Latest / New Worlder / Episode #86: Juan Luis Martínez
Transcript
- 0:00SPEAKER_01: This is the New Worlder Podcast, and I am one of your hosts, Nicholas Gill.
- 0:07SPEAKER_01: Co-host Juliana Duque will be joining shortly.
- 0:10SPEAKER_01: Today, we are speaking with Juan Luis Martinez of the restaurant Merito in Lima, Peru.
- 0:18SPEAKER_01: Juan Luis was born in Venezuela,
- 0:19SPEAKER_01: but has been living abroad and working in restaurants in Spain and Peru for many years.
- 0:24SPEAKER_01: He opened Merito in 2018 after working at Central for a few years.
- 0:28SPEAKER_01: It's this narrow two-level space in the Barranco neighborhood with lots of
- 0:33SPEAKER_01: minimalist wood and adobe walls.
- 0:35SPEAKER_01: You see the kitchen right upon entering,
- 0:37SPEAKER_01: and there are a few seats there,
- 0:39SPEAKER_01: but the majority of the seats are upstairs.
- 0:42SPEAKER_01: The food is colorful, creative, and really, really delicious.
- 0:46SPEAKER_01: Is it Venezuelan?
- 0:48SPEAKER_01: Is it Peruvian?
- 0:49SPEAKER_01: It's kind of both, but also neither at the same time.
- 0:52SPEAKER_01: It's a restaurant that cannot easily be boxed in.
- 0:56SPEAKER_01: And I think that's the beauty of it.
- 0:58SPEAKER_01: More recently,
- 0:59SPEAKER_01: he opened Demo,
- 1:01SPEAKER_01: a cafe and bakery,
- 1:03SPEAKER_01: which moved into a larger locations,
- 1:06SPEAKER_01: just a few blocks from Merito.
- 1:08SPEAKER_01: And it also has an attached pizzeria called Indio.
- 1:11SPEAKER_01: And late last year,
- 1:12SPEAKER_01: he opened another restaurant called Clone,
- 1:14SPEAKER_01: which is kind of like Merito,
- 1:16SPEAKER_01: but even more relaxed.
- 1:18SPEAKER_01: So I was recently a voter in Food & Wine's Global Tastemaker Awards,
- 1:23SPEAKER_01: and when the results were in,
- 1:26SPEAKER_01: I was a bit surprised.
- 1:28SPEAKER_01: Out of all the restaurants in the world,
- 1:30SPEAKER_01: Merito in Lima was the one more of these voters ate better at in the last year than
- 1:35SPEAKER_01: any other.
- 1:36SPEAKER_01: That means for these awards, Merito was named the best restaurant in the world.
- 1:41SPEAKER_01: Again, I was surprised.
- 1:42SPEAKER_01: Not because they didn't deserve it, but because the restaurant is so unpretentious.
- 1:47SPEAKER_01: I think some people had the impression I had something to do with Merito getting nominated.
- 1:51SPEAKER_01: that ranking because I wrote the accompanying story about it, Four Fruit and Wine.
- 1:57SPEAKER_01: But other than being a voter, I really didn't have anything to do with it.
- 2:01SPEAKER_01: I don't actually have that kind of pool.
- 2:03SPEAKER_01: Thanks for thinking I do, though, I guess.
- 2:06SPEAKER_01: So Juan Luis and his wife, Michelle, who is a designer and whose work
- 2:11SPEAKER_01: has left its own stamp on the restaurants as well,
- 2:13SPEAKER_01: have managed to get a lot of attention,
- 2:16SPEAKER_01: both locally and internationally,
- 2:18SPEAKER_01: for these restaurants.
- 2:20SPEAKER_01: You know, 50 best, best chef awards, whatever the list is, they're probably on it.
- 2:26SPEAKER_01: Yet they have done it by almost doing the total opposite of what most other
- 2:31SPEAKER_01: restaurants that have received similar amounts of attention have done.
- 2:35SPEAKER_01: They aren't loud or flashy.
- 2:36SPEAKER_01: The investments in the restaurants have never been lavish or they've never been in
- 2:41SPEAKER_01: high profile locations.
- 2:42SPEAKER_01: They aren't on social media nonstop or flying around to conferences every week.
- 2:47SPEAKER_01: They have just focused on creating good,
- 2:50SPEAKER_01: creative food in comfortable spaces at pretty reasonable prices with great service.
- 2:56SPEAKER_01: And everyone loves them.
- 2:57SPEAKER_01: I send people there all the time and I can't say I've ever heard someone disliking
- 3:01SPEAKER_01: their experience at Merritto.
- 3:03SPEAKER_01: or clone or demo.
- 3:05SPEAKER_01: They just happen to have created really great restaurants.
- 3:09SPEAKER_01: It's really that straightforward.
- 3:11SPEAKER_01: So what is Merito?
- 3:13SPEAKER_01: Is it a prototype of Venezuelan food fusing with Peruvian food?
- 3:17SPEAKER_01: There are a lot of overlap of ingredients in the two countries,
- 3:21SPEAKER_01: at least overlapping kinds of ingredients,
- 3:23SPEAKER_01: if not the exact ingredients,
- 3:25SPEAKER_01: especially in the Amazon and parts of the Andes.
- 3:28SPEAKER_01: Plus, Lima has this history of absorbing whatever culture comes into town.
- 3:34SPEAKER_01: There are more than a million Venezuelans that have moved to the city over the past decade.
- 3:39SPEAKER_01: a phenomenon that's happening throughout the region because of the instability in Venezuela.
- 3:45SPEAKER_01: There's no doubt that Venezuelan diaspora is having a major impact on food all over the region.
- 3:51SPEAKER_01: And that's a story I've been watching closely for years.
- 3:53SPEAKER_01: I'm not entirely sure where Merito fits into all of that.
- 3:58SPEAKER_01: I think it's just one kitchen's evolving understanding of flavor, memory, place, and art.
- 4:04SPEAKER_01: It's not forced or trying to define itself.
- 4:07SPEAKER_01: It just is.
- 4:08SPEAKER_01: And it's wonderful.
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- 5:33SPEAKER_01: Hey Juan Luis, how are you?
- 5:34SPEAKER_03: I'm okay Nick, how are you?
- 5:39SPEAKER_03: I'm good, I'm good too.
- 5:42SPEAKER_03: Hi Juliana, how are you?
- 5:44SPEAKER_03: Good, thank you.
- 5:47SPEAKER_01: Where are you at right now?
- 5:49SPEAKER_01: Are you in like some back room of the restaurant?
- 5:52SPEAKER_03: Right now,
- 5:53SPEAKER_03: I'm in the office,
- 5:55SPEAKER_03: the administration,
- 5:57SPEAKER_03: and then we have the studio for Astro,
- 6:02SPEAKER_03: for Michelle,
- 6:04SPEAKER_03: my wife.
- 6:05SPEAKER_03: She has her studio here,
- 6:07SPEAKER_03: the administration,
- 6:08SPEAKER_03: and then we have a little deposit for the plates and all the stuff.
- 6:16SPEAKER_03: You see all that right there?
- 6:22SPEAKER_03: This is the back office.
- 6:28SPEAKER_03: Which is a block away from Merito.
- 6:32SPEAKER_03: We have everything in Barranco, you know, because we have little spaces, we don't have a big space.
- 6:39SPEAKER_03: So this is,
- 6:40SPEAKER_03: you know,
- 6:41SPEAKER_03: one block away from Merito is this place and we have Merito with the two spaces and
- 6:48SPEAKER_03: you have Clone just around the corner.
- 6:50SPEAKER_03: Then we have the other area for the production just, you know, two blocks away.
- 6:57SPEAKER_03: And that's how we managed to organize ourselves here in the district.
- 7:05SPEAKER_01: This is like the command center.
- 7:07SPEAKER_03: Yeah, I mean, everything, you know, starts here.
- 7:10SPEAKER_03: We have meetings here for now.
- 7:16SPEAKER_03: Then,
- 7:17SPEAKER_03: you know,
- 7:18SPEAKER_03: everything,
- 7:18SPEAKER_03: the financial part of the,
- 7:22SPEAKER_03: now the three,
- 7:22SPEAKER_03: you know,
- 7:23SPEAKER_03: the three companies,
- 7:24SPEAKER_03: the three concepts that we have,
- 7:27SPEAKER_03: Clone,
- 7:28SPEAKER_03: Merito,
- 7:29SPEAKER_03: and Demo,
- 7:31SPEAKER_03: everything it's managed from this place.
- 7:35SPEAKER_01: All right, let's get right kind of into it.
- 7:37SPEAKER_01: So a lot's happened with Merito lately.
- 7:42SPEAKER_01: I think you've got like a ton of recognition in the last,
- 7:46SPEAKER_01: like year,
- 7:47SPEAKER_01: like,
- 7:47SPEAKER_01: as you saw,
- 7:48SPEAKER_01: I wrote this kind of accompanying story for a food and wine magazine,
- 7:54SPEAKER_01: but it actually seems like I probably had more to do with it than,
- 8:00SPEAKER_01: than I actually did.
- 8:01SPEAKER_01: I think a lot of people assume that's like, that was my doing for some reason.
- 8:05SPEAKER_01: And like some people wrote me about that.
- 8:07SPEAKER_01: But,
- 8:08SPEAKER_01: you know,
- 8:08SPEAKER_01: I,
- 8:08SPEAKER_01: I just happened to be one of a large group of voters for this one particular food
- 8:15SPEAKER_01: and wine list.
- 8:16SPEAKER_01: So it was kind of this consensus of a lot of different journalists that Merito was
- 8:21SPEAKER_01: basically the best place they ate in the,
- 8:23SPEAKER_01: in the past year.
- 8:24SPEAKER_01: Do you, well, do you get surprised that the restaurant keeps getting so much critical praise?
- 8:34SPEAKER_03: Yeah, of course, every day.
- 8:37SPEAKER_03: We didn't plan for any of this really.
- 8:42SPEAKER_03: It feels great that people are happy when they come and they live with a good
- 8:48SPEAKER_03: experience and they like to share it and say,
- 8:53SPEAKER_03: hey,
- 8:54SPEAKER_03: this is a place that you have to visit.
- 8:58SPEAKER_03: But Merito, six years, almost six years ago when it started, it
- 9:05SPEAKER_03: You know,
- 9:05SPEAKER_03: the idea was just to,
- 9:06SPEAKER_03: you know,
- 9:07SPEAKER_03: cook,
- 9:08SPEAKER_03: you know,
- 9:09SPEAKER_03: and have a nice restaurant that will be,
- 9:11SPEAKER_03: you know,
- 9:13SPEAKER_03: rentable,
- 9:15SPEAKER_03: profitable,
- 9:16SPEAKER_03: and...
