Latest / Masters in Business / Patty McCord Discusses Recruitment and Corporate Culture
Transcript
- 0:02Speaker 1: This is Masters in Business with Barry Ridholts on Bloomberg Radio.
- 0:09Speaker 1: This week on the podcast, I have an extra special guest.
- 0:13Speaker 1: Her name is Patty McCord and she was the chief
- 0:16Speaker 1: town officer in charge of things like HR and culture
- 0:20Speaker 1: at Netflix. And she is also the author of a
- 0:24Speaker 1: new book, Powerful Building a Culture of Freedom and Responsibility.
- 0:28Speaker 1: If you were all interested in what it was like
- 0:31Speaker 1: to be in Silicon Valley in the eighties and nineties,
- 0:36Speaker 1: how Netflix came together, and why we are now in
- 0:39Speaker 1: the fifth era of Netflix from DVD to streaming, to
- 0:45Speaker 1: go down the list to original content to whatever the
- 0:48Speaker 1: next things they're working on. Uh, if you're curious as
- 0:51Speaker 1: to how companies recruit and the importance of corporate culture,
- 0:57Speaker 1: you will find this conversation fascinating. I found her to
- 0:59Speaker 1: be the lightful. She is extremely knowledgeable about all sorts
- 1:03Speaker 1: of things taking place both in the world of corporate
- 1:08Speaker 1: um HR and within technology and startups. Rather than me
- 1:12Speaker 1: just babbled incessantly, let's jump right into it my conversation
- 1:16Speaker 1: with Netflix Patty McCord. My extra special guest today is
- 1:25Speaker 1: Patty McCord. She was the chief talent Officer at Netflix
- 1:31Speaker 1: for fourteen years. Her presentation on the subject of corporate
- 1:36Speaker 1: culture has been shared almost fifteen million times. No less
- 1:41Speaker 1: a star than Cheryl Sandberg called it the single most
- 1:45Speaker 1: important document to ever come out of Silicon Valley. She
- 1:49Speaker 1: is the author of a new book, Powerful, Building a
- 1:52Speaker 1: Culture of Freedom and Responsibility. Patty McCord, Welcome to Bloomberg.
- 1:58Speaker 1: Thanks for having me. So I'm excited about this because
- 2:01Speaker 1: A I'm a big Netflix fan and B you wrote
- 2:05Speaker 1: a really interesting book about the concept of corporate culture
- 2:10Speaker 1: and how to implement it. Let's let's talk a little
- 2:13Speaker 1: bit about your background and how you ended up at Netflix.
- 2:17Speaker 1: In the late eighties, for four years, you ran the
- 2:20Speaker 1: corporate diversity program at Sun Microsystems. How did you end
- 2:25Speaker 1: up at Sun? A girl from Dallas? How does that happen? Hmm?
- 2:29Speaker 1: Let's see. I started out in tech as a recruiter.
- 2:32Speaker 1: So I started out in a company called Sgate and
- 2:34Speaker 1: I w hard drives. Yes, I recruited assemblers and then technicians,
- 2:39Speaker 1: and then engineers and then vice presidents and then I
- 2:42Speaker 1: ran staffing for them, and um and I did it
- 2:45Speaker 1: because uh, my husband then was an artist and I
- 2:52Speaker 1: was working with him and it was too boring for me.
- 2:55Speaker 1: I needed to be someplace social. So I said, I
- 2:58Speaker 1: just needed Mr Coffee. I just need to be with
- 3:01Speaker 1: other people in a Mr Coffee. So that's how I
- 3:04Speaker 1: I did the recruiting job, and so I got pretty
- 3:08Speaker 1: hooked on the technology. I really liked the people and
- 3:10Speaker 1: the things we were doing. I um, so from c
- 3:13Speaker 1: Gate to Son, how does that um? Because I interviewed
- 3:17Speaker 1: somebody for a position at H at c Gate and no,
- 3:22Speaker 1: this was later. Yeah, it was a c Gate and
- 3:24Speaker 1: she was from Son and I called to make her
- 3:26Speaker 1: a job offer, and she said, oh, I didn't like
- 3:29Speaker 1: you or your company or your team. But I know
- 3:32Speaker 1: I didn't like your company or your team, but I
- 3:33Speaker 1: really liked you, So why don't you quit and come
- 3:35Speaker 1: work for me here at Sun's Crazy? So she bugged
- 3:39Speaker 1: me for about two years and then it was who
- 3:42Speaker 1: would you work with its son? Was this the Scott
- 3:44Speaker 1: mcneelie ero or yeah? I said mcneeli ra. Yeah, mcnelie
- 3:48Speaker 1: who told me one time when I was presenting on
- 3:50Speaker 1: diversity to the executive staff. So the executive staff at
- 3:53Speaker 1: that time was Carol Bart's ed Xander Scott McNeely. You know, um,
- 3:59Speaker 1: Berrik Schmidt murderous. Yeah, and Scott told me one time. Now,
- 4:02Speaker 1: I wasn't born with a silver spoon in my mouth, Patty,
- 4:05Speaker 1: Mine was platinum. That's pretty fun. It was a different
- 4:09Speaker 1: era to say to say at least, So how do
- 4:12Speaker 1: you go from Sun to Netflix? Um? Let's see, I
- 4:18Speaker 1: went to Europe for Sun. I uh were in Europe.
- 4:22Speaker 1: I was in Scotland. We had a plant there in Scotland.
- 4:24Speaker 1: And I went because our theme dijure in HR at
- 4:28Speaker 1: that time was going global. And I came back and
- 4:32Speaker 1: I was like, hey, I'm global, and but we had
- 4:34Speaker 1: switched themes and now we were quote re engineering, and
- 4:38Speaker 1: I said, I remember saying, oh, you mean we're gonna
- 4:40Speaker 1: have layoffs, No, we're re engineering the workforce, you know, Barry.
- 4:45Speaker 1: I think that may have been the seed of my
- 4:48Speaker 1: hatred for HR speak. So so right sizing was the phrase.
- 4:53Speaker 1: I remember that so deplorable. Re engineering is such a
- 4:57Speaker 1: neutral sense, isn't that nice? You know? And it's so
- 5:00Speaker 1: geeky engineering. We're giving people new job descriptions. No, we're
- 5:05Speaker 1: firing that, we're gonna we're gonna call it re engineering
- 5:07Speaker 1: because we didn't do that. So um, then I took
- 5:10Speaker 1: a job at Borland, which was a software company that
- 5:15Speaker 1: was arrival to Microsoft Office at the time. Did they
- 5:19Speaker 1: ultimately end up buying word Perfect And I'm remembering that correctly,
- 5:23Speaker 1: but they had it was and then um Microsoft competed
- 5:28Speaker 1: by basically undercutting the product and price and wiped it
- 5:32Speaker 1: all out. But it was changed a p s. They
- 5:34Speaker 1: always did a lot of fun. Here's a fascinating thing,
- 5:37Speaker 1: you know. I'm a hr I'm not particularly I wasn't
- 5:40Speaker 1: particularly technical at the time I went to Borland. I
- 5:43Speaker 1: had a two eighties six standalone computer and I came
- 5:46Speaker 1: from sunwhere I had a spark station. Right I could
- 5:48Speaker 1: I could publish newspapers on my desk, and I asked
- 5:52Speaker 1: somebody to bring me something. I'm like, don't we have
- 5:55Speaker 1: this in soft copy? Can I get it off of
- 5:56Speaker 1: the quote net? And they said, I'll bring it to you.
- 5:59Speaker 1: And the person came to me and handed me a
- 6:00Speaker 1: floppy drive sneaker net a floppy drive, and I'm like, hey, thanks,
- 6:05Speaker 1: And I held up my hand like am I supposed
- 6:07Speaker 1: to do with this? I didn't know anything, but it
- 6:10Speaker 1: was um it was desktop applications. I could use the
- 6:14Speaker 1: product myself. Um, it was really cool. I worked a
- 6:17Speaker 1: lot with the spreadsheet group with Quadrupro and it was
- 6:20Speaker 1: still HR. So from HR and recruiting, how do you
- 6:24Speaker 1: make the transition to I'm all about culture, I'm all
- 6:28Speaker 1: about talents. How how does that take place? Well? I
- 6:31Speaker 1: think that when you recruit what you are all about
- 6:34Speaker 1: talent anyway, it's not just money, park stock options, No, No,
- 6:40Speaker 1: it's matchmaking right, It's about knowing what problem a team
- 6:44Speaker 1: is trying to solve, who are the right people to
- 6:46Speaker 1: do it, getting under their skin to understand what drives
- 6:50Speaker 1: people like that, particularly technical people. You know, they're wired
- 6:54Speaker 1: really differently, and I like different kinds of problems. I
- 6:57Speaker 1: was really curious about that. And then when I arted
- 7:00Speaker 1: recruiting like executives, then that was another insight into what's
- 7:05Speaker 1: leadership really like? What are people really about? So I
- 7:08Speaker 1: was at Borland and um one of my vps that
- 7:12Speaker 1: I worked with had taken a job at a small
- 7:14Speaker 1: startup and he took it because he really liked the
- 7:16Speaker 1: CEO there. And so I called him up one day
- 7:19Speaker 1: and said, Hey, how's it going. How's your HR person?
- 7:22Speaker 1: He said, Oh, the HR person is terrible. Getting rid
- 7:25Speaker 1: of them I'm like, how do you recruit? I said,
- 7:27Speaker 1: I said, great, why don't you hire me? And he
- 7:29Speaker 1: said to me, you told me if I recruited out
- 7:32Speaker 1: of Borland you'd break both my legs. I said, like,
- 7:37Speaker 1: I didn't mean me, and he said, lots of luck,
- 7:39Speaker 1: I'm not going to do it. The CEO's name is
- 7:41Speaker 1: Read Hastings. So I hung up the phone. Remember back
- 7:44Speaker 1: the day you could dial Star six nine and it
- 7:46Speaker 1: would call back. So I called back and Read sister,
- 7:49Speaker 1: who was the receptionist, answered the phone and I said,
- 7:51Speaker 1: may I speak with Mr Hastings? And she put me
- 7:54Speaker 1: through just like that, just like that. So I said,
- 7:57Speaker 1: you don't know me, but I'm going to be your
- 7:58Speaker 1: next HR person. And um, that's how I met Read
- 8:03Speaker 1: and I went in for an interview. And during the
- 8:05Speaker 1: interview he asked me about my HR philosophy. Now, remember
- 8:09Speaker 1: I'd been at SUN so I could speak fluent HR. Read.
