What PE Gets Right That Corporate America Never Will

Private Equity Data Guy · Mar 26, 2026 · 51m

Ryan Krook has spent his career at the intersection of data and operations, working inside companies like Uber, Shopify, and McKinsey before founding Pareto Apps. In this episode, we get into what it actually looks like to walk into a mid-market PE portfolio company that has never taken data seriously, and what to do about it. Ryan brings a perspective I don't hear often: he has sat on the LP side, worked as an outside consultant, and now operates hands-on inside the companies fixing the problems that matter most at exit.

What stood out to me most was Ryan's take on starting small. Not small…