- 9:19SPEAKER_03: And to do what you like.
- 9:23SPEAKER_03: We just wanted to cook what we felt was right.
- 9:27SPEAKER_03: And little by little, you start evolving, you mature.
- 9:34SPEAKER_03: I was kind of thinking about that yesterday.
- 9:37SPEAKER_03: I always say that Merito has evolved and has matured and has grown.
- 9:43SPEAKER_03: But then I always forget about myself.
- 9:50SPEAKER_03: What's my role in this little world of Merito?
- 9:54SPEAKER_03: Because I try to always think about him or it.
- 9:58SPEAKER_03: And because he helps me be a little bit less ego thinking about me, me, me, me.
- 10:09SPEAKER_03: I think about Merito.
- 10:12SPEAKER_03: But then I say,
- 10:13SPEAKER_03: hey,
- 10:13SPEAKER_03: you know,
- 10:14SPEAKER_03: I also have grown,
- 10:16SPEAKER_03: you know,
- 10:17SPEAKER_03: I also have evolved and I also have learned many things throughout this year about
- 10:22SPEAKER_03: myself and about the business and about,
- 10:26SPEAKER_03: you know,
- 10:26SPEAKER_03: this country,
- 10:29SPEAKER_03: about this district where we live and,
- 10:32SPEAKER_03: you know,
- 10:32SPEAKER_03: many things.
- 10:33SPEAKER_03: And that's projected there, you know, that's exposed in that space.
- 10:40SPEAKER_03: So it's pretty cool.
- 10:41SPEAKER_01: No, I, I think it is cool.
- 10:42SPEAKER_01: And like, I, sometimes I am a little surprised by how much attention you get in it.
- 10:48SPEAKER_01: Not because you don't deserve it.
- 10:49SPEAKER_01: You,
- 10:49SPEAKER_01: I mean,
- 10:49SPEAKER_01: you absolutely do,
- 10:50SPEAKER_01: but there are so many restaurants now,
- 10:53SPEAKER_01: like playing this game to get on these lists yet.
- 10:58SPEAKER_01: You know,
- 10:59SPEAKER_01: like you're not one that's flying in chefs and voters to Lima to eat at the
- 11:03SPEAKER_01: restaurant or anything like that.
- 11:04SPEAKER_01: You have no marketing team, I assume.
- 11:08SPEAKER_01: Do you?
- 11:09SPEAKER_01: No, no, no.
- 11:09SPEAKER_01: What about like in your social media?
- 11:12SPEAKER_01: It's pretty infrequent.
- 11:17SPEAKER_01: Like sometimes I wonder if like one of the restaurants closed.
- 11:19SPEAKER_01: That's how like infrequent it is.
- 11:22SPEAKER_01: Yeah, yeah, yeah.
- 11:24SPEAKER_01: You know,
- 11:25SPEAKER_01: and there's not really like this grand statement about what the restaurant means or
- 11:30SPEAKER_01: what it's trying to accomplish.
- 11:32SPEAKER_01: I mean,
- 11:33SPEAKER_01: like journalists like me try to,
- 11:35SPEAKER_01: you know,
- 11:36SPEAKER_01: make my grand statement for the restaurant,
- 11:38SPEAKER_01: you know,
- 11:39SPEAKER_01: for my own purposes.
- 11:40SPEAKER_01: But I don't see one coming out from you.
- 11:43SPEAKER_01: You know, you're not trying to like.
- 11:46SPEAKER_01: make peace between Peru and Venezuela,
- 11:49SPEAKER_01: you know,
- 11:49SPEAKER_01: it's not,
- 11:50SPEAKER_01: and it's not this,
- 11:52SPEAKER_01: you know,
- 11:53SPEAKER_01: big flashy place.
- 11:54SPEAKER_03: So for some reason we always,
- 11:56SPEAKER_03: we,
- 11:56SPEAKER_03: we always fall there,
- 11:57SPEAKER_03: you know,
- 11:58SPEAKER_03: but,
- 11:58SPEAKER_03: um,
- 11:59SPEAKER_03: because I think,
- 12:00SPEAKER_03: you know,
- 12:01SPEAKER_03: still,
- 12:02SPEAKER_03: that's why you say we,
- 12:03SPEAKER_03: we don't know what's happening.
- 12:04SPEAKER_03: We don't know what it is.
- 12:05SPEAKER_03: And,
- 12:06SPEAKER_03: and,
- 12:06SPEAKER_03: and,
- 12:06SPEAKER_03: and,
- 12:07SPEAKER_03: and for some reason it is there and,
- 12:09SPEAKER_03: and,
- 12:09SPEAKER_03: and you,
- 12:09SPEAKER_03: it's palpable,
- 12:10SPEAKER_03: palpable,
- 12:11SPEAKER_03: you know,
- 12:11SPEAKER_03: you can,
- 12:12SPEAKER_03: Almost,
- 12:13SPEAKER_03: you know,
- 12:13SPEAKER_03: you can feel it,
- 12:14SPEAKER_03: but you don't know how really to explain it,
- 12:17SPEAKER_03: which is,
- 12:18SPEAKER_03: I think that's the cool thing about it,
- 12:21SPEAKER_03: you know,
- 12:22SPEAKER_03: what makes it a bit special,
- 12:24SPEAKER_03: you know,
- 12:26SPEAKER_03: that it's not really defined.
- 12:28SPEAKER_01: Yeah.
- 12:29SPEAKER_01: No, I mean, I think that's the kind of, that's where I'm getting at.
- 12:33SPEAKER_01: It's like, that's the honest thing about it.
- 12:35SPEAKER_01: It's like, it's not trying to be something, you know, it's just trying to be what it is.
- 12:42SPEAKER_01: be what kind of comes naturally and serve good food and have a good service.
- 12:48SPEAKER_01: And, and again, and again, like everyone seems to love it.
- 12:52SPEAKER_01: Everyone I've ever sent there has, you know, has, has loved it.
- 12:56SPEAKER_01: And it's,
- 12:58SPEAKER_01: it's just this whole notion of creating this big thing seems really secondary when,
- 13:05SPEAKER_01: when your focus is just making a good restaurant.
- 13:10SPEAKER_01: And I think things get turned around so much that too many chefs, too many restaurants forget that.
- 13:19SPEAKER_03: Yeah, I mean, I'm really careful not to lose that sense.
- 13:26SPEAKER_03: Because that's what I felt from the first day.
- 13:30SPEAKER_03: And then all these things happen, and it's easy to get deviated.
- 13:36SPEAKER_03: So we put a lot of effort in not forgetting the motive of what...
- 13:45SPEAKER_03: why it all started.
- 13:47SPEAKER_00: How does that look, Juan Luis?
- 13:49SPEAKER_00: Like putting, being careful about it and putting a lot of effort in not losing the track.
- 13:57SPEAKER_00: How does that look on a daily basis or,
- 14:01SPEAKER_00: you know,
- 14:01SPEAKER_00: in your ideas when you say,
- 14:03SPEAKER_00: I have to be careful and remind these with that?
- 14:06SPEAKER_00: Can you give us examples of that?
- 14:08SPEAKER_03: Well, you know, it's one of the most important
- 14:14SPEAKER_03: active now that we have in terms of decision making and what path to take.
- 14:24SPEAKER_03: Because we all will have to make decisions in an evolving time.
- 14:30SPEAKER_03: It's something, it's tend to evolve.
- 14:34SPEAKER_03: So what's gonna take to guide it through that evolution path?
- 14:42SPEAKER_03: So one of them is, let's say, tasting menu.
- 14:48SPEAKER_03: We don't have a tasting menu yet in Merito.
- 14:51SPEAKER_03: We never had it.
- 14:52SPEAKER_03: And so it's a la carte.
- 14:54SPEAKER_03: It's always, oh, to share.
- 14:56SPEAKER_03: And that's always been the vibe in Merito,
- 14:58SPEAKER_03: even though,
- 14:59SPEAKER_03: oh,
- 15:00SPEAKER_03: yes,
- 15:01SPEAKER_03: this is fine dining,
- 15:02SPEAKER_03: or this is really meticulous food and tasty.
- 15:05SPEAKER_03: And it's really, there's a lot of technique and all this, which
- 15:11SPEAKER_03: often that falls into this package of tasting menu or experience.
- 15:22SPEAKER_03: Nowadays, we always use this term to describe your moment in a restaurant.
- 15:29SPEAKER_03: We call that experience.
- 15:37SPEAKER_03: and then you know now we were like okay so what do we do uh so we gotta be i gotta
- 15:43SPEAKER_03: be really careful if if we're gonna take that that path how we're gonna take it not
- 15:48SPEAKER_03: to lose in order not to lose what we have or or maybe we we're gonna have to um uh
- 15:56SPEAKER_03: assume that that's gonna be a part of the of the of the of the effect that we're
- 16:04SPEAKER_03: gonna have to deal with
- 16:07SPEAKER_03: in order to evolve and to grow and to find a new path and discover new things.
- 16:14SPEAKER_03: Because at the end,
- 16:16SPEAKER_03: I think what really inspires me and I think everyone in the restaurant is to
- 16:23SPEAKER_03: discover new things,
- 16:25SPEAKER_03: to be...
- 16:27SPEAKER_03: to be surprised from what we do and in that way we have to sometimes go into the
- 16:37SPEAKER_03: unknown because it's the only way to get surprised.
- 16:42SPEAKER_03: You find new things, and that's what moves us.
- 16:46SPEAKER_03: So in the way of all this decision-making of not losing that essence and that identity,
- 16:55SPEAKER_03: that feeling,
- 16:57SPEAKER_03: then it gets all these recognitions because people love it,
- 17:02SPEAKER_03: and then we get rankings and all this that,
- 17:06SPEAKER_03: really kind of, if you're not really careful, you can get too attached to that.
- 17:13SPEAKER_03: And then you lose the other part.
- 17:17SPEAKER_03: So it's a game of managing that world and managing the real world of being in that
- 17:28SPEAKER_03: restaurant each day,
- 17:30SPEAKER_03: day by day.
