10. How to build a professional online profile
We’ve all heard the phrase ‘Publish or perish’. But what about the more recent maxim ‘Be visible or vanish’? Regardless of your career stage, there are many advantages to having a professional online presence: it will bring new opportunities, connections and visibility. But it can be hard to know where and how best to invest your time and energy when it comes to social media. In this episode, Michael and Jen talk about why to build your profile, where and how to start, and how to ensure you are developing your profile strategically. We also specifically consider the value of LinkedIn, Twitter…
The skinny
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