- 8:14Speaker 1: I believe that it's imperative that each individual in the
- 8:17Speaker 1: organization are empowered to be engaged, and you know the
- 8:22Speaker 1: relationship between the corporate objectives in there. And he said
- 8:25Speaker 1: to me, what are you saying? Do you people even
- 8:29Speaker 1: speak English? How is this supposed to help me sell software,
- 8:32Speaker 1: and so I got in an argument with him. Yeah,
- 8:36Speaker 1: at the job interview, I'm like, well, you don't know me,
- 8:37Speaker 1: and he's like, well, you're not telling me anything. So
- 8:39Speaker 1: we have this big tip and I go home and
- 8:42Speaker 1: my husband then said how'd it go? And I said, well,
- 8:46Speaker 1: he said, you got to grow up and be a
- 8:49Speaker 1: good girl. You are the breadwinner of this family. We
- 8:52Speaker 1: have three children. You got to start acting like a
- 8:54Speaker 1: normal person. So um, he hired me nothing intervening having
- 9:01Speaker 1: a tiff over corporate speed. So we came back. I
- 9:03Speaker 1: came back for a couple of interviews and I was
- 9:06Speaker 1: going to walk that. I walked that back and I
- 9:09Speaker 1: said I was sorry, and then I was going to
- 9:11Speaker 1: report to the CFO. And I joined six months before
- 9:15Speaker 1: the I p O. I joined at the cusp of
- 9:18Speaker 1: our international expansion. This was a job where I got
- 9:21Speaker 1: to be in charge of HR and it was a
- 9:23Speaker 1: tiny little startup and there was literally nothing. How many
- 9:27Speaker 1: how many people were there when they were about to
- 9:29Speaker 1: go IPM couple of hundred, maybe more than that, because
- 9:34Speaker 1: we had opened our European office. We grew that company
- 9:38Speaker 1: through merger and acquisition. Every time we acquired a company,
- 9:41Speaker 1: we doubled. So when I left, we were a couple
- 9:44Speaker 1: of thousand. We'd acquired four companies in five years. That
- 9:48Speaker 1: was Pure Software. Pure Atria was acquired by Rational was
- 9:52Speaker 1: acquired by IBM. But it's an important part of my
- 9:55Speaker 1: story because um Reid was the first time CEO. It
- 10:01Speaker 1: was my first time actually running a whole HR department,
- 10:05Speaker 1: and so I was very aware of policies and procedures,
- 10:09Speaker 1: and I would take if we acquired your company, I'd
- 10:12Speaker 1: take your handbook in our handbook and I'd smush them together,
- 10:15Speaker 1: and I try and have overall comprehensive policies that would
- 10:19Speaker 1: piss off the fewest people that I cut this off right.
- 10:22Speaker 1: Um anyway, So then the company we got acquired and
- 10:26Speaker 1: they did what any what we did whenever we acquired
- 10:29Speaker 1: a company, they wiped out all the upper manage who
- 10:31Speaker 1: acquired you, guys. Pure Atrio was acquired by a company
- 10:35Speaker 1: named Rational. Okay, so Rational acquired us Read and I
- 10:38Speaker 1: and the rest of the executives were gone. Um and
- 10:42Speaker 1: I started consulting then, and Read started investing in other
- 10:46Speaker 1: startups at the time, and Netflix was one. Oh, so
- 10:49Speaker 1: this is when you started with read what it wasn't Netflix?
- 10:53Speaker 1: What was the company? It was called Pure Atria or
- 10:55Speaker 1: Pure Software when I was first So when he went
- 10:58Speaker 1: off and invested in Netflix, how did he end up
- 11:01Speaker 1: as CEO? And how did he bring you along? He
- 11:03Speaker 1: was co founder and um, he was chairman of the
- 11:06Speaker 1: board for a year or so, um, maybe more. And
- 11:09Speaker 1: then he decided to go in and run the company
- 11:12Speaker 1: with the co founder Mark Grandolph at the time, and
- 11:15Speaker 1: the company was expanding, and so he called me up
- 11:18Speaker 1: to join them, and I said no because I thought
- 11:23Speaker 1: it was a really stupid idea. DVDs through the mail
- 11:27Speaker 1: hold that thought because I want I share your thoughts
- 11:31Speaker 1: and we'll talk about that. Let's talk a little about culture.
- 11:34Speaker 1: It's become such a huge issue in our society. Uh.
- 11:38Speaker 1: And there is somewhat of a well documented culture problem
- 11:42Speaker 1: coming out of of Silicon Valley. Uber is probably, um,
- 11:48Speaker 1: you know, the poster child. But we're seeing things at
- 11:51Speaker 1: adventure Capital, farms, at Google, it elsewhere where. There's a
- 11:55Speaker 1: little bit of a bro mentality and not necessarily the
- 11:58Speaker 1: healthiest culture. How difficult is it to build a culture
- 12:03Speaker 1: for a big company. And if you have to step
- 12:05Speaker 1: into a mess like uber, how hard is it to
- 12:08Speaker 1: turn that supertanker around. Let's start with what I define
- 12:12Speaker 1: culture as. I'm very Margaret Meat about it. Okay, it's
- 12:17Speaker 1: the way you behave, It's the stories that you tell.
- 12:20Speaker 1: It's what you do when no one's looking. It's what
- 12:24Speaker 1: employees see management do and say. It has almost nothing
- 12:29Speaker 1: to do with what you write down. So the famous
- 12:32Speaker 1: Netflix culture deck, I didn't write. It was a collaborative
- 12:36Speaker 1: thing that we did to onboard people, and it took
- 12:39Speaker 1: us about ten years to create. So culture isn't something
- 12:42Speaker 1: you declare and then it's so it's right. Yeah, So
- 12:46Speaker 1: if you're in a large corporation and you're setting out
- 12:50Speaker 1: to empower people, but everyone has to ask five people
- 12:53Speaker 1: for permission to do anything, then talking about empowerment, it's
- 12:56Speaker 1: absolutely ridiculous. Secondly, um, I know everybody wants to point
- 13:01Speaker 1: to the Silicon Valley as the you know, the birthplace
- 13:05Speaker 1: of bro Topia. And and actually Emily Chang, who's a
- 13:08Speaker 1: Bloomberg reporter who wrote the book, I think it's a
- 13:11Speaker 1: fabulous book and I learned a ton and I lived it,
- 13:14Speaker 1: so her research was really good about it. But the
- 13:18Speaker 1: issues that are happening in the corporate world right now,
- 13:21Speaker 1: are happening all over the place. So I just got
- 13:24Speaker 1: an interview a couple of weeks ago by a reporter
- 13:27Speaker 1: and the Guardian in the UK and she said, oh,
- 13:31Speaker 1: you know, the people in Silicon Valley must be just
- 13:34Speaker 1: freaking out because of their employees going rogue and going
- 13:37Speaker 1: to the internet and complaining about sexual harassment. What are
- 13:40Speaker 1: you going to do about that's horrible thing that's happening
- 13:42Speaker 1: out there. And I said, well, first of all, going rogue,
- 13:46Speaker 1: you mean like using social media like we all do.
- 13:48Speaker 1: We don't really think about that is like a rogue
- 13:51Speaker 1: thing anymore. Yeah, I said, you know, it is a
- 13:55Speaker 1: problem that people in companies feel like nobody inside the
- 13:59Speaker 1: company has live thing to to them, and so in
- 14:01Speaker 1: order to get an audience they have to go to
- 14:03Speaker 1: a bunch of strangers on the internet. That's a serious
- 14:06Speaker 1: cultural problem, but going rogue isn't. And second of all,
- 14:09Speaker 1: I said to her, because you've never experienced any sort
- 14:13Speaker 1: of harassment as a female reporter in the UK, right
- 14:16Speaker 1: And she's you know, it's crickets On the other end
- 14:18Speaker 1: of the line, I'm like, this is a problem. It's
- 14:21Speaker 1: a real problem. There's actually a phrase called reporting while
- 14:25Speaker 1: female that so this this covers every single person woman
- 14:33Speaker 1: if you want to do the me too movement, and
- 14:34Speaker 1: every single business around the world, from from Maids to
- 14:38Speaker 1: Maven's right. So it's not an issue of the Silicon Valley.
- 14:42Speaker 1: The Silicon Valley, however, has a particular problem that's a
- 14:47Speaker 1: result of so many men in tech. So because of
- 14:51Speaker 1: the overwhelming you know, we talked earlier about how I
- 14:55Speaker 1: ran um, how I ran diversity at SUN in the nineties.
- 14:59Speaker 1: So oh, I actually started running affirmative action, which morphed
- 15:03Speaker 1: into diversity. So I knew the numbers. And when I
- 15:06Speaker 1: read Lean in ten years later, and I looked at
- 15:08Speaker 1: the numbers because I knew what they were right that
- 15:10Speaker 1: the because I did affirmative action reporting for the number
- 15:13Speaker 1: of females, the numbers were worse. So the number of
- 15:17Speaker 1: women in technology had declined. And it just and I
- 15:21Speaker 1: looked back and I realized, you know, back in the day,
- 15:24Speaker 1: in the nineties, we celebrated our diversity up one side
- 15:27Speaker 1: and down the other. I mean, my single day Mayo
- 15:30Speaker 1: party had ricocon. You know, I had the mariachi band.
- 15:33Speaker 1: It was amazing, and I didn't fix pay Huh. Right,
- 15:37Speaker 1: we could have fixed equal pay back then, and we didn't, right,
- 15:41Speaker 1: And so what would the pushback have been if you
- 15:44Speaker 1: had said at that time, by the way, we should
- 15:46Speaker 1: pay male and female engineers the exact same amount, and
- 15:49Speaker 1: this will allow us to recruit the best people across
- 15:52Speaker 1: the entire industry. Because that's not how we recruited, because
- 15:56Speaker 1: the actual, um, the actual fact of recruiting went like this,
- 16:02Speaker 1: tell me how much you make, we'll give more. We'll
- 16:06Speaker 1: give you more. Right, we'll give you whatever it takes
- 16:11Speaker 1: to hire you. And so those were the negotiations, and
- 16:15Speaker 1: that was what was perceived to be the negotiation. I
- 16:19Speaker 1: was just reading, um, my friend Jenna Rich just wrote
- 16:22Speaker 1: an article yesterday about she's a headhunter and Silicon Valley
- 16:26Speaker 1: has been around for a really long time, and she said,
- 16:28Speaker 1: you know, if you ask what the salary ranges for
- 16:31Speaker 1: a particular position, and it's between one and two hundred,
- 16:35Speaker 1: women will think one seventies a good offer, and then
- 16:38Speaker 1: we'll always argue for two hundred. Right. So some of
- 16:41Speaker 1: it is cultural, some of it is by us, some
- 16:44Speaker 1: of it is the types of positions that we're in.
- 16:48Speaker 1: And so now I just did an HR conference yesterday
- 16:52Speaker 1: and I stood up in front of them and I said,
- 16:54Speaker 1: all right, let's let's be clear. Which are the three
- 16:56Speaker 1: most female dominated departments in any company? Sales and are
- 17:00Speaker 1: getting HR and Finance. And I stand with my legs
- 17:03Speaker 1: apart in my hands on my side of the fists,
- 17:06Speaker 1: and I get all shrill, and I'm like, fix pay.
- 17:09Speaker 1: We own it, we own compensation. So like we are women,
- 17:15Speaker 1: we own our own compensation. So let's fix the systems
- 17:18Speaker 1: that keep it down. So so, in other words, the
- 17:21Speaker 1: women in the accounting department HR, these are the people
- 17:25Speaker 1: who helped determine what the internal pay structure of a
- 17:28Speaker 1: company is going to be yes, which is a lot
- 17:30Speaker 1: of what my company is about, my my company, I'm sorry,
- 17:33Speaker 1: which is a lot of what my book is about.
- 17:35Speaker 1: What my book is about is re examining all the
- 17:38Speaker 1: institutions inside of a company and saying, if we had
- 17:41Speaker 1: to start over again, would we do it the same way? Right?
