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Latest / The Marketing Career Podcast with Fexingo: Marketing Jobs, Skills, and Career Growth

How Mid-Career Marketers Use a Skills Audit to Stay Relevant

Episode 120 of The Marketing Career Podcast dives into the strategic skills audit: a structured way for mid-career marketers to assess their capabilities against market demand. Lucas and Luna unpack how one brand manager at Procter & Gamble, Maria Chen, used a quarterly skills audit to identify a gap in digital analytics, upskilled through a Google certificate, and landed a promotion to associate director within 18 months. They discuss the audit template, how to prioritize which skills to build, and why a skills audit prevents career stagnation. The hosts also share a practical framework—the…

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