
From Process to Profits: How Systems Will Increase Your Sales
In "From Process to Profits: How Systems Will Increase Your Sales", I'm talking about sales strategy with Bethany Fagan, CMO at PandaDoc. Full disclosure, I am a PandaDoc customer and a very happy one. I wanted to have her on to talk about templates as part of the sales process. Sometimes things like templates can be perceived as perhaps less exciting parts of the process. It's not as exciting as the creative. It's not as exciting as let's go make more dials or figuring out how to get reps to engage with our prospects, to engage with our reps. But process and systems are the backbone of…
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