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The UI Was the Moat: Mirko Gropp, GM of Digital, Data and Technology at The Living Company

Georgie Healy talks to Mirko Gropp, General Manager of Digital, Data and Technology at The Living Company, live from Dreamforce day three. The Living Company owns, develops and operates student housing, build-to-rent apartments and senior living across Australia, with around 2,000 people and about $17 billion in assets by Mirko's count.

Mirko's take on the week: Salesforce going headless means the UI, long the moat for software companies, is no longer the point, and Claude arriving inside Salesforce lets his team ask plain-language questions of their cases. He says agentic coding lets him…

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