Why We Avoid Hard Things (And How to Start)
Why do smart, motivated adults avoid the very actions that would improve their lives?
In this episode, we unpack the hidden neuroscience behind procrastination—and why “just trying harder” rarely works. From glaucoma patients who risk blindness by skipping a simple daily task to professionals frozen by emails, taxes, or creative work, avoidance isn’t about laziness or poor discipline. It’s about how the brain processes threat, discomfort, and emotion.
You’ll learn how an overactive amygdala and a weakened control system can hijack good intentions, why procrastination is really a form of…
The skinny
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