World Cup Ratings MASSIVE Decline after NBC Misreported Ratings
The World Cup has been a ratings success for FOX and NBC. World Cup ratings are setting records...and momentum is building in America for the World Cup. However...according to the Sports Business Journal...World Cup ratings saw a massive decline after NBC had to modify their initial report.
We reveal and react to the modified World Cup ratings. We discuss NBC not relying on Nielsen to report ratings...and how this led to World Cup ratings being misreported. We also explain the impact this has on advertisers...and how this miscalculation will have no impact on World Cup viewership.
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The skinny
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