The Sisyphus Effect: Why Your Book Marketing Keeps Rolling Back
Coffee with Carma | Episode 445
If book marketing feels like pushing a boulder uphill, you’re not alone. You’re not failing either. In this episode, I explore the 2,000-year-old myth of Sisyphus. It shows that exhaustion isn’t the real issue. Also, effort alone won’t solve the problem. I share three strategic questions every author should be asking. I argue that we should treat book marketing as an ongoing experiment, not a one-time performance you have to get perfect out of the gate. If you are ready to stop the loop, this one is for you.
Questions This Episode Answers:
* Why does my book…
The skinny
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