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#7 - Jip Dresia (Erasmus Centre for Entrepreneurship): Surviving Failed Partnerships, The Illusion of Open Innovation and The Partner vs Customer Trap

In this seventh episode of our podcast series Think Like, we sit down with Jip Dresia, International Partnerships Lead at Erasmus Centre for Entrepreneurship, who builds partnerships and projects across five continents. We all get excited about new partnerships, so why do so many of them fail? Jip shares the common traps, the lessons from partnerships that didn’t work out, the real difference between a partner and a client, and her recipe for partnerships that actually create value.

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