- 17:46Speaker 1: So that's the reason I wrote the book powerful, is
- 17:49Speaker 1: that I believe that we're actually harming ourselves by using
- 17:53Speaker 1: the same methodologies for managing people and managing compensation and
- 17:58Speaker 1: managing recruiting that we've been seeing since the sixties. I mean, really,
- 18:03Speaker 1: it goes back a long, long way. So when you
- 18:06Speaker 1: have a merit increased budget that once a year, at
- 18:10Speaker 1: the end of your annual performance review, we give you
- 18:14Speaker 1: a six and a half percent merit increased budget on
- 18:16Speaker 1: a bell curve distribution with ratings and rankings and salary
- 18:18Speaker 1: ranges and them and them and that, and you start
- 18:21Speaker 1: out underpaid. You'll never catch up, right, You'll never catch up.
- 18:25Speaker 1: We were just discussing the challenges in setting up a
- 18:29Speaker 1: corporate culture or helping to turn one around at a
- 18:34Speaker 1: Brotopia type shop like Uber. But let's talk a little
- 18:38Speaker 1: bit about um about the corporate culture. And and there's
- 18:42Speaker 1: a quote from the book that I really like. A
- 18:44Speaker 1: great workplace is not espresso or lush benefits or sushi launches,
- 18:49Speaker 1: grand parties or nice nice offices. What is a great workplace?
- 18:54Speaker 1: And how does culture play into that question? I often
- 18:57Speaker 1: ask people when they ask me that, So I'll ask
- 18:59Speaker 1: you that if you think about the time you went
- 19:02Speaker 1: home from work and you spontaneously told your spouse or
- 19:06Speaker 1: your pet, oh my god, it was a great hit work. Today,
- 19:10Speaker 1: it's almost never that there were macadamia nuts in the
- 19:13Speaker 1: cookies or that Mohito was just right. Are really they
- 19:17Speaker 1: are really good? And you might say that, but when
- 19:20Speaker 1: it's really about work and it really comes from your soul,
- 19:24Speaker 1: it's usually because you did something hard with other really
- 19:28Speaker 1: smart people that you didn't think you could do. I
- 19:31Speaker 1: mean I and it worked out well, and well, I
- 19:33Speaker 1: spend a fair amount of time with Silicon Valley happy people. People.
- 19:38Speaker 1: What what are you in charge of? I'm in charge
- 19:40Speaker 1: of making employees happy. And I tell them, well, I'm like,
- 19:44Speaker 1: that's not a job. Okay, that's a that's a thing
- 19:47Speaker 1: to do, but it's not a job, because you know,
- 19:50Speaker 1: I used to tell my team when I worked at Netflix,
- 19:53Speaker 1: and I thought of myself as the CEO of the culture, right,
- 19:58Speaker 1: I would say to my HR team, Yes, we are
- 20:01Speaker 1: a service organization. It's not spelled s E r v
- 20:05Speaker 1: A n t S. And by the way, the people
- 20:09Speaker 1: we serve don't work here. We serve the people that
- 20:12Speaker 1: use our product. And so our job is to make
- 20:14Speaker 1: sure that we get out of the way or and
- 20:17Speaker 1: make sure that our teams are comprised at brilliant people
- 20:20Speaker 1: who can do the hard work of creating an amazing
- 20:23Speaker 1: service that keeps people coming back to Netflix. Netflix as
- 20:26Speaker 1: an example. And now that I work with you know,
- 20:30Speaker 1: I work a lot these days with pretty large corporations.
- 20:34Speaker 1: And when you get really large global corporations or hundreds
- 20:38Speaker 1: of thousands of employees and you have internal departments like HR,
- 20:42Speaker 1: they get pretty divorced from the business sense. And so
- 20:46Speaker 1: that for me, that combination, that's the real critical way
- 20:52Speaker 1: to change things. So since we're talking wrapping that in
- 20:55Speaker 1: corporate culture, corporate culture is unique to every corporation because
- 21:00Speaker 1: every corporation serves a different customer. That's quite fascinating. So
- 21:05Speaker 1: as the HR department starts to grow on the other
- 21:10Speaker 1: side of the river from software developments in asset management,
- 21:15Speaker 1: it's going to be research, portfolios, financial planning, all that
- 21:19Speaker 1: stuff becomes completely separate from that. How do you bring
- 21:23Speaker 1: it back across the river. How do you get HR
- 21:27Speaker 1: to serve the customer by working with the other divisions? Well,
- 21:31Speaker 1: you make we're serving the customer and understanding the business
- 21:35Speaker 1: a core part of the knowledge of literally everyone that
- 21:38Speaker 1: works in a company. There is nobody in any company
- 21:42Speaker 1: that you should hire that doesn't have the capability of
- 21:45Speaker 1: understanding the basics of a profit and loss statement. So,
- 21:49Speaker 1: for example, I was just talking to somebody yesterday about
- 21:52Speaker 1: customer service and she was new in customer service, and
- 21:54Speaker 1: she said, you know what can I do to really
- 21:57Speaker 1: enhance this experience for people? And I said, Number one,
- 22:00Speaker 1: don't lie and tell them that this is the beginning
- 22:02Speaker 1: of their lifelong career at the corporation, because it's not.
- 22:05Speaker 1: It's usually a job that people are in for a
- 22:07Speaker 1: couple of years before they can't take it anymore. To
- 22:11Speaker 1: teach them how to read a p n L so
- 22:13Speaker 1: that they can know that if they have a customer
- 22:15Speaker 1: that hangs up and says, wow, that was a great experience,
- 22:18Speaker 1: I'm going to tell my friend to use this. That
- 22:20Speaker 1: is actually a direct line marketing contribution to the business,
- 22:24Speaker 1: straight to the bottom line, because that's a marketing marketing
- 22:27Speaker 1: dollars that you didn't spend because you acquired a cut
- 22:29Speaker 1: new customer for free. It's it's easier to keep customers
- 22:32Speaker 1: and it is to get new customers. It's it's hugely
- 22:35Speaker 1: fiscally responsible to do so right. And if I believed
- 22:39Speaker 1: as a customer service rep, my job wasn't to listen
- 22:41Speaker 1: to cranky people complaining all day, but my job was
- 22:45Speaker 1: to create an experience so that somebody would tell somebody
- 22:48Speaker 1: else to join for free, right that I was contributing
- 22:52Speaker 1: to the bottom line. Then I would learn more about
- 22:55Speaker 1: what it is that I do. Secondarily, I would learn
- 22:58Speaker 1: a skill that I and take with me for the
- 23:01Speaker 1: rest of my career. I could go into the next
- 23:03Speaker 1: company and not say, well, how many kinds of craft
- 23:06Speaker 1: beer do you have? But instead, do you have a
- 23:09Speaker 1: profitable business model? Right? And and most people don't. Really,
- 23:14Speaker 1: It's crazy to me. I don't think I understood that
- 23:18Speaker 1: until I was fifteen years into my work life. So
- 23:22Speaker 1: when did that that? That's really You're going right to
- 23:25Speaker 1: my next question. What led to the realization that, hey,
- 23:28Speaker 1: culture really matters? You know? I don't know that it
- 23:34Speaker 1: was birthed that way. There was no brand epiphany. It
- 23:38Speaker 1: was a lot of little things. No, the story I
- 23:41Speaker 1: told you of when Read and I worked together in
- 23:44Speaker 1: that software company, when we it was a great company,
- 23:48Speaker 1: and we had a lot of great people, we made
- 23:50Speaker 1: a lot of great products, but it was a company
- 23:52Speaker 1: like every other company. And so when he asked me
- 23:56Speaker 1: to join Netflix, and I thought it was a dumb
- 23:58Speaker 1: idea and I didn't want to do it, and what.
- 24:00Speaker 1: What he did that compelled me was he said, let's
- 24:04Speaker 1: create the kind of company we want to work for. Like,
- 24:07Speaker 1: what if we're successful again but we love it, right,
- 24:10Speaker 1: what will we do? And I said, oh, okay, if
- 24:14Speaker 1: we did that, how would you know? And he said, oh,
- 24:16Speaker 1: I'd want to walk in the door every day and
- 24:18Speaker 1: solve these problems with these people. And then he asked
- 24:20Speaker 1: me how would you know? And I said it wouldn't
- 24:23Speaker 1: it be cool if we were a great company to
- 24:24Speaker 1: be from? Great to be from? Yeah? And it changed
- 24:29Speaker 1: everything for me, Like what if I could on your resume,
- 24:33Speaker 1: it's like, oh, you're at Netflix? Were you there during DVD?
- 24:36Speaker 1: Were you there? What did you do? Because there would
- 24:38Speaker 1: be an assumption that you did something amazing, right, And
- 24:42Speaker 1: so the thing that we did differently there that didn't
- 24:45Speaker 1: seem crazy radical at the time and didn't seem like
- 24:48Speaker 1: a new wave of inventing culture was we just wrote
- 24:52Speaker 1: stuff down. So the famous Netflix culture deck was an
- 24:56Speaker 1: internal document for onboarding people. Uh, you said something war
- 25:00Speaker 1: that cracked me up that I just have to ask
- 25:02Speaker 1: you about. When I first heard about from my good
- 25:06Speaker 1: buddy Jeff Whitzman, who whose company got bought by Yahoo,
- 25:10Speaker 1: and he moved to Silicon Valley to Palo Alto in
- 25:13Speaker 1: the mid nineties and has been happily asconced in California
- 25:17Speaker 1: ever since. We were talking about this, and I'm like,
- 25:20Speaker 1: DVDs by mail? Who would ever want? You know, there's
- 25:24Speaker 1: a blockbuster on the corner. Why do I want to
- 25:27Speaker 1: get DVDs by mail when I'm living here in the city.
- 25:31Speaker 1: It sounds pretty silly. What was your response when Reid
- 25:35Speaker 1: first said to you, here's what the business model of
- 25:37Speaker 1: the company is. I thought it was ridiculous. And only,
- 25:40Speaker 1: you know, he was the only There are three people
- 25:42Speaker 1: I knew that had DVD players, and they were all
- 25:45Speaker 1: geeks like him, right, And I had three kids and
- 25:48Speaker 1: a house full of VHS tapes. Right. It just there's
- 25:51Speaker 1: no way I was going to give up that space
- 25:53Speaker 1: on my bookshelf, right, you know, and for those silly
- 25:56Speaker 1: little things. And and I met him one time the
- 26:00Speaker 1: parking lot of an office Max early in the morning.
- 26:02Speaker 1: He had his kids in a stroller, and I said, um,
- 26:05Speaker 1: what are you doing? He goes taking the kids for
- 26:07Speaker 1: a walk and I said, what kind of father are
- 26:09Speaker 1: you going to office Max? He said, I bought a
- 26:12Speaker 1: postage meter. I'm mailing DVDs to myself and they don't break.
- 26:17Speaker 1: And that's how he told me the idea about Netflix. Really,
- 26:20Speaker 1: so that's how he tested it. He mailed it to him.
- 26:22Speaker 1: So yeah, it was crazy. And so when I think
- 26:26Speaker 1: about my career at Netflix, um, I think I'm kind
- 26:30Speaker 1: of a serial entrepreneur. And so I was very lucky
- 26:35Speaker 1: because I got three separate companies when I was at Netflix.
- 26:39Speaker 1: The first one was on the DVD by mail business.
- 26:41Speaker 1: Could we come up with a business model that would
- 26:44Speaker 1: actually make money before we ran out? And that was
- 26:47Speaker 1: very touch and go. So what was the model that
- 26:50Speaker 1: you would send it to people? They could have one?
- 26:52Speaker 1: Our original model was late fees and duo days. It
- 26:56Speaker 1: was just block Best and if you kept it, you
- 26:58Speaker 1: would continue to hold it for a Yeah, it was.
