Monsters, Myth, and Marketability with Valerie Willis
Valerie Willis is an award-winning dark fantasy and paranormal romance author who's designed hundreds of book covers and interiors, co-founded 4 Horsemen Publications, and built a career living at the intersection of mythology, monsters, and modern book marketing.
In this episode, Valerie shares how she uses myth and folklore in her storytelling without letting it feel recycled or academic, what actually makes a strange or unusual book idea marketable instead of just weird, and why monster romance continues to resonate so powerfully with readers. She also breaks down what she's learned from…
The skinny
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