- 17:33SPEAKER_03: So that's,
- 17:35SPEAKER_03: you know,
- 17:35SPEAKER_03: it's a little,
- 17:36SPEAKER_03: it's part of what makes the life of a restaurant like ours,
- 17:44SPEAKER_03: you know,
- 17:45SPEAKER_03: that has this type of exposure and has,
- 17:52SPEAKER_03: you know,
- 17:53SPEAKER_03: kind of has a voice and a message to share.
- 17:58SPEAKER_03: Yeah.
- 17:58SPEAKER_02: Yeah.
- 17:59SPEAKER_01: So the restaurant,
- 18:01SPEAKER_01: like most things I've read about it and even some things I've written about it,
- 18:05SPEAKER_01: you know,
- 18:06SPEAKER_01: call it Peruvian-Venezuelan fusion.
- 18:11SPEAKER_01: Is that fair or accurate?
- 18:16SPEAKER_03: Well,
- 18:17SPEAKER_03: you see,
- 18:18SPEAKER_03: I always get,
- 18:19SPEAKER_03: you know,
- 18:20SPEAKER_03: that's the easiest way to do it,
- 18:22SPEAKER_03: you know,
- 18:22SPEAKER_03: because,
- 18:23SPEAKER_03: you know,
- 18:23SPEAKER_03: my roots are,
- 18:24SPEAKER_03: you know,
- 18:24SPEAKER_03: I'm from Venezuela and we're in Peru and...
- 18:28SPEAKER_03: And I think for most people, it's easier that way.
- 18:36SPEAKER_03: But at the end,
- 18:38SPEAKER_03: I think it's because,
- 18:40SPEAKER_03: I think,
- 18:42SPEAKER_03: let's compare it to music,
- 18:45SPEAKER_03: to the music,
- 18:47SPEAKER_03: all the genders that exist to describe nowadays all the type of music there is.
- 18:54SPEAKER_03: And you can find millions.
- 18:58SPEAKER_03: And then we go to gastronomy.
- 19:00SPEAKER_03: And the quantity of different now concepts and worlds created in all these
- 19:10SPEAKER_03: restaurants that now exist,
- 19:12SPEAKER_03: they're vast.
- 19:14SPEAKER_03: And we don't have enough.
- 19:18SPEAKER_03: names to to describe you know all these types of restaurants that that exist today
- 19:25SPEAKER_03: so i don't know maybe maybe we have to try to reach a little bit of of that world
- 19:32SPEAKER_03: of music to to grab in some some other words to these words to describe the type of
- 19:39SPEAKER_03: cuisines that now exist and um
- 19:45SPEAKER_03: and not fall only in nationalities, in words of cultural things.
- 19:55SPEAKER_03: Maybe now,
- 19:58SPEAKER_03: for example,
- 19:59SPEAKER_03: we talk about,
- 19:59SPEAKER_03: now they ask me,
- 20:01SPEAKER_03: oh,
- 20:01SPEAKER_03: what's the difference between clone and meritor?
- 20:05SPEAKER_03: And I'm like, oh wow, so now how do I?
- 20:10SPEAKER_03: No, but it helped me now because now it's easier, I think.
- 20:13SPEAKER_03: Because before it was only Merito,
- 20:15SPEAKER_03: and Merito's,
- 20:16SPEAKER_03: okay,
- 20:16SPEAKER_03: it's Venezuelan,
- 20:17SPEAKER_03: it's Peruvian,
- 20:18SPEAKER_03: but it's neither of them.
- 20:19SPEAKER_03: It's its own thing.
- 20:23SPEAKER_03: And it talks about a product.
- 20:26SPEAKER_03: It really focuses on this product that has really strong roots in Latin America,
- 20:36SPEAKER_03: in the Amazon,
- 20:37SPEAKER_03: in the Andes,
- 20:38SPEAKER_03: in the coast and in the sea that we share and you know it all comes from there and
- 20:43SPEAKER_03: that's that's merito and now clone says okay i'm now i'm more traditional i'm more
- 20:50SPEAKER_03: of of recipes i'm more of reinterpreting culture there you you find
- 20:58SPEAKER_03: mixed of recipes,
- 21:00SPEAKER_03: mixed of flavors,
- 21:01SPEAKER_03: mixed of traditions,
- 21:08SPEAKER_03: mixed of cultures,
- 21:10SPEAKER_03: because you find a ceviche which wants to be a vuelve la vida from Venezuela.
- 21:17SPEAKER_03: You find an arepa from the Andes of Venezuela, which is made not with corn flour, but with...
- 21:29SPEAKER_03: just wheat flour.
- 21:34SPEAKER_03: And then you mix, you fill this arepa with pejerrey.
- 21:42SPEAKER_03: You think of pejerrey, this little fish from Peru.
- 21:48SPEAKER_03: And you think Peru and Venezuela, it's a mix.
- 21:52SPEAKER_03: So there you see more of this mixture of cultures,
- 21:57SPEAKER_03: of other nationalities or other roots from different histories that made that
- 22:08SPEAKER_03: fusion in that country also.
- 22:11SPEAKER_03: So now I can make a difference.
- 22:15SPEAKER_03: I can explain it a little better, I think, of what merito is.
- 22:20SPEAKER_03: And then you find demo,
- 22:22SPEAKER_03: and in demo you find cachapa,
- 22:24SPEAKER_03: you find tequeños,
- 22:26SPEAKER_03: and then you find this arepa,
- 22:27SPEAKER_03: which has an egg on top and the hollandaise.
- 22:31SPEAKER_03: It's kind of like all this mixture of flavors and tradition in a way,
- 22:39SPEAKER_03: in the way that we like to expose it.
- 22:42SPEAKER_01: I find it really interesting,
- 22:45SPEAKER_01: all of these kind of different concepts,
- 22:47SPEAKER_01: because right now,
- 22:51SPEAKER_01: over the last,
- 22:51SPEAKER_01: what,
- 22:52SPEAKER_01: 10 years,
- 22:54SPEAKER_01: what is it,
- 22:54SPEAKER_01: like 8 million Venezuelans,
- 22:56SPEAKER_01: something like that?
- 22:57SPEAKER_01: I mean, it's in the millions, maybe 10 million at this point, have left Venezuela.
- 23:03SPEAKER_01: And they're bringing these food ideas with them when they go,
- 23:08SPEAKER_01: and they're setting up new lives and places,
- 23:10SPEAKER_01: and
- 23:12SPEAKER_01: And all of your concepts are not just trying to make Venezuela in Lima.
- 23:19SPEAKER_01: It's like they're all going in different directions,
- 23:23SPEAKER_01: but they're all very kind of personal directions and just personal ways of doing things.
- 23:28SPEAKER_01: There's not really a way to really replicate any of these concepts.
- 23:34SPEAKER_01: You're not trying to make a chain of demos or meritos or clones.
- 23:42SPEAKER_03: Well, Merito, no.
- 23:45SPEAKER_03: Clone, maybe it can be cloned.
- 23:49SPEAKER_03: Demo, it will be easier, I think.
- 23:54SPEAKER_03: But I think the key of it is that, you know, it has to...
- 24:00SPEAKER_03: He has to be able to adapt to whichever place it will be destined to.
- 24:09SPEAKER_03: I think that's the key of everything,
- 24:13SPEAKER_03: to really understand where you are and grab as much as you can from that place.
- 24:25SPEAKER_03: and incorporate it to what you're doing because that has,
- 24:30SPEAKER_03: for me,
- 24:30SPEAKER_03: has much more impact and it makes more sense and it feels fresh,
- 24:40SPEAKER_03: you know,
- 24:40SPEAKER_03: it feels coherent.
- 24:43SPEAKER_03: and you also emphasize the attributes that you always are able to find in the place
- 24:57SPEAKER_03: where you are and that helps you create new things.
- 25:02SPEAKER_03: That's where you can grab that and you can push yourself to
- 25:09SPEAKER_03: to new, to find new things.
- 25:12SPEAKER_03: And those new things just make you elaborate new stuff.
- 25:16SPEAKER_03: You don't have to, so then we don't have to keep doing the same thing.
- 25:20SPEAKER_00: Do you find,
- 25:22SPEAKER_00: um,
- 25:22SPEAKER_00: important in that awareness of understanding where you are to think about the
- 25:28SPEAKER_00: broader context,
- 25:29SPEAKER_00: let's say in this case,
- 25:31SPEAKER_00: the continent or,
- 25:33SPEAKER_00: you know,
- 25:33SPEAKER_00: the macro region.
- 25:35SPEAKER_00: do you find that that is part of being aware of,
- 25:38SPEAKER_00: okay,
- 25:39SPEAKER_00: how the place and the ecosystem and the people and the cultures around determine
- 25:45SPEAKER_00: what I'm doing in that sense too,
- 25:47SPEAKER_00: not only local,
- 25:48SPEAKER_00: let's say,
- 25:48SPEAKER_00: or immediately local?
- 25:54SPEAKER_03: Yeah, I mean, it's understanding where you are, you know, as I was telling, and to...
- 26:05SPEAKER_03: It's like when I went to Cartagena,
- 26:08SPEAKER_03: and I found this whole new world of things that felt really close to what I'm used to,
- 26:20SPEAKER_03: but it's totally different.
- 26:23SPEAKER_03: And to just...
- 26:29SPEAKER_03: For me to be, let's say we go over there and we plant a demo or whatever.
- 26:34SPEAKER_03: We have to grab that and make it our own also.
- 26:43SPEAKER_03: And we don't have to think that, you know, that we have to create the same thing that we left behind.
- 26:53SPEAKER_03: We always try, you know, it's cool to make that, you know, replicate what you lost in a way.
- 27:02SPEAKER_03: Let's talk about this migration that we,
- 27:05SPEAKER_03: and it's,
- 27:06SPEAKER_03: you know,
- 27:06SPEAKER_03: that nostalgia that also we don't want to lose.
- 27:12SPEAKER_03: And,
- 27:13SPEAKER_03: but then you can create that nostalgia with new things because,
- 27:17SPEAKER_03: you know,
- 27:17SPEAKER_03: when some people come,
- 27:18SPEAKER_03: you know,
- 27:19SPEAKER_03: from Venezuela and come to Merito and they try that arepa,
- 27:21SPEAKER_03: which is totally different,
- 27:25SPEAKER_03: they feel home,
- 27:27SPEAKER_03: you know,
- 27:27SPEAKER_03: in a way,
- 27:28SPEAKER_03: you know,
- 27:28SPEAKER_03: and it's a feeling.
