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From hustle to happiness: rewriting the rules for small business success

Declan Edwards is the founder of BU Happiness College, a positive psychology researcher, and author of the book How to Be Happy.

In this episode of Flying Solo, Declan explains why happiness isn’t just a lucky outcome or the reward for success—but a practical skill that anyone can learn and practice. Declan shares insights from more than a decade of happiness research, unpacks the myths around what truly brings fulfillment (beyond just landing the next big client or hitting a revenue milestone), and delivers actionable strategies so that solo business owners can build happier, more meaningful…

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