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Attention! How Focus Shapes Your Life · Revolution of Purpose Podcast

0:00
Welcome to the Revolution of Purpose podcast. I'm your host,
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John Streit, and each week we bring you conversations with thought leaders,
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entrepreneurs, and individuals who have aligned their life with
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purpose and created extraordinary results. So I'm going to live through
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it and accept it radically with grace and hope and love.
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I mean, I would be proud to be in this council. It was an honor.
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I had so much fun. Tune in every Monday for the Revolution of Purpose solo
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show and every Thursday for Revolution of Purpose Conversations.
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Welcome back to the Revolution of Purpose podcast. On this
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solo show— well, solo with me and my dog Judah— um,
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I want to talk to you about something really important, and it's about
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attention and how where you put your attention matters
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and why it matters so much. Every single
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day, thousands of things compete for one of
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our most valuable resources, and that's
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our attention. Advertisers want it, and social media wants
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it. News outlets want it. Politicians, they certainly want it.
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Your fears want it. Your past wants it.
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Even your future is quietly asking for it,
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because attention may be one of the most
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valuable currencies that you possess. We often think
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our lives are shaped primarily by the decisions that we make.
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I don't think that's where transformation begins though. I think
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it begins much earlier, long before we make
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the decision, because I believe that that decision is actually
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influenced by our attention. It's long before we
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make the actions, as long before we fill
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our calendar with appointments, something has already happened.
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Our attention has decided what is priority. Our attention
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has decided what matters. Think about it. You don't accidentally
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become anxious. You repeatedly pay attention to
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things that produce anxiety. You don't accidentally become grateful.
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You repeatedly notice the things worth being grateful for.
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You don't accidentally become discouraged. You repeatedly
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focus on what's missing instead of what's possible.
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And then over time, those repeated moments
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of attention begin quietly shaping the way that you see yourself,
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the way that you see other people, the way you see God,
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the way you see the world. In other words,
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what captures your attention eventually captures
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your life. That sentence right there has become increasingly
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real to me, not just as a coach, but as a student of human
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behavior. I've noticed something fascinating. 2 people
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can walk into the exact same situation,
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experience the exact same circumstances, and walk
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away with completely different lives. Why is that?
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It's because they weren't paying attention to the same things.
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One notices possibility, whereas the other notices the problems.
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One notices the positive, whereas the other notices all of the
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negative. One notices opportunity,
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the other notices obstacles. One person notices the beauty around
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them while the other person is transfixed with all of the brokenness they
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see. The circumstances may be identical,
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but attention determines the interpretation,
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and interpretation eventually shapes our identity.
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I think that's why this conversation matters so much, because we
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live in a world that is constantly
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fighting for our attention. I don't know about you,
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but for me, it's just overwhelming sometimes. There are times
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where I just have to put my phone on do not disturb.
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There are times where I have to take a break from all of the
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notifications, all of the headlines, all of the advertisements, how the
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algorithm just has a way of finding out exactly what
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will make me doom scroll for 2 hours.
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I have to take a break from the opinions too. Even if it's
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somebody I agree with, I'm like, I can't stand the negativity.
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Stop trying to pull my attention. Everything is asking
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for permission to shape the way that we think.
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Advertisers, politicians, people in power are paying
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a lot of money to influence what
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we believe, to influence the way we think. And the
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question, it's not whether something is discipling your
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mind. Something always is. The real question is,
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what have you been giving your attention to?
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Because whatever repeatedly captures your attention will
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eventually begin shaping your thoughts. And as we know,
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those thoughts, they start to shape your actions. And thoughts
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become things because your actions become habits and your habits shape your
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identity. And as we know, because we've talked about this for the last few
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weeks on this podcast, your identity shapes
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your life. So today I want to explore what I believe
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may be one of the most overlooked principles of personal transformation.
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Not time, not habits, not even goal setting,
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but attention. Because before your calendar ever
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fills— and if you've not watched The Importance of Your Calendar, go watch last week's
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solo episode because it is very important how you prioritize your
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calendar— but before that even fills, your attention has already
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decided what gets scheduled,
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what gets written. Attention determines
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what you see. The first revelation that I want to tell you
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is this: it's not just about talking what your
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eyes see. I'm talking about what your mind notices.