- 27:01Speaker 1: And then then we did the subscription model that made
- 27:04Speaker 1: a little more. So that was the second kind of
- 27:07Speaker 1: we really were taking down Blockbuster. So that was my
- 27:10Speaker 1: second start. Hold the DVDs for as long as you want,
- 27:12Speaker 1: and when you send it back to us, we'll send
- 27:15Speaker 1: you the next DVD in your queue. I remember interviewing
- 27:19Speaker 1: somebody one time and she said, oh god, you know,
- 27:21Speaker 1: my daughter watches The Little Mermaid over and over again,
- 27:25Speaker 1: and I bet I've had that DVD for six months.
- 27:27Speaker 1: You probably won't want it back. No, you just bought
- 27:30Speaker 1: it for three times. I like, you know, keep it
- 27:33Speaker 1: as long as you want. It's we don't care. We
- 27:36Speaker 1: just want your daughter to be really happy. And I'm
- 27:39Speaker 1: thinking the same thing would have bought it seven what
- 27:43Speaker 1: was it, twelve dollars a month or and but you
- 27:49Speaker 1: know those are old old days. That's Netflix is twenty
- 27:52Speaker 1: years old, right, that's azing. So that was my second
- 27:56Speaker 1: startup was DVD by Mail. The third one was figuring
- 27:59Speaker 1: out the technology of digital streaming uh and that was
- 28:03Speaker 1: a very technical challenge that most people don't realize. Back
- 28:07Speaker 1: if if only the company had a person in charge
- 28:10Speaker 1: of HR with a lot of experience with engineers. Yeah,
- 28:14Speaker 1: So I left as the company morphed to be what
- 28:16Speaker 1: it is now, which is a global original content company.
- 28:21Speaker 1: That's the fourth business effect, which is the fourth business effect.
- 28:24Speaker 1: And knowing read they're up to something that's the fifth
- 28:27Speaker 1: business in the future, I just don't know it now
- 28:30Speaker 1: because I've been gone for so long. So you know, well,
- 28:33Speaker 1: I love to reminisce about the days at Netflix, because
- 28:36Speaker 1: they were wonderful. Um, what I want to talk about
- 28:39Speaker 1: now is about the innovative spirit that we had there
- 28:43Speaker 1: and the most important part of the culture. There was
- 28:48Speaker 1: this belief that if you put the right people in
- 28:50Speaker 1: the room with a really hard problem that mattered, and
- 28:54Speaker 1: you took away all the constraints and gave them focus
- 28:58Speaker 1: on a do date. This is one thing that startups
- 29:01Speaker 1: don't do very well. You know, their end game is
- 29:04Speaker 1: someday right instead of like like the end of the
- 29:08Speaker 1: year or at the end of the quarter, had some
- 29:12Speaker 1: hard deadline. And that's partly because engineers are very scheduled driven,
- 29:16Speaker 1: are very you know. It's interesting all the stuff that
- 29:20Speaker 1: I talked about I learned from them or from product managers.
- 29:25Speaker 1: You know why. Like I say to HR people now,
- 29:29Speaker 1: I said, look, let's take the annual performance review. What
- 29:33Speaker 1: is it? What do you do it? Is it a
- 29:35Speaker 1: feedback mechanism? Okay, let's say we do that to give
- 29:38Speaker 1: people feedback on their performance. Well, when you step back
- 29:42Speaker 1: and said, let's create a system to give people feedback
- 29:44Speaker 1: for their performance once a year, I mean, seriously, what
- 29:48Speaker 1: else do you do once a year that you're good
- 29:49Speaker 1: at that would be nothing, right, So, I mean it's
- 29:52Speaker 1: just a bad it's a bad system for doing that.
- 29:55Speaker 1: So if you're an innovative engineer, you would say, well,
- 29:58Speaker 1: that's dump throw that away. Let's start with the end
- 30:01Speaker 1: game and work backwards and test a couple of things
- 30:03Speaker 1: so we can figure out the system that really does
- 30:05Speaker 1: do that. Right, What a cool idea? Right? If you
- 30:09Speaker 1: say it's a system to fairly compensate people, and you're
- 30:12Speaker 1: in a very dynamic work environment where compensation moves pretty
- 30:17Speaker 1: rapidly constantly for different positions, why would you do that
- 30:21Speaker 1: once a year by looking at survey that looked at
- 30:23Speaker 1: companies that were similar to you kind of last year, right,
- 30:28Speaker 1: I mean, so I I'm okay if you choose to
- 30:32Speaker 1: do what you've always done. So this is sort of
- 30:35Speaker 1: my message by my revolution. I want to start right now,
- 30:38Speaker 1: which is choose it. So what was the the either
- 30:43Speaker 1: the pushback or the feedback from read when you start
- 30:46Speaker 1: throwing away hey, views are cherished in long held corporate philosophy.
- 30:52Speaker 1: No no, no, no no, no, no no no no. The
- 30:55Speaker 1: pushback was completely the opposite. Just no, no, no, it
- 30:59Speaker 1: was read he's the innovator. Oh really? Yeah? No, it
- 31:02Speaker 1: was Reid who would say, how can we have to
- 31:04Speaker 1: how can we have to have paid time off? And
- 31:06Speaker 1: you know, the hr v P I was a real
- 31:08Speaker 1: hr verse off. So so for example, we when we
- 31:13Speaker 1: went public, we had to come up with a new
- 31:15Speaker 1: scheme for paid time off and was that a legal
- 31:19Speaker 1: requirement or just have it? You know we had at
- 31:22Speaker 1: the time we were paying people you accrued to day
- 31:24Speaker 1: a month and it was an honor system. And when
- 31:27Speaker 1: you left the company, we trewed up. But the auditors
- 31:31Speaker 1: didn't like it because we were technically paying everybody thirteen
- 31:33Speaker 1: months a year. It was all falling to the bottom
- 31:35Speaker 1: line because you don't true up until you leave the company.
- 31:38Speaker 1: The socks guys didn't like it because because it wasn't
- 31:42Speaker 1: like it what everybody else was doing. And then UM
- 31:45Speaker 1: and I and I didn't want to write down here's
- 31:49Speaker 1: your ten holidays and here's your tin vacation days, and
- 31:52Speaker 1: here's your six six days in my office. We called
- 31:54Speaker 1: that big boy rules. Yes, so you get work to
- 31:56Speaker 1: do and if you need to take time, well, so
- 31:59Speaker 1: I didn't want to write a policy that said that
- 32:01Speaker 1: and yet tell the engineers I'm just kidding. I don't
- 32:04Speaker 1: really care what you do, because because engineers will look
- 32:08Speaker 1: at that and go typical, HR, I sexually harass somebody
- 32:11Speaker 1: and you're gonna fire me. But the time off policy,
- 32:14Speaker 1: you don't really care, right, So easy policy or it's inconsistent,
- 32:18Speaker 1: it's not a policy. So I say that to Read.
- 32:20Speaker 1: I'm like, this is what I think the engineers are
- 32:21Speaker 1: going to think, and Read as an engineer says, oh yeah, hey,
- 32:25Speaker 1: by the way, do you have to have paid time off?
- 32:28Speaker 1: And the HR VP and ME says, of course you do.
- 32:30Speaker 1: Everybody's got paid time off, right, So then the hanging
- 32:35Speaker 1: out with Read Forever VP and me says, you mean legally.
- 32:40Speaker 1: So I go and google it, and I do some
- 32:42Speaker 1: research and I can't find any statute that requires paid
- 32:46Speaker 1: time off for its salaried employees in California. So anyway
- 32:51Speaker 1: we get rid of it, right. But where where I
- 32:54Speaker 1: become the CEO is where Read comes up with these
- 32:58Speaker 1: crazy ideas, Well, maybe we don't even have to have it,
- 33:01Speaker 1: Maybe we don't even have should we even have a
- 33:04Speaker 1: travel policy? Should we have expense approvals from finance? And
- 33:09Speaker 1: I start thinking, well, if we really have hired adults
- 33:13Speaker 1: who are really smart and really capable and really responsible,
- 33:17Speaker 1: then you do we really need to do that. But
- 33:21Speaker 1: I also have to operationally go back and say, well,
- 33:24Speaker 1: if there's no one in finance that approves the expenditures,
- 33:28Speaker 1: I still need to know what you're spending. So then
- 33:30Speaker 1: I got yes. And then you in bed a finance
- 33:33Speaker 1: person in every organization who says, hey, by the way,
- 33:37Speaker 1: you budgeted for individual expenditures at ten tho dollars. A
- 33:40Speaker 1: person in your run rates eleven. So how are we
- 33:43Speaker 1: going to think about that in terms of the budget
- 33:45Speaker 1: Which is the real question to ask, not that I
- 33:48Speaker 1: went to finance and they said no, right, it's what
- 33:51Speaker 1: do we actually spending? What do we actually and and
- 33:54Speaker 1: it's that um, it's that product, like look at everything
- 33:59Speaker 1: that you do. Right, So what's the purpose? What's the
- 34:03Speaker 1: purpose of the travel policy? Right? Is it to save money?
- 34:09Speaker 1: Then say hey, by the way, here's your travel expenditure maximum. Right?
- 34:14Speaker 1: Is it to be efficient? Then you have to think
- 34:16Speaker 1: about who's traveling for what and what right? And if
- 34:19Speaker 1: you think about that in terms of what's the right
- 34:21Speaker 1: thing for the company. See, now I'm teaching people it's
- 34:26Speaker 1: not about you, it's about us. It's about the p
- 34:29Speaker 1: m l it's about the customer, it's about the company.
- 34:31Speaker 1: What's the right thing to do in this and that
- 34:33Speaker 1: adds up to a corporate culture. It does right, And
- 34:36Speaker 1: so we wrote down as we started to do these things,
- 34:40Speaker 1: here's what. So for example, if you look in the
- 34:42Speaker 1: old culture deck, it says there's five words you act
- 34:46Speaker 1: in the company's best interest. Now, the whole system around
- 34:51Speaker 1: that means you have to hire people who do right.
- 34:56Speaker 1: You have to have people be responsible when they don't.
- 35:00Speaker 1: There have to be consequences right, good and bad for
- 35:03Speaker 1: when people act the culture. So the question you asked
- 35:06Speaker 1: me was how did I come up with that? I didn't.
- 35:10Speaker 1: We did it collaboratively over many, many years, and the
- 35:14Speaker 1: thing that was different was we wrote it down. That's
- 35:17Speaker 1: that's just fascinating. We have been speaking with Patty McCord.
- 35:21Speaker 1: She is the former chief talent officer at Netflix. She
- 35:25Speaker 1: is also the author of Powerful Building a Culture of
- 35:29Speaker 1: Freedom and Responsibility. Be sure and check out our podcast extras,
- 35:34Speaker 1: where we keep the tape rolling and continue to discuss
- 35:37Speaker 1: all things corporate culture. We love your comments, feedback and
- 35:42Speaker 1: suggestions right to us at m IB podcast at Bloomberg
- 35:46Speaker 1: dot net. Be sure and check out my daily column
- 35:49Speaker 1: on Bloomberg View dot com. You can follow me on
- 35:51Speaker 1: Twitter at rid Halts. I'm Barry Ridhults. You're listening to
- 35:55Speaker 1: Masters in Business on Bloomberg Radio. Welcome to the podcast.
- 36:13Speaker 1: Thank you Patty for doing this. I'm really enjoying the conversation.
