker 3: be cool. Most of you don't want success as much
• 1:01:20
  Speaker 3: as you want to sleep. Beyonce said once she was
• 1:01:24
  Speaker 3: on the set doing her thing, three days had gone by.
• 1:01:27
  Speaker 3: She forgot she didn't eat.
• 1:01:29
  Speaker 12: Because she was engaged.
• 1:01:31
  Speaker 3: I'll never forget when 50 Cent was doing his movie,
• 1:01:34
  Speaker 3: I did a little research on 50, and 50 said
• 1:01:36
  Speaker 3: that when he wasn't doing the movie, he was doing
• 1:01:39
  Speaker 3: the soundtrack. And they said, when do you sleep, 50? Sleep,
• 1:01:43
  Speaker 3: he said, sleep. Sleep is for those people who are broke.
• 1:01:47
  Speaker 2: I don't sleep.
• 1:01:48
  Speaker 3: He said, I got an opportunity to make a dream
• 1:01:51
  Speaker 3: become a reality. Most of you won't be successful because
• 1:01:55
  Speaker 3: when you're studying and you get tired, you quit. And
• 1:02:01
  Speaker 3: I'm here to tell you today, if you got somebody
• 1:02:03
  Speaker 3: came to my office the other day crying, I said, look,
• 1:02:05
  Speaker 3: don't cry to give up. Cry to keep going. Don't
• 1:02:09
  Speaker 3: cry to quit. You already in pain. You already hurt.
• 1:02:13
  Speaker 3: Get a reward from it. Don't go to sleep until
• 1:02:17
  Speaker 3: you succeed.
• 1:02:18
  Speaker 12: Listen to me.
• 1:02:19
  Speaker 3: I'm here to tell you today that you can come here.
• 1:02:21
  Speaker 3: You can jump up. You can do flips. You can
• 1:02:23
  Speaker 3: be excited when we give away money. But listen to me.
• 1:02:25
  Speaker 3: You will never be successful until I don't have to
• 1:02:27
  Speaker 3: give you a dime to do what you do. You
• 1:02:32
  Speaker 3: won't be successful until you say, I don't need that money.
• 1:02:34
  Speaker 3: Because I got it in here. So listen to me.
• 1:02:38
  Speaker 3: Emmitt Smith said this at the end of the commercial.
• 1:02:40
  Speaker 3: Emmitt Smith said, all men are created equal. Some work
• 1:02:44
  Speaker 3: harder in preseason. I'm going to say it again because
• 1:02:47
  Speaker 3: you might have missed it. All men are created equal.
• 1:02:51
  Speaker 3: Some work harder in preseason. So that means that there
• 1:02:54
  Speaker 3: are some people who are going to see the professor,
• 1:02:58
  Speaker 3: going to see the TA. And even when the professor says,
• 1:03:01
  Speaker 3: I don't meet with you, my TA meet with you,
• 1:03:03
  Speaker 3: you say, I want to talk to your TA. I
• 1:03:06
  Speaker 3: don't pay the TA. I pay you to teach me.
• 1:03:10
  Speaker 3: So you're going to have to find some time to
• 1:03:12
  Speaker 3: meet me. If I got to meet you at the mall,
• 1:03:14
  Speaker 3: if I got to meet you at your house, you
• 1:03:16
  Speaker 3: are going to see me. Listen to me. All men
• 1:03:19
  Speaker 3: are created equal. Some work hard in preseason. When I
• 1:03:21
  Speaker 3: went to college, guys were way smarter than me. 4.0s, 3.0s.
• 1:03:25
  Speaker 3: They went to the Ivy League high schools, came to
• 1:03:28
  Speaker 3: Oakwood from these great high schools. Most of them are
• 1:03:30
  Speaker 3: not doing what I'm doing.
• 1:03:31
  Speaker 18: Why?
• 1:03:31
  Speaker 3: Because it's not about where you come from.
• 1:03:33
  Speaker 2: It's about hearts.
• 1:03:35
  Speaker 3: You come to a place where, you know, being smart
• 1:03:37
  Speaker 3: ain't enough. You got to have heart. That's number one.
• 1:03:39
  Speaker 3: Watch number two. The important thing is this. You're right
• 1:03:42
  Speaker 3: in why I'm saying it. The most important thing is this.
• 1:03:46
  Speaker 3: To be able at any moment to sacrifice what you
• 1:03:50
  Speaker 3: are for what you will become. That's the number two thing.
• 1:03:57
  Speaker 3: You got to catch that one. To be able to,
• 1:04:00
  Speaker 3: listen to me, at any moment. Some of you, you
• 1:04:03
  Speaker 3: can make sacrifices when Monday Night Football is not on.
• 1:04:06
  Speaker 3: You can make a sacrifice. But when the game come on,
• 1:04:08
  Speaker 3: for some reason, you just attach to it. For some
• 1:04:12
  Speaker 3: of you, when your favorite show come on, you can
• 1:04:15
  Speaker 3: make sacrifices on Sunday when ain't nothing going on. But
• 1:04:19
  Speaker 3: when your favorite show comes on Monday, bam, some of you,
• 1:04:21
  Speaker 3: you focus into the phone ring. And you're like, I
• 1:04:23
  Speaker 3: got to answer it. If I don't answer the phone,
• 1:04:25
  Speaker 3: I'm going to die. I'm saying to you today that
• 1:04:29
  Speaker 3: there are some of you, if you give up your
• 1:04:31
  Speaker 3: cell phone, you would be successful. But your cell phone
• 1:04:35
  Speaker 3: is more important to you.
• 1:04:36
  Speaker 2: Than your success.
• 1:04:37
  Speaker 3: I'm going to say it again. I'm going to hurt somebody.
• 1:04:42
  Speaker 2: I'm going to hurt somebody.
• 1:04:44
  Speaker 3: Some of you need to give up your cell phone
• 1:04:46
  Speaker 3: because the time you spend on your cell phone could
• 1:04:49
  Speaker 3: be used for your success. The time you could be
• 1:04:52
  Speaker 3: using to be successful, you're using.
• 1:04:54
  Speaker 2: It on the cell.
• 1:04:55
  Speaker 3: And the cell phone is not bringing you nothing but
• 1:04:57
  Speaker 3: a bill. And somebody has told you, you couldn't live
• 1:05:00
  Speaker 3: without it. I'm talking about going deep now, giving up stuff.
• 1:05:03
  Speaker 3: Watch what it says. To be able at any moment
• 1:05:06
  Speaker 3: to sacrifice what we are for what we could be.