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Because here's something fascinating about the human brain: attention
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determines what you see. Now, I'm not just talking
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about what your eyes see. I'm talking about what your mind
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actually notices. Because here's something fascinating about
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the human brain. Right now, there are millions of pieces of
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information around you. The feeling of your shoes
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and your feet, the temperature of the room, the sound of
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the air conditioner, the color of your walls, the pressure of the chair beneath
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you. The countless noises happening somewhere outside or even
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inside the room you're in. Your brain could never consciously
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process all of it. So it does something that's
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quite remarkable. It filters. It decides
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what's important enough to bring into your awareness and
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what to ignore. Psychologists call part of this protector the
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RAS, the reticulator activating system.
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Now, don't let the big name intimidate you.
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You've experienced it hundreds of times. Have you ever decided
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to buy a particular car? Let's say you decide that you're gonna go
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out there and buy like a red Jeep Wrangler. Well, before that
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decision, you hardly noticed red Jeeps, and then suddenly everywhere
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you look is a red Jeep Wrangler. It's almost as if the world filled up
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with red Jeep Wranglers overnight. And of course
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it didn't. The Jeeps didn't multiply, but your attention changed.
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And because your attention changed, your awareness changed.
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I think life works the same way. When your attention is fixed on problems,
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problems seem to multiply. When your attention is fixed
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on reasons that you can't, you'll discover more reasons why
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you can't. When your attention is fixed on what's missing,
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you'll constantly feel like life is lacking. You'll get
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in a scarcity mindset. But when attention begins looking
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for opportunity, you'll start noticing doors that have been
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standing open all along. When your attention begins
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looking for beauty, you'll discover that beauty, and you'll see
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that it's been quietly surrounding you. We are surrounded by miracles
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all the time. When your attention begins looking for your purpose,
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you'll start seeing fingerprints of your purpose in places
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that you never even noticed before. The opportunities may have always been
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there. Purpose may have always been whispering to
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you. You simply weren't listening. And I wonder how often
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we have prayed, God, show me your will,
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when perhaps a better prayer would be, God, help me notice what
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you've already been showing me all along. Because I don't
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believe that God is always speaking louder. Sometimes he's
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inviting us to become quieter. To pay attention,
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to notice, to awaken.
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Judah right now is a perfect example of this. He's walking all around
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me while I'm talking. He's like, Daddy, I want your attention. And I'm
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like, I know, sweet boy, but I'm recording a podcast. The word
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awaken should sound familiar if you've been listening to this podcast,
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because awakening is the word— is the first movement in what we
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call the Law of Identity Transformation. But here's something that I hadn't fully realized
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until recently. Before we awaken, we pay attention. Attention is
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often the doorway to awakening because you can't awaken
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to something that you've never even noticed before. You can't pursue
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a purpose that you've never paid attention to. You can't
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become someone different while constantly focusing on the same
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old patterns and repetition. Which brings me to one of my
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favorite illustrations. Imagine that I handed
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you a magnifying glass. You walked outside on a bright sunny afternoon
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and you held that magnifying glass toward the ground. At first,
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nothing remarkable happens, but then when you stop moving
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it and you hold it perfectly still,
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within a few moments, smoke begins to rise. Then a
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tiny flame appears. Now, let me ask you a question. Did the magnifying
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glass create the sunlight? Of course not. The sunlight
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was already there, but the magnifying glass simply concentrated
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it. Scattered sunlight warms, but focused
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sunlight, my friends, focused sunlight starts fires. And I
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think human attention works exactly the same way.
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A distracted life can warm 100 different dreams,
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but rarely does it change the world. A focused life that
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ignites your dreams. And maybe that's why so
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many of us feel stuck at times, not because we lack potential or intelligence
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or purpose, certainly, but because we've allowed our attention to become
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scattered across so many competing voices. We've never
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just stood there and waited and
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held that attention long enough, like that magnifying glass.
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So that something extraordinary can catch fire. That's the power of attention.