- 27:31SPEAKER_03: So I think it's really important to, you know,
- 27:37SPEAKER_03: hold on to those feelings and try to use them in order to expand and to create new
- 27:49SPEAKER_03: paths and new concepts and new ways of expression and connection also.
- 28:00SPEAKER_03: Because this only creates more,
- 28:08SPEAKER_03: it connects people.
- 28:11SPEAKER_03: Now we find that astronomy and the food, it's really powerful.
- 28:15SPEAKER_03: And if we can find a way to
- 28:23SPEAKER_03: to mix them and to give, you know, a valor to, how do you say in English?
- 28:32SPEAKER_03: A value, you know, to what's really
- 28:38SPEAKER_03: around you and to not think that everything is,
- 28:44SPEAKER_03: uh,
- 28:44SPEAKER_03: you know,
- 28:45SPEAKER_03: somewhere else,
- 28:45SPEAKER_03: you know,
- 28:47SPEAKER_03: it's,
- 28:47SPEAKER_03: uh,
- 28:47SPEAKER_03: it's really important.
- 28:48SPEAKER_00: This is a very interesting relation that I'm not sure I have,
- 28:52SPEAKER_00: I have heard before from chefs or not put in that way,
- 28:56SPEAKER_00: like to create new ways of expressions as a way of,
- 29:03SPEAKER_00: uh,
- 29:03SPEAKER_00: creating new ways of connection.
- 29:06SPEAKER_00: That is very powerful because I think,
- 29:09SPEAKER_00: You know,
- 29:10SPEAKER_00: self-expression,
- 29:11SPEAKER_00: as you say,
- 29:12SPEAKER_00: it's easy to fall into the ego,
- 29:15SPEAKER_00: self-centered,
- 29:16SPEAKER_00: you know,
- 29:17SPEAKER_00: discourse and narrative.
- 29:19SPEAKER_00: And when you see it as innovation is a way of connecting people in new ways,
- 29:27SPEAKER_00: that is a total different world that opens up.
- 29:32SPEAKER_00: And I don't know, I just want to highlight that because I think it's very, very powerful and I wish
- 29:38SPEAKER_00: you know,
- 29:39SPEAKER_00: art and gastronomy and all the things that are happening now are seen more and more
- 29:44SPEAKER_00: in that way.
- 29:45SPEAKER_00: Well, thanks for that.
- 29:47SPEAKER_00: Makes my day.
- 29:49SPEAKER_01: Yeah, no, no.
- 29:53SPEAKER_01: When we were in, yeah,
- 30:00SPEAKER_01: we were kind of talking about this a little bit where,
- 30:03SPEAKER_01: you know,
- 30:03SPEAKER_01: Merita isn't,
- 30:04SPEAKER_01: isn't quite a restaurant,
- 30:05SPEAKER_01: but it's,
- 30:06SPEAKER_01: it's almost like a lifestyle,
- 30:08SPEAKER_01: you know,
- 30:08SPEAKER_01: it's,
- 30:09SPEAKER_01: it's finding your own way of doing things in the way that makes sense for you.
- 30:19SPEAKER_01: And I think the example we gave,
- 30:22SPEAKER_01: and it's probably a better one,
- 30:23SPEAKER_01: but you said like,
- 30:24SPEAKER_01: I want to make coffee.
- 30:26SPEAKER_01: I want to do it in a way that makes sense to me.
- 30:29SPEAKER_01: So how do you make coffee at demo?
- 30:34SPEAKER_01: Is it, was, is there any like unique way of preparing coffee?
- 30:39SPEAKER_03: In demo, I mean, we rely really in, uh, in our provider, you know, uh, this guy's from.
- 30:46SPEAKER_03: from here, from Peru, and they have their own brand of coffee, which is Millimetrica.
- 30:53SPEAKER_03: But then the source, they also have the sourcing of it, which is Origin Coffee Lab.
- 30:59SPEAKER_03: So we try to be really involved with
- 31:09SPEAKER_03: not only order the coffee and here it is and it tastes great and that's it.
- 31:17SPEAKER_03: We really try to understand where it comes from,
- 31:21SPEAKER_03: try to put ourselves in that place or maybe we're gonna visit the source someday
- 31:27SPEAKER_03: because we have to take advantage of that connection that we have with the source,
- 31:34SPEAKER_03: which is so important.
- 31:36SPEAKER_03: because at the end you can um it's something about being close to that that you
- 31:44SPEAKER_03: know you you get feed from that and you know something happens there i don't know
- 31:49SPEAKER_03: call it energetically or or you know something that really you know
- 31:56SPEAKER_03: So apart from making coffee,
- 32:03SPEAKER_03: we have to tell a story of who first touches that bean and what's their story and
- 32:18SPEAKER_03: how can we share it with the spaces that we built.
- 32:25SPEAKER_03: Uh,
- 32:26SPEAKER_03: and then in terms of flavor,
- 32:27SPEAKER_03: you know,
- 32:28SPEAKER_03: being more pointing,
- 32:30SPEAKER_03: uh,
- 32:31SPEAKER_03: more focused on that and on the final product.
- 32:34SPEAKER_03: Um, it's, it's like me being there every day and I'm, I'm a coffee consumer.
- 32:39SPEAKER_03: So,
- 32:40SPEAKER_03: so I'm like,
- 32:41SPEAKER_03: uh,
- 32:41SPEAKER_03: you know,
- 32:42SPEAKER_03: I feel that this is a,
- 32:44SPEAKER_03: you know,
- 32:44SPEAKER_03: it's a little,
- 32:45SPEAKER_03: you know,
- 32:46SPEAKER_03: less,
- 32:47SPEAKER_03: um,
- 32:48SPEAKER_03: acid or.
- 32:49SPEAKER_03: a little bit more bitter.
- 32:52SPEAKER_03: And then, you know, we start, you know, talk with, with the,
- 32:56SPEAKER_03: with the guys, you know, the roasters.
- 33:00SPEAKER_03: Then we go to check the roastery and they explain to me,
- 33:04SPEAKER_03: you know,
- 33:05SPEAKER_03: all this like really way of roasting the coffee,
- 33:09SPEAKER_03: which is another different world.
- 33:11SPEAKER_03: And then I kind of understand a little bit of that.
- 33:15SPEAKER_03: And then I process, you know, ideas and, you know, we start sharing.
- 33:21SPEAKER_03: It's about sharing everything.
- 33:25SPEAKER_03: I think that's the key of it and trying to,
- 33:29SPEAKER_03: you know,
- 33:30SPEAKER_03: in that moment you grab something and then that helps you create something in the
- 33:35SPEAKER_03: restaurant or maybe in a pastry or in a cookie or,
- 33:40SPEAKER_03: you know,
- 33:41SPEAKER_03: everything gets feed from that.
- 33:46SPEAKER_03: But then we try to implement also
- 33:53SPEAKER_03: What we do in Merito, you know, kind of like what happens in Merito fits everything else, no?
- 33:59SPEAKER_03: Merito is kind of like this tasting area,
- 34:05SPEAKER_03: you know,
- 34:05SPEAKER_03: where everything starts,
- 34:08SPEAKER_03: flavors,
- 34:09SPEAKER_03: products,
- 34:09SPEAKER_03: and then,
- 34:10SPEAKER_03: oh,
- 34:10SPEAKER_03: listen,
- 34:11SPEAKER_03: now we can kind of grab this and use it in clone for this,
- 34:15SPEAKER_03: and then,
- 34:16SPEAKER_03: oh,
- 34:16SPEAKER_03: this will work out in the coffee.
- 34:19SPEAKER_03: this will work out in the chocolate for the croissant or this can work and you know
- 34:25SPEAKER_03: it starts to emanate all this information in new ways of doing more things more
- 34:34SPEAKER_03: interesting stuff and always thinking about the product you know the local product
- 34:40SPEAKER_03: that you know I think it has so much power and you know in those
- 34:46SPEAKER_03: two, three days that we were in Taraboto, which is 45 minutes fly away from here.
- 34:55SPEAKER_03: I just saw 30 different new ingredients that I never knew before.
- 35:02SPEAKER_03: So it's crazy.
- 35:05SPEAKER_03: The vast quantity of products that we don't know yet.
- 35:13SPEAKER_03: It's incredible.
- 35:14SPEAKER_01: Have you done anything with any of the things you saw?
- 35:18SPEAKER_01: Like the peanuts, like the Amazonian peanuts, these kind of whitish peanuts.
- 35:22SPEAKER_01: They kind of make in a sauce.
- 35:25SPEAKER_03: Yeah, we made a...
- 35:28SPEAKER_03: We made a tahini, tahini with the peanuts that we bought that day.
- 35:36SPEAKER_03: And now you find it in something as simple as hummus that we have in demo.
- 35:44SPEAKER_03: So instead of using regular tahini made from sesame, we made it ourselves with the peanuts from Tarapoto.
- 35:55SPEAKER_03: And,
- 35:55SPEAKER_03: you know,
- 35:56SPEAKER_03: I never knew that,
- 35:56SPEAKER_03: you know,
- 35:57SPEAKER_03: we were going to make,
- 35:59SPEAKER_03: you know,
- 36:00SPEAKER_03: a tahini with fresh peanuts from the Amazon.
- 36:03SPEAKER_01: And tahini is, it's used a lot in Venezuela, right?
- 36:07SPEAKER_01: Like, you know, the coast, like there's a lot of influence from the Middle East.
- 36:12SPEAKER_03: Well, I just, really, I just learned that.
- 36:15SPEAKER_03: I never knew it until I met now Jaime when I went to Colombia, then he really exposed it to me.
- 36:24SPEAKER_03: He taught me a lot about, you know, what went on in that area, you know, in that territory.
- 36:34SPEAKER_03: The influence from, you know, from the Middle East, from Arabic, Middle East, yeah.
- 36:41SPEAKER_03: And it's really interesting because I grew up going to Lebanese restaurants in
- 36:52SPEAKER_03: Caracas and we had a big community from the Lebanon.
- 37:00SPEAKER_03: Yeah, it's a flavor that I grew up with, so I really enjoy it.
- 37:04SPEAKER_03: And to be able to get to those flavor profiles with a product so different,
- 37:15SPEAKER_03: you know,
- 37:15SPEAKER_03: it's a dry,
- 37:16SPEAKER_03: you know,
- 37:18SPEAKER_03: kind of like a nut,
- 37:19SPEAKER_03: you know,
- 37:20SPEAKER_03: but that is the peanut that is fresh and it's from the Amazon.
- 37:26SPEAKER_03: It's so cool, you know, to be able to do that.
