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Latest / The Quietly Disruptive Business

#45: How to get real feedback fast on a different idea

When you're doing things differently, there's no preset guideline to follow and no built-in feedback loop telling you you're on the right track, so how do you actually know whether what you're building is right?

Most founders look for that answer online. They post their idea, watch the metrics, and when nothing comes back, they assume the idea is the problem. But getting feedback online is slow, inconsistent, and often completely silent, and a like is not a nod, a comment is not a conversation, and silence is not the same as rejection.

What you actually need is feedback you can see, feel, and…

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