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It determines what you see, and you repeatedly
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see it over and over and over again. And eventually that
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begins shaping the person that you become. Please pardon me
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while I interrupt your podcast episode with a quick message.
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If you're enjoying today's episode, can I ask you one small favor?
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If you're watching on YouTube, just please take a second to hit that little bell
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and subscribe to my channel. Hit the like button and share
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this, share it someone who needs some encouragement today.
11:43
Also, if you're listening on your favorite podcast app, I need your help there too.
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I would be so grateful if you'd follow the show, leave a 5-star rating and
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review, and share this episode with a friend. These simple
11:55
actions make a tremendous difference in the growth of this show.
11:59
They help these conversations reach more people who are searching
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for hope, searching for purpose, searching for practical mindset
12:07
tools that will transform their lives. And if you're looking for even
12:11
more motivation, mindset strategies, and purpose-driven content,
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I would love to connect with you on social media. You can find me on
12:18
Instagram, YouTube, and TikTok @johnstreetofficial. Also, I'm on
12:22
Facebook and LinkedIn, just search for John Street. And then one last
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very important thing. If you've ever found yourself
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asking questions like, why am I here? Am I
12:34
living my purpose? How do I get unstuck in life?
12:38
How do I take my life to the next level? Then I would
12:41
love to invite you to schedule a free clarity
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call with me. Let me be clear, this is not a sales call.
12:49
This is not a coaching call with someone from my team. This is nothing prerecorded.
12:53
This is a real one-on-one coaching conversation
12:57
with me. And together, we will explore where you
13:00
are, where you want to go, and what may be standing in
13:03
your way. My goal is simply to help you gain greater clarity,
13:08
direction, and momentum in reaching your goals.
13:12
To connect with me, to schedule your clarity call,
13:16
or to learn more about the Revolution of Purpose coaching programs that I
13:19
offer, please visit johnstreet.org or reach
13:23
out to me on any of the social media platforms I mentioned. And now let's
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get you back to today's episode. Let me share with you the
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second revelation that I had about attention.
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Whatever you feed grows. Once I began understanding
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the power of attention, I started noticing this principle
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in different areas. And one that shows up everywhere in life,
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in relationships, in leadership, in our spiritual lives,
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in our health and our mindset. It is incredibly
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simple. Whatever you feed grows.
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Think about a garden. If you water the flowers, the flowers grow.
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If you water the weeds, the weeds grow too. Thankfully, here in
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Alabama, we've had a lot of rain lately, and I say thankfully because when
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it rains, I don't have to go water all the plants that day. But I
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tell you what has been coming up because of all this rain, and that's the
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weeds. I don't want the weeds to grow. I just want the
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plants to grow. But whatever receives the water, whatever receives the
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food, whatever receives the attention is going to grow. The garden doesn't
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stop and ask whether something deserves to grow or not.
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It simply responds to whatever is consistently receiving nourishment.
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I think our minds work much the same way. Attention is
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like water. Whatever repeatedly receives your attention
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receives that nourishment. So if you're giving your attention to
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fear, you're feeding fear. If you're giving attention
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to fear long enough, you notice that it starts to grow and grow and
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grow. The same works with resentment. If you feed resentment,
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resentment grows. If you feed comparison,
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comparison grows. And my friends, comparison is
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the thief of joy. Stop comparing yourself to everyone on
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Instagram. Everyone on Instagram are using filters and they're only showing
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you the most amazing parts of their life. If you feed gratitude,
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gratitude will grow. If you feed hope, hope will grow.
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If you feed your purpose, your purpose and your sense of
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purpose grows. Feed courage. And courage will grow.
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Your mind doesn't remain neutral. It develops in the
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direction of what you consistently feed.
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That's why I don't think attention is passive.
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I think attention is actually creative. Every moment of attention
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is quietly shaping the landscape of your mind,
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and it's teaching your brain, this matters.
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This deserves more of my focus. This is important.
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And over time, what began as an occasional thought becomes
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a familiar thought and then a repeated pattern and then a habit.
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And as we know, that habit becomes part of your identity.
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Notice the progression. You don't wake up one morning and suddenly
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become an anxious person. You repeatedly rehearse anxious
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thoughts until anxiety receives— feels
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normal to you. You don't suddenly become a hopeful person.