• 1:05:10
  Speaker 3: I don't do well in math. You're right. You ain't
• 1:05:13
  Speaker 3: never studied. I'm not good in writing because you have
• 1:05:18
  Speaker 3: never written before. But I dare you to fail in
• 1:05:22
  Speaker 3: writing for a whole year to see if you can
• 1:05:24
  Speaker 3: get to the end. I dare you to fail. I
• 1:05:27
  Speaker 3: dare you to take that same class over and over again.
• 1:05:29
  Speaker 3: I dare you to stop dropping classes like you saw.
• 1:05:41
  Speaker 16: The way you begin the day profoundly sets up the
• 1:05:45
  Speaker 16: way your day unfolds. If we recite our excuses long enough,
• 1:05:48
  Speaker 16: we actually believe they're true. We are built to change.
• 1:05:52
  Speaker 16: We are built to grow. We are built to own
• 1:05:54
  Speaker 16: our heroic nature. And society has brainwashed us and heartwashed
• 1:05:59
  Speaker 16: us into thinking that the great ones are cut from
• 1:06:03
  Speaker 16: a different cloth. And it's not true. As a matter
• 1:06:07
  Speaker 16: of fact, in the 5M Club, I say, you know,
• 1:06:09
  Speaker 16: genius is less about genetics and much more about your
• 1:06:12
  Speaker 16: daily habits. Every visionary is initially ridiculed before they're revered.
• 1:06:18
  Speaker 16: Look at Jonas Salk, Elon Musk right now, Martin Luther
• 1:06:23
  Speaker 16: King Jr. Look at Nelson Mandela. Look at Marie Curie.
• 1:06:27
  Speaker 16: Look at Edison and Einstein. Look at Galileo. These were
• 1:06:31
  Speaker 16: all ordinary people who followed their joy, who came up
• 1:06:36
  Speaker 16: with a vision and And the very nature of a
• 1:06:38
  Speaker 16: great vision means you're going to disrupt the status quo.
• 1:06:41
  Speaker 16: It's going to scare people who are card-carrying members of
• 1:06:45
  Speaker 16: the status quo. And ask yourself, how can I fortify
• 1:06:50
  Speaker 16: my mindset? How can I insulate my heart set? How
• 1:06:54
  Speaker 16: can I optimize my health set? How can I escalate
• 1:06:57
  Speaker 16: my soul set? The four interior empires that I've introduced
• 1:07:01
  Speaker 16: in the 5AM Club, so that when I walk out
• 1:07:04
  Speaker 16: into the world, I'm creative, I'm productive, I'm compassionate. I
• 1:07:09
  Speaker 16: radiate positivity and I have resilience in case I get
• 1:07:12
  Speaker 16: knocked down. I would say give it a try. Don't
• 1:07:14
  Speaker 16: just give it a try for a week. Give it
• 1:07:17
  Speaker 16: a try for three weeks, four weeks, the 66-day minimum.
• 1:07:21
  Speaker 16: Then judge by your results. We all have the ability
• 1:07:26
  Speaker 16: as human beings to arrive at our own original form
• 1:07:30
  Speaker 16: of greatness. We have not been schooled. We have not
• 1:07:36
  Speaker 16: been taught. A lot of us have not been mentored
• 1:07:39
  Speaker 16: on the mindsets, heart sets, routines, rituals that will create
• 1:07:44
  Speaker 16: and allow us to live our personal genius. But, you know,
• 1:07:49
  Speaker 16: if you look at the greatest women and men who
• 1:07:51
  Speaker 16: have ever graced the planet, these were so-called ordinary people
• 1:07:55
  Speaker 16: who just set up their lives in such a way
• 1:07:59
  Speaker 16: that their native people, gifts saw the light of day.
• 1:08:04
  Speaker 16: And so according to University College London, if we do
• 1:08:07
  Speaker 16: any practice or habit for 66 days, we reach a
• 1:08:11
  Speaker 16: point of automaticity where it becomes easier to do that
• 1:08:14
  Speaker 16: new habit than not do the new habit. Once you
• 1:08:17
  Speaker 16: wire in the new habit for the first 20 minutes,
• 1:08:19
  Speaker 16: five to 520, you move because you can release BDNF,
• 1:08:24
  Speaker 16: brain-derived neurotrophic factor, which promotes neurogenesis and optimizes your brain.
• 1:08:30
  Speaker 16: uh if you move first thing in the morning you
• 1:08:32
  Speaker 16: release serotonin which makes you feel good you release dopamine
• 1:08:35
  Speaker 16: which you know sets you up for inspiration second we
• 1:08:39
  Speaker 16: can get into it more deeply but second pocket from
• 1:08:41
  Speaker 16: 520 to 540 is reflect you know while the rest
• 1:08:45
  Speaker 16: of the world is asleep there's such quietude in the
• 1:08:48
  Speaker 16: air this is where you can pray you can meditate
• 1:08:51
  Speaker 16: write in a journal sit in quietude so that you're
• 1:08:55
  Speaker 16: focused living your life and your priorities through the day
• 1:08:59
  Speaker 16: and then the final pocket of the 2020 formula that
• 1:09:02
  Speaker 16: I talked about in the 5M Club is grow. You'll
• 1:09:05
  Speaker 16: never get old if you grow. You'll never become obsolete
• 1:09:08
  Speaker 16: in your business, even in a time of great volatility,
• 1:09:11
  Speaker 16: if you're growing. You'll always stay happy if you grow.
• 1:09:15
  Speaker 16: I've had a lot of great, a lot of night
• 1:09:17
  Speaker 16: owls who have said, you know, I could never be
• 1:09:20
  Speaker 16: a morning person. I've had a lot of people who've said,
• 1:09:23
  Speaker 16: you know, grandma couldn't get up early. Grandpa couldn't get
• 1:09:26
  Speaker 16: up early. My parents couldn't get up early. I don't
• 1:09:28
  Speaker 16: have early rising genes, you know? And what I would
• 1:09:31
  Speaker 16: say is if you don't read that book, you've been
• 1:09:34
  Speaker 16: resisting because you don't think it's for you. You might
• 1:09:38
  Speaker 16: just miss your new favorite book. If you fall in
• 1:09:44
  Speaker 16: love with your most closely cherished beliefs and you're not
• 1:09:48
  Speaker 16: open to trying new things, you might miss trying your
• 1:09:53
  Speaker 16: new favorite food. If you say, well, here's the kind
• 1:09:56
  Speaker 16: of friends that I hang out with and I'm not
• 1:09:58
  Speaker 16: open to anyone else, you might miss that new friend
• 1:10:03
  Speaker 16: or that new mentor who will transform the way you
• 1:10:06
  Speaker 16: run your craft and live your life. And it's the
• 1:10:09
  Speaker 16: same for the morning routine. So there are times to
• 1:10:12
  Speaker 16: be productive and there are times to rest. Now, I
• 1:10:18
  Speaker 16: very much believe in the 5am club in the 2020-20 formula.
