Latest / Business Class: The Global Tourism Leadership Conversation

Colin Carson: Cultivating Local Pride for Sustainable Tourism
In this episode of the Business Class podcast, host Steve Ekstrom talks with Colin Carson, CEO of Tourism Prince George, a destination nestled in the heart of British Columbia. Colin shares insights into his journey from university to Denmark to China and back to Canada, all while discovering his passion for tourism. They discuss the importance of curiosity in travelers and the role of stewardship in promoting local Indigenous culture.
Discover how Tourism Prince George promotes sustainability through innovative practices like their downtown renewable energy system. Colin reflects on lessons…
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