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You repeatedly give your attention to the possibility until
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hope becomes your natural posture. Identity isn't usually
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built in dramatic moments. It's built in ordinary moments repeatedly
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over time. I experienced this in my own life when I finally
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walked away from my career in the flooring industry. Very little
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changed overnight, but my circumstances didn't
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suddenly become easier. There wasn't some magical breakthrough. There were
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still bills to pay. There were still moments of uncertainty.
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There were still days that I wondered if I was making the right decision,
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but there was a change. My attention had
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changed. For years, much of my attention had been focused on maintaining and
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building the sales territory that I had, the business that I
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had built. I was a sales director. I had people who were reporting
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to me, and that was constantly taking my attention. I was always solving that day's
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problem. Managing today's responsibility, thinking about today's
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demands. But then something shifted. I began paying attention to a
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different possibility. What if I really could spend
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my life speaking? What if I could coach people
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toward discovering their purpose? What if I could write books that will outlive
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me? What if my greatest contribution was still ahead of me? Do you
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see what happened, my friends? My circumstances had not yet changed,
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But the object of my attention did. And once my attention shifted,
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my energy shifted, my conversations shifted,
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my learning shifted, the books I read shifted, the people I
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listened to on YouTube and social media shifted, the question
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I was asking shifted, and eventually my life shifted.
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Not because I forced it to, but because my
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attention began nourishing a different future.
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That's why I believe one of the most important questions we can ask ourselves
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is not necessarily what am I doing, but it
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is what am I feeding? Because every article you
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read and every conversation you replay over and over
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again, every social media account that you follow, every time
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that you doom scroll for 2 hours at night, every headline
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you obsess over it, every conspiracy theory you
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just have to hear the latest about. Every headline that you
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read and fear that you rehearse and dream that you nurture is receiving
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water. And here's the beautiful thing. You may not be able to
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control every thought that enters your mind, but you can become increasingly
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intentional about which thoughts receive your continued attention.
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You can choose what you water. You can choose what grows.
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You can choose to water the plants that give you life
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and ignore the weeds. You can choose which voices receive repeated access
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to your mind, because every time you repeatedly give something your
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attention, you're casting that vote for the person that you're becoming.
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And eventually, the life you're living simply becomes
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the visible evidence of what you've been feeding all
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along. And it is because of that that I want
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you to become a steward of your attention.
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If our attention really is shaping our identity,
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causing us to make those choices in our calendar,
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causing us to decide who we meet, all of these things that are
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coming together for our identity, then maybe the greatest responsibilities that we
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have is becoming a good steward of our attention. I don't think
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that we talked about attention and stewardship enough in this
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way. We usually think about stewarding just with our money,
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our possessions, maybe, or our health, our talents. But what
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if one of the greatest gifts that God has entrusted us with is being a
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steward of our attention? Because attention determines
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what enters the garden of our minds.
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Attention determines what we are watering. It determines which ideas
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we have that take root. Which voices are becoming familiar?
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Which beliefs are becoming normal? Which dreams
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are staying alive and which ones are we allowing to quietly die?
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I've started thinking about attention as the gatekeeper of my life.
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Imagine your mind as this beautiful garden surrounded by a
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gate. And every day, thousands of ideas,
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opinions, images, stories,
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and voices, messages line up outside that
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gate asking for permission to enter. Some of these things will strengthen you.
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Some will inspire you. Some will challenge you
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to grow. But others, others are there to steal your peace or
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fuel your fear or feed that comparison that
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is the thief of joy. Some of those voices are there to distract you from
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your purpose. And the problem isn't that they exist. The problem
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is that we have become careless about who gets
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through the gate. We've handed the keys of our life over to
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the algorithms, to the notifications, to the breaking news, to the stress
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of all of the rings and dings in our life, to other
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people's opinions. And then we wonder why our minds feel so restless.
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We wonder why we can't sleep at night,
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why we become so distracted. I think the distraction is usually
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accumulated over time, one notification at a time, one unnecessary headline.
