Tools That Make Paid Advertising Easier | Ep. #392

Marketing School - Digital Marketing and Online Marketing Tips · Aug 27, 2017 · 7m

In Episode #392, Eric and Neil discuss the tools that make paid advertising easier. Tune in to learn why Eric and Neil recommend sticking with Google and Facebook’s native tools to track paid advertising on every channel.

Time Stamped Show Notes:

00:27 – Today’s topic: Tools That Make Paid Advertising Easier

00:39 – Neil suggests using Google and Facebook’s own tools

01:15 – Neil doesn’t’ believe using paid tools for paid advertising but you can use AdEspresso if you really want

01:30 – You can set different audiences with Facebook Insights

01:37 – Google has their Display Planner and Keyword…