- 37:29SPEAKER_03: And, um, and then you find it in this demo that, that has cachapas and has all this stuff.
- 37:35SPEAKER_03: And then we have, uh, um, uh, chocolate from, from, from, from the Amazon also.
- 37:43SPEAKER_03: And, and then you have find this, uh, this peanut and, you know, it's, um, it makes sense.
- 37:50SPEAKER_03: No.
- 37:50SPEAKER_01: Do you find yourself pulling more from any particular region of Peru, like at Meritol?
- 38:01SPEAKER_01: Like, is it from the Andes, the coast, the Amazon?
- 38:03SPEAKER_01: Flavor profile?
- 38:05SPEAKER_03: I enjoy from the north, no?
- 38:08SPEAKER_03: From the north.
- 38:11SPEAKER_03: Like the north coast?
- 38:15SPEAKER_03: You know,
- 38:16SPEAKER_03: like Chiclayo,
- 38:17SPEAKER_03: all these flavors from...
- 38:19SPEAKER_03: I've never been to Chiclayo,
- 38:21SPEAKER_03: but I go to...
- 38:22SPEAKER_03: I've been to La Picanteria,
- 38:25SPEAKER_03: to Fiesta,
- 38:26SPEAKER_03: and those are Chiclayo flavors.
- 38:27SPEAKER_03: And then I kind of like, you know,
- 38:31SPEAKER_03: grab what I can.
- 38:33SPEAKER_03: I understand that.
- 38:34SPEAKER_03: But then we have Peruvian cooks with us that they have that information.
- 38:42SPEAKER_03: They know how to get to those flavors.
- 38:45SPEAKER_03: And then I'm like, okay, I have Jans, which is our cook from Clone, and he's from the Amazon.
- 38:54SPEAKER_03: He's from this region in the Amazon.
- 38:57SPEAKER_03: And I'm like, okay, so what can Jans
- 39:01SPEAKER_03: uh a gift gift to us you know what first of all let him show you know be himself
- 39:08SPEAKER_03: and be able to express himself which is really important for everyone and then we
- 39:15SPEAKER_03: find okay so you know we understand the misquina he understands this and and we
- 39:21SPEAKER_03: grab that and
- 39:22SPEAKER_03: We give it a twist and we always try to make something unique with that.
- 39:28SPEAKER_03: But we try to grab flavors, techniques that they use, the products.
- 39:33SPEAKER_03: And then we find to Arequipa.
- 39:38SPEAKER_03: We try to make a rocoto relleno.
- 39:40SPEAKER_03: We want to make a ramen with rocoto relleno.
- 39:45SPEAKER_03: And we know that Juan,
- 39:48SPEAKER_03: the other chef,
- 39:50SPEAKER_03: knows how to make those wheat flour arepas that he grew up with his grandmother.
- 39:57SPEAKER_03: And they're kind of sweet.
- 39:59SPEAKER_03: And I'm like, OK, that makes sense.
- 40:00SPEAKER_03: Let's make the pejerrey, which is a sandwich con pejerrey.
- 40:06SPEAKER_03: So it makes sense.
- 40:08SPEAKER_03: And we try to grab from everywhere, really.
- 40:11SPEAKER_03: Everywhere we can,
- 40:12SPEAKER_03: and I've been to Arequipa twice,
- 40:15SPEAKER_03: so I have some flavors there that I really love,
- 40:19SPEAKER_03: and the use of the
- 40:22SPEAKER_03: the prawns and,
- 40:23SPEAKER_03: but then you try to,
- 40:26SPEAKER_03: sometimes you try to reach those flavors with the products that you find here and
- 40:31SPEAKER_03: you can't because the garlic tastes different and the tomato tastes different and then,
- 40:37SPEAKER_03: okay,
- 40:38SPEAKER_03: let's try to get those tomatoes from Marikipa and to see if we can get to those flavors.
- 40:47SPEAKER_03: Then we tried to, we called Aldo, Aldito from Patrasca.
- 40:54SPEAKER_03: And now he's helping us get some ingredients from Tarapoto.
- 41:02SPEAKER_03: And then we, you know, before we opened Merito,
- 41:10SPEAKER_03: I really enjoyed those flavors that I talked to you about,
- 41:13SPEAKER_03: the ones from La Picantería and from Fiesta,
- 41:17SPEAKER_03: the ají amarillo sauce and really punchy flavors.
- 41:26SPEAKER_03: By luck, there were two girls who were former cooks from Fiesta.
- 41:33SPEAKER_03: And I was able to ask them to teach us all this basis of the flavors that they use.
- 41:44SPEAKER_03: So opening Merito, we kind of understood these flavors.
- 41:49SPEAKER_03: We didn't have to fly to Chiclayo, but they taught us.
- 41:55SPEAKER_01: Chiclayo came to you.
- 41:56SPEAKER_03: Yeah, yeah.
- 41:58SPEAKER_03: So yeah,
- 41:59SPEAKER_03: that's the way,
- 42:00SPEAKER_03: you know,
- 42:01SPEAKER_03: and I think we still have to,
- 42:03SPEAKER_03: you know,
- 42:04SPEAKER_03: get to know many more places because we only know,
- 42:08SPEAKER_03: you know,
- 42:08SPEAKER_03: a small amount.
- 42:09SPEAKER_00: I have a question about that curation of products,
- 42:15SPEAKER_00: local products,
- 42:16SPEAKER_00: because as you are aware of not losing the track of the,
- 42:22SPEAKER_00: you know,
- 42:22SPEAKER_00: genuine spirit of what
- 42:25SPEAKER_00: you and your team do.
- 42:27SPEAKER_00: I think there is a risk of exoticizing local products just for the sake of they are
- 42:33SPEAKER_00: local and the value that we are giving to locality and communities making the
- 42:41SPEAKER_00: effort to grow those products.
- 42:44SPEAKER_00: So I think as we are more critical now about international things are not good just
- 42:51SPEAKER_00: for the sake of being international and new.
- 42:55SPEAKER_00: newness is not good just for the sake of being new i don't think local is good or
- 43:01SPEAKER_00: right just for the sake of being local right how i mean i'm sure this is not a easy
- 43:11SPEAKER_00: this is a process because one thing is that it has cultural value and then the
- 43:17SPEAKER_00: other is that it has like
- 43:19SPEAKER_00: tasting value or, you know, gastronomic value.
- 43:22SPEAKER_00: And maybe these two things are the same.
- 43:23SPEAKER_00: I don't know.
- 43:25SPEAKER_00: But how do you go about that?
- 43:28SPEAKER_00: And how are you, how do you train this filter of, is this really good?
- 43:33SPEAKER_00: And do I really want to use it?
- 43:35SPEAKER_00: Or is it just because these communities are nice and making a good effort and I get
- 43:41SPEAKER_00: along and I connect and I sympathize?
- 43:47SPEAKER_03: Well, it's all of those things that you mentioned.
- 43:50SPEAKER_03: But also, it's also...
- 43:54SPEAKER_03: It's a way of connecting to the place.
- 43:59SPEAKER_03: It's a way of rooting where you are.
- 44:03SPEAKER_03: Hey, that's for Merito, that's for demo, and that's for clone.
- 44:08SPEAKER_03: It doesn't have to be for everyone, really, depending on what the concept is.
- 44:14SPEAKER_03: But our essence comes from those products.
- 44:21SPEAKER_03: our interest comes from discovering new things, you know.
- 44:27SPEAKER_03: And that's what motivates us,
- 44:29SPEAKER_03: you know,
- 44:30SPEAKER_03: to be able to find new things that can teach us,
- 44:37SPEAKER_03: you know,
- 44:37SPEAKER_03: that can show us new
- 44:43SPEAKER_03: new things and maybe to show us new places because in order to get to those products,
- 44:52SPEAKER_03: you go to the place and then you find a community that is so interesting.
- 45:00SPEAKER_03: that has so many things to show you,
- 45:06SPEAKER_03: if they feel also comfortable with the idea of sharing it,
- 45:15SPEAKER_03: because they value also what you're doing.
- 45:18SPEAKER_03: And then we start this mutual thing of appreciating what we are all doing.
- 45:28SPEAKER_03: from what they are, because right now also, the people that work with Jaime in Cartagena that find this
- 45:39SPEAKER_03: in the backyard,
- 45:41SPEAKER_03: you know,
- 45:41SPEAKER_03: and they were,
- 45:42SPEAKER_03: you know,
- 45:42SPEAKER_03: everything was going to waste and they were like,
- 45:45SPEAKER_03: okay,
- 45:45SPEAKER_03: so what do we do with this?
- 45:47SPEAKER_03: And then, you know, the restaurants started using it because, oh, this is really cool.
- 45:52SPEAKER_03: I mean,
- 45:52SPEAKER_03: look at this thing that tastes kind of like peppery and we can use it in the
- 45:57SPEAKER_03: cocktail and it's amazing,
- 46:00SPEAKER_03: you know?
- 46:01SPEAKER_03: that has a lot of power to be able to reach to these new things that are there and
- 46:12SPEAKER_03: they're little treasures.
- 46:15SPEAKER_03: But sometimes they're not at the first contact with these products.
- 46:22SPEAKER_03: Some of them are not easy to use really because they're so new.
- 46:27SPEAKER_03: And the flavor profiles and the textures and everything,
- 46:30SPEAKER_03: it's kind of like,
- 46:32SPEAKER_03: wow,
- 46:32SPEAKER_03: so how do we work with this?
- 46:37SPEAKER_03: But that's also...
- 46:39SPEAKER_03: cool thing because it motivates you to to push yourself to to create you know to to
- 46:47SPEAKER_03: be able to to give more value to something that it you know it wasn't value wasn't
- 46:55SPEAKER_03: given so you know what's valuable no caviar and foie gras and all this all this
- 47:02SPEAKER_03: fancy stuff and um
- 47:05SPEAKER_03: that we always saw as the pinnacle of what's supposed to be the most elite products, but then
- 47:18SPEAKER_03: Really, what are we talking about?
- 47:21SPEAKER_03: Who puts the value on what?
- 47:25SPEAKER_03: So you find all this stuff that we don't really know how valuable it is.
- 47:32SPEAKER_03: These bees that create this honey that it's kind of like really acid and they don't have this.
- 47:42SPEAKER_03: Wow, this is amazing stuff.
- 47:45SPEAKER_01: Yeah, the stingless bees.
- 47:47SPEAKER_01: Yeah, it's crazy.
