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Beyond EU Bottlenecks: MedTech's New Global Market Hotspots
This episode explores the evolving global market entry strategies for medical devices. We discuss the significant regulatory hurdles in the EU due to MDR/IVDR, leading manufacturers to increasingly prioritize the U.S. market. We also delve into the burgeoning opportunities in high-growth emerging markets across Asia-Pacific and Latin America, offering insights into strategic planning for today's complex MedTech landscape. Key Questions: • Why is the EU becoming a less attractive first-launch market for medical devices? • What makes the U.S. market increasingly appealing for MedTech…
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