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Why New Media is Wild, Messy, and Winning
This week, Jacki is diving into the calculated PR machine guiding a massive boom in creator autonomy and breaking down how major figures are stepping far outside the traditional newsroom to cultivate raw, direct authority over their audiences.
We use the high-profile media footprints of figures like Candace Owens and Tucker Carlson as structural case studies — looking at how collaborative networks and cross-platform alliances are actively strengthening independent influence. And we explore the critical role of uncompromising transparency and authenticity in maintaining public trust, and…
The skinny
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