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607: Applying the Efficiency of Credit Cards to the Healthcare Industry with Raja Rajamannar
Chad talks with Raja Rajamannar about how he reimagined marketing and strategy at Mastercard.
Raja explains how he connected the dots between credit cards and healthcare, convincing the board to take a risk on something new in the process, how Mastercard leverages AI with their clients and marketing to stay on top of their brand and competitors, as well as highlighting the mistakes big companies make when it comes to AI.
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Stay up to date with Raja across social media on LinkedIn, X and Instagram. For more insight into Raja’s thoughts on marketing, check out his book, Quantum Marketing.
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