• 1:10:22
  Speaker 16: I very much believe that it will create a pharmacy
• 1:10:24
  Speaker 16: of mastery within your brain. It's been proven by science.
• 1:10:28
  Speaker 16: You know, even just the simple idea of starting your
• 1:10:31
  Speaker 16: day with some sweaty exercise. Why sweaty exercise? It's because
• 1:10:36
  Speaker 16: when you sweat, it'll release the BDNF, which John Rady
• 1:10:39
  Speaker 16: at Harvard calls miracle growth for the brain. But just
• 1:10:43
  Speaker 16: that idea of exercising first thing in the morning will
• 1:10:46
  Speaker 16: help you become more resilient, peaceful, strong during the day. So, yes,
• 1:10:51
  Speaker 16: do your morning routine. Yes, run the 20-20-20 formula.
• 1:10:54
  Speaker 19: And then exercise.
• 1:10:56
  Speaker 16: Judge by results. Having said that, if you've been up
• 1:11:00
  Speaker 16: at three in the morning because you've lost your job,
• 1:11:06
  Speaker 16: because you're just picking up on the energy of the
• 1:11:09
  Speaker 16: world right now where there's so much fear, self-love, personal
• 1:11:14
  Speaker 16: care requires that you rest, recover, and do what.
• 1:11:20
  Speaker 6: You need to do.
• 1:11:22
  Speaker 16: And I think You know, that's one of the things
• 1:11:24
  Speaker 16: I say this with great respect. But when I read
• 1:11:28
  Speaker 16: the books or see people saying you must be like
• 1:11:32
  Speaker 16: a robot and follow a morning routine or a nightly
• 1:11:36
  Speaker 16: ritual or whatever your your best habits are, I believe
• 1:11:40
  Speaker 16: there must be room for. for the hard seasons of life.
• 1:11:45
  Speaker 16: And here's what I would also say is my ego,
• 1:11:49
  Speaker 16: because a bad day for the ego is a great
• 1:11:51
  Speaker 16: day for the soul. My ego says, Robin, you're not
• 1:11:55
  Speaker 16: being productive. You're not on your A game. You're not
• 1:11:59
  Speaker 16: a warrior. But you know what I've realized? I might
• 1:12:04
  Speaker 16: not be creatively productive according to the definition of society
• 1:12:08
  Speaker 16: during those cycles or seasons of suffering. but am I
• 1:12:13
  Speaker 16: not spiritually productive? Am I not emotionally productive? I mean,
• 1:12:18
  Speaker 16: when does a human being crack the shell of the
• 1:12:23
  Speaker 16: ego that covers their hearts and learns human virtues? Nelson
• 1:12:29
  Speaker 16: Mandela learned how to be Nelson Mandela in his Robin
• 1:12:32
  Speaker 16: Island season. You know, I would say the 2020-20 formula
• 1:12:37
  Speaker 16: is minimum viable morning routine. And You're a biohacker. I'm
• 1:12:42
  Speaker 16: a biohacker. I'm a productivity hacker. I'm a life hack.
• 1:12:46
  Speaker 16: And so I would say, do what's right for you.
• 1:12:48
  Speaker 16: You know, it's like this whole field of personal mastery
• 1:12:50
  Speaker 16: and leadership that we inhabit. I'm not one to say
• 1:12:54
  Speaker 16: you must do this because. We all have different learning types.
• 1:12:59
  Speaker 16: We're all on different journeys. I think we have to
• 1:13:02
  Speaker 16: find the routine, the morning routine that works best for us.
• 1:13:05
  Speaker 16: When I was a kid, I wasn't believed in by
• 1:13:08
  Speaker 16: a lot of people. I had a different way of
• 1:13:11
  Speaker 16: seeing the world. I was very sensitive, creative. I didn't
• 1:13:17
  Speaker 16: fit in with the cool crowd. And in grade five,
• 1:13:21
  Speaker 16: I had a history teacher and her name was Cora Greenaway.
• 1:13:25
  Speaker 16: And she was one of the first people in my
• 1:13:27
  Speaker 16: life who believed in me. All it takes is that
• 1:13:30
  Speaker 16: one person who coincidentally shows up in our life, and
• 1:13:35
  Speaker 16: maybe it's a book, maybe it's a podcast episode, to
• 1:13:40
  Speaker 16: introduce us to a new frame of reference and a
• 1:13:43
  Speaker 16: new way of living. That's why I love reading so much.
• 1:13:47
  Speaker 16: It could be one idea in a 300-page book and
• 1:13:51
  Speaker 16: That idea opens you up to a new galaxy of possibility.
• 1:13:55
  Speaker 16: And the hand that puts down the book is a
• 1:13:56
  Speaker 16: fundamentally different hand. I mean, all it takes is one
• 1:13:59
  Speaker 16: new insight to change the way you see the world.
• 1:14:03
  Speaker 19: Transformation is the most powerful word in any language. Because
• 1:14:08
  Speaker 19: without it, we don't develop, prosper, or grow. And if
• 1:14:13
  Speaker 19: your company isn't transforming, it's dying. And the best way
• 1:14:17
  Speaker 19: to control the future is to invent it. My life's
• 1:14:21
  Speaker 19: work has been focused on creating innovative companies by building
• 1:14:25
  Speaker 19: high-performance teams that challenge the status quo and empowering them
• 1:14:28
  Speaker 19: to pursue opportunities and accomplish things they never imagined possible.
• 1:14:35
  Speaker 19: I believe the team with the best people wins and
• 1:14:38
  Speaker 19: that diversity of thought is the catalyst for genius.
• 1:14:46
  Speaker 4: Change is rarely easy.
• 1:14:49
  Speaker 19: So when you set out to achieve transformational change of
• 1:14:52
  Speaker 19: that magnitude, I found trust is the essential element.
• 1:14:57
  Speaker 12: Whether it was in the 1980s.
• 1:14:58
  Speaker 19: Growing GMF into the largest manufacturer of industrial robots, even
• 1:15:02
  Speaker 19: to this day. Or in the 1990s, when Rasmus' breakthrough
• 1:15:07
  Speaker 19: mechanical design software forever changed the way engineers work. Or
• 1:15:12
  Speaker 19: 20 years ago, when it reinvented B2B commerce. to move
• 1:15:17
  Speaker 19: business at light speed, and whose network transacts $ 3. 7 trillion
• 1:15:22
  Speaker 19: per year, more than Amazon, eBay, and Alibaba combined. I've
• 1:15:30
  Speaker 19: certainly learned that whenever you're starting companies from scratch, people
• 1:15:35
  Speaker 19: have to trust you, they have to trust your product,
• 1:15:38
  Speaker 19: they have to trust your processes.
