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Whatnot Co-Founder and CEO Grant LaFontaine on Scaling with Live Selling
Grant LaFontaine is the co-founder and CEO of Whatnot, the largest live shopping platform in North America, the U.K., and Europe, which lets anyone transform their passion into a business.
Top 3 Value Bombs
1. Success often comes down to two things: being willing to put in the hard work and being willing to be wrong so you can learn and improve.
2. Live selling works because it combines entertainment, trust, discovery, and community into one buying experience.
3. Consistency and authenticity not being a perfect entertainer; are what help live sellers build six-figure businesses.
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The skinny
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