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Latest / Executive Careers with Fexingo: VP, C-Suite, and Senior Leadership Career Strategy

How Senior Leaders Use Counteroffers Strategically

In this episode of Executive Careers with Fexingo, Lucas and Luna explore the strategic use of counteroffers by senior leaders. Lucas shares a specific case: a chief marketing officer at a mid-cap fintech who received a $200,000 higher offer from a competitor, then used it to negotiate a promotion to chief revenue officer with a board seat at her current company. They discuss the risks—a 2024 study by the Corporate Leadership Council found that 54% of executives who accept counteroffers leave within 18 months—and when a counteroffer makes sense. Luna pushes back on the conventional wisdom…

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