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One email that just keeps coming over and over and over again from
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the same spam person, like one hour of mindless scrolling
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in comparison, one interruption at a time until eventually we
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lose that ability to sit quietly with our
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own thoughts. And I wonder if one of the greatest tragedies of our generation
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isn't that we're busy, but it's that we're rarely present,
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present in the now. Present with God,
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with the universe, with your higher power. Present with our spouse,
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with our children, with our friends.
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Present with our thoughts. Our attention has become so fragmented
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that we've mistaken constant stimulation for
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meaningful living. I don't think those are the same thing. In fact,
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I've discovered that some of the clearest ideas I have ever
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had did not arrive while I was consuming information.
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They arrived after I stopped consuming it.
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During a walk, while sitting on the dock by the lake,
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during prayer and meditation time, driving without
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a podcast playing, even though I do hope that you play this
23:09
podcast while you drive, standing in the shower,
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moments when there were finally enough silence for
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the wisdom to be heard. I think we've become so afraid of boredom
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that we've forgotten what boredom often produces. Boredom brings
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some quiet, which gives us room for creativity and reflection,
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for clarity and insight, for direction.
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Sometimes God does not speak very loudly.
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Sometimes he simply whispers.
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Sometimes he just waits until everything else becomes
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so quiet. And that's one of the reasons that I've become so protective of
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my mornings. I have a morning routine before I open my phone,
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before my feet hit the ground, before I check social media,
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before I get out of bed and read the news, I start
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with my gratitudes. 5 things that I'm grateful for every
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single morning. And then when I do get up, I protect my attention until
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I have taken my time to pray, to meditate, to envision
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the life that I desire to live, to envision the day that I want.
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And then I move on into movement and personal growth and who I'm
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listening to. I'm not scrolling until I've taken my daily medicine.
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My attention goes to my personal growth every single morning.
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And because I have nurtured that morning, I know that it has caused
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me to grow in ways that I may not ever fully understand.
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But the first voice that I listen to often sets
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the tone for every voice that follows that day.
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And I'm not saying that you should never watch the news. I'm not saying you
24:43
shouldn't enjoy social media. Or relax with entertainment. And I will
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say, after all that happens in my mornings, the next thing I do
24:50
is work the New York Times crossword puzzle. So I definitely have some fun into
24:54
my morning ritual. Fun to me, nerdy to you. Either way, I enjoy
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it. But I do want you to know it's fine to relax with entertainment.
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It's fine to scroll social media. Those things all have their place.
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I'm simply asking you to be more intentional about where you put your
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attention. I'd like for you to ask yourself a question that we rarely ask.
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Who or what is discipling my attention?
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Because every day someone is or something is. The only question
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is whether you've chosen it, you're being intentional,
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or whether it has quietly chosen you. That's why I believe
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protecting our attention is not selfish. It is stewardship.
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Because your attention isn't just shaping today, it's shaping the person you'll
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wake up as tomorrow. I would love to, to hear
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your inventory of your attention. Before we
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wrap up today, I'd like to invite you to actually stop
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and look at your calendar, just like we talked about in the last episode.
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And I want you to, to ask yourself where your attention is going.
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I know it may sound a little abstract, but let's make it practical.
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Pull out your phone sometime today and open the Screen Time app.
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Or if you have an Android, open Digital Wellbeing.
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Don't judge yourself, just observe. How much time have
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you spent on social media this week? How much time have you spent watching videos,
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reading the news, checking email, scrolling? Let me
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ask you something. If a complete stranger looked only at
26:29
your screen time, would they know who you're becoming?
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Would they conclude that you're becoming wiser?
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Or more peaceful or more purposeful or more compassionate
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or more spiritually grounded, more creative?
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Or would they simply be looking at a list of what distracts
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you? And now let's take this one step further. Think about the conversations
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that you've replayed in your mind this week, the worries
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that you've rehearsed, those arguments that you've imagined,
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the fears that you've revisited, the disappointments that you've carried.