- 47:48SPEAKER_01: That'd be so nice.
- 47:49SPEAKER_01: Yeah, like my bees just sting me all the time.
- 47:54SPEAKER_01: But yeah, I hear what both of you are saying.
- 47:57SPEAKER_01: I think it's a long pathway between the awareness of what we have around us to the
- 48:05SPEAKER_01: point to where something's,
- 48:08SPEAKER_01: where either it's an environment or a culture or the product itself is getting exploited.
- 48:15SPEAKER_01: Yeah.
- 48:17SPEAKER_01: To where using the product is more destructive than creating the awareness around it.
- 48:24SPEAKER_01: Does that make sense?
- 48:25SPEAKER_01: Yeah.
- 48:27SPEAKER_01: There's a long path between these Amazonian peanuts compared with like acai or
- 48:34SPEAKER_01: quinoa to where huge market shifts can totally change and disrupt ancestral
- 48:44SPEAKER_01: traditions and
- 48:46SPEAKER_01: and things like that.
- 48:47SPEAKER_01: And like you said,
- 48:50SPEAKER_01: like a lot of these things are just growing in someone's backyard and most people
- 48:55SPEAKER_01: just have forgotten what to do with them.
- 48:57SPEAKER_01: And we really don't know what to do with them.
- 49:02SPEAKER_01: You know,
- 49:03SPEAKER_01: it's like in a modern life,
- 49:06SPEAKER_01: you know,
- 49:06SPEAKER_01: that's just like,
- 49:07SPEAKER_01: they've been kind of just X'd out of,
- 49:11SPEAKER_01: you know,
- 49:12SPEAKER_01: society,
- 49:12SPEAKER_01: I guess.
- 49:13SPEAKER_01: Yeah.
- 49:16SPEAKER_03: But it's great,
- 49:18SPEAKER_03: as long as it's controlled also,
- 49:20SPEAKER_03: as you say,
- 49:22SPEAKER_03: because then,
- 49:23SPEAKER_03: oh,
- 49:24SPEAKER_03: great,
- 49:24SPEAKER_03: we discovered this new stuff,
- 49:26SPEAKER_03: and for some reason,
- 49:29SPEAKER_03: someone grabbed it and saw a huge potential,
- 49:32SPEAKER_03: and boom,
- 49:33SPEAKER_03: it broke this...
- 49:36SPEAKER_03: And they changed everything for that product instead of,
- 49:38SPEAKER_03: you know,
- 49:39SPEAKER_03: keeping it,
- 49:40SPEAKER_03: you know,
- 49:41SPEAKER_03: focused on maybe what we were talking about before that you asked me,
- 49:46SPEAKER_03: you know,
- 49:46SPEAKER_03: how do you maintain the focus?
- 49:47SPEAKER_03: And, you know, it's the same.
- 49:50SPEAKER_01: Yeah, you keep it in use.
- 49:52SPEAKER_01: And discover is a bad word, you know, as a lot of people always point out.
- 49:57SPEAKER_01: It's like nothing is ever discovered.
- 49:59SPEAKER_01: Somebody's already been using whatever it is.
- 50:02SPEAKER_01: It's just...
- 50:04SPEAKER_01: know bringing it back into use in a way that you know makes sense yeah i guess i
- 50:11SPEAKER_00: don't know i i have a question about um this balance that i think is motivating for
- 50:20SPEAKER_00: you to try to to you know just keep or or it's inspiring between the simple and the
- 50:28SPEAKER_00: complex
- 50:30SPEAKER_00: And I have heard you talking about that,
- 50:32SPEAKER_00: like how aesthetically and in everything you do,
- 50:37SPEAKER_00: there is always some playing around that,
- 50:42SPEAKER_00: right?
- 50:42SPEAKER_00: Like keep it single, but also in the process of innovating, making it complex in different ways.
- 50:50SPEAKER_00: So yeah, I would love to hear about that.
- 50:56SPEAKER_03: You mean in what we create?
- 50:58SPEAKER_00: Yeah, dishes, visuals, the restaurant, all the work you do with design.
- 51:06SPEAKER_00: At the same time, it's this, right?
- 51:09SPEAKER_00: It's this peaceful, simple, genuine look, but obviously there is so much complexity in it.
- 51:16SPEAKER_03: Yeah, yeah.
- 51:17SPEAKER_03: No, there's a lot of thought behind.
- 51:19SPEAKER_03: We think about everything.
- 51:22SPEAKER_03: We always question ourselves to how can we make something a little better or more
- 51:31SPEAKER_03: coherent or more connected to everything.
- 51:35SPEAKER_03: And yes, it's a daily basis, the process for us to...
- 51:43SPEAKER_03: constantly feel everything and to see how how how you know it makes us feel first
- 51:52SPEAKER_03: no because we think really about ourselves first you know we enjoy we live in this
- 51:59SPEAKER_03: place you know we started you know every day we are here and if you're not you
- 52:04SPEAKER_03: don't feel well where we are but it's kind of difficult not to go
- 52:10SPEAKER_03: and to kind of like
- 52:16SPEAKER_03: throw yourself to this life that from time to time it can consume you.
- 52:25SPEAKER_03: So thinking about that, we also try to be original, to try to express ourselves in a different way.
- 52:41SPEAKER_03: Also, we try to find our own path.
- 52:45SPEAKER_03: And we always try to have that really, really alive.
- 52:51SPEAKER_03: And it's not always easy because we always make mistakes.
- 52:56SPEAKER_03: And you have to be able to confront and to be able to assume that you're going to
- 53:03SPEAKER_03: make mistakes or something's not going to go totally right at the first time.
- 53:09SPEAKER_03: or it's not going to taste so great or that base or that part of it that you designed with
- 53:16SPEAKER_03: the artisan at the end you put it there and it kind of like you know it didn't
- 53:21SPEAKER_03: quite fit you know didn't quite you know made you feel what you thought that it was
- 53:27SPEAKER_03: going to make you feel so visually in the plate you know i come from from from many
- 53:36SPEAKER_03: uh kitchens that you know in each kitchen the visual aspect you know was really you
- 53:43SPEAKER_03: know you you kind of like live it and it's it's
- 53:46SPEAKER_03: It's in you, you know?
- 53:47SPEAKER_03: So in each kitchen I had to learn how to plate,
- 53:52SPEAKER_03: you know,
- 53:53SPEAKER_03: in the way that in that place plated,
- 53:56SPEAKER_03: you know,
- 53:57SPEAKER_03: to make their own style.
- 54:00SPEAKER_03: But then in Merito, we try to find our own way.
- 54:04SPEAKER_03: So sometimes when we played something and we're like,
- 54:07SPEAKER_03: oh man,
- 54:08SPEAKER_03: this kind of looks too similar to that,
- 54:11SPEAKER_03: which is great.
- 54:12SPEAKER_03: It's beautiful and it will work perfectly.
- 54:16SPEAKER_03: But then we're like, okay, so how does that feel here?
- 54:21SPEAKER_03: How does that feel in that table around that Adobe wall with this person serving it?
- 54:30SPEAKER_03: Everything has to, we question it.
- 54:35SPEAKER_03: Yeah, yeah, yeah.
- 54:36SPEAKER_03: So it's really important for us to be able to
- 54:40SPEAKER_03: always achieve that impact that sets you in that space, in that moment, in that table, in the street.
- 54:55SPEAKER_03: It has to talk about where we are in Barranco,
- 54:59SPEAKER_03: It's a lot of contrast.
- 55:02SPEAKER_03: If you're walking around Barranco and it's the honk of the horn of the bus and the
- 55:09SPEAKER_03: taxi and the motorcycle and it's chaos and then you enter this little world.
- 55:15SPEAKER_03: And it's like, wow, no, what's going on in here?
- 55:17SPEAKER_03: And then you find all these products that, which a lot of color and it's, it's, it's cool.
- 55:24SPEAKER_03: You know,
- 55:25SPEAKER_03: it's,
- 55:25SPEAKER_03: um,
- 55:25SPEAKER_03: you know,
- 55:26SPEAKER_03: that,
- 55:26SPEAKER_03: that thing,
- 55:27SPEAKER_03: it's,
- 55:27SPEAKER_03: it's,
- 55:28SPEAKER_03: uh,
- 55:28SPEAKER_03: it's something that,
- 55:29SPEAKER_03: you know,
- 55:29SPEAKER_03: makes us,
- 55:31SPEAKER_03: uh,
- 55:32SPEAKER_03: feel really special.
- 55:33SPEAKER_03: No.
- 55:34SPEAKER_03: And I think that's what we thrive for.
- 55:38SPEAKER_01: So you, you, you've mentioned the kind of visuals and aesthetics and I wanted to, uh,
- 55:44SPEAKER_01: bring up this,
- 55:45SPEAKER_01: uh,
- 55:45SPEAKER_01: Venezuelan artist you mentioned to me when we were in,
- 55:48SPEAKER_01: uh,
- 55:49SPEAKER_01: Terrapoto,
- 55:50SPEAKER_01: uh,
- 55:51SPEAKER_01: Shero and now way.
- 55:54SPEAKER_01: Hmm.
- 55:54SPEAKER_01: Yeah.
- 55:55SPEAKER_01: He is, am I pronouncing that right?
- 55:59SPEAKER_03: Yeah.
- 55:59SPEAKER_03: I think.
- 56:00SPEAKER_03: Yeah.
- 56:01SPEAKER_03: It's easier to just call him shadow when, when we talk to him, he's like, no, you just call me shadow.
- 56:06SPEAKER_03: Okay.
- 56:07SPEAKER_03: Yeah.
- 56:08SPEAKER_01: Yeah.
- 56:08SPEAKER_01: But he, so he's from like the Alto Orinoco, Venezuelan Amazon.
- 56:12SPEAKER_01: Yeah.
- 56:14SPEAKER_01: Yeah.
- 56:15SPEAKER_01: Since you mentioned to me,
- 56:16SPEAKER_01: I started following him on Instagram and just looking at his work,
- 56:22SPEAKER_01: and it's really beautiful.
- 56:24SPEAKER_01: Beautiful.
- 56:25SPEAKER_01: But I see the influence in your plating and things and how it comes out.
- 56:30SPEAKER_01: It's like all these geometric shapes and patterns and old colors inspired by nature.
- 56:35SPEAKER_01: And how...
- 56:43SPEAKER_01: I don't know how how did he kind of make his way into your food and like
- 56:49SPEAKER_01: You actually know him.
