215 - Building a Workforce from Scratch - Michael Cole’s Leadership in the Trades
Michael Cole, President of Next Level Technician, shares how he turned a failed Subway franchise and a few unlikely training classes into a thriving staffing and training company in the low-voltage trades. In a field plagued by high turnover and unpredictability, Cole stands out by building systems that value integrity and grit over credentials. His leadership journey is rooted in real-world trial and error—like discovering too late that some recruits are afraid of ladders or can’t pass drug tests.
Michael’s leadership sharpens through adversity: he reshaped his business model after nearly…
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