How to Make Shorts So Good The Whole World Talks About Them (ft. Anthony Smith from DOAC)
Anthony Smith, former Director of Trailers for The Diary Of A CEO, gives a behind-the-scenes look at what makes short-form videos so compelling that the whole world talks about them. In this episode of The Gimbal Podcast, Anthony shares the psychology behind great trailers, what separates good examples from bad ones, and how to make creative decisions that keep viewers watching.
He also dives into crafting effective cliffhangers, creating CTAs that drive action, why story is king, and the creator he’s watching today.
Timecodes:
00:00 - Intro
0:16 - Horoscope Theory
2:33 - Psychology of…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.