Latest / North American Ag Spotlight: Agriculture & Farming News and Views

Marketing Through Headwinds: Ag Marketing Strategies in an Uncertain Economy
Season 5: Episode 213
In this episode of North American Ag Spotlight, Chrissy Wozniak sits down with Raquel Gottsch Koehler, Co-Owner and Chief Marketing & Creative Officer of Rural Media Group, to talk about how agri-marketing is shifting in 2025 and what’s truly working in today’s uncertain economy.
Raquel shares her unique perspective as the next generation leading RFD-TV, Rural Radio on SiriusXM, and FarmHER + RanchHER, balancing her late father’s legacy with bold innovation. She discusses how rural audiences are consuming content differently than just a few years ago, the growing…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.