• 1:15:41
  Speaker 13: And they have to trust your company.
• 1:15:44
  Speaker 9: What's the life lesson?
• 1:15:45
  Speaker 14: What's the thing you'd want anyone who's kind of grown
• 1:15:48
  Speaker 14: up right now to really hear from you.
• 1:15:50
  Speaker 19: I've been doing transformations my whole life, right? I can't
• 1:15:55
  Speaker 19: do anything without kind of stirring up the pot. And
• 1:15:58
  Speaker 19: I think my, the thing that I want to get
• 1:16:01
  Speaker 19: across is the world needs more transformational leaders than ever
• 1:16:05
  Speaker 19: before to deal with a fragmented world. You know, the rate.
• 1:16:11
  Speaker 5: Of change is happening so much.
• 1:16:13
  Speaker 19: We need principled leaders who can solve complex problems. And,
• 1:16:21
  Speaker 19: you know, I think the only way to do that
• 1:16:23
  Speaker 19: is to jump in water over your head. You know,
• 1:16:27
  Speaker 19: that's something I've been doing my whole life because if
• 1:16:31
  Speaker 19: trust is the most important word in any language, then
• 1:16:36
  Speaker 19: change is the most powerful one because without change, you
• 1:16:40
  Speaker 19: don't develop, prosper, or grow. And in the business world,
• 1:16:45
  Speaker 19: you're either changing or you're dying. And the best way
• 1:16:49
  Speaker 19: to deal with the future is to invent it. Trust
• 1:16:57
  Speaker 19: is the basis of every relationship, whether it's business, personal,
• 1:17:03
  Speaker 19: or otherwise. And you partner with people you trust, you
• 1:17:07
  Speaker 19: do business with people you trust, you buy from people
• 1:17:09
  Speaker 19: you trust, and you love.
• 1:17:13
  Speaker 5: People you trust.
• 1:17:16
  Speaker 19: And so it all boils down to trust. And if
• 1:17:19
  Speaker 19: you think about it, you know, what's your most valuable
• 1:17:23
  Speaker 19: asset if you're starting a company? Well, it's your trusted relationships.
• 1:17:27
  Speaker 19: So what's one of the most important skills?
• 1:17:31
  Speaker 2: It's building trust.
• 1:17:35
  Speaker 19: And everything in the business world is divided by time.
• 1:17:38
  Speaker 19: So the most important skill is how fast can you
• 1:17:40
  Speaker 19: build trust?
• 1:17:42
  Speaker 14: So for those who are, you know, student, young professional, thinking, okay,
• 1:17:48
  Speaker 14: I buy into this idea of trust, but how do
• 1:17:50
  Speaker 14: I do, like on a Wednesday, how do I start
• 1:17:52
  Speaker 14: to build trust?
• 1:17:52
  Speaker 9: I show up to work tomorrow, what do I do
• 1:17:54
  Speaker 9: to build trust?
• 1:17:55
  Speaker 3: Like, what does that actually look like?
• 1:17:56
  Speaker 19: Yeah, well, first of all, you got to trust yourself. And,
• 1:18:01
  Speaker 19: you know, that's, because you can't trust anybody else unless
• 1:18:04
  Speaker 19: you trust yourself.
• 1:18:05
  Speaker 12: And, you know, I found.
• 1:18:07
  Speaker 19: A way to build that trust is keep jumping in
• 1:18:09
  Speaker 19: water over your head. You go into a new environment,
• 1:18:11
  Speaker 19: go into a new company, something like that. So how
• 1:18:15
  Speaker 19: do you build trust? Well, you do it one-on-one. And
• 1:18:18
  Speaker 19: so the question is, can you build trust at a lunch?
• 1:18:20
  Speaker 12: Can you do it at a dinner?
• 1:18:22
  Speaker 19: And what I found, one of the things that works
• 1:18:27
  Speaker 19: is you can't be afraid to be vulnerable. Because when
• 1:18:30
  Speaker 19: you're vulnerable with somebody, about 95% of the time, they'll
• 1:18:34
  Speaker 19: reciprocate in kind. And when both sides are vulnerable, that
• 1:18:38
  Speaker 19: forms a connection. My transformational journey has been at high
• 1:18:45
  Speaker 19: velocity with diverse adventures every few years. By living on
• 1:18:49
  Speaker 19: the edge, I've experienced plenty of adversity and lots of
• 1:18:53
  Speaker 19: opportunities to learn from my failures. And if there's anything
• 1:18:57
  Speaker 19: I've learned, that's when you.
• 1:18:59
  Speaker 3: Learn the most.
• 1:19:01
  Speaker 19: Each new chapter builds on the last one and involves
• 1:19:05
  Speaker 19: the risk of jumping in water over your head. After
• 1:19:09
  Speaker 19: a while, that adrenaline rush become so addicting that I
• 1:19:15
  Speaker 19: can't imagine my life without it.
• 1:19:18
  Speaker 3: I call it scary fun.
• 1:19:23
  Speaker 19: To quote one of the greatest transformational leaders of our time,
• 1:19:31
  Speaker 19: the biggest risk of all.
• 1:19:34
  Speaker 12: Is that we stop taking.
• 1:19:35
  Speaker 2: Risks at all.
• 1:19:37
  Speaker 19: You know, I've had the good fortune of.
• 1:19:41
  Speaker 19: Living the American dream. And I feel really, really, really blessed.
• 1:19:49
  Speaker 19: And so I think that was one of the things
• 1:19:51
  Speaker 19: my parents, you know, obviously my drive comes from my
• 1:19:55
  Speaker 19: upbringing and it's about paying it forward and giving it back.
• 1:19:59
  Speaker 19: And so if you look at the things, whether it's
• 1:20:04
  Speaker 19: what I did in higher education or.
• 1:20:06
  Speaker 13: In the business world or in.
• 1:20:09
  Speaker 19: Public service, It's all about that next generation. If you
• 1:20:15
  Speaker 19: ask me, okay, so what would be your big legacy
• 1:20:18
  Speaker 19: you want to leave behind? I think back of what
• 1:20:21
  Speaker 19: my dad would always say about fatherhood. He goes, you
• 1:20:24
  Speaker 19: never know if you're a good father until you see
• 1:20:25
  Speaker 19: your children's children. So I would say, you know, it's
• 1:20:30
  Speaker 19: all about my mentees, mentees. You never know if you're
• 1:20:33
  Speaker 19: a good leader until you see your mentees, mentees, because
• 1:20:37
  Speaker 19: you're teaching them how to cascade that down. And I've
• 1:20:40
  Speaker 19: had some great mentors in my life.