- 36:17Speaker 1: And before we get to our standard favorite questions, there's
- 36:20Speaker 1: still a bunch of things I have to ask you
- 36:23Speaker 1: that I didn't get to. Um. First, you were right
- 36:27Speaker 1: in the heart of Silicon Valley in the late eighties
- 36:31Speaker 1: and throughout the nineties. What was that period of time
- 36:34Speaker 1: like how to be man? It wasn't I mean, it
- 36:40Speaker 1: was just something new and exciting every day. There were
- 36:46Speaker 1: you know, there's an energy in the Silicon Valley that
- 36:49Speaker 1: anything is possible. Really yeah that uh, I think partly
- 36:55Speaker 1: because of the whole stand Stanford, you know, young entrepreneur thing.
- 37:00Speaker 1: You know, much has been said about the maligned millennials term.
- 37:04Speaker 1: I really hate um, you know because when you're in
- 37:08Speaker 1: your twenties, you were a millennial. I was millennial. It
- 37:10Speaker 1: was a while back when we were millennials. We work
- 37:13Speaker 1: but but but yeah, but here's what we had. This's
- 37:18Speaker 1: the same. What do you want when you're twenty something everything,
- 37:21Speaker 1: when do you want it now? Right? And there's some
- 37:24Speaker 1: of that energy that's always been in the Silicon Valley,
- 37:27Speaker 1: which is it should be better, and we should be
- 37:29Speaker 1: able to make it better, and so let's just go
- 37:31Speaker 1: do it. You know, when I consult with startups, I
- 37:35Speaker 1: tell them, look, here's the three types of employees you
- 37:37Speaker 1: want in a very early stage startup. You want the
- 37:41Speaker 1: smartest people you can hire for whatever you can afford
- 37:43Speaker 1: to pay them. You want them to work really hard
- 37:46Speaker 1: because when you solve early stage problems, they're problems of difficulty,
- 37:50Speaker 1: and the way you solve them is you just pound
- 37:52Speaker 1: at it. You know, not that. You know, your white
- 37:54Speaker 1: boards are full of lists of like, not that, not that,
- 37:57Speaker 1: not the value, do it? Screw it up because you're
- 37:59Speaker 1: making off up. If there was, if it was a smart,
- 38:03Speaker 1: reasonable idea, somebody else would already be doing it. So
- 38:06Speaker 1: all startup ideas are stupid. So when people say that's
- 38:09Speaker 1: a dumb idea, it's like, of course it is. It's
- 38:11Speaker 1: a startup. And the third thing you want is you
- 38:13Speaker 1: want people to believe, right, and those beliefs in those
- 38:17Speaker 1: early companies are not rational, right, and so it's like, well,
- 38:21Speaker 1: I think because you're gonna believe you have to beat theage,
- 38:23Speaker 1: you can believe you're gonna do something no one has
- 38:25Speaker 1: done before, and that all the stars aligned and there's
- 38:29Speaker 1: a giant cash yeah right, and and it's all everybody's
- 38:32Speaker 1: gonna be a millionaire on the day of the I
- 38:33Speaker 1: p O. I mean, so all the myths that go
- 38:35Speaker 1: with it. But you actually don't want experience people in
- 38:39Speaker 1: those early days very often because they'll say, no, we've
- 38:42Speaker 1: tried that, it doesn't work. Now. As soon as you're
- 38:46Speaker 1: at the point where you actually have something and you
- 38:50Speaker 1: actually have a customer and you might actually have a
- 38:53Speaker 1: business and there's actually a light at the end of
- 38:55Speaker 1: the tunnel, then almost instantaneously those are the wrong people
- 39:00Speaker 1: because now you say, okay, how do we take this
- 39:02Speaker 1: to a level of scale and complexity. And in the
- 39:06Speaker 1: early stage, people go work hard without food or water
- 39:08Speaker 1: maybe beer, right, not sustainable? Not well, and so you
- 39:12Speaker 1: have to say, well, or we could plan it um.
- 39:18Speaker 1: So that's where you know, I try and help people
- 39:21Speaker 1: through those step functional changes in their organizations. Is that
- 39:24Speaker 1: is that why we so often see the founders not
- 39:27Speaker 1: succeeding as CEOs. It is why we sometimes see that happen.
- 39:32Speaker 1: You know, I've seen it all, Like a lot of
- 39:36Speaker 1: the myths that we have, I've seen busted. Right, could
- 39:39Speaker 1: can co founders continue to run a company that's never
- 39:42Speaker 1: gonna happen. It's never gonna happen forever. Um. I work
- 39:45Speaker 1: with Warby Parker, their co founders still run the company.
- 39:48Speaker 1: The well read Hastings, Google, go down the list of people,
- 39:52Speaker 1: well they're founders, but but I mean co founders. Right
- 39:54Speaker 1: in my day, there was only gonna be one Larry Ellison,
- 39:57Speaker 1: There's only one Bill Gates, There's only one read as things.
- 40:01Speaker 1: You know, there's only one at the top. But we
- 40:03Speaker 1: see now a number of co founding organizations that exist
- 40:08Speaker 1: with co founders for a long time, like two at
- 40:10Speaker 1: the top for example, and that work. That can work out. Yeah,
- 40:14Speaker 1: So I think that what I want to talk about
- 40:17Speaker 1: now is the innovative nature of Silicon Valley. We can
- 40:21Speaker 1: all pick up in terms of how we operate in business.
- 40:25Speaker 1: So when I go consult with or talk to Bank
- 40:28Speaker 1: of America or Fidelity or some very large organization, now
- 40:34Speaker 1: they want to know, Okay, now how do I undo
- 40:37Speaker 1: this albatross. You know that we've created that's very efficient.
- 40:43Speaker 1: It is a huge scale and has no ability to
- 40:46Speaker 1: be nimble. And all of these little fintech companies are
- 40:50Speaker 1: nibbling at my ankles and they move so much faster,
- 40:53Speaker 1: faster than more innovative, the creative, and they could address
- 40:56Speaker 1: problems you're not even aware of. So I have to
- 40:58Speaker 1: tell you a story. It's an interesting way. I'm consulting
- 41:00Speaker 1: to one of these large institutions and somebody says, well, um,
- 41:05Speaker 1: how do you feel about remote working? And I said,
- 41:09Speaker 1: that's an odd question to ask me in uh And
- 41:12Speaker 1: I said what do you mean by that? And he said, well, um,
- 41:15Speaker 1: here at our bank, in this particular city, we still
- 41:18Speaker 1: require people to come in at nine and leave at five.
- 41:22Speaker 1: They have to they have show up for work. And
- 41:24Speaker 1: I said, do they have to bring their own tools?
- 41:26Speaker 1: To what I said to it? I said, do you
- 41:30Speaker 1: take away their cell phones that they walk out of
- 41:32Speaker 1: the door at five? Yeah, exactly. And it made me think,
- 41:37Speaker 1: you know, it's one of the answers to your question. Later,
- 41:39Speaker 1: I made me think, why did we have to use
- 41:41Speaker 1: to show up to work? Because our equipment was there right,
- 41:45Speaker 1: and and the and the thing I hold in my
- 41:47Speaker 1: hand now, I used to have to ask a burly
- 41:49Speaker 1: guy to help me get out from under my desk, right,
- 41:53Speaker 1: so you know what I said to him, Like we
- 41:56Speaker 1: all work remotely now, I mean there are issues of
- 42:00Speaker 1: supervision and control and company however you could I'm not
- 42:05Speaker 1: a big fan of any of those. But even if
- 42:07Speaker 1: you're mandated to do that, the technology exists, whether the
- 42:11Speaker 1: person is down the hole or on the other side
- 42:13Speaker 1: of the country, you still you could still monitor email
- 42:16Speaker 1: with whatever software you need to. You could still make
- 42:19Speaker 1: sure they have all the tools that everybody in the
- 42:21Speaker 1: room has. The the the idea of you have to come
- 42:25Speaker 1: into the office at nine, and you we prefer you
- 42:27Speaker 1: stay at least till five. That seems almost you know.
- 42:32Speaker 1: I have been in situations in innovative companies in the
- 42:37Speaker 1: Silicon Valley where I think it's really important to be
- 42:39Speaker 1: at work. And here's when I think it's really important
- 42:42Speaker 1: to be at work, when you're collaborating and inventing stuff.
- 42:45Speaker 1: When you need to walk up to somebody and go,
- 42:47Speaker 1: you know, I got this idea, I just need to
- 42:48Speaker 1: run it by you. It's funny. I said it in
- 42:52Speaker 1: Netflix at one point The only perk I want to
- 42:55Speaker 1: have is showers, because you know how like you say, um,
- 42:59Speaker 1: I had this idea the shower this morning. But well,
- 43:01Speaker 1: if we get stuck in the meetings, like everybody in
- 43:03Speaker 1: the shower don't come out. You have an idea, right,
- 43:07Speaker 1: But my wife makes fun of me because I will
- 43:09Speaker 1: rehearse presentations in the shower, not just goes to the acoustics.
- 43:13Speaker 1: It's just a great place to free. So so back
- 43:16Speaker 1: to remote you know, so, I think, um, a lot
- 43:20Speaker 1: of planning and execution happens at work. A lot of
- 43:23Speaker 1: innovation happens when you're you know, on the beach space
- 43:27Speaker 1: bust in space, or in the shower or whatever. So
- 43:30Speaker 1: I don't think that having I don't think technology tethers
- 43:35Speaker 1: us like all the things that you just said. I
- 43:38Speaker 1: think it frees us to be able to participate in
- 43:42Speaker 1: work kind of on our own schedule. And so the
- 43:45Speaker 1: idea when you said about command and control and compliance
- 43:50Speaker 1: and so I'm not sure that those things are necessarily
- 43:53Speaker 1: part of a healthy work environment at any size at
- 43:56Speaker 1: this point. Well, if you're a regulated entity, you have
- 43:59Speaker 1: to check those you do, but but like you said,
- 44:01Speaker 1: you don't have to check those boxes by walking around
- 44:04Speaker 1: with a clipboard. And so that's my whole point. You know,
- 44:10Speaker 1: we should use the tools and the technology we have
- 44:13Speaker 1: to innovate the way we work, just like we innovate
- 44:16Speaker 1: the products that we use. When you think about when
- 44:21Speaker 1: you think about how I'm looking for the exact word,
- 44:25Speaker 1: when you think about how popular and attractive urban spaces
- 44:29Speaker 1: have remained or become what you described, having all that
- 44:33Speaker 1: intellectual capital in one space, having people in the same
- 44:36Speaker 1: room collaborating, innovating and venting, just just brainstorming. That's challenging
- 44:41Speaker 1: to do remotely. You need to be face to face
- 44:44Speaker 1: for that. Ideally. I'm not saying you can't do it
- 44:47Speaker 1: other ways. But when everybody's in the same room it's
- 44:50Speaker 1: just for three hours, it's different. If it's a different experience,
- 44:54Speaker 1: it's true. But you know, I UM, I wrote my
- 44:57Speaker 1: book collaboratively with the team people that I put together
- 45:01Speaker 1: all over the u S. We've literally never been in
- 45:03Speaker 1: the room together UM and they very much feel like
- 45:07Speaker 1: my team, UH and I know them really well. And
- 45:11Speaker 1: so I think technology changes out a lot. Let's look
- 45:13Speaker 1: at the technology of UM skyping and you know remote
- 45:18Speaker 1: screen screen sharing. I mean that's changed. So I'm a recruiter.
- 45:23Speaker 1: I go back a long, long way, right, And phone
- 45:26Speaker 1: screening used to be something that I was really good
- 45:28Speaker 1: at because I listened a lot for nuances of voice.
