New year, new creative — and no more AI slop, please

Mumbrellacast · Feb 4, 2026 · 31m

4 February 2026

Thanks to Earmax Media for sponsoring this episode. Click the link HERE to see podcast advertising campaigns that really work, or email hello@earmaxmedia.com directly.

Be sure to check out Tim's chat with the team at Earmax — Andy Maxwell and Ralph van Dijk — HERE.

In today's Mumbrellacast, our team reviews new advertising work for Coopers, Mirvac, Westpac, Bupa and Colorbond; discusses a spate of closures in Australian print media; and Eleanor interviews ex-Clemenger BBDO talent, Vinne Schifferstein, who co-opened a new AI agency, MC&V.

Join Hal Crawford, Eleanor Dickinson…