• 1:20:42
  Speaker 3: You know, there's a.
• 1:20:43
  Speaker 19: Genealogy out here in Silicon Valley because this stuff's not
• 1:20:46
  Speaker 19: written in a book. So you learn from the previous guy.
• 1:20:49
  Speaker 19: My mom would always say the best way to learn
• 1:20:51
  Speaker 19: is OPE, other people's experience. She would always say the
• 1:20:54
  Speaker 19: best way to learn is from your mistakes. She goes,
• 1:20:56
  Speaker 19: learn from other people's mistakes. You have time enough to
• 1:20:57
  Speaker 19: make your own, right?
• 1:21:02
  Speaker 20: It's not graduating from Harvard that matters. It is the
• 1:21:06
  Speaker 20: ambition and drive. If you were a 17-year-old and you decided,
• 1:21:11
  Speaker 20: I'm going to apply to Columbia, Harvard, Yale, whether you
• 1:21:15
  Speaker 20: get it or not, you have ambition and drive, and
• 1:21:17
  Speaker 20: that's what takes you forward. There are lots of different opportunities,
• 1:21:21
  Speaker 20: but you've got to try to find these new fields,
• 1:21:23
  Speaker 20: these new things which are emerging. Now, here's the good news, right?
• 1:21:27
  Speaker 20: According to futurist Peter Diamandis, between 2022 and 2026, the
• 1:21:33
  Speaker 20: world will see as much change as between the year
• 1:21:36
  Speaker 20: 1900 to 2000. In four years, we're going to see
• 1:21:41
  Speaker 20: as much change as between the years 1900 to 2000.
• 1:21:44
  Speaker 20: New technologies, new opportunities, new things are going to emerge.
• 1:21:48
  Speaker 20: The whole field of Web3 is emerging right now. And
• 1:21:53
  Speaker 20: this means there's going to be so much opportunity for disruption.
• 1:21:58
  Speaker 20: But if you're an entrepreneur, aspiring entrepreneur, it's good news
• 1:22:03
  Speaker 20: because there's going to be so much change and so
• 1:22:05
  Speaker 20: much opportunity for you to disrupt the established players. Don't
• 1:22:11
  Speaker 20: glorify this stupid attitude. I gotta strike it out on
• 1:22:14
  Speaker 20: my own. I gotta be an entrepreneur. It's okay to
• 1:22:17
  Speaker 20: have a job as long as you're learning, you're growing,
• 1:22:20
  Speaker 20: you love what you're doing, and especially if you're young,
• 1:22:23
  Speaker 20: a good job is really powerful because you're going to
• 1:22:26
  Speaker 20: learn so much. So you really want to ensure that
• 1:22:29
  Speaker 20: the companies that you join are companies that are going
• 1:22:31
  Speaker 20: to be investing in educating you, that your managers care
• 1:22:34
  Speaker 20: about your growth, that the company gives you a budget
• 1:22:37
  Speaker 20: to invest in books, in online courses, and so on.
• 1:22:42
  Speaker 20: Every time you have a massive failure, there is a
• 1:22:46
  Speaker 20: spark of wisdom in there, like waiting, waiting to be discovered.
• 1:22:51
  Speaker 20: And if you can take that and inject it into
• 1:22:54
  Speaker 20: your business, you become stronger because of it. Don't quit
• 1:22:57
  Speaker 20: your day job. You got to make sure that you
• 1:22:59
  Speaker 20: have income, that you have safety, that you have food
• 1:23:02
  Speaker 20: on the table. Don't get desperate and don't put yourself
• 1:23:06
  Speaker 20: under that stress. When I was working on my day job,
• 1:23:11
  Speaker 20: it still gave me two hours a night to work
• 1:23:13
  Speaker 20: on my side hustle. And of course I had the weekends, right?
• 1:23:17
  Speaker 20: You might have to sacrifice evenings. You might have to
• 1:23:20
  Speaker 20: spend less time on Instagram, on Netflix. You might have
• 1:23:22
  Speaker 20: less weekend time. If you can dedicate yourself, And if
• 1:23:25
  Speaker 20: you can ensure that you're constantly learning and learning and learning,
• 1:23:30
  Speaker 20: odds are you're going to be successful. I decided I'm
• 1:23:35
  Speaker 20: going to be an entrepreneur. I don't want to work
• 1:23:37
  Speaker 20: for anyone. And so for one year, I tried to
• 1:23:40
  Speaker 20: launch business ideas and I failed and failed and failed
• 1:23:43
  Speaker 20: and failed and failed again until I blew through all
• 1:23:44
  Speaker 20: my money and I had nothing left. And then the
• 1:23:47
  Speaker 20: economy tanked, the dot-com bubble burst. So this was 2002.
• 1:23:53
  Speaker 20: Like millions of people were laid off And then September
• 1:23:56
  Speaker 20: 11 hit. So it was a devastating time. And that's
• 1:23:58
  Speaker 20: how I ended up broken and on a couch, not
• 1:24:02
  Speaker 20: able to afford rent. It was a stupid situation. And
• 1:24:06
  Speaker 20: then I wised up and I realized, look, why do
• 1:24:09
  Speaker 20: I have this stupid hang up about getting a job?
• 1:24:11
  Speaker 20: Maybe if I find the right job and someone who
• 1:24:13
  Speaker 20: can help me learn and grow, I'll be better off.
• 1:24:16
  Speaker 12: And I was lucky.
• 1:24:17
  Speaker 20: I did find a job and I found a really
• 1:24:19
  Speaker 20: great mentor who taught me marketing and sales.
• 1:24:22
  Speaker 12: Now, I was an engineer.
• 1:24:24
  Speaker 20: Engineers build things, but engineers often look down on sales
• 1:24:27
  Speaker 20: and marketing. And this is why all my other ideas
• 1:24:29
  Speaker 20: had failed. I had great ideas for tech. I didn't
• 1:24:32
  Speaker 20: know how to sell it. And so I found a
• 1:24:36
  Speaker 20: job with a great mentor. I learned about marketing and sales.
• 1:24:39
  Speaker 20: And the next idea I launched two years later was Mindvalley.
• 1:24:44
  Speaker 20: But I knew how to position it, how to market it.
• 1:24:47
  Speaker 20: So I would tell myself, don't wait to know what
• 1:24:50
  Speaker 20: your company is going to be about. before registering your company.
• 1:24:54
  Speaker 20: I had no idea what the company was going to
• 1:24:56
  Speaker 20: be about, but I knew I was going to start
• 1:24:58
  Speaker 20: a company. And I knew the first clue is that
• 1:25:00
  Speaker 20: we were going to be selling a meditation product on AdWords,
• 1:25:03
  Speaker 20: but there could be other things we were doing as well.