- 45:32Speaker 1: But I'm telling you, screen sharing changes everything. Seeing somebody's
- 45:37Speaker 1: body language, having those conversations. You and I are talking about,
- 45:40Speaker 1: how much more fun this is because we're in the
- 45:42Speaker 1: same room together. But the closer you can get to that,
- 45:46Speaker 1: the more I think you can still extend those collaborative
- 45:49Speaker 1: conversations without having to physically be there. That that makes
- 45:53Speaker 1: perfect sense. So I have one more Netflix question. You
- 45:56Speaker 1: were there for fourteen years. What led to the decision
- 45:59Speaker 1: to EDG? Is it? Was it mutual? Was it your decision?
- 46:02Speaker 1: How did it come about? Everybody loves the breakup story?
- 46:05Speaker 1: Down what happened. We've been together for a really long
- 46:09Speaker 1: time and the company was morphing, and so as the
- 46:12Speaker 1: company morphed into UM, you know, a original Programming Global,
- 46:19Speaker 1: it was a good time to leave. And we had
- 46:22Speaker 1: just come out of the Quickxter scenario that that whole
- 46:26Speaker 1: disaster of UM splitting the company from the DVD by
- 46:30Speaker 1: mail business, and and so we're both kind of ready
- 46:33Speaker 1: to say, let's move on, let's do something different. So
- 46:36Speaker 1: you know, I was sad that I left because I've
- 46:38Speaker 1: been there for a really long time, but I also
- 46:40Speaker 1: was like super grateful that I've been there long enough
- 46:42Speaker 1: to see what I had seen. And you had a
- 46:44Speaker 1: big pile of stock options, pile of stock options. And
- 46:47Speaker 1: I've been saying forever, forever and ever and ever be
- 46:51Speaker 1: a great place to be from and clearly sitting here
- 46:55Speaker 1: in front of you, that turned out to be really true. Right.
- 46:58Speaker 1: That sounds great. It's um, it's kind of fascinating watching
- 47:02Speaker 1: the company grow and they have the ability it seems
- 47:08Speaker 1: to be as disruptive as Apple or Amazon has been. Uh,
- 47:13Speaker 1: stop and think about the current generation of millennials. They
- 47:17Speaker 1: could care less about having a cable let me, let
- 47:20Speaker 1: me push back. They have already it's over. Oh you know,
- 47:27Speaker 1: I'm not in Reed's head anymore. But I'm telling you
- 47:31Speaker 1: world domination is so yesterday. Well I'm talking, you're talking.
- 47:36Speaker 1: So it's really just where this specific We've been talking
- 47:39Speaker 1: about what Netflix is doing, not with the technical tactical details,
- 47:44Speaker 1: but that if you build a business from the perspective
- 47:48Speaker 1: of the customer, don't we all want to be able
- 47:51Speaker 1: to watch whatever we want to watch, whenever we want
- 47:53Speaker 1: to watch, personalized to us anywhere in the world. Yeah,
- 47:56Speaker 1: of course, I think it's kind of done and done.
- 47:59Speaker 1: It's if it's not fully realized the overall trends. Certainly
- 48:06Speaker 1: we're we're not debating if we're debating. When I would
- 48:11Speaker 1: argue we're close there, it's not quite a hundred because
- 48:19Speaker 1: every time I go so I'm a fan of the
- 48:21Speaker 1: expanse and I open fire up my Amazon firestick and
- 48:24Speaker 1: I have to say, was that was that an Amazon Prime?
- 48:27Speaker 1: Is that Netflix? So there's so many choices you have
- 48:31Speaker 1: to you have to and now Apple is throwing billions
- 48:34Speaker 1: of dollars at it. There's gonna be a run of
- 48:37Speaker 1: there is no like flick on the TV. I certainly
- 48:41Speaker 1: hear you, and I know and I know that will
- 48:43Speaker 1: get better because Amazon Prime and Netflix are tech companies
- 48:46Speaker 1: at their heart. They all stink it organizing the material,
- 48:49Speaker 1: and that goes for across the board. I'm going to
- 48:53Speaker 1: argue with you because I just can argue I just
- 48:55Speaker 1: walked out of my hotel room this morning, so flip
- 48:58Speaker 1: to the channel guide on your hotel. It's better than well,
- 49:03Speaker 1: first of all, it's an unfamiliar set of channels at
- 49:06Speaker 1: home if you still have cable of satellite and you
- 49:09Speaker 1: flip to the guide, Well, I know exactly where my
- 49:13Speaker 1: favorite things are. I know where HBO is, I know
- 49:16Speaker 1: where the Science Sci Fi channel is. I know what
- 49:18Speaker 1: BBC America is. Those are my three go two's, and
- 49:21Speaker 1: there are a bunch of others. Um but I also
- 49:24Speaker 1: know I don't know where Showtime is, but I assume
- 49:28Speaker 1: it's near HBO, so I could go find it. These
- 49:31Speaker 1: are really good questions. I'm gonna have to call it
- 49:33Speaker 1: my geeks and see what's up. So because you know
- 49:36Speaker 1: they're working on it, so you know that that's obvious
- 49:39Speaker 1: to Ever, when I go to either UM Apple TV
- 49:44Speaker 1: or Amazon Prime or even Netflix, Netflix gives me a
- 49:48Speaker 1: run of stuff and it. Now here's the other issue,
- 49:51Speaker 1: and this, I think is is our problem because neither
- 49:55Speaker 1: you nor I or millennials. I suspect, although I've asked
- 49:59Speaker 1: millennials and they don't they don't agree with this. I
- 50:02Speaker 1: suspect it's geared towards millennials. And they look at me
- 50:05Speaker 1: and say, well, who cares what you want to see?
- 50:08Speaker 1: We're putting your favorite list here, and then Netflix originals here,
- 50:13Speaker 1: and then there's a bunch of other things. And that's
- 50:15Speaker 1: the order that these kids want it, and they're a
- 50:17Speaker 1: future I just find there's such a fire hose of
- 50:21Speaker 1: amazing stuff and try and not. Like, my issue isn't
- 50:26Speaker 1: how do I find something I want to watch? There's
- 50:29Speaker 1: a million things I want to watch. I know what
- 50:31Speaker 1: I want to watch. How do I go find that?
- 50:35Speaker 1: Like Jack Ryan is coming in August. I know that's
- 50:38Speaker 1: going to be an interesting show. I don't need to
- 50:41Speaker 1: see that every time I log on. I've already made
- 50:43Speaker 1: a note of it. It's already in my favorites list.
- 50:46Speaker 1: In August, they'll see it. But why is that the
- 50:49Speaker 1: second tile bunky? I'm not there anymore. I don't really know.
- 50:54Speaker 1: But but but is that user interface is the next challenge?
- 50:59Speaker 1: I will tell you that I am absolutely one sure
- 51:04Speaker 1: that there are people all over the world working on
- 51:06Speaker 1: this particular issue. And where where I saw the trend line,
- 51:11Speaker 1: which I think is happening all over technology right now,
- 51:15Speaker 1: is that what's been driving most of the solutions to
- 51:19Speaker 1: what you're talking about is not our our age, whether
- 51:23Speaker 1: we're millennials or boomers or what our habits are because
- 51:26Speaker 1: we remember, innovators don't start with what the problem is now?
- 51:30Speaker 1: They start with what's the solution going to be for everyone?
- 51:33Speaker 1: All right? So it has heretofore been personalization. It's that's
- 51:38Speaker 1: the magic thing. Can I use the data to give
- 51:40Speaker 1: you stuff? Can I intuit what you're gonna want? And
- 51:43Speaker 1: so now we're in the middle of the why is
- 51:45Speaker 1: that a good thing or not? You know debate that
- 51:49Speaker 1: was certain to happen when big data began to touch
- 51:52Speaker 1: every single one of our lives. Right this is the
- 51:54Speaker 1: whole Facebook scenario right now, and the Russian meddling and
- 51:57Speaker 1: all that, you know, So personalization is it until somebody
- 52:01Speaker 1: else gets to decide what's personal to you? So I mean,
- 52:04Speaker 1: I think that's a really interesting technical um new frontier
- 52:10Speaker 1: for us right now. And uh and since I'm not
- 52:13Speaker 1: inside a company that's doing that, I can't tell you
- 52:16Speaker 1: what's happening, but I can tell you that knowing knowing
- 52:21Speaker 1: these people the way I know them, this is somebody's
- 52:24Speaker 1: full time. Can't go to sleep at night without thinking
- 52:27Speaker 1: about what's the solution to this issue? What I miss
- 52:30Speaker 1: about the DVD era of Netflix? Oh you're getting nostalgic
- 52:35Speaker 1: old school, But it's not. It's It's was the ability
- 52:38Speaker 1: to go to the website and organize my list, right,
- 52:44Speaker 1: But now I want to be able to do the
- 52:46Speaker 1: same thing for my Netflix screen. So that Why are
- 52:51Speaker 1: you showing me this run of documentaries, none of which
- 52:53Speaker 1: I like? Why is that even here? What I have
- 52:56Speaker 1: to scroll through a thousand You're not there. Listen, I'm
- 52:59Speaker 1: not not asking you to solve this from me, Patty.
- 53:03Speaker 1: I'm just identifying somebody's built an app to do it. Um,
- 53:11Speaker 1: Now do I need an app between me and Netflix
- 53:13Speaker 1: on my television? The way you're going to think about
- 53:16Speaker 1: how you use all of these devices in the future
- 53:19Speaker 1: is going to be a bumpy road as we start
- 53:23Speaker 1: to solve some of these problems like they always have been.
- 53:26Speaker 1: Like for example, when I was there, okay, when I
- 53:30Speaker 1: was there, I was there when the first ability to
- 53:34Speaker 1: remember when the back and you want to go back
- 53:36Speaker 1: on the day, back in the day streaming was it
- 53:40Speaker 1: was it was downloading, and it was downloading into a
- 53:44Speaker 1: tiny little app on your on your screen on your
- 53:48Speaker 1: PC that didn't have very good sound. It was kind
- 53:51Speaker 1: of choppy. So I I was at Netflix from the
- 53:54Speaker 1: we invented the interface on your laptop tow porting to
- 53:59Speaker 1: every technology known to human kind. I remember interviewing somebody
- 54:03Speaker 1: from Motorola at one point who kept messing with this
- 54:06Speaker 1: flip phone during the interview, and I said, will you
- 54:09Speaker 1: put that thing down? I'm trying to talk to you
- 54:11Speaker 1: because you know we're gonna be watching video on our
- 54:13Speaker 1: phone someday. And I said, right, that's just not going
- 54:18Speaker 1: to happen. He's like, yes, it is. It is absolutely
- 54:21Speaker 1: gonna happen. You're going to do it, and you're gonna
- 54:24Speaker 1: commercial from and I and I sounded just like you.
- 54:30Speaker 1: That's not the way I want it. I have never
- 54:33Speaker 1: gotten an animal I want, and so I don't care.
- 54:38Speaker 1: So I because I lived my whole career there in
- 54:43Speaker 1: Silicon Valley. You think it will happen. I know it will.