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How much attention have they received? And my friends,
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we know if you've been watching this podcast,
27:09
energy attracts like energy. So how much energy
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have you been putting out attracting the things you absolutely
27:16
don't want more of in your life? We often talk about financial
27:20
debt, but I wonder if many of us are carrying something even more dangerous,
27:24
and that's attention debt. Attention debt happens
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when we've scattered our focus across So many people,
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so many notifications, so many opinions, so many distractions
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that we've lost the ability to deeply care about
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what matters most— our minds. And our
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minds being cluttered and fragmented, exhausted,
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not because we've done too much, but because we've paid attention
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to too much. Every notification is asking
27:55
for a piece of our mind. Every interruption is leaving behind
27:59
a little residue. Every unfinished thought competes with the
28:03
next one. And then eventually we don't just have a busy
28:07
schedule, we have a busy mind. We're living a life
28:11
where we don't have peace. That's why I think one of the greatest
28:15
gifts that you can give yourself is margin.
28:19
Margin in your calendar, in your conversations,
28:22
in your thinking and your attention, because clarity rarely arrives
28:26
in chaos. It usually arrives in stillness.
28:31
So here is my challenge for you this week. Don't just fast from
28:34
food. What if you fasted from distraction?
28:38
What if you choose 1 hour this week to fast
28:42
from distraction with no notifications, no social media,
28:46
no news, no email, no endless scrolling, Just you,
28:50
just your thoughts, just your journal,
28:53
a walk outside, a simple silence.
28:58
What begins to surface? What ideas begin
29:02
to return? What dreams that you've forgotten because
29:06
you distracted for so long, you allow to
29:09
come back in? What dreams come up and tap you on the
29:12
shoulder? See what God has patiently been waiting to whisper to you.
29:16
And when you finally slowed down enough to listen, I have a feeling that you'll
29:20
discover something beautiful, not because you'll suddenly receive information that
29:24
you've never heard before, but because you'll finally have enough space to
29:29
hear what has been there all along. Attention isn't just something you spend.
29:34
It is something that you invest. And every investment
29:38
is earning a return, a return. The only question is
29:42
what kind of future is your attention investing As
29:46
we come to the end of today's conversation, I just want to leave you with
29:49
one final thought. The life that you're living today
29:53
did not appear overnight. It was formed thought
29:57
by thought, choice by choice, day by day,
30:01
moment by moment. That's true for every one
30:04
of us, whether we realize it or not. We're all becoming
30:08
someone. The question has never been, am I changing?
30:12
The question is actually, What is changing me?
30:16
Because something always is. It's that voice you listen to, the conversations
30:21
you replay, the books you read, the news you consume,
30:25
the people you spend time with. Every one of these is quietly participating
30:30
in the formation of your identity. And that's why I believe attention
30:34
is so sacred. Over the last few solo episodes, we've been uncovering
30:38
something together. First, we talked about identity and who you're
30:42
becoming. Then we talked about your calendar. And where you're investing your time.
30:45
And now today, we're going one level deeper to
30:49
what is capturing your attention, because before your calendar ever
30:53
fills, your attention has already decided what gets written for yourself,
30:57
for your family, for your purpose.
31:00
I ask you, please pay attention to what's
31:04
getting your attention. Thank you so much for tuning in today's
31:08
Revolution of Purpose. I really hope that you enjoyed it.
31:12
Drop a comment. Subscribe, share, help me spread
31:15
this message of purpose living life around the
31:19
world. I will see you at the, uh, at the conversation episode
31:23
on Thursday and next week for another solo show. Thanks again.
31:27
Have a great week.
31:30
Thank you so much for spending this time with me today.
31:33
If this episode encouraged you, if it challenged you, or if it
31:37
helped you see your life a little bit differently. Would you do me a favor?
31:40
Subscribe to the podcast, leave a rating or review, and share
31:45
this episode with someone who needs to hear it. Every share helps
31:49
us reach more people who are searching for hope, purpose, and a
31:53
life of greater meaning. And if you're ready to stop
31:57
wondering what's next and start living with greater clarity and purpose in your
32:00
own life, I would love to meet with you personally.
32:04
Visit johnstreet.org right now to schedule your complimentary live
32:08
Purpose and Clarity call with me.
32:11
Until next time, remember, your purpose is not something you
32:15
find. It is something you awaken to, and then you
32:18
choose to live it. Go make today another step in your
32:22
own revolution of purpose.