• 1:25:05
  Speaker 20: I had a web 2.0 software application that I was
• 1:25:07
  Speaker 20: going to build and sell as well. And I needed
• 1:25:10
  Speaker 20: the name. And so I got online and I found
• 1:25:13
  Speaker 20: two really good names. One was called Rainbridge and the
• 1:25:17
  Speaker 20: other one was Mindvalley. I am so glad I picked
• 1:25:20
  Speaker 20: Mindvalley over Rainbridge. And so I created this company called Mindvalley,
• 1:25:23
  Speaker 20: and then Mindvalley launched several products. One of our early
• 1:25:26
  Speaker 20: products was actually, and it's so painful that this product failed,
• 1:25:29
  Speaker 20: it was an early version of what today would be Instagram.
• 1:25:32
  Speaker 20: We called it Blink Life. It was a way to
• 1:25:35
  Speaker 20: take pictures from a phone and then share these pictures
• 1:25:38
  Speaker 20: with your friends. Interesting statistic, 40% of the success of
• 1:25:43
  Speaker 20: the company is timing. Our timing was too early. Like,
• 1:25:47
  Speaker 20: Phones didn't have cameras. Cameras were not really good. This
• 1:25:50
  Speaker 20: was 2005 when we attempted to launch Blink Live and
• 1:25:55
  Speaker 20: it very rapidly fizzled out and died. But we kept
• 1:25:59
  Speaker 20: testing and trying and testing and innovating. And I kept
• 1:26:04
  Speaker 20: experimenting with different ideas and eventually one idea really started
• 1:26:09
  Speaker 20: exploding and that was basically selling meditation online. And that's
• 1:26:14
  Speaker 20: how Mindvalley started. The first thing is you must put
• 1:26:18
  Speaker 20: your personal growth first, okay? So you must take your
• 1:26:21
  Speaker 20: meditation practice, your personal growth, your reading, your gym. That
• 1:26:25
  Speaker 20: must come number one. It must be more important than
• 1:26:28
  Speaker 20: your business. And you got to spend around an hour
• 1:26:31
  Speaker 20: a day. Now, if you can't, half an hour a
• 1:26:33
  Speaker 20: day works, but you got to spend at least half
• 1:26:35
  Speaker 20: an hour a day dedicating yourself to exercise, meditation, spiritual growth.
• 1:26:43
  Speaker 20: As you grow, your business will grow. Now, this advice
• 1:26:47
  Speaker 20: doesn't come from me. This advice comes from Sri Kumar Rao,
• 1:26:49
  Speaker 20: the great MBA professor at Kellogg and London Business School.
• 1:26:54
  Speaker 20: And he says the biggest thing that MBA students are
• 1:26:57
  Speaker 20: not being taught is that their life shouldn't be about
• 1:27:00
  Speaker 20: their business. Rather, their life should be about their personal growth.
• 1:27:05
  Speaker 20: Their business is nothing more than the greatest vehicle for
• 1:27:08
  Speaker 20: that growth. Your business, in short, is like a gym.
• 1:27:12
  Speaker 20: It teaches you leadership. It teaches you perseverance. It teaches
• 1:27:16
  Speaker 20: you stress resilience. It teaches you how to plan, but
• 1:27:19
  Speaker 20: it is not you.
• 1:27:21
  Speaker 12: You are you.
• 1:27:22
  Speaker 20: Your personal growth is what should be number one. Your
• 1:27:25
  Speaker 20: business is just a vehicle. Rao says if your business
• 1:27:27
  Speaker 20: gets to a billion dollars, it doesn't matter. The question is,
• 1:27:31
  Speaker 20: did you grow? If your business fails, it doesn't matter.
• 1:27:34
  Speaker 20: The question is, did you grow? Now, when you take
• 1:27:36
  Speaker 20: that attitude, you become far more successful as an I
• 1:27:44
  Speaker 20: cannot tell you the number of businesses I've had that
• 1:27:46
  Speaker 20: have failed. I shared one, the early version of Instagram,
• 1:27:49
  Speaker 20: that was so painful, but I learned from it. And
• 1:27:52
  Speaker 20: it gave me the wisdom to go on to the
• 1:27:54
  Speaker 20: next one and the next one and the next one.
• 1:27:56
  Speaker 20: And so when you focus on your personal growth, what
• 1:27:59
  Speaker 20: happens is that even if a business fails, even if
• 1:28:02
  Speaker 20: an idea fails, you fail. Emerge from it with new knowledge,
• 1:28:07
  Speaker 20: new data points, a new version of yourself that can
• 1:28:11
  Speaker 20: do better on the next idea or the next business.
• 1:28:14
  Speaker 12: That's rule number one.
• 1:28:15
  Speaker 20: The second rule is a rule called unity. It means
• 1:28:19
  Speaker 20: see yourself as a part of a larger whole, of
• 1:28:23
  Speaker 20: a larger human species.
• 1:28:26
  Speaker 12: Do not cheat. Do not manipulate.
• 1:28:27
  Speaker 20: Go into all relationships with a win-win attitude. Never take
• 1:28:32
  Speaker 20: advantage of people. Create products that deliver true value and
• 1:28:35
  Speaker 20: are not just sold by salesiness. So the unity rule is...
• 1:28:40
  Speaker 20: a key driving force in how I operate everything in
• 1:28:42
  Speaker 20: my life. I have no enemies, I have no ill
• 1:28:45
  Speaker 20: will towards anyone, and I practice forgiveness every single day.
• 1:28:50
  Speaker 20: I forgive every person, everything, everyone that has wronged me.
• 1:28:54
  Speaker 20: Forgiveness is actually a superpower. Studies have shown that when
• 1:28:57
  Speaker 20: you practice radical forgiveness, your life seems to get luckier.
• 1:29:02
  Speaker 20: Your health improves. Your peace of mind goes up. Your
• 1:29:04
  Speaker 20: sleep gets better. And so the unity rule is a
• 1:29:08
  Speaker 20: key piece of that. It is the idea that unity
• 1:29:12
  Speaker 20: is one of the most powerful value systems anyone can have.
• 1:29:19
  Speaker 20: We've almost gone bankrupt like at least three times. But
• 1:29:23
  Speaker 20: these type of moments, they are soul-crushing. They keep you
• 1:29:27
  Speaker 20: up at night. But you've got to You got to
• 1:29:30
  Speaker 20: be prepared to go through them on your journey. But again,
• 1:29:34
  Speaker 20: if you adopt the attitude that the number one thing
• 1:29:39
  Speaker 20: is your growth, is how much you're learning, you're better
• 1:29:42
  Speaker 20: able to go through these ups and these downs. Like
• 1:29:45
  Speaker 20: the ups don't go to your head and the downs
• 1:29:49
  Speaker 20: don't destroy you.
