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Growth Reset and Leadership Priorities

"The State of Direct Selling" highlights how the industry is moving through a period of transformation rather than traditional growth. While global direct selling continues to generate significant revenue, distributor growth has stabilized, and businesses are operating in a more competitive and regulated environment.

The article explains that the conditions that once fueled rapid expansion—easy recruitment, lower operating costs, and generous margins—are no longer enough to sustain long-term success. Today's leaders must focus on building stronger customer relationships, improving operational…

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