- 54:46Speaker 1: I know every you know to go from not buffering
- 54:50Speaker 1: to streaming, like to push the button and have it
- 54:53Speaker 1: play instantaneously. That inside our company was probably a four
- 54:59Speaker 1: year effort. It's harder than I remember when the news
- 55:03Speaker 1: reports would come out and say, of Internet traffic from
- 55:07Speaker 1: eight till midnight is Netflix or some insane I don't
- 55:10Speaker 1: remember what it was. I write in the book about
- 55:13Speaker 1: how we realize we're going to be third of the
- 55:15Speaker 1: US Internet band, which we all just stopped and shocked,
- 55:19Speaker 1: but now you know. But but the Silicon Valley also
- 55:23Speaker 1: has this thing called Moore's law, UM, and so which
- 55:27Speaker 1: we theoretically are coming up on the end of which
- 55:30Speaker 1: theoretically and but engineers believe in as a religion, which is,
- 55:34Speaker 1: don't worry it'll show up right, It'll get solved because
- 55:39Speaker 1: somebody and I guess that's um. That's a really important
- 55:45Speaker 1: part of the message I'm trying to send, which is,
- 55:47Speaker 1: for every person, there's some problem that's really compelling, and
- 55:53Speaker 1: somewhere there's a company that needs someone to solve that
- 55:57Speaker 1: really compelling problem, you know, and that matching happens over
- 56:03Speaker 1: the course of your entire career, and that no company
- 56:06Speaker 1: continues to give you that compelling problem forever, nor did
- 56:11Speaker 1: they owe it to you. So that dance between learning
- 56:15Speaker 1: what you love to do that you're great at doing,
- 56:18Speaker 1: and finding the place that really needs someone who loves
- 56:20Speaker 1: to do and are great at doing that. That's the
- 56:24Speaker 1: dance of living. Are are living our careers for the
- 56:29Speaker 1: rest of our life. You are describing the current season
- 56:33Speaker 1: of Silicon Valley. I don't know if you watch Oh God, yeah,
- 56:36Speaker 1: I love it. But it's that whole idea of here's
- 56:39Speaker 1: the problem we're trying to solve. People want to participate.
- 56:42Speaker 1: You watch the show, you enjoy How how much of
- 56:46Speaker 1: a parody gets really close? It's really close. I mean,
- 56:50Speaker 1: I don't like the stereotypes, but I know every one
- 56:53Speaker 1: of those guys. They they've claimed that there is no
- 56:56Speaker 1: one individual, that it's all a composite so as to
- 57:00Speaker 1: not make any one person by type they are. There
- 57:04Speaker 1: is always those types. But but you said something really important. Um,
- 57:08Speaker 1: that's what's the essence of my book is too, which
- 57:12Speaker 1: is own your career. You know, don't wait for somebody
- 57:16Speaker 1: else to tell you what to do. Don't be a victim, um,
- 57:20Speaker 1: be proactive about doing great stuff that's going to satisfy you,
- 57:24Speaker 1: because otherwise you're gonna end up to be a victim
- 57:27Speaker 1: and not and be disappointed. And on the other side
- 57:30Speaker 1: of things, my message to corporations is stop lying to
- 57:33Speaker 1: people and telling them your your family and that we're
- 57:36Speaker 1: going to take care of you and will always be fair,
- 57:38Speaker 1: because right now that's simply not true. It hasn't been
- 57:41Speaker 1: for a nor has it been for a long time.
- 57:44Speaker 1: So I think that we can be grown ups and
- 57:47Speaker 1: have these kind of conversations for twenty or thirty years,
- 57:52Speaker 1: which or forty however long we're going to work. So
- 57:56Speaker 1: let me get to my favorite questions is are what
- 57:58Speaker 1: I ask all of my guests. I'm curious to see
- 58:02Speaker 1: how some of your answers go. U tell us the
- 58:05Speaker 1: most important thing that people don't know about your background.
- 58:10Speaker 1: I was going to be a teacher. I was passionately
- 58:12Speaker 1: going to be a bilingual elementary school teacher. Why did
- 58:15Speaker 1: that not happen? You know, it didn't happen because I
- 58:18Speaker 1: got uh. I was a reader in antitrust litigation when
- 58:22Speaker 1: I was in college, in my student teaching year, and
- 58:24Speaker 1: they offered me a job at like three times what
- 58:27Speaker 1: a salary what a tenured teacher would make, and I
- 58:30Speaker 1: took it. And all these years I felt really guilty
- 58:33Speaker 1: because I had given up my dream. And I was
- 58:36Speaker 1: at this executive off site one time. All men, right,
- 58:39Speaker 1: we're up in Sonoma and we're writing down you know,
- 58:42Speaker 1: what would you tell your twenty year old self for
- 58:44Speaker 1: you know, one of those things? And I'm writing about
- 58:47Speaker 1: how like I gave up my dream and I realized.
- 58:49Speaker 1: I looked around me, I was like, wait a minute,
- 58:53Speaker 1: I speak fluent engineering. They're taller than I expected, and
- 58:58Speaker 1: they're all men. But I am a bilingual teacher. That's right,
- 59:04Speaker 1: English and engineer. Yeah, I ended up doing it anyway,
- 59:07Speaker 1: Who knew? Tell us about some of your early mentors
- 59:10Speaker 1: who guided your career when you were just getting into
- 59:15Speaker 1: hr UM. I was thinking this morning about a woman
- 59:19Speaker 1: named Nancy Haggey, who is the woman I told you
- 59:21Speaker 1: the story about his son who hired me. And the
- 59:23Speaker 1: first one on one I had with her, I had
- 59:26Speaker 1: my you know, my pen and my little pad of
- 59:28Speaker 1: paper to take notes, and she said, now write this
- 59:30Speaker 1: down very carefully. I have something very important to tell you. Poised,
- 59:34Speaker 1: She said, I'm your safety net fall. That's very nice,
- 59:41Speaker 1: very nice, And at the time I was really worried about,
- 59:44Speaker 1: you know, doing the right thing and following the right
- 59:47Speaker 1: career path. And so that early advice really stuck with
- 59:50Speaker 1: me forever. Who who else influenced your approach to hr
- 59:56Speaker 1: and the development of culture? Oh, it's totally read. My
- 1:00:01Speaker 1: working with Read Hastings was the most incredible innovative part
- 1:00:07Speaker 1: of my whole career. And I mean, it's it's because
- 1:00:09Speaker 1: it's not that I rolled off the turn up truck
- 1:00:12Speaker 1: and met Read and everything was wonderful. Our collaboration was
- 1:00:15Speaker 1: really really fruitful for both of us. Um, there are
- 1:00:18Speaker 1: members of my family who always say, you know, you're
- 1:00:20Speaker 1: awfully lucky you met Read, And I often say, you know,
- 1:00:23Speaker 1: he's awfully lucky he met me. And if we hadn't
- 1:00:27Speaker 1: both had the lives that we had before we came together.
- 1:00:30Speaker 1: But but at the point where you know, when you
- 1:00:34Speaker 1: start throwing things away and all bets are off, then
- 1:00:37Speaker 1: it gives you the confidence to just keep going. I mean,
- 1:00:42Speaker 1: and in my field, like what if you try something
- 1:00:45Speaker 1: it turns out to be the dumbest idea you ever had. Well, no, biggie,
- 1:00:49Speaker 1: you just go do what everybody else is doing and
- 1:00:51Speaker 1: call it best practices. That that is such a dangerous phrase. Uh.
- 1:00:56Speaker 1: Tell us about some of your favorite books, be they fiction,
- 1:00:58Speaker 1: non fiction, h R related or not. Well. I just
- 1:01:02Speaker 1: finished bro Topia Emily Chang Bloomberg Reporters book. I love
- 1:01:06Speaker 1: it a lot because she really researched a life that
- 1:01:10Speaker 1: I lead. I can imagine. First of all, she's very,
- 1:01:13Speaker 1: very good at what she does. But she's also this
- 1:01:16Speaker 1: very cute woman in the middle of San Francisco. I
- 1:01:20Speaker 1: can't imagine what sort of nonsense she deals with out there,
- 1:01:24Speaker 1: A lot, I would guess, enough to write a book
- 1:01:27Speaker 1: about a lot of nonsense. So I I love Emily's book. Um,
- 1:01:31Speaker 1: I was thinking of the books I loved lean In,
- 1:01:34Speaker 1: Um I love I loved Gloria Steinham's biography. Right, got
- 1:01:38Speaker 1: a trend here? My daughter, my twenty seven thing. Daughter says, oh, well, mom,
- 1:01:43Speaker 1: you know you're a two point oh feminist. I'm like, seriously,
- 1:01:47Speaker 1: I have a number. What does that make her? She's three? Yeah, yeah,
- 1:01:52Speaker 1: it's a whole different thing, understandable. Any other books not
- 1:01:57Speaker 1: that I think of. Okay, uh, tell us what has
- 1:02:00Speaker 1: changed within the industry of both HR recruiting and corporate culture.
- 1:02:07Speaker 1: We talked about a little bit. I think, uh, I
- 1:02:11Speaker 1: think mobile computing, if that's the right way to I
- 1:02:14Speaker 1: think it's funny that we call it a phone, right
- 1:02:18Speaker 1: when it's a phone and it's a camera, and it's
- 1:02:20Speaker 1: it's video and it's yeah, you know, it's it's a computer,
- 1:02:24Speaker 1: it's a it's a search engine, it's uh, you know,
- 1:02:27Speaker 1: all those things, and I think that ability it's creepy
- 1:02:32Speaker 1: sometimes when you're in rooms of a hundred people. You know,
- 1:02:36Speaker 1: I do a lot of public speaking, and when I
- 1:02:38Speaker 1: first started doing it with younger audiences, I thought, oh,
- 1:02:42Speaker 1: that I'm too old. They don't like me. It's not
- 1:02:44Speaker 1: very interesting. They're all looking at their phones. And then
- 1:02:48Speaker 1: then I realized, oh, they tweeted every word, so that
- 1:02:53Speaker 1: processing is really different. And I wasn't a Twitter user.
- 1:02:57Speaker 1: I thought it was ridiculous and I'm completely be a
- 1:03:00Speaker 1: junkie because it's such real time information. Absolutely, so I
- 1:03:04Speaker 1: think Twitter is the new tape we like to say whatever,
- 1:03:06Speaker 1: or it's the old tape. And because you know, my
- 1:03:08Speaker 1: kids will be like, mom, it's so snap right, nobody
- 1:03:11Speaker 1: tweets anymore. But but so that I think that technology
- 1:03:17Speaker 1: of having that ability with you at all times, I
- 1:03:22Speaker 1: think that's really significant. I think that will really change.
- 1:03:24Speaker 1: It's made the world so much smaller because things happen
- 1:03:28Speaker 1: in parts of the world and suddenly you have a
- 1:03:31Speaker 1: bird's eye view of exactly what's going on, which has been,
- 1:03:34Speaker 1: which has been going. I mean, the idea that we
- 1:03:36Speaker 1: can undo globalization is just like it laughable. It's crazy stuff.
