Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX
#99 Version Next, Now Part 3, Episode 1: Looking Up w/ Ricardo Madan, TEKsystems
The COVID-19 pandemic upended the global economy, but business didn’t stop—it adapted. Many organizations rewrote recovery and business continuity plans. Some companies reprioritized projects to optimize costs, while others created new business models and ways of working. Regardless of which path they took, the pandemic forced digital transformation upon businesses that weren’t necessarily ready for it. Speed is more essential than ever. Agility is imperative. Organizations are recalibrating technology roadmaps. They’re pivoting and prioritizing the “big rocks” crucial to creating a resilient…
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