- 56:50SPEAKER_01: Do you talk to him?
- 56:52SPEAKER_01: Do you ever show him dishes?
- 56:54SPEAKER_03: We talked on the phone.
- 56:55SPEAKER_03: No,
- 56:56SPEAKER_03: we talked on the phone once because we tried to do a collaboration with them for
- 57:01SPEAKER_03: him to paint stuff for us that we find amazing.
- 57:10SPEAKER_03: His art is really something really special.
- 57:13SPEAKER_01: Yeah.
- 57:15SPEAKER_03: But,
- 57:15SPEAKER_03: you know,
- 57:16SPEAKER_03: the first connection that I had with them was before opening Merito in the team of,
- 57:21SPEAKER_03: you know,
- 57:21SPEAKER_03: the design team was asked me to send them images and information of what I felt that,
- 57:28SPEAKER_03: you know,
- 57:28SPEAKER_03: what really caught my attention and what I really liked.
- 57:33SPEAKER_03: focusing on the Amazon because they felt that,
- 57:36SPEAKER_03: you know,
- 57:37SPEAKER_03: Merito had an identity from the Amazon because the arepas from the Amazon and all this,
- 57:45SPEAKER_03: you know,
- 57:47SPEAKER_03: kind of stuff that they saw,
- 57:49SPEAKER_03: you know,
- 57:50SPEAKER_03: they felt that that was the path to go.
- 57:52SPEAKER_03: So, you know, I grabbed it and I started looking and I didn't want to fall into the trivial things
- 58:00SPEAKER_03: side of the Amazon.
- 58:02SPEAKER_03: I wanted to find something else.
- 58:06SPEAKER_03: And then I saw Arte Rupestre.
- 58:10SPEAKER_03: How do you say in English?
- 58:12SPEAKER_03: Cave paintings.
- 58:13SPEAKER_03: Cave paintings and rock kind of things that you find.
- 58:17SPEAKER_03: That's something that I really enjoy.
- 58:18SPEAKER_03: All those things that nobody really knows what they are.
- 58:29SPEAKER_03: They've been there for years and who knows who painted them.
- 58:33SPEAKER_03: And I saw his art and he looked kind of like that and he's from,
- 58:38SPEAKER_03: you know,
- 58:39SPEAKER_03: he was born in that jungle,
- 58:41SPEAKER_03: no?
- 58:42SPEAKER_03: And he has his own way of, you know, interpreting what he lived.
- 58:51SPEAKER_03: in that jungle, you know, and what he grew up with and his own style.
- 58:56SPEAKER_03: So, yeah, for me it's really inspiring, you know, to find that.
- 59:01SPEAKER_03: And I kind of like grab,
- 59:03SPEAKER_03: you know,
- 59:03SPEAKER_03: all those visuals and then,
- 59:05SPEAKER_03: you know,
- 59:07SPEAKER_03: in a way it's exposed in the food,
- 59:10SPEAKER_03: you know,
- 59:11SPEAKER_03: in the play.
- 59:12SPEAKER_03: And also maybe in a napkin that has a little detail there that it's grabbed from there.
- 59:21SPEAKER_03: So yeah, everything's there.
- 59:25SPEAKER_03: In nature,
- 59:26SPEAKER_03: in art,
- 59:28SPEAKER_03: in other people's art,
- 59:30SPEAKER_03: in other people's plating,
- 59:31SPEAKER_03: that you find something interesting there.
- 59:33SPEAKER_03: And then you try to reinterpret it in your own way.
- 59:41SPEAKER_03: You know,
- 59:43SPEAKER_03: the other,
- 59:44SPEAKER_03: the tostadas,
- 59:45SPEAKER_03: you know,
- 59:46SPEAKER_03: the knives that you see kind of like shading,
- 59:49SPEAKER_03: they came from another artist,
- 59:52SPEAKER_03: I forget the name now,
- 59:53SPEAKER_03: that,
- 59:53SPEAKER_03: you know,
- 59:53SPEAKER_03: he paints all these paintings with degrading colors.
- 1:00:01SPEAKER_03: and then it was cool because then they saw a documentary about basquiat no the the
- 1:00:06SPEAKER_03: guy you know the guy from in new york no yeah um and and he was kind of explaining
- 1:00:14SPEAKER_03: his heart and he uses a lot of symbols from you know that it's and that came from a
- 1:00:20SPEAKER_03: book that you know that that each symbol has a meaning so in his paintings he kind
- 1:00:28SPEAKER_03: of like uses all this
- 1:00:31SPEAKER_03: uh, symbols to, you know, you know, express himself.
- 1:00:37SPEAKER_03: So that's really interesting.
- 1:00:39SPEAKER_03: So I grabbed that idea and I tried to implement it in,
- 1:00:42SPEAKER_03: in,
- 1:00:42SPEAKER_03: in the gastronomy and in a way to play it or to create a new space.
- 1:00:46SPEAKER_03: And yeah.
- 1:00:48SPEAKER_01: So before you opened Merito was, was Central the last place you worked at before opening Merito?
- 1:00:55SPEAKER_03: Yeah.
- 1:00:55SPEAKER_03: Yeah.
- 1:00:572016.
- 1:00:58SPEAKER_01: And how long were you there?
- 1:01:01SPEAKER_01: Two years.
- 1:01:02SPEAKER_01: Okay, two years.
- 1:01:04SPEAKER_01: I always think it was like five or six years even.
- 1:01:07SPEAKER_01: Maybe it was just because I was around a lot then and I saw you a lot then.
- 1:01:11SPEAKER_01: But yeah, it was just two years.
- 1:01:13SPEAKER_01: But when you opened Merito,
- 1:01:15SPEAKER_01: did you feel like you,
- 1:01:17SPEAKER_01: because Central was already getting a ton of attention then,
- 1:01:19SPEAKER_01: did you feel like you were supposed to open like a little Central or something like that?
- 1:01:26SPEAKER_01: No.
- 1:01:27SPEAKER_01: No.
- 1:01:28SPEAKER_03: Not at all.
- 1:01:30SPEAKER_03: I wanted to do something way different than what it is today.
- 1:01:33SPEAKER_03: I wanted to open, you know, a hipster arepera, no?
- 1:01:41SPEAKER_01: That was the idea for Marital, a hipster?
- 1:01:43SPEAKER_03: Yeah.
- 1:01:44SPEAKER_03: But then,
- 1:01:44SPEAKER_03: you know,
- 1:01:44SPEAKER_03: my consultants,
- 1:01:47SPEAKER_03: they were like,
- 1:01:47SPEAKER_03: okay,
- 1:01:48SPEAKER_03: Juan,
- 1:01:48SPEAKER_03: you know,
- 1:01:48SPEAKER_03: it's great,
- 1:01:49SPEAKER_03: your idea,
- 1:01:50SPEAKER_03: and,
- 1:01:50SPEAKER_03: you know.
- 1:01:52SPEAKER_03: yeah yeah but but really really you know do you do you see yourself doing that now
- 1:01:57SPEAKER_03: or yeah you know the or do you find yourself because you know everything that you
- 1:02:02SPEAKER_03: show us you know your instagram your everything you know tends to go and you know
- 1:02:09SPEAKER_03: this way and i was like okay okay okay let's do it but but it wasn't really you
- 1:02:15SPEAKER_03: know never tend um with the idea of um of having a
- 1:02:20SPEAKER_03: gastronomic restaurant, really.
- 1:02:23SPEAKER_03: You know,
- 1:02:23SPEAKER_03: I wanted to make a restaurant,
- 1:02:25SPEAKER_03: a really casual restaurant,
- 1:02:27SPEAKER_03: but you can still feel it in a way,
- 1:02:29SPEAKER_03: you know,
- 1:02:30SPEAKER_03: with the a la carte menu and all the sharing and the thing is that,
- 1:02:35SPEAKER_03: you know,
- 1:02:36SPEAKER_03: now we,
- 1:02:37SPEAKER_03: yeah,
- 1:02:39SPEAKER_03: we're falling into more,
- 1:02:40SPEAKER_03: you know,
- 1:02:41SPEAKER_03: depth into the,
- 1:02:44SPEAKER_03: of the elaborations of the dishes,
- 1:02:47SPEAKER_03: you know.
- 1:02:48SPEAKER_03: So in that way that makes it more mature and, you know, it is there, but it wasn't the idea already.
- 1:02:56SPEAKER_01: So I guess the question is like, how, how did that depth developed?
- 1:03:02SPEAKER_01: Like,
- 1:03:02SPEAKER_01: I mean,
- 1:03:03SPEAKER_01: you started with something and it's really not that different than it was,
- 1:03:08SPEAKER_01: I don't think when it,
- 1:03:09SPEAKER_01: when it started,
- 1:03:11SPEAKER_01: but you started with something that was intended to be pretty casual.
- 1:03:16SPEAKER_01: But still creative.
- 1:03:18SPEAKER_01: Like, where does the depth come from?
- 1:03:22SPEAKER_01: Just from doing the work and it just, like, bit by bit?
- 1:03:26SPEAKER_01: Yeah.
- 1:03:27SPEAKER_03: The first really moment of me realizing that I had to do a different type of cooking,
- 1:03:38SPEAKER_03: let's say,
- 1:03:39SPEAKER_03: because I'm a cook,
- 1:03:41SPEAKER_03: first of all.
- 1:03:41SPEAKER_03: That's what I do.
- 1:03:47SPEAKER_03: where I had to
- 1:03:49SPEAKER_03: really confront my reality was when the place,
- 1:03:56SPEAKER_03: you know,
- 1:03:57SPEAKER_03: the actual space of Merito was being created and the wood is coming together and,
- 1:04:06SPEAKER_03: you know,
- 1:04:07SPEAKER_03: now you start feeling the space and it felt really,
- 1:04:10SPEAKER_03: oh wow,
- 1:04:11SPEAKER_03: this is nice,
- 1:04:12SPEAKER_03: no?
- 1:04:14SPEAKER_03: This is more than what I really thought because
- 1:04:20SPEAKER_03: The architects, you know, because you work with other artists.
- 1:04:24SPEAKER_03: At the end, you know, everyone focused on the chef, but, you know, the chef...
- 1:04:29SPEAKER_03: needs all these other artists around,
- 1:04:34SPEAKER_03: artisans and everything that come together and they want to make the plates and the
- 1:04:41SPEAKER_03: silverware and everything.
- 1:04:43SPEAKER_03: So when the architects, I didn't quite understand it at that moment how things happened really.
