Latest / The Pivot Podcast with Fexingo: How Businesses Change Direction and Survive Disruption
How Block Transformed From Square to Cash App Empire
In this episode, we dive into the radical strategic pivot of Block, formerly known as Square. We trace how Jack Dorsey’s vision shifted from helping small merchants accept credit cards to building a comprehensive financial ecosystem centered on Cash App and Bitcoin. Lucas and Luna dissect the specific decisions that allowed Block to survive the saturation of point-of-sale hardware and become a dominant force in consumer fintech. You’ll learn about the internal culture of 'dual-track' development, the controversial decision to allocate significant resources to Bitcoin despite market…
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