Latest / Personal Injury Mastermind w/ Chris Dreyer

479. Chris Answers Reddit: How Much to Spend, When to Go In-House, and Why ChatGPT Ghosts Your Firm
How much should you actually spend to acquire PI cases? Is bringing SEO in-house smarter than paying an agency?
Chris Dreyer, CEO of Rankings.io, went to Reddit to find the questions law firm owners keep asking—and he answered them without a script.In this solo episode, Chris weighs in on digital spend, SEO, agency selection, and generating leads when you lack the capital to compete aggressively online. He also explains the numbers behind his $30K Google Ads minimum, and gets into why a ChatGPT recommends a newer competitor while ignoring an established firm.
You'll learn:
What it actually…
The skinny
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