- 1:03:42Speaker 1: It's just so silly. So so mobile computing slash iPhones
- 1:03:47Speaker 1: are the current major shift. What's the next shift that's
- 1:03:51Speaker 1: going to take place? I think the technology is going
- 1:03:54Speaker 1: to enable us to work the way that is really
- 1:03:57Speaker 1: efficient and effective, which is collaboration across geographies, um, across cultures,
- 1:04:03Speaker 1: across you know, thinking about customers as global customers. I
- 1:04:08Speaker 1: think that that will change speed and that you know,
- 1:04:14Speaker 1: we have this belief I think from the fifties that
- 1:04:17Speaker 1: business grows in a linear fashion, you know, all those
- 1:04:20Speaker 1: up into the right charts that we're so used to seeing,
- 1:04:24Speaker 1: and actually I see it really evolving right the when
- 1:04:28Speaker 1: I talked to the large financial institutions, for example, that
- 1:04:31Speaker 1: say I think we've got it. You know, we've been
- 1:04:33Speaker 1: doing it like this for three hundred years and we're huge,
- 1:04:36Speaker 1: and momentum won't stop us. Well, tell Blockbuster even better,
- 1:04:43Speaker 1: that's exactly right. Tell us about a time you failed
- 1:04:47Speaker 1: and what you learn from the experience, you know, and
- 1:04:51Speaker 1: this moment in my life and the whole me too movement, Um,
- 1:04:55Speaker 1: I think about the times I failed to stand up
- 1:04:58Speaker 1: for what was right when I is there, you know, well,
- 1:05:01Speaker 1: maybe he won't do it anymore, and we really need
- 1:05:04Speaker 1: him because he's a sales guy and we have a
- 1:05:07Speaker 1: hockey stick end of quarter, right, So let's just he
- 1:05:11Speaker 1: won't misbehave. And it took me a long time to
- 1:05:15Speaker 1: realize that people who misbehave inappropriately with each other. Let's
- 1:05:21Speaker 1: take that particular example, are probably lying about the quarterly
- 1:05:25Speaker 1: sales number two clients. MS. Yeah, So I think, you know,
- 1:05:30Speaker 1: if I look back and think about what I would
- 1:05:32Speaker 1: do over again, it would be to own my shrillness sooner.
- 1:05:38Speaker 1: What do you do about somebody who is just spectacular
- 1:05:42Speaker 1: at their job but brings so much baggage it may
- 1:05:46Speaker 1: not be worth it. You let them work somewhere else.
- 1:05:48Speaker 1: And that's I just told somebody yesterday. I said, cocktail
- 1:05:53Speaker 1: party last night, we were talking exactly about this, and
- 1:05:56Speaker 1: I said, well, you guys, it was a bunch of recruiters.
- 1:05:58Speaker 1: And I said, you know, you can tell them in
- 1:06:00Speaker 1: the interview. I've done it many times. You know. We're
- 1:06:03Speaker 1: done with the interview, and I say, you know, you're
- 1:06:05Speaker 1: you're a brilliant guy, and you have a lot of skills,
- 1:06:07Speaker 1: but you know you've got an attitude that's really off putting.
- 1:06:11Speaker 1: And I don't think you're going to be successful here.
- 1:06:13Speaker 1: In case anybody hasn't it has not told you this
- 1:06:15Speaker 1: explicitly before you fall into that category, right, and we're
- 1:06:20Speaker 1: just not doing it. Thanks a lot at what's the
- 1:06:23Speaker 1: reaction to that? Um? A lot of times like humble, stunt, silence,
- 1:06:30Speaker 1: or they somebody's people have said that to them in
- 1:06:35Speaker 1: one way or another their whole lives, and it's until
- 1:06:38Speaker 1: somebody says, well, we're not tolerating that. It's the same
- 1:06:41Speaker 1: with sexual harassment, right. You know, it makes me crazy.
- 1:06:44Speaker 1: I don't want us to be I don't want this
- 1:06:47Speaker 1: to be an HR issue to fix. You know, go
- 1:06:50Speaker 1: tell HR and there's a hiring issue screen. No, it's
- 1:06:54Speaker 1: a living, every day issue. We need to not be
- 1:06:58Speaker 1: the people that investigate set harassment after it happens. So
- 1:07:02Speaker 1: that's your question, was what have I failed at? I
- 1:07:05Speaker 1: failed at standing up going That's what I'm talking about
- 1:07:07Speaker 1: right now. You just did it. Knock it off, right
- 1:07:11Speaker 1: and saying in your twenties, look when you look at
- 1:07:14Speaker 1: my body instead of my face when we're having a
- 1:07:17Speaker 1: conversation at work, that's weird. Please stop. And when you're young,
- 1:07:21Speaker 1: you'll go, oh, I didn't realize I was doing that.
- 1:07:24Speaker 1: I'm sorry. Thanks. When you're forty five, Yeah, not acceptable,
- 1:07:30Speaker 1: And every no one's ever said anything then you think
- 1:07:34Speaker 1: it is acceptable that that's that's pretty astounding. Um. What
- 1:07:40Speaker 1: do you do to keep mentally fit outside of work? What? What?
- 1:07:44Speaker 1: What do you do for fun? I have two grand dogs,
- 1:07:48Speaker 1: grand dogs, grand dogs, kids dogs, and my kids dogs
- 1:07:51Speaker 1: and grand dogs I think are close to as good
- 1:07:53Speaker 1: as grandchildren because I had to give them back. Um,
- 1:07:56Speaker 1: we have we have a sailboat and uh we do
- 1:07:59Speaker 1: a lot of sailing in the Monterey Bay, which is
- 1:08:03Speaker 1: where I live. And um, and I've taken up gardening again.
- 1:08:07Speaker 1: I'm going to now do all of those like things
- 1:08:10Speaker 1: that semi retired people might do if I have semi
- 1:08:14Speaker 1: We were just talking about the weather here in New York.
- 1:08:17Speaker 1: The nicest thing about spring is all the shoots are
- 1:08:20Speaker 1: coming up. All my raised beds I'm getting ready to replant.
- 1:08:23Speaker 1: It's really this is my favorite time of the year,
- 1:08:27Speaker 1: or certainly seems that way. It's very zin, isn't it.
- 1:08:29Speaker 1: It is totally getting your hands in the dirt. There's
- 1:08:33Speaker 1: just something specially maybe the future is the combo of
- 1:08:36Speaker 1: like your hands in one hand in the dirt. On
- 1:08:38Speaker 1: the other hand, on your cell phone. No, when I'm
- 1:08:40Speaker 1: out there, the phone sits in the shade. If I'm lucky,
- 1:08:44Speaker 1: I leave it on the charger and side so I
- 1:08:46Speaker 1: don't have to deal with it. But there are times
- 1:08:48Speaker 1: to be completely in totally UM. And now my two
- 1:08:52Speaker 1: favorite questions. If we were talking about millennials, If a
- 1:08:56Speaker 1: millennial or college graduate came to you and said, I'm
- 1:08:59Speaker 1: interested in a career in HR, what sort of advice
- 1:09:02Speaker 1: would you give them. Well, I'll tell you what general
- 1:09:06Speaker 1: career advice I give people early in their career. Anyway,
- 1:09:10Speaker 1: I say, it's not what you know or who you know,
- 1:09:13Speaker 1: it's who knows what you know, who knows what you know,
- 1:09:17Speaker 1: who knows what you know. So the idea of a
- 1:09:21Speaker 1: network we used to call it networking is now part
- 1:09:24Speaker 1: is breathing, right, because everybody is socially networked all the time.
- 1:09:28Speaker 1: But I would say, early on, start building a group
- 1:09:33Speaker 1: of people around you. It can be on social networking
- 1:09:37Speaker 1: that know what it is you're interested in, that you
- 1:09:40Speaker 1: get to know. Because more importantly, UM, it's about owning
- 1:09:47Speaker 1: your own career from the very beginning and not passively
- 1:09:51Speaker 1: joining a company and waiting for them to take care
- 1:09:53Speaker 1: of you. And it's about trying new things and figuring
- 1:09:56Speaker 1: out what it is that you love to do. So
- 1:09:59Speaker 1: I have in the book I talked about my algorithm
- 1:10:02Speaker 1: for success, and it's a mathematical formula and it says,
- 1:10:06Speaker 1: is what you love to do that you're extraordinarily good
- 1:10:08Speaker 1: at doing something we need someone to be great at.
- 1:10:12Speaker 1: And so when you're early in your career, you don't know, right,
- 1:10:16Speaker 1: And so it's really important early to try things that
- 1:10:20Speaker 1: you think you might not like to do to find
- 1:10:22Speaker 1: out if you really don't interesting And my favorite question,
- 1:10:27Speaker 1: what is it that you know today about culture and
- 1:10:30Speaker 1: hr and the like that you wish you knew twenty
- 1:10:34Speaker 1: plus years ago? I wish I had realized my own power. Um,
- 1:10:39Speaker 1: I wish I realized how much it mattered. I mean
- 1:10:42Speaker 1: I came up with you know, when I started well,
- 1:10:46Speaker 1: I started recruiting. So that was a very um measurable
- 1:10:50Speaker 1: thing to do. I called this many people. I got
- 1:10:53Speaker 1: this many phone screens in this many interviews, and I
- 1:10:55Speaker 1: made this many offers and I got this many hires.
- 1:10:58Speaker 1: And because I was an internal cruder, I could see
- 1:11:01Speaker 1: sort of who worked out and who didn't like when
- 1:11:03Speaker 1: I put a button a seat that I knew wasn't
- 1:11:05Speaker 1: the right butt right. Um so, but I didn't know
- 1:11:10Speaker 1: how important what I did was. I thought it was administrative.
- 1:11:15Speaker 1: And then I went through a part of my career
- 1:11:16Speaker 1: and part of my function where our job was to
- 1:11:18Speaker 1: protect ourselves from those evil employees that might sue us.
- 1:11:22Speaker 1: And I lived through that long enough to realize that
- 1:11:25Speaker 1: when evil employees sue you, it's usually because you did
- 1:11:27Speaker 1: something that made them really mad, usually by not telling
- 1:11:32Speaker 1: them the truth that made them think it was totally unfair,
- 1:11:36Speaker 1: that they were blindsided by something or tortured with their
- 1:11:39Speaker 1: performance improvement plan into ben into being told that they're
- 1:11:44Speaker 1: incompetent when they're not. That's when people sue you. And now,
- 1:11:48Speaker 1: you know, I kind of live in this goofy. I
- 1:11:51Speaker 1: tell HR people all the time, like you you know,
- 1:11:53Speaker 1: you think they think you're schizophrenic. Half the time you're
- 1:11:57Speaker 1: there to make them happy with craft beer, and the
- 1:11:58Speaker 1: other half you're protecting the company from them suing you,
- 1:12:01Speaker 1: like who are you? That's that's fascinating. And so I
- 1:12:06Speaker 1: think we're a vital part of every organization, and that's
- 1:12:09Speaker 1: putting the right teams together that get amazing stuff done.
- 1:12:13Speaker 1: We have been speaking with Patty McCord, former chief talent
- 1:12:18Speaker 1: officer at Netflix and currently the author of Powerful Building
- 1:12:24Speaker 1: a Culture of Freedom and Responsibility. If you enjoy this conversation,
- 1:12:28Speaker 1: be sure and look up an intro down an inch
- 1:12:30Speaker 1: on Apple iTunes, where you can see any of the
- 1:12:33Speaker 1: other two hundred such conversations that we've had over the
- 1:12:36Speaker 1: past four years. I would be remiss if I did
- 1:12:39Speaker 1: not thank my crack team who helps put together these
- 1:12:43Speaker 1: conversations each week. Uh Modina Partwana is our audio engineer
- 1:12:47Speaker 1: slash producer, Taylor Riggs is our book or slash producer,
- 1:12:51Speaker 1: and Michael Batnick is my head of research. We love
- 1:12:55Speaker 1: your comments, feedback and suggestions right to us at m
- 1:13:00Speaker 1: IB podcast at Bloomberg dot net. I'm Barry Rihoults. You've
- 1:13:04Speaker 1: been listening to Masters in Business on Bloomberg Radio.