• 1:29:50
  Speaker 13: Well, so, okay.
• 1:29:51
  Speaker 20: So firstly, the word entrepreneur is a bold term. It's
• 1:29:55
  Speaker 20: one of the most overused nonsense terms out there. I
• 1:29:58
  Speaker 20: can teach anybody to become an entrepreneur in two minutes flat.
• 1:30:02
  Speaker 20: All you got to do is go to fiverr.com, open
• 1:30:05
  Speaker 20: an account, and offer to make videos or images for someone.
• 1:30:09
  Speaker 12: Boom, you're self-employed. You're an entrepreneur. It's a bullshit term.
• 1:30:12
  Speaker 20: You have that, and then you have at the end
• 1:30:15
  Speaker 20: of the spectrum, probably the greatest living entrepreneur today, Elon Musk.
• 1:30:18
  Speaker 20: But the spectrum is so wide. It's a bad definition.
• 1:30:22
  Speaker 20: So there are other definitions that you've got to look at, right?
• 1:30:25
  Speaker 20: You've got to look at, are you working in a
• 1:30:28
  Speaker 20: job where you can earn the money you need to
• 1:30:32
  Speaker 20: live the life you want while being fulfilled and happy
• 1:30:35
  Speaker 20: doing the work you do? I think that is the definition.
• 1:30:37
  Speaker 20: You don't have to be an entrepreneur for that. Many
• 1:30:39
  Speaker 20: of the people creating the biggest changes in the world
• 1:30:42
  Speaker 20: are not entrepreneurs. Think about the engineers at NASA. Think
• 1:30:45
  Speaker 20: about the people who are inventing new technologies. Think about
• 1:30:49
  Speaker 20: the people who come up with new medicines that are
• 1:30:53
  Speaker 20: changing lives.
• 1:30:54
  Speaker 12: Many of these.
• 1:30:55
  Speaker 20: People are working for companies, that they are paid well,
• 1:30:58
  Speaker 20: they love their jobs, they're making a contribution to humanity.
• 1:31:02
  Speaker 20: And it is enough if you're that. This bullshit idea
• 1:31:05
  Speaker 20: that you got to be working for yourself is so outdated. Rather,
• 1:31:10
  Speaker 20: you got to look at three things. Number one, Can
• 1:31:13
  Speaker 20: I exercise what I'm really good at doing? Number two,
• 1:31:17
  Speaker 20: do I love what I'm doing? Number three, am I
• 1:31:21
  Speaker 20: making money doing this?
• 1:31:26
  Speaker 1: Until this room redefines success into waking up in the
• 1:31:30
  Speaker 1: morning and being happy versus money, we.
• 1:31:32
  Speaker 2: Will be in a bad place. Think about two core
• 1:31:36
  Speaker 2: things in my opinion.
• 1:31:37
  Speaker 9: One, success.
• 1:31:39
  Speaker 1: You have to, at all costs, not beat your own
• 1:31:42
  Speaker 1: self up with yourself.
• 1:31:44
  Speaker 2: At all costs.
• 1:31:46
  Speaker 16: It's huge.
• 1:31:47
  Speaker 2: You need to really be your own.
• 1:31:49
  Speaker 1: Biggest fan instead of critiquing everything. Number two, moments in time.
• 1:31:56
  Speaker 1: You've got to wrap your head around how young you
• 1:31:58
  Speaker 1: actually are. You have to wrap your head around how
• 1:32:01
  Speaker 1: early in the process this is and how this is
• 1:32:04
  Speaker 1: just a very small moment in time.
• 1:32:06
  Speaker 2: 400 trillion to one.
• 1:32:09
  Speaker 1: I just want everybody to hear this. This is the
• 1:32:10
  Speaker 1: reason I'm happy 24-7, 365 for the rest of my life.
• 1:32:12
  Speaker 1: 400 trillion to one the odds of becoming a human
• 1:32:19
  Speaker 1: being you might not like the human being situation you
• 1:32:22
  Speaker 1: ended up in but let me tell you this your
• 1:32:25
  Speaker 1: mom might have grabbed another glass of wine and you
• 1:32:27
  Speaker 1: never would have been.
• 1:32:30
  Speaker 2: I mean 400 trillion to one.
• 1:32:34
  Speaker 1: I've never seen anything that scares me as much as
• 1:32:38
  Speaker 1: sitting with somebody in their 80s or 90s who spends
• 1:32:41
  Speaker 1: all their time talking to me and not about not
• 1:32:43
  Speaker 1: what they did but what they wish they did. And
• 1:32:47
  Speaker 1: in that, there's something that I think could really work here,
• 1:32:50
  Speaker 1: and here's what I mean by that. I believe that
• 1:32:53
  Speaker 1: if everybody in this room had a better relationship with
• 1:32:56
  Speaker 1: understanding time, they could be much happier. I feel like
• 1:33:00
  Speaker 1: people are grossly impatient. I don't think that people that
• 1:33:03
  Speaker 1: are 55 years old realize they have 20 more years
• 1:33:08
  Speaker 1: of executing in a world where they grew up as
• 1:33:10
  Speaker 1: kids and 55 seems so old and people were dying
• 1:33:13
  Speaker 1: at a different age and retiring at a different age,
• 1:33:16
  Speaker 1: I think if you actually saw regret up close and
• 1:33:19
  Speaker 1: personal for one day, that a lot of the things
• 1:33:22
  Speaker 1: that you're not doing, that it could scare you into
• 1:33:25
  Speaker 1: doing it. I live a life already where people email
• 1:33:31
  Speaker 1: me on a tactical level the regret that they wish
• 1:33:34
  Speaker 1: they listened to me around this, that, or the other
• 1:33:36
  Speaker 1: thing three or four or five years ago. You know,
• 1:33:42
  Speaker 1: it's funny, it's really hard to ask a giraffe to
• 1:33:46
  Speaker 1: be a penguin or vice versa. And so, one thing
• 1:33:49
  Speaker 1: that's become much more obvious to me as I've gotten
• 1:33:51
  Speaker 1: older is like, wow, DNA is powerful. Like, I'm so
• 1:33:55
  Speaker 1: comfortable with no and losing and fear But I'm so
• 1:34:00
  Speaker 1: empathetic to people that aren't. I, and this will surprise
• 1:34:04
  Speaker 1: a lot of you that maybe follow me, I'm unbelievably
• 1:34:07
  Speaker 1: comfortable with aggressiveness and candor and binary talk on stage.
