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#24—Why AI Adoption Is a People Problem, Not a Technology Problem: Joanne Sheppard

Joanne Sheppard is a strategic advisor to the Holzbrinck Group — the German family holding company behind Macmillan Publishers, Springer Nature, and Die Zeit — and a board member across several of its owned and invested companies. Her career spans publishing, M&A, and corporate strategy, and she brings an unusually wide lens to her work: graduate study in English literature, executive education in AI and innovation at MIT, positive psychology from Penn, and board governance through INSEAD.

In this conversation, we explore why AI adoption stalls inside large organisations — and why the answer…

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