Where People Find New Podcasts
Where do listeners actually find new podcasts? We're breaking down the biggest ways people discover new shows today, from podcast apps and search to word of mouth, social sharing, and AI-driven discovery.
We also talk about why being easy to recommend matters more than ever, how podcast titles and transcripts can improve discoverability, and why trying to be everywhere online is usually the fastest path to burnout.
In this episode:
What Alban learned from editing a full episode himself in CapCut
Why podcast apps are still one of the biggest discovery channels
How search inside podcast apps…
The skinny
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