• 1:34:13
  Speaker 2: But one on one, I've really.
• 1:34:15
  Speaker 1: Struggled over the last 25 years as an executive with
• 1:34:18
  Speaker 1: radical candor and shooting it straight because I'm so optimistic
• 1:34:22
  Speaker 1: and I'm always trying to fix it. And so, that's
• 1:34:25
  Speaker 1: taken me a lot of work. And through that work,
• 1:34:28
  Speaker 1: I'm like, okay, you know, there's.
• 1:34:29
  Speaker 2: The things that come natural and the things that aren't.
• 1:34:32
  Speaker 1: If you grew up in a framework with parents or
• 1:34:35
  Speaker 1: customs that really desperately overvalue outside affirmation, the opinions of
• 1:34:44
  Speaker 1: your parents' parents or siblings, because you come from, let's
• 1:34:49
  Speaker 1: call it what it is, an immigrant background where there's
• 1:34:51
  Speaker 1: a huge commonality there. School, you were so deeply bought
• 1:34:56
  Speaker 1: into school that the short-term affirmation of every 90 days
• 1:34:59
  Speaker 1: with grades and report cards made you comfortable. It's very
• 1:35:03
  Speaker 1: hard to then go into, hey, this is what you
• 1:35:06
  Speaker 1: should learn from entrepreneur land. Like, don't worry about it.
• 1:35:10
  Speaker 2: It's all gonna be fine. That's very hard. You've fully
• 1:35:13
  Speaker 2: built yourself.
• 1:35:13
  Speaker 1: As an animal to completely value outside judgment that is
• 1:35:18
  Speaker 1: not based on the market but based on another human being.
• 1:35:22
  Speaker 1: That's what I'd like people to learn, which is like, hey,
• 1:35:26
  Speaker 1: what are we doing here?
• 1:35:27
  Speaker 2: You've won the.
• 1:35:27
  Speaker 1: 400 trillion to one lottery of being a human being.
• 1:35:30
  Speaker 1: Do you really want to live with regret?
• 1:35:33
  Speaker 2: Do you not.
• 1:35:33
  Speaker 1: Understand that the internet is the greatest optionality in the
• 1:35:36
  Speaker 1: history of mankind? That our grandparents and everybody behind them
• 1:35:39
  Speaker 1: had nowhere close to the options you sit with today?
• 1:35:42
  Speaker 1: And really, what are you valuing that's making you conform
• 1:35:45
  Speaker 1: into doing something that doesn't make you happy?
• 1:35:47
  Speaker 2: Your current overhead? So sell your home and rent. That
• 1:35:51
  Speaker 2: sounds crazy.
• 1:35:52
  Speaker 1: You know, when I started talking about like, hey, in
• 1:35:55
  Speaker 1: the pursuit of happiness, would you consider selling your home
• 1:35:59
  Speaker 1: and renting? I mean, I got destroyed in the comments
• 1:36:03
  Speaker 1: sections and like that I'm some horrible person. I'm like,
• 1:36:07
  Speaker 1: how is living your life to pay the bills that
• 1:36:11
  Speaker 1: you've created for yourself? That's all humans, all that humans
• 1:36:14
  Speaker 1: do are create their own jails and then live within it.
• 1:36:17
  Speaker 2: That's all we do. So knowing that that's very hard.
• 1:36:22
  Speaker 1: In a human way, the situation you have with your parents,
• 1:36:26
  Speaker 1: all that stuff, the professional one feels like I have
• 1:36:29
  Speaker 1: a prayer of communicating that and letting people, and here's
• 1:36:32
  Speaker 1: my point. If you want to be a professional skier
• 1:36:35
  Speaker 1: or if you want to start a blog or podcast
• 1:36:38
  Speaker 1: around cooking, my big thing is If you jump and
• 1:36:42
  Speaker 1: start swimming, you know, this is riding a bike, kissing
• 1:36:45
  Speaker 1: a boy or girl, or, you know, swimming. This is,
• 1:36:49
  Speaker 1: it seems super scary until you do it and then
• 1:36:51
  Speaker 1: you just laugh about why it felt so scary. Like,
• 1:36:54
  Speaker 1: if you go do that thing and live more humble,
• 1:36:57
  Speaker 1: live with judgment, you could always get a job again. Like,
• 1:37:02
  Speaker 1: I don't know, like, I just, my great fear is regret.
• 1:37:06
  Speaker 1: Because it is the obvious thing I see in people
• 1:37:08
  Speaker 1: that are 80 to 100 years old that seems super scary.
• 1:37:12
  Speaker 1: Nobody was thrilled that they played it safe.
• 1:37:16
  Speaker 2: It just, you don't see it.
• 1:37:18
  Speaker 1: And I think people should spend more time with 80
• 1:37:19
  Speaker 1: to 100 year olds that aren't their grandparents.
• 1:37:22
  Speaker 2: I mean it. I mean it.
• 1:37:23
  Speaker 1: I think people need context on life a little bit.
• 1:37:26
  Speaker 1: I think people have a horrible relationship with time. Do
• 1:37:28
  Speaker 1: you know how many people in this room are scared
• 1:37:31
  Speaker 1: shitless of 30?
• 1:37:33
  Speaker 2: Like it's some thing. It means nothing.
• 1:37:36
  Speaker 1: But our society has decided to tell you that you
• 1:37:38
  Speaker 1: have to figure it out and marry and children and
• 1:37:41
  Speaker 1: what are you talking about? 98% of the 59 year
• 1:37:44
  Speaker 1: olds I know don't have it figured out. The hell
• 1:37:47
  Speaker 1: are we supposed to have it all figured out at 30, 25?
• 1:37:51
  Speaker 1: People are making terrible decisions. Getting married because they think
• 1:37:54
  Speaker 1: they're supposed to by this age. Buying homes because they
• 1:37:59
  Speaker 1: think they're supposed, the rules of modern society have led
• 1:38:05
  Speaker 1: to everybody wants to blame technology you know and drug
• 1:38:11
  Speaker 1: companies for you know all our problems we need to
• 1:38:15
  Speaker 1: blame our norms our expectations our ridiculous north stars that
• 1:38:21
  Speaker 1: have make no sense we're living when i look at
• 1:38:26
  Speaker 1: this young of a crowd they're living to 110 there's
• 1:38:28
  Speaker 1: an enormous amount of people in here that are gonna
• 1:38:31
  Speaker 1: live to 110 and are freaking out that they don't
• 1:38:35
  Speaker 1: have it figured out by 30. You're not even a
• 1:38:38
  Speaker 1: quarter of the way there yet.
• 1:39:02
  Speaker 12: Thank you.
• 1:40:02
  Speaker 3: Thank you for watching.