- 1:04:53SPEAKER_03: of creating an actual space, designing and everything.
- 1:04:58SPEAKER_03: But then when it starts to come together, I'm like, wow, this is really nice.
- 1:05:03SPEAKER_03: And I cannot make the food here that I thought that I was gonna make.
- 1:05:11SPEAKER_03: So I think I have to push myself a little, deviate myself to where I thought I was gonna go.
- 1:05:21SPEAKER_03: Because this space demands another type of cooking.
- 1:05:27SPEAKER_03: The space really was the one who showed me what I had to do, really, in a way.
- 1:05:34SPEAKER_01: I mean, the space is very, it's kind of minimalist, right?
- 1:05:39SPEAKER_01: Like, I mean, it's lots of wood.
- 1:05:41SPEAKER_01: And then the adobe, the adobe was there, right?
- 1:05:45SPEAKER_01: It's just natural from the building.
- 1:05:47SPEAKER_03: Yeah, we exposed everything.
- 1:05:49SPEAKER_03: It was all, you know, covered.
- 1:05:51SPEAKER_03: And the main reason that I wanted that space was because of the adobe walls and the size of it.
- 1:06:00SPEAKER_03: You know, being my first restaurant, I felt that smaller was going to be easier, you know.
- 1:06:06SPEAKER_03: So I didn't want to go bigger.
- 1:06:08SPEAKER_03: And I felt that, you know, that was the right place.
- 1:06:12SPEAKER_01: But smaller and reasonable...
- 1:06:16SPEAKER_01: rent as well.
- 1:06:17SPEAKER_01: I mean, like you weren't like right in the middle of Barranco, kind of like a side street.
- 1:06:22SPEAKER_01: You weren't looking like high profile Miraflores.
- 1:06:27SPEAKER_03: Yeah.
- 1:06:27SPEAKER_03: No, I always wanted to be in Barranco.
- 1:06:29SPEAKER_03: I felt that,
- 1:06:30SPEAKER_03: you know,
- 1:06:30SPEAKER_03: that the vibe here,
- 1:06:32SPEAKER_03: uh,
- 1:06:34SPEAKER_03: really,
- 1:06:35SPEAKER_03: uh,
- 1:06:36SPEAKER_03: it was going to be able to,
- 1:06:39SPEAKER_03: to connect with,
- 1:06:41SPEAKER_03: uh,
- 1:06:42SPEAKER_03: with our identity now.
- 1:06:44SPEAKER_03: And we were going to be able to connect both ways.
- 1:06:49SPEAKER_03: And there's a lot of art here, music, a lot of self-expression, and it's freedom.
- 1:06:57SPEAKER_03: So in a way, Merito needs that.
- 1:07:01SPEAKER_03: It feeds from that.
- 1:07:04SPEAKER_03: I feel from that.
- 1:07:05SPEAKER_03: And it made total sense to be here.
- 1:07:10SPEAKER_03: I always wanted to be here.
- 1:07:12SPEAKER_03: And I enjoyed places that have a history,
- 1:07:16SPEAKER_03: you know,
- 1:07:17SPEAKER_03: that feel that they've been through a lot,
- 1:07:19SPEAKER_03: you know,
- 1:07:20SPEAKER_03: that they have something,
- 1:07:21SPEAKER_03: a history to share.
- 1:07:24SPEAKER_03: And,
- 1:07:25SPEAKER_03: you know,
- 1:07:25SPEAKER_03: that also because I find it,
- 1:07:28SPEAKER_03: you know,
- 1:07:29SPEAKER_03: really important to be able to connect with the food because food,
- 1:07:33SPEAKER_03: you know,
- 1:07:34SPEAKER_03: it's connected to that earth,
- 1:07:36SPEAKER_03: to that adobe,
- 1:07:37SPEAKER_03: to everything.
- 1:07:39SPEAKER_03: So, yeah, we're pretty happy.
- 1:07:42SPEAKER_03: And people ask us if we're ever going to move to a bigger place.
- 1:07:45SPEAKER_03: And we're like, no.
- 1:07:48SPEAKER_03: No, no, we're staying here.
- 1:07:52SPEAKER_03: So we were able to grab the other space,
- 1:07:54SPEAKER_03: and now we're working on maybe adjusting this space that now it's a production area
- 1:08:03SPEAKER_03: to maybe an area where we can start to share ideas and to test more stuff,
- 1:08:11SPEAKER_03: you know,
- 1:08:12SPEAKER_03: more ideas.
- 1:08:13SPEAKER_03: products, because now we don't have a space, it's really small.
- 1:08:20SPEAKER_03: We're always on the run.
- 1:08:22SPEAKER_03: So I think after six years,
- 1:08:25SPEAKER_03: we can now give,
- 1:08:31SPEAKER_03: prioritize that space to give it a moment to be able to process ideas in a slower pace.
- 1:08:44SPEAKER_03: Okay.
- 1:08:45SPEAKER_00: Julie, do you have any other questions?
- 1:08:48SPEAKER_00: No, just to say that this sounds very wise in a very humble way, me, this project.
- 1:08:57SPEAKER_00: And it's both exciting and soothing at the same time.
- 1:09:01SPEAKER_00: That's the feeling I get from all this.
- 1:09:04SPEAKER_00: And the times that I have spoken with Juan Luis,
- 1:09:08SPEAKER_00: I always get this sense of the project and the energy of the project.
- 1:09:15SPEAKER_00: So I don't know,
- 1:09:17SPEAKER_00: maybe just to say that as overused as words in our world now are like connection,
- 1:09:26SPEAKER_00: being present,
- 1:09:28SPEAKER_00: intuition,
- 1:09:29SPEAKER_00: they are so overused and sometimes lacking meaning.
- 1:09:32SPEAKER_00: I think if there is a context in which they have sense,
- 1:09:35SPEAKER_00: they make sense,
- 1:09:36SPEAKER_00: it's in what Juan Luis is telling us.
- 1:09:38SPEAKER_00: So I'm just happy about that.
- 1:09:41SPEAKER_00: I think it's a good example of,
- 1:09:45SPEAKER_00: being present in all the ways in which Juan Luis has told us and being intuitive
- 1:09:53SPEAKER_00: and in tune with the place and people.
- 1:09:57SPEAKER_00: So connection, I feel that the word makes sense here and I'm just happy about it.
- 1:10:04SPEAKER_03: I don't know.
- 1:10:08SPEAKER_03: Yeah.
- 1:10:08SPEAKER_03: So nice to hear that.
- 1:10:09SPEAKER_03: Really.
- 1:10:10SPEAKER_03: Thank you.
- 1:10:11SPEAKER_01: Yeah.
- 1:10:12SPEAKER_01: All right, man.
- 1:10:13SPEAKER_01: Yeah.
- 1:10:13SPEAKER_01: I mean, I could ask, I could talk to you all day.
- 1:10:15SPEAKER_03: Yeah, me too, man.
- 1:10:16SPEAKER_03: You know,
- 1:10:16SPEAKER_03: it's,
- 1:10:17SPEAKER_03: it's,
- 1:10:17SPEAKER_03: it's,
- 1:10:18SPEAKER_03: it's,
- 1:10:18SPEAKER_03: and before,
- 1:10:19SPEAKER_03: before it was more difficult for me because I had to,
- 1:10:23SPEAKER_03: you know,
- 1:10:24SPEAKER_03: that's one thing that,
- 1:10:25SPEAKER_03: that I have to be really thankful to Merito,
- 1:10:28SPEAKER_03: you know?
- 1:10:29SPEAKER_03: that really uh made me push myself and to to get out of my shelf no uh because the
- 1:10:38SPEAKER_03: the first that's where the name comes from no really you know the merito really
- 1:10:43SPEAKER_03: means
- 1:10:45SPEAKER_03: confronting your fears.
- 1:10:48SPEAKER_03: In life, I think that's what we come to.
- 1:10:52SPEAKER_03: We really come to learn about ourselves and to push ourselves to confront
- 1:11:01SPEAKER_03: everything that really is difficult for you in life.
- 1:11:06SPEAKER_03: So for me,
- 1:11:07SPEAKER_03: you know,
- 1:11:07SPEAKER_03: the first thing was cooking in that kitchen table in front of,
- 1:11:13SPEAKER_03: you know,
- 1:11:14SPEAKER_03: you guys and to start sharing and to connect with you because I was really
- 1:11:22SPEAKER_03: comfortable in my own little world and secure in my kitchen and
- 1:11:26SPEAKER_03: Don't bother me, man.
- 1:11:28SPEAKER_03: So in a way,
- 1:11:30SPEAKER_03: I'm really thankful that now I have a way of being able to communicate really what
- 1:11:41SPEAKER_03: I feel because I put that in practice thanks to confronting that fear.
- 1:11:49SPEAKER_01: All right.
- 1:11:50SPEAKER_01: I think that's a perfect place to end.
- 1:11:53SPEAKER_01: Gracias, Juan Luis.
- 1:11:55SPEAKER_00: No, thanks to you.
- 1:11:57SPEAKER_00: It was great.
- 1:11:59SPEAKER_01: All right, man.
- 1:12:00SPEAKER_01: See you in Lima sometime soon.
- 1:12:01SPEAKER_00: Thank you.
- 1:12:02SPEAKER_00: Bye.
- 1:12:02SPEAKER_00: All right.
- 1:12:04SPEAKER_00: Gracias.
- 1:12:05SPEAKER_00: Ciao.
- 1:12:06SPEAKER_03: Gracias.
- 1:12:07SPEAKER_03: Ciao.
- 1:12:08SPEAKER_03: See you.
- 1:12:09SPEAKER_01: Bye-bye.
- 1:12:10SPEAKER_01: Thank you, everyone, for listening.
- 1:12:13SPEAKER_01: I hope you enjoyed that episode with Juan Luis Martinez from Merito in Lima, Peru.
- 1:12:20SPEAKER_01: If you haven't subscribed to the newsletter yet, go to newworlder.com and subscribe.
- 1:12:24SPEAKER_01: Also, check us out on YouTube.
- 1:12:27SPEAKER_01: This entire episode will be there.
- 1:12:30SPEAKER_01: I hope.
- 1:12:31SPEAKER_01: If I can figure out how to edit videos.
- 1:12:34SPEAKER_01: But I think I got it.
- 1:12:36SPEAKER_01: And a big thank you to my friend Pat Buzzard for providing the music to the show.
- 1:12:40SPEAKER_01: